Initiative Zukunftsmobilität

What Initiative Zukunftsmobilität does

Initiative Zukunftsmobilität is a German consulting and project development firm operating as a brand under KRE2 GmbH, a private limited company headquartered in Trossingen, Germany. Founded in 2009, the firm provides specialized services in sustainable mobility and EV charging infrastructure, serving a mix of B2B and B2G clients including municipalities (Kommunen), county administrations (Kreisverwaltungen), universities (Hochschulen), energy companies and city utilities (Stadtwerke), tourism operators, and industrial enterprises. Its portfolio comprises three integrated service lines: Mobilitätskonzepte (mobility concept development with a focus on rural requirements), Mobilitätsberatung (mobility consulting, often delivered jointly with partner ADAC), and Ladeinfrastruktur (charging infrastructure project development, a capability added in 2012 that includes property acquisition and charging park development).

The firm operates a project-based consulting model in which each engagement is scoped and quoted individually rather than sold on standardized pricing tiers, with contracts running on multi-year cadences. Distribution is entirely direct, with no reseller or marketplace channels identified, and customer acquisition is supported by referral flows through the Steinbeis network and ADAC partnership. The company's differentiation rests on rural-mobility domain specialization, an integrated concept-to-implementation service stack, and a partner ecosystem anchored by Steinbeis (science-business transfer) and ADAC (mobility consulting). There are no software products, no app, no API, and no AI capabilities disclosed.

The company maintains a lean team of 1-10 employees, operates only within Germany at a regional scope, and has no external investors, funding rounds, or ownership changes referenced in available sources. Revenue is not publicly disclosed.

Name

Initiative Zukunftsmobilität

Legal name

KRE2 GmbH

Website

https://zukunftsmobilitaet.de

Company type

Private

Founded year

2009

Operating status

Operating

Headcount range

1–10 employees

Short description

Initiative Zukunftsmobilität is a German consulting and project development firm (1-10 employees) operating under KRE2 GmbH, providing mobility concepts, consulting, and EV charging infrastructure development for municipalities, utilities, universities, and industrial clients since 2009.

Ownership category

akta.pro rank

Product category

Sustainable Mobility Consulting

NAICS

Environmental Consulting Services (541620), Administration of Urban Planning and Community and Rural Development (925120)

SIC

Services-Management Services (8741), Transportation Services (4700)

akta.pro primary industry

Climate Mitigation Programs (Energy, Industry, Transport) (BPADALAC)

akta.pro secondary industries

Active Transportation & Micromobility Infrastructure (Bike/Ped Networks, Shared Mobility Programs) (BPAIALAI), Corporate & Employee On-Demand Ride Programs (Managed Mobility) (THAIAGAI)

Keywords

• Sustainable mobility consulting
• EV charging infrastructure
• Mobility concept development
• Fleet management consulting
• Public transport transformation

Headquarters

HQ city

Trossingen

HQ country

Germany

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Mobilitätsberatung (Mobility Consulting): Consulting services for municipalities and public institutions for developing innovative mobility projects. Includes strategic advisory and project conception.
2. Projektkonzeption Ladeinfrastruktur (Charging Infrastructure Project Conception): Customized project conception and professional property acquisition for municipalities, city utilities and companies in the field of charging infrastructure.
3. Ladeparks Entwicklung (Charging Park Development): Development of charging parks for operators and investors looking to align their business models with future mobility.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels5 records

Core offering

Initiative Zukunftsmobilität is a German consulting and project development firm providing sustainable mobility services to municipalities, city utilities, public institutions, energy companies, and industrial clients. Its core offerings include EV charging infrastructure project development (Ladeinfrastruktur) since 2012, mobility consulting (Mobilitätsberatung) including with ADAC partnership, and mobility concept development (Mobilitätskonzepte) with focus on rural mobility, public transport transformation, and sustainable fleet management.

Product overview

Initiative Zukunftsmobilität operates as a consulting and project development organization rather than a software product company. The portfolio consists of three integrated service offerings: Ladeinfrastruktur (charging infrastructure development since 2012), Mobilitätsberatung (mobility consulting), and Mobilitätskonzepte (mobility concept development). These services work together to provide holistic solutions—consulting develops the strategic approach, concepts provide the planning framework, and charging infrastructure delivers the implementation for electric vehicle deployments. The organization focuses on public and operational mobility, sustainable fleet management, and rural area requirements.

