Montgomery Municipal Cable

What Montgomery Municipal Cable does

Montgomery Municipal Cable Television (MMC-TV) is the Public, Educational, and Government (PEG) access television channel serving Montgomery County, Maryland, broadcasting on Channel 16 and operating from Rockville. Its function is to increase community awareness by airing municipal, educational, and social events covering municipalities within the county including Rockville, Silver Spring, Gaithersburg, Kensington, Germantown, and Wheaton. Programming is produced in-house and includes live coverage of County Council meetings, election and voter-education content, health shows (Housecall featuring Dr. David Doman, Happy and Healthy, Senior Solutions), cultural programs (Passport to Flavor, Cherryblossom Yoga, Stories In Time, The Creative Side), public-affairs interviews (Inside Out, The Next Word, Think About It), and language-specific community programming (Que Pasa, Entre Amigos for the Latino community).

The core technology stack is a conventional cable-broadcast television pipeline augmented with digital streaming: live broadcast on Channel 16, live streaming on the Montgomery Municipal Cable YouTube channel, and video on demand through mmctv.org. There are no proprietary AI/ML components, APIs, or SDKs disclosed; the website serves as the primary hub for program schedules, video archives, blog content, and newsletter sign-ups. The station distributes through three parallel channels — cable television, YouTube live streaming, and web archive — and maintains social-media presence on Facebook (@mmctvchannel16), Twitter/X (@MMCTV16), and Instagram. Output volume is substantial: a programming archive spanning 65 pages of episode listings covering health, cooking, government, civic engagement, storytelling, and fitness content. The station recently received two 2026 Hometown Media Awards recognizing excellence in community PEG programming.

MMC-TV operates as a government-funded municipal entity owned by Montgomery County Government rather than a commercial broadcaster. Its economics are driven by county government allocations designated for PEG access programming; there is no charge to viewers, no subscription model, no advertising, and no disclosed financial figures. Revenue derives entirely from public funding rather than commercial streams, making its budget a function of county appropriations. The go-to-market model is community-led: coverage of government meetings, educational programming, health information, cultural events, and social-issue documentaries designed to inform and engage county residents. Core "customers" are two-sided — the funder (Montgomery County Government) and the audience (Montgomery County residents plus partnering healthcare providers, nonprofits, MCPS, and civic organizations such as the League of Women Voters). During the COVID-19 pandemic, MMC convened county PEG resources to launch Corona Montgomery on Channel 10, signaling operational agility and ecosystem convening capacity.

Name

Montgomery Municipal Cable

Legal name

Montgomery Municipal Cable Television

Website

https://mmctv.org

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

Montgomery Municipal Cable Television (MMC-TV) is the PEG access television channel on Channel 16 serving Montgomery County, Maryland, government-funded to air municipal, educational, and community programming free to county residents via cable, YouTube, and web streaming.

Ownership category

akta.pro rank

Product category

Public Access Television / PEG Broadcasting

NAICS

Television Broadcasting Stations (51612)

SIC

Television Broadcasting Stations (4833)

akta.pro primary industry

Public/Community Local Stations (PBS Member Stations, Community Radio, LPFM) (MPABACAG)

akta.pro secondary industry

National Public Television Networks & Member Stations (PBS-style) (MPABADAA)

Keywords

• PEG access television
• Public access broadcasting
• Government cable channel
• Community television
• Municipal media services

Headquarters

HQ city

Kensington

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Infrastructure

Revenue model

1. Government Funding: As a municipal PEG (Public, Educational, and Government) access television station, Montgomery Municipal Cable operates as a government-funded entity serving Montgomery County, Maryland. Revenue derives from county government allocations designated for community media access programming.

Go-to-market motion1 record

Distribution channels3 records

Marketing channels6 records

Core offering

Montgomery Municipal Cable (MMC-TV) is a Public, Educational, and Government (PEG) access television channel that broadcasts on Channel 16 to Montgomery County, Maryland residents. The channel provides free, non-commercial coverage of County Council and government meetings, community events, educational programming, and local civic announcements, funded through cable franchise fees rather than advertising.

Product overview

Montgomery Municipal Cable Television operates Channel 16 (MMC-TV) as a Public, Educational, and Government (PEG) access television station serving Montgomery County, Maryland. The station produces and broadcasts local programming including news, community affairs, health shows, cooking programs, yoga instruction, storytelling, and public interest content. The core offering is the broadcast television channel, supplemented by original programs such as Passport to Flavor (cooking), Housecall (health), Social Security: Securing Today & Tomorrow (government benefits), Solutions (nonprofit spotlight), Happy and Healthy (wellness), Cherryblossom Yoga (fitness), Stories In Time (storytelling), Think About It (interviews), Que Pasa (Spanish-language community), The Next Word (public affairs), and others. Content is available via live broadcast, YouTube streaming, and on-demand video archive.

