Ns Arc

What Ns Arc does

NS Arc is the welding wire division of DW-National Standard-Stillwater, LLC, a privately held entity owned by Heico Companies, and operates as the largest dedicated women-owned welding wire brand in the United States. Founded in 1974 as National Standard in Stillwater, Oklahoma, the company has built a 50+ year heritage around the manufacture and distribution of welding consumables and transitioned effective October 5, 2024 to a distribution-only model with manufacturing at the Stillwater facility ceasing.

The company's product portfolio spans MIG, TIG, flux-cored, and metal-cored welding wires across carbon steel (Copper-Glide copper-coated, Silver-Glide copper-free, Neo-Arc), aluminum (Alumi Glide), stainless steel (Satin Glide), and specialty chemistries (Tru-Core FC and Tru-Core MC, Viking imported). More than 570 SKUs are organized into a four-tier architecture — NS National-Arc (premium), NS Standard-Arc (cost-saving), Viking (imported), and Neo-Arc (consumer) — with proprietary packaging formats including Tru-Trac twist-free wood reels and Smart Pak 100% recyclable drums. The company maintains WBENC women-owned and ISO 9001:2015 quality certifications.

NS Arc sells through a direct e-commerce storefront, an authorized distributor network with a "Where to Buy" locator and a "Become a Distributor" enrollment program, and international distribution channels. The customer base is segmented across Automotive, Construction, Energy, Manufacturing, and Transportation, with additional use cases in agricultural equipment, pressure vessels, pipe welding, railcars, shipbuilding, structures, and trailers. Pricing is quote-based on wire type, diameter, alloy, finish, and packaging. The company's strategic alliance with CLOOS Robotics targets automated and robotic welding applications, and the ARC Assessment Program plus Pit Crew support team provide consultative, solutions-oriented selling beyond pure consumable transactions.

Name

Ns Arc

Legal name

DW-National Standard-Stillwater, LLC

Website

https://www.nsarc.com

Company type

Private

Operating status

Operating

Short description

NS Arc is the welding wire division of DW-National Standard-Stillwater, LLC (owned by Heico Companies) and the largest dedicated women-owned welding wire brand in the U.S.A., distributing MIG, TIG, flux-cored, and metal-cored wire products to automotive, construction, energy, manufacturing, and transportation customers since 1974.

Ownership category

akta.pro rank

Product category

Welding Wire Consumables

NAICS

Other Fabricated Wire Product Manufacturing (332618), Spring and Wire Product Manufacturing (3326)

SIC

Miscellaneous Fabricated Metal Products (3490), Miscellaneous Primary Metal Products (3390)

akta.pro primary industry

Welding, Joining & Soldering Equipment (Arc, Resistance, Friction, Brazing) (IMAHADAH)

Keywords

• MIG welding wire
• TIG welding wire
• Flux-cored wire
• Metal-cored wire
• Industrial welding consumables

Headquarters

HQ city

Stillwater

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Personnel, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Welding Wire Product Sales: Direct product sales of welding wire including MIG, TIG, flux-cored, and metal-cored wires sold through e-commerce platform and distributor network. Products are sold in various packaging options including spools, drums, and bulk packaging with pricing based on wire type, diameter, and package weight.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels7 records

Core offering

NS Arc manufactures and distributes welding wire products for MIG, TIG, flux-cored, and metal-cored applications across industrial sectors. The company offers a comprehensive portfolio of 570+ products in aluminum, carbon steel, and stainless steel variants organized across four brand tiers (NS National-Arc premium, NS Standard-Arc cost-saving, Viking imported, NEO-ARC consumer). As of October 5, the company transitioned to a distribution-only model after ceasing manufacturing at its Stillwater, Oklahoma facility.

Product overview

NS Arc is a women-owned welding wire company and the largest dedicated welding wire brand in the U.S.A., operating as the welding wire division of DW-National Standard-Stillwater, LLC. The company offers a comprehensive portfolio of welding wire products organized across two core product categories (MIG and TIG welding wire) and multiple sub-brands differentiated by material type and tier level. The product lineup includes: NEO-ARC™ (consumer-grade carbon steel), Copper-Glide™ (copper-coated carbon steel), Silver-Glide™ Copper-Free™ (copper-free carbon steel), Tru-Core® FC (flux-cored wire), Tru-Core® MC (metal-cored wire), Alumi Glide® (aluminum wire for MIG and TIG), Satin Glide® (stainless steel wire), and Viking™ (imported brand). Products are organized into tiers: premium NS National-Arc™, cost-saving NS Standard-Arc™, imported Viking, and high-quality consumer Neo-ARC. Packaging options include spools, drums, Smart Pak® (100% recyclable), and Tru-Trac® Wood Reels. The company serves diverse industries including automotive, construction, energy, manufacturing, and transportation.

Differentiator

Problem solved

Functional benefit

Brands

• Copper-Glide: Copper-coated carbon steel welding wire brand offering improved electrical conductivity, corrosion resistance, and smooth wire feeding.
• Silver-Glide
• Tru-Core
• Alumi Glide
• Satin Glide
• Viking
• NEO-ARC
• NS National-Arc
• NS Standard-Arc

