What Judd Foundation does

Judd Foundation is a private, Texas-governed nonprofit cultural institution established in 1996 to preserve and provide public access to the permanently installed living and working spaces, libraries, and archives of minimalist artist Donald Judd. It operates two principal visitor sites: 101 Spring Street, a historic cast-iron building in SoHo, Manhattan, and La Mansana de Chinati/The Block and adjacent Studios in Marfa, Texas, which together with 33,000 acres of ranch land in Presidio County form the physical backbone of its preservation mission. The Foundation serves art and architecture enthusiasts, scholars, and patrons through ticketed guided visits ranging from $17-$32.50, membership programs, an annual Benefit Dinner, private event rentals, and a global free digital guide delivered via Bloomberg Connects in 40+ languages.

The Foundation's core "products" are cultural experiences rather than technology goods. Its underlying technology consists of a digital archive management system supporting the catalogue raisonné, a 13,000+ volume library, an oral history project, and the local history collection, plus the Bloomberg Connects mobile application for digital guide delivery. It controls the worldwide copyright for all Donald Judd works (administered through Artist Rights Society) and holds registered trademarks for "Judd Foundation," "Donald Judd," and "Donald Judd Furniture," forming a substantial intangible asset base alongside 99 works catalogued in its Index of Works.

The Foundation's revenue model is a hybrid of earned and contributed income typical of cultural nonprofits. Earned revenue streams include ticketed guided visits at both locations, online bookshop sales (operated via Shopify), and private event venue rentals at 101 Spring Street and The Block. Contributed revenue streams include individual donations, Members and Patrons programs with tiered benefits, corporate giving and partnerships, and the Annual Benefit Dinner as the flagship fundraising event. Pricing is unit-based for visits ($17.50-$32.50 depending on location and visitor category, with free admission for local Texas residents) and subscription/recurring for membership tiers. The Foundation reports 11-50 employees and operates without disclosed financials, VC/PE involvement, or parent company affiliation.

Name

Judd Foundation

Legal name

Judd Foundation

Website

https://juddfoundation.org

Company type

Private

Founded year

1996

Operating status

Operating

Headcount range

11–50 employees

Short description

Judd Foundation is a private nonprofit that preserves Donald Judd's permanently installed living and working spaces, archives, and 33,000-acre ranch land, serving art enthusiasts, scholars, and patrons through ticketed guided visits in New York and Marfa, Texas, alongside donations, membership programs, and a global digital guide.

Ownership category

akta.pro rank

Headquarters

HQ city

New York

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Guided Visit Admissions: Ticketed guided tours of 101 Spring Street in New York and La Mansana de Chinati/The Block and Studios in Marfa, Texas. Tickets range from $17-$32.50 per person depending on location and visitor category.
2. Benefit Dinner and Special Events: Annual Benefit Dinner is the main fundraising event, hosted within Judd's spaces. Private events are also available for booking at 101 Spring Street and The Block in Marfa.
3. Donations and Membership Programs: Foundation relies on supporter donations to maintain Donald Judd's spaces. Offers Members and Patrons programs with various contribution levels.
4. Bookshop Sales: Online shop selling books, publications, and merchandise related to Donald Judd and the Foundation's programming.

Pricing tiers

Go-to-market motion1 record

Distribution channels5 records

Marketing channels6 records

Core offering

Judd Foundation preserves and provides public access to Donald Judd's permanently installed living and working spaces, libraries, and archives in New York (101 Spring Street) and Marfa, Texas (La Mansana de Chinati/The Block and The Studios). Its core offerings are ticketed guided visits to these spaces, a free multilingual digital guide via the Bloomberg Connects app, archival research access, a bookshop, membership/patron programs, and an annual Benefit Dinner as the primary fundraising event.

Product overview

Judd Foundation operates as a nonprofit cultural organization preserving Donald Judd's artistic legacy through a combination of in-person and digital experiences. The core offerings center on guided visits to Judd's permanently installed living and working spaces in New York (101 Spring Street) and Marfa, Texas (La Mansana de Chinati/The Block and The Studios), complemented by a Digital Guide accessible via Bloomberg Connects app. Additional offerings include an Annual Benefit Dinner as the main fundraising event, Private Events hosting at the spaces, a Bookshop with publications, Membership & Patron programs, and Archives & Research access requiring account registration.

Differentiator

Problem solved

Functional benefit

Products and services

• 101 Spring Street Guided Visits Ticketed guided tours of Donald Judd's permanently installed living and working space in downtown New York, approximately 75 minutes in duration, available Tuesday to Saturday. Open to individual visitors, students, and seniors with discounted pricing.
• La Mansana de Chinati/The Block Guided Visits Ticketed guided tours of Donald Judd's residence and studio in Marfa, featuring his early large-scale architectural projects and his personal library of over 13,000 volumes, approximately 1 hour 45 minutes in duration. Attracts cultural tourists, art historians, and architecture enthusiasts.
• The Studios Guided Visits Ticketed guided tours of Judd's downtown Marfa spaces including the Architecture Office, Ranch Office, Art Studio, Cobb House, and Whyte Building, containing furniture by Judd, early paintings from the 1950s and 1960s, and works by other prominent twentieth century artists.
• Digital Guide Free digital guide accessible via the Bloomberg Connects app (iOS/Android) and mobile browser, offering video walkthroughs and audio narrations of Judd Foundation spaces in Marfa and New York in more than 40 languages. Provided globally to digital visitors as a free offering.
• Private Events Private event hosting at 101 Spring Street in New York and The Block in Marfa, available for rental occasions including corporate functions and cultural events.
• Membership & Patron Programs Recurring supporter programs including Members and Patrons tiers, with benefits tied to sustaining the preservation of Donald Judd's legacy.
• Bookshop Online shop offering Judd Foundation publications, merchandise, and related items, sold globally via a Shopify-powered storefront.
• Archives & Research Access Access to the Judd Foundation Archives including the Catalogue Raisonné, Library, Oral History Project, and Local History collections, with account-based research access for scholars, researchers, and the public.