Differentiator

Problem solved

Functional benefit

Products and services

• MMC-TV Channel 16 (PEG Access Broadcasting) Free, non-commercial Public, Educational, and Government access television channel broadcasting on Channel 16 (Comcast channel 996, RCN channel 16, Verizon channel 16) to Montgomery County, Maryland residents, carrying government meeting coverage, community programming, and civic announcements.
• Government Meeting Coverage Live and rebroadcast coverage of Montgomery County Council meetings, public hearings, and other government proceedings, provided free to county residents via Channel 16 and online streaming.
• Online Streaming Access Web-based streaming of MMC-TV programming so that Montgomery County residents can view government meetings and community content online outside the traditional cable channel.
• Community and Educational Programming Locally produced community announcements, educational content, and civic programming broadcast on Channel 16 for Montgomery County residents.

Quantifiable outcome

• Extensive programming archive spanning multiple years with 65+ pages of episode archives covering diverse community topics
• +1 more outcomes

Named customers7 records

Segments4 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Five partnerships are on record, tiered core and minor.

• Montgomery County Government DepartmentscoreStrategic or Co-development PartnerMMC-TV operates in partnership with various Montgomery County government departments including the County Executive's Office, County Council, Department of Health and Human Services, Department of Recreation, and other county agencies. The station provides broadcast coverage of government proceedings, community forums, and departmental programs as part of its PEG access mission.
• Montgomery County Public Schools (MCPS)coreStrategic or Co-development PartnerMMC-TV partners with Montgomery County Public Schools to provide educational programming coverage, school board meeting broadcasts, and educational content that serves students and families throughout the county school system.
• League of Women Voters of Montgomery County MDcoreStrategic or Co-development PartnerMMC-TV partners with the League of Women Voters to broadcast candidate forums, provide voter education resources, and support nonpartisan election coverage for Montgomery County voters.
• Montgomery County LibrariesminorStrategic or Co-development PartnerMMC-TV works with Montgomery County Public Libraries to distribute voter guides, share community information resources, and promote literacy and educational programming across the county.
• Local Healthcare OrganizationscoreStrategic or Co-development PartnerMMC-TV partners with healthcare organizations including GW University medical professionals, Primary Care Coalition, African American Health Program, and various medical specialists to produce health education programming such as the Housecall show featuring Dr. David Doman.

Scale indicators3 records

Recent moves5 records

Expansion highlights5 records

Direct peers

• Falls Church Community Television: City-operated PEG access channel serving the City of Falls Church, Virginia with government and community programming. Directly comparable as a small-jurisdiction DC-metro PEG station with a similar municipal-government ownership and programming model.
• Prince William County Government Television: Government-operated cable channel broadcasting public meetings and community programming for Prince William County, Virginia. Directly comparable as a neighboring Virginia-county PEG access operation serving a similar suburban DC-metro demographic.
• Fairfax County Government Channel 16: Cable channel operated by Fairfax County, Virginia broadcasting government meetings, community programming, and educational content. Directly comparable as a neighboring large-county PEG franchise in the DC metro with identical Channel 16 designation.
• Arlington Independent Media: PEG access community media organization serving Arlington, Virginia with cable channels and digital streaming for local government, civic, and educational programming. Directly comparable to MMC-TV as a neighboring DC-metro PEG access organization with similar mission and operating model.
• DC Community Media (DCTV): Washington, DC's community media center providing PEG access television, media training, and production facilities to DC residents. Directly comparable as a nearby DC-metro community television organization with PEG access structure and local civic programming focus.
• Bethesda Community Television (BCTV): Community television station serving Bethesda and surrounding Montgomery County, Maryland communities with PEG access programming, video production, and civic content. Directly comparable as the most geographically proximate PEG peer to MMC-TV within the same county.
• Howard County Government Television (HoCoTV): PEG access television channel serving Howard County, Maryland with government meeting coverage and community programming. Directly comparable as a Maryland county PEG channel with similar public-government broadcast mission and digital distribution approach.

Broad incumbents

• WETA Public Broadcasting: PBS affiliate serving the Washington, DC metropolitan area with public television, classical radio, and digital programming. Comparable as a DC-metro public-broadcasting incumbent with overlapping civic, educational, and community-content mission at much larger scale.
• Maryland Public Television (MPT): Statewide public television network serving Maryland with educational, civic, and cultural programming across multiple channels. Comparable as a Maryland public-broadcasting incumbent operating at greater scale and broader geographic scope than the single-county PEG model.

Others

• Alliance for Community Media: National trade association representing PEG access channels and community media centers across the United States. Comparable as the industry-body counterpart that advocates for PEG funding and policy and represents stations like MMC-TV within the broader public-access media ecosystem.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat2 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xtwitter.com/MMCTV16
• YouTubeyoutube.com/c/MontgomeryMunicipalCable/featured
• Facebookfacebook.com/MMCTVCHANNEL16
• Instagraminstagram.com/montgomerymunicipalcable
• LinkedInlinkedin.com/company/montgomery-municipal-cable

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Montgomery Municipal Cable