Differentiator

Problem solved

Functional benefit

Products and services

• Ladeinfrastruktur (Charging Infrastructure Project Development) Project development service for user-oriented and economically successful EV charging infrastructure. Includes tailored project conception, professional property acquisition for municipalities, utilities and companies, synergy optimization through cooperative projects, and supply of high-quality charging hardware for a reliable charging experience. Active since 2012.
• Mobilitätsberatung (Mobility Consulting) Consulting service supporting municipalities in developing innovative mobility projects, including collaboration with partners such as ADAC to deliver tailored solutions for more efficient, sustainable, and forward-looking mobility.
• Mobilitätskonzepte (Mobility Concept Development)

Named customers5 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Three partnerships are on record, tiered core and minor.

• SteinbeiscoreStrategic or Co-development Partner · 1 January 2009Steinbeis is a leading provider of practice-oriented solutions and transfer services between science and business. Initiative Zukunftsmobilität operates as a Steinbeis member, leveraging this partnership for knowledge transfer and applied research capabilities in sustainable mobility solutions.
• ADACminorStrategic or Co-development PartnerADAC, Germany's largest automobile club, is mentioned as a partner in mobility consulting projects. The company works with ADAC to provide tailored solutions for making mobility more efficient, sustainable, and future-oriented.
• KRE2 GmbHcoreOthersInitiative Zukunftsmobilität is a brand (eine Marke) of KRE2 GmbH, headquartered at Hohnerstraße 4/1, 78647 Trossingen, Germany. KRE2 GmbH is the legal entity operating the Initiative Zukunftsmobilität brand.

Scale indicators1 record

Recent moves5 records

Expansion highlights4 records

Others

• ADAC (Allgemeiner Deutscher Automobil-Club): Germany's largest automobile club, which is also an Initiative Zukunftsmobilität partner, conducting its own mobility research and consulting services — relevant adjacent player in the German mobility ecosystem.

Direct peers

• Öko-Institut: Independent applied research institute working on sustainability, transport, and energy transition — provides consulting, policy analysis, and project support to public institutions similar to Initiative Zukunftsmobilität's government clients.
• PTV Group: Provider of transportation planning software and consulting services, including mobility concepts, public transport transformation, and fleet optimization — directly comparable in mobility-concept development for municipalities and industry.
• e-mobil BW: State agency for new mobility and fuel cell drives in Baden-Württemberg, supporting municipalities, companies, and research institutions on e-mobility and charging infrastructure — closely overlapping with Initiative Zukunftsmobilität's core service lines and customer types.
• IKEM: Interessenverband der deutschen Kfz-Industrie für Mobilität, Verkehr, Umwelt und Industrie, providing policy and consulting expertise at the intersection of mobility, environment, and industry — directly comparable consulting and policy advisory focus.
• NOW GmbH: National Organisation for Hydrogen and Fuel Cell Technology, coordinating federal funding programs for sustainable mobility and charging infrastructure in Germany, with comparable consulting, program management, and stakeholder coordination functions.

Regional players

• Bundesverband eMobilität (BEM): German e-mobility industry association providing consulting, networking, and policy advocacy for charging infrastructure and electric mobility — comparable focus area and customer type.

Emerging players

• Wuppertal Institut: Research institute focused on sustainability, climate, and mobility transitions, providing consulting to public sector clients — overlaps in addressing transport and mobility transformation for municipalities.
• Fraunhofer ISI: Research institute conducting applied research and consulting on mobility, energy transition, and infrastructure, often partnering with municipalities on sustainable mobility projects — adjacent peer in the same ecosystem.
• VDI/VDE Innovation + Technik GmbH: Project management and consulting organization supporting mobility, energy, and infrastructure projects for public and private clients in Germany — comparable project development and program management scope.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/initiativezukunftsmobilitaet
• LinkedInlinkedin.com/company/zukunftsmobilitaet

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Initiative Zukunftsmobilität