Segments3 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration1 record

Partnerships

Eight partnerships are on record, tiered major, minor and core.

• Bloomberg PhilanthropiesmajorGTM or Marketing PartnerBloomberg Philanthropies supports the Foundation's free digital guide available on the Bloomberg Connects app. The guide offers video walkthroughs and audio narrations of Judd Foundation spaces in Marfa and New York, accessible in over 40 languages.
• Texas Commission on the ArtsminorGTM or Marketing PartnerPublic visits in Marfa are supported, in part, by a grant from the Texas Commission on the Arts.
• National Trust for Historic PreservationminorGTM or Marketing PartnerJudd Foundation is part of the National Trust for Historic Preservation's Historic Artists' Homes & Studios, a national consortium dedicated to preserving and interpreting historic buildings and collections.
• Blue Star MuseumsminorGTM or Marketing PartnerJudd Foundation is a member of Blue Star Museums, a collaboration among the National Endowment for the Arts, Blue Star Families, the Department of Defense, and museums across America offering free admission to military personnel and families.
• The Chinati FoundationcoreStrategic or Co-development PartnerThe Chinati Foundation/La Fundación Chinati is a separate not-for-profit contemporary art museum created by Donald Judd. Though distinct from Judd Foundation, the two organizations work together to support Judd's legacy and preserve the spaces he developed. Located on 340 acres in Marfa, Texas.
• Artist Rights Society (ARS)coreTechnology or IntegrationARS serves as the Foundation's rights agent for clearing reproduction rights for Donald Judd's works worldwide.
• SoHo Arts NetworkminorGTM or Marketing PartnerJudd Foundation is a founding member of the SoHo Arts Network, a working network of art spaces dedicated to celebrating SoHo's creative community and advancing the neighborhood's cultural contributions.
• New York City Department of Cultural AffairsminorGTM or Marketing PartnerPrograms at 101 Spring Street in New York are supported, in part, by public funds from the New York City Department of Cultural Affairs in partnership with the City Council.

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Dia Art Foundation: New York-based nonprofit dedicated to commissioning, preserving, and presenting large-scale minimalist and post-minimalist art. Directly comparable mission, era, and aesthetic focus to Judd Foundation, with comparable site-based presentation model.
• Andy Warhol Museum: Single-artist museum in Pittsburgh dedicated to Andy Warhol's life and work. Comparable single-artist heritage institution model with ticketed visits, retail, and educational programming, though at much larger scale.
• The Isamu Noguchi Museum: Single-artist museum housed in a converted Long Island City studio, presenting the work and preserved living/working space of sculptor Isamu Noguchi. Operates guided visits, memberships, and a bookshop, and is part of the Historic Artists' Homes & Studios network alongside Judd Foundation.
• The Chinati Foundation: Contemporary art museum in Marfa, Texas, also founded by Donald Judd on adjacent 340 acres. The closest peer: same artist, same city, parallel nonprofit mission of preserving Judd's legacy, with which Judd Foundation explicitly collaborates.

Broad incumbents

• Storm King Art Center: 500-acre outdoor sculpture park in New York's Hudson Valley featuring large-scale installations. Comparable model of pairing preserved-landscape tourism with curated art programming and ticketed admissions.
• The Menil Collection: Privately funded free-admission art museum in Houston founded by John and Dominique de Menil. Comparable privately endowed art foundation model focused on 20th-century modernism, with free public access to permanent collection.
• Dia:Beacon: Dia's 300,000-square-foot museum in a former Nabisco box-printing factory in Beacon, NY, housing large-scale minimalist and post-minimalist installations. Closely comparable aesthetic and presentation model with permanent installations in a landmark industrial building.
• Pollock-Krasner Foundation: Major artist-estate foundation administering the legacies of Jackson Pollock and Lee Krasner with grantmaking and IP stewardship. Broader incumbent in artist-foundation space, sharing the model of holding copyright and licensing for a major 20th-century artist.
• The Rothko Foundation: Foundation established by the artist Mark Rothko's estate to manage his legacy, including copyrights on his work. Directly comparable artist-estate IP-stewardship structure to Judd Foundation.

Others

• National Trust for Historic Preservation: National preservation organization whose Historic Artists' Homes & Studios consortium Judd Foundation belongs to. Indirect peer as the ecosystem convener for artist-estate preservation work.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Instagraminstagram.com/juddfoundation
• LinkedInlinkedin.com/company/judd-foundation

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

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M&A

Investments

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Frequently asked questions about Judd Foundation