Kreuwel Plastics Almelo B.V.

What Kreuwel Plastics Almelo B.V. does

Kreuwel Plastics Almelo B.V. is a privately held Dutch injection-moulding manufacturer founded in 1979 and headquartered at Königweg 1, 7602 CX Almelo, the Netherlands. The company produces plastic plant pots, containers, buckets, tubs, and bins in volumes ranging from 1 to 90 litres (with select lines extending to 1,000 litres), manufactured entirely in-house from 100% recycled polyethylene or polypropylene sourced from diverse post-consumer streams including crates, nappies, film, and household plastic waste. Production is conducted on a fleet of more than twenty Stork IMM injection-moulding machines fitted with Brink Mouldings tooling across a 20,000 m² facility, with NIR (Near Infrared) sorting used to ensure recyclability and material-recovery compatibility across more than 30 colour variants. The company holds dual KIWA certifications for 100% Recyclable and 100% Recycled product lines, and operates a granted patent on the KPC-High Base container design for horticulture applications.

The business serves professional horticulture growers (primary), construction, chemical, and automotive parts/transport customers, with a product portfolio organised into four families — Containers and Pots, Tubs, Buckets, and Bins — and offers custom colours from a one-pallet minimum order quantity. Revenue is generated through B2B hardware sales channelled exclusively via a professional dealer and distribution network active in more than 50 countries across Europe, North America (Canada, United States), and Africa, supplemented by a dedicated construction-sector webshop (emmersenkuipen.nl). The company employs approximately 35 people directly, collaborates with social enterprise Soweco for inclusive labour on labelling and assembly, and participates in industry trade fairs such as IPM Essen to reach international dealers and growers. No external funding has been raised; ownership appears founder- or family-controlled and the company has not disclosed financial figures publicly.

Name

Kreuwel Plastics Almelo B.V.

Legal name

Kreuwel Plastics Almelo B.V.

Website

https://kreuwel.com

Company type

Private

Founded year

1979

Operating status

Operating

Headcount range

11–50 employees

Short description

Kreuwel Plastics Almelo B.V. is a privately held Dutch injection-moulding manufacturer founded in 1979 that produces plant pots, containers, buckets, tubs, and bins from 100% recycled polyethylene and polypropylene. The company sells exclusively through a dealer network serving horticulture, construction, chemical, and automotive customers in 50+ countries.

Ownership category

akta.pro rank

Product category

Plastic Containers Manufacturing

NAICS

Plastics Product Manufacturing (3261), Plastics and Rubber Products Manufacturing (326)

SIC

Miscellaneous Plastics Products (3080)

akta.pro primary industry

Custom Injection Molding & Contract Manufacturing (Job Shops/CMs) (IMANAFAJ)

akta.pro secondary industries

Consumer Products Injection Molding (Housewares, Toys, Personal Care) (IMANAFAE), Automotive & Transportation Injection Molded Parts (IMANAFAB)

Keywords

• Injection moulded containers
• Recycled plastic containers
• Horticultural plant pots
• Industrial plastic tubs
• Construction buckets bins

Headquarters

HQ city

Almelo

HQ country

Netherlands

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Personnel, Operations, Infrastructure, Technology or R&D, Marketing or Sales

Revenue model

1. Plastic containers and horticultural products: Manufacture and sale of injection-moulded plastic products including plant pots, tree and rose containers, buckets, mortar tubs, and bins ranging from 1 to 90 litres. Revenue is generated through direct dealer/distributor sales to professional growers, construction suppliers, and industrial customers.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels4 records

Core offering

Kreuwel Plastics manufactures injection-moulded plant pots, containers, buckets, tubs, and bins ranging from 1 to 1,000 litres, all made from 100% recycled polyethylene or polypropylene. Production is performed entirely in-house at a 20,000 m² facility in Almelo, Netherlands, using more than twenty Stork IMM injection moulding machines and Brink Mouldings moulds. The company distributes exclusively through a professional dealer network reaching more than 50 countries.

Product overview

Kreuwel Plastics Almelo B.V. is a Dutch manufacturer of injection-molded plastic products since 1979, specializing in horticulture containers and industrial containers. The company operates a single unified product portfolio organized into four main categories: Containers and Pots (including patented KPC-High Base, KPC, KPM, KPG, KPGE, KP, KC, KSR, KPGX, KRV, KR, KS, and K series), Tubs (standard tubs, tubs with raised handles, flat tubs, transparent tubs/measuring bins, and large tubs), Buckets (12-40L heavy-duty buckets), and Bins (nestable storage bins 9-177L). All products are manufactured from 100% recycled polyethylene or polypropylene. The company utilizes Stork IMM injection molding machines and produces in-house with over 20 production machines across 20,000m² facilities. Products feature NIR-detectable colors (30+ colors) for recycling compatibility and are available in standard and custom colors from one pallet minimum.