Products and services

• MIG Welding Wire Metal Inert Gas (MIG) welding wire for Gas Metal Arc Welding (GMAW). Continuous consumable wire electrode available in carbon steel, stainless steel, aluminum, flux-cored, and metal-cored variants, ranging from 0.023 to 0.045 inches in diameter. Used by industrial manufacturers across automotive, construction, energy, manufacturing, and transportation sectors.
• TIG Welding Wire Tungsten Inert Gas (TIG) welding wire cut lengths for Gas Tungsten Arc Welding (GTAW). Non-consumable tungsten electrode heats metal while hand-held filler wire adds material. Ranges from 0.010 to 0.125 inches in diameter. Currently offered in aluminum alloys only. Used by professional welders requiring precise, high-quality welds.
• Copper-Glide™ Copper-coated carbon steel MIG welding wire providing improved electrical conductivity, enhanced arc stability, and superior corrosion resistance during storage. Used in GMAW and SAW processes for industrial welding applications.
• Silver-Glide™ Copper-Free™ Copper-free carbon steel MIG welding wire offering better weld quality, improved health and safety (no copper exposure), and environmental benefits. Features excellent operating characteristics for ER70S-6 applications.
• Tru-Core® FC (Flux-Cored) Flux-cored welding wire containing flux material in its core with simultaneous shielding gas use. Designed for versatility in various welding positions including vertical and overhead, with reduced pre-weld preparation requirements on dirty or rusty surfaces. Ideal for construction, manufacturing, and shipbuilding applications.
• Tru-Core® MC (Metal-Cored) Metal-cored welding wire consisting of a metal sheath filled with metal powders. Offers higher deposition rates than flux-cored wire, nearly slag-free welds, smooth arc transfer, and superior control for semi-automatic welding applications with lower heat input reducing distortion.
• Alumi Glide® Aluminum welding wire for MIG and TIG applications featuring lightweight properties, high strength-to-weight ratio, excellent corrosion resistance, and ductility. Available in various aluminum alloys including 4043, 4043A, 4047, 5183, 5356, and 5556.
• Satin Glide® Stainless steel welding wire offering excellent corrosion resistance, high temperature resistance, weld strength, and hygienic properties. Used for welding austenitic and ferritic stainless steels in aerospace, automotive, construction, oil and gas, food, and marine industries.
• NEO-ARC™ High-quality consumer-grade carbon steel MIG welding wire available in ER70S-3 and ER70S-6 grades. Designed for welders seeking reliable performance at accessible price points.
• Viking™ Imported high-quality welding wire brand offering copper-coated and specialty wires at competitive price points. Includes S-6 copper-coated welding wire designed for all-position welding with outstanding arc stability.
• NS National-Arc™ (Premium Tier) Premium tier welding wire exceeding industry standards. Offers the highest quality and performance for demanding industrial applications across all wire types.
• NS Standard-Arc™ (Cost-Saving Tier) Cost-saving tier offering reliable welding wire solutions while maintaining quality standards suitable for various applications at competitive prices.

Quantifiable outcome

• High deposition rates enabling faster welding and increased productivity
• +2 more outcomes

Segments12 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Partnerships

One partnership is on record.

• CLOOS RoboticscoreStrategic or Co-development PartnerNS ARC and CLOOS announced a strategic alliance to disrupt the robotic welding industry. This partnership combines NS Arc's welding wire expertise with CLOOS's robotic welding technology to provide comprehensive solutions for automated welding applications.

Scale indicators4 records

Recent moves5 records

Expansion highlights5 records

Direct peers

• McKay Welding Products: McKay Welding Products manufactures and distributes hardfacing, stainless steel, and flux-cored welding wire products. It competes with NS Arc's Tru-Core flux-cored and metal-cored lines and serves overlapping fabrication and construction end markets.
• Bohler Welding (voestalpine): Bohler Welding, part of voestalpine, is a major European producer of welding consumables including specialty wire products for carbon steel, stainless steel, and aluminum. It competes with NS Arc in high-end industrial and specialty welding wire markets globally.
• Blue Demon Welding Products: Blue Demon Welding Products specializes in welding consumables and wire products for both professional and hobbyist markets, directly overlapping with NS Arc's Neo-ARC consumer tier and broader industrial welding wire offerings.
• Lincoln Electric: Lincoln Electric is the largest global manufacturer of welding products, including welding wire and consumables. It directly competes with NS Arc in carbon steel, stainless steel, aluminum, and flux-cored wire categories across the same automotive, construction, and industrial fabrication end markets.
• ESAB Corporation: ESAB is a global welding and cutting products company offering a comprehensive range of welding consumables including MIG, TIG, flux-cored, and metal-cored wire. It competes head-to-head with NS Arc in industrial wire segments and shares similar distribution models through industrial distributors.
• Hobart Brothers (ITW): Hobart Brothers, a division of Illinois Tool Works (ITW), manufactures welding filler metals and consumables including solid and flux-cored wires. It directly overlaps with NS Arc's product lines and serves identical industrial welding end users across automotive and fabrication segments.
• Kiswel: Kiswel is a global manufacturer of welding consumables with strong market share in flux-cored and solid welding wires. It overlaps with NS Arc's product portfolio and competes in similar industrial distribution channels worldwide.

Broad incumbents

• Miller Electric (ITW): Miller Electric, also under ITW, is a leading welding equipment manufacturer whose welding wire and consumables product lines overlap with NS Arc's offerings. While broader in scope (welding power sources, automation), Miller's wire division competes directly for the same customer base in industrial and fabrication welding.
• Fronius International: Fronius is a broad welding technology manufacturer offering welding equipment, automation solutions, and consumables. It overlaps with NS Arc through its welding wire and consumables business and is also active in the automated/robotic welding space alongside CLOOS, NS Arc's partner.

Others

• CLOOS (partner): CLOOS is a strategic partner of NS Arc in robotic welding. While not a direct wire competitor, CLOOS is part of the broader welding ecosystem whose welding power sources and automation systems consume welding wire consumables, making it an adjacent enabling participant in NS Arc's go-to-market.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/@NSARC
• Facebookfacebook.com/nsarcwelding
• LinkedInlinkedin.com/company/ns-arc
• Instagraminstagram.com/nsarc_welding

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Ns Arc