Differentiator

Problem solved

Functional benefit

Products and services

• KPC-High Base Containers Patented plant containers with a high-base design engineered for optimal drainage and aeration in horticultural applications. Available in 1.18-3.17 litre capacities with 13.6-19 cm diameters, manufactured from 100% recycled polyethylene or polypropylene. Intended for professional growers, nurseries, and tree/rose cultivators seeking enhanced plant health through improved root-zone conditions.
• KPC / KPM / KPG / KP Standard Plant Containers Standard round plant containers and pots across the KPC, KPM, KPG, and KP series with 8-20 drainage holes, ranging from 0.81 to 14 litres and 11.6-31 cm in diameter. Manufactured from 100% recycled polyethylene or polypropylene for nurseries, growers, and horticultural retailers.
• KPGE Containers with Label Holders

Quantifiable outcome

• 100% of products manufactured from recycled polyethylene or polypropylene
• +2 more outcomes

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature2 records

Partnerships

Five partnerships are on record, tiered core and minor.

• Stork IMMcoreTechnology or IntegrationStork IMM provides the injection moulding machines used in Kreuwel's production. Kreuwel operates more than twenty Stork IMM injection moulding machines at its Almelo facility, enabling high-volume in-house production of plastic containers.
• Brink MouldingscoreTechnology or IntegrationBrink Mouldings supplies the high-quality moulds used in Kreuwel's injection moulding production process, contributing to the precision and quality of the final products.
• SowecominorStrategic or Co-development PartnerKreuwel collaborates daily with approximately six enthusiastic colleagues from Soweco, a social enterprise. Soweco employees contribute to the production process by applying stickers/labels to products and attaching handles to buckets, supporting inclusive employment.
• Global Dealer and Distribution NetworkcoreChannel Partner/ Reseller/ DistributorA network of reliable dealers and distribution partners active in more than 50 countries (including Canada, the US, and several African countries). Dealers have in-depth knowledge of their local markets and help identify opportunities, introduce new products, and achieve sustainable growth.
• Raw Material Suppliers (domestic and international)coreOthersLong-term partnerships with trusted raw material suppliers both domestically and abroad ensure access to high-quality recycled polyethylene and polypropylene, and a constant supply for production.

Scale indicators5 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Desch Plantpak: Dutch producer of injection-moulded and thermoformed plant pots and trays serving the European horticultural market, with overlapping product lines (nursery containers, growing systems) and similar dealer-driven distribution.
• CurTec: Dutch manufacturer of industrial plastic containers and pails with focus on chemical, food, and pharmaceutical applications, comparable in injection-moulding technology and industrial customer base.
• Modiform: Dutch manufacturer of thermoformed and injection-moulded packaging and growing systems for the horticulture industry, with comparable product categories (plant pots, trays, containers) and a shared focus on sustainable solutions for professional growers.
• Pöppelmann GmbH: German family-owned plastic manufacturer producing injection-moulded containers, plant pots, and industrial packaging from recycled and virgin plastics, directly comparable in product mix and sustainability positioning to Kreuwel.

Broad incumbents

• Schoeller Allibert: Large European manufacturer of reusable plastic containers, crates, and bins with a much broader product portfolio and global footprint, overlapping with Kreuwel in stackable bins and industrial containers.
• IPL Plastics: Global rigid plastic packaging manufacturer serving consumer, industrial, and horticultural markets with injection-moulded and blow-moulded products, with comparable container offerings at much larger scale.
• Buckhorn (Myers Industries): US-based manufacturer of reusable plastic containers, bulk boxes, and material handling products, competing in similar industrial bins and automotive/transport storage segments as Kreuwel.
• Mauser Packaging Solutions: Global industrial packaging manufacturer producing plastic and metal drums, containers, and IBCs, overlapping with Kreuwel in heavy-duty buckets and tubs for construction and chemical markets.

Regional players

• Otto Graf GmbH: German manufacturer of plastic products including tanks, containers, and storage solutions for industrial and environmental applications, comparable in injection-moulded plastic containers and circular-economy positioning.

Others

• Nissei ASB GmbH: Manufacturer of injection stretch-blow moulding machines for plastic bottles and containers; comparable as an adjacent equipment/machinery ecosystem participant serving the same plastic manufacturing customer base.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/kreuwel-plastics-almelo-b-v-

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Kreuwel Plastics Almelo B.V.