How Do You Do It Pty Ltd
How Do You Do It is a founder-led B2B coaching and consulting firm that delivers expert 1:1 and group coaching programmes, plus e-learning, to working parents, carers, and their leaders in large enterprises across Australia and EMEA.
- Company typePrivate
- Founded2006
- HeadquartersFreshwater, Australia
- Headcount11–50
- GTM typeB2B
- OfferingServices
What How Do You Do It Pty Ltd does
How Do You Do It Pty Ltd is a private, founder-led B2B coaching and consulting firm founded in 2006 in Australia by CEO Virginia Herlihy. The company designs and delivers expert 1:1 and group coaching programmes for working parents, working carers, and the leaders who manage them, with the stated objective of retaining talent and supporting flexible, gender-equal workplaces. Headcount is in the 11–50 range and the firm is headquartered in Freshwater/Sydney (registered office William Buck, Level 29, 66 Goulburn Street) with a regional EMEA headquarters in Tetbury, United Kingdom.
The core offering consists of three live coaching programmes (Coaching for Working Parents, Coaching for Working Carers, and Coaching for Leaders) augmented by three interactive e-learning modules (Pre-Parental Leave, Managing Working Parents, Managing Flexible Teams) and a COVID-19 virtual coaching programme. Delivery is human-led by chartered occupational psychologists and experienced facilitators using a proprietary group coaching format designed to create internal peer networks and role models within client organizations. Underlying technology is therefore a coaching methodology and content library rather than a software platform; there is no public API, no proprietary AI/ML component, and no app product.
The business operates a consultative, quote-based enterprise sales model with no publicly disclosed pricing. Revenue is generated primarily through customized multi-session coaching contracts with HR and talent management teams in large organizations, supplemented by e-learning and advisory/consulting engagements. Named enterprise clients include Deloitte (UK and Denmark), BBC, Morgan Stanley, Allens Linklaters, A&O Shearman, Corrs Chambers Westgarth, Invesco, Universal Music Group, Weber Shandwick, GPT, and Coca-Cola South Pacific, with services delivered across Australia, the United Kingdom, and EMEA. The company is privately held, bootstrapped, and discloses no institutional investors or funding rounds.
How Do You Do It Pty Ltd firmographics
Firmographics- Name
- How Do You Do It Pty Ltd
- Legal name
- How Do You Do It Pty Ltd
- Website
- https://howdoyoudoit.com
- Company type
- Private
- Founded year
- 2006
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- How Do You Do It is a founder-led B2B coaching and consulting firm that delivers expert 1:1 and group coaching programmes, plus e-learning, to working parents, carers, and their leaders in large enterprises across Australia and EMEA.
- Ownership category
- akta.pro rank
How Do You Do It Pty Ltd industry classification
Industry- Product category
- Workplace Coaching Services
- NAICS
- Educational Support Services (61171), Professional and Management Development Training (611430), Management Consulting Services (54161)
- SIC
- Services-Educational Services (8200), Services-Management Consulting Services (8742)
- akta.pro primary industry
- Study Skills & Learning Strategies Coaching (EDAMAIAA)
Keywords
Where How Do You Do It Pty Ltd is headquartered
LocationHeadquarters
- HQ city
- Freshwater
- HQ country
- Australia
- HQ region
- Oceania
Offices2 records
Markets served
How Do You Do It Pty Ltd business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Marketing or Sales, Operations, Others
Revenue model
- Organizational Coaching Programmes: B2B coaching programmes sold directly to organizations for their employees. Programmes are customized to organizational needs and typically sold as multi-session contracts covering specific coaching interventions for working parents, carers, and leaders.
- e-Learning Courses: Online self-paced courses sold to organizations as complements to face-to-face coaching programmes or standalone learning solutions.
- Consulting Services: Advisory and consulting engagements to help organizations develop broader strategies around flexible working, diversity, and inclusion.
Go-to-market motion3 records
Distribution channels2 records
Marketing channels6 records
How Do You Do It Pty Ltd product offering
Product offeringCore offering
How Do You Do It delivers expert 1:1 and group coaching programmes for working parents, carers, and their organizational leaders, sold B2B to enterprise HR and talent management teams. Offerings include three core coaching services (Working Parents, Working Carers, Leaders), three interactive e-learning modules (Pre-Parental Leave, Managing Working Parents, Managing Flexible Teams), and broader consulting on flexible working, diversity, and inclusion strategy.
Product overview
How Do You Do It is a coaching and consultancy firm offering a portfolio of services centred on expert 1:1 and group coaching for working parents, carers, and their leaders. The core offering consists of three main coaching programmes: Coaching for Working Parents, Coaching for Working Carers, and Coaching for Leaders. Complementing the live coaching services are three e-learning modules covering pre-parental leave preparation, managing working parents, and managing flexible teams. The company also delivered a COVID-19-specific virtual coaching programme. All offerings are designed to support talent retention and help organisations create more inclusive, flexible workplace cultures.
Differentiator
Problem solved
Functional benefit
Products and services
- Coaching for Working Parents
Quantifiable outcome
- 10% increase in retention of women after maternity leave
- +4 more outcomes
Companies that use How Do You Do It Pty Ltd
Customer profileNamed customers11 records
Segments4 records
Ideal customer profiles1 record
How Do You Do It Pty Ltd technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
How Do You Do It Pty Ltd partnerships and signals
Strategic signalScale indicators5 records
Recent moves8 records
Expansion highlights5 records
How Do You Do It Pty Ltd competitors and assessment
Company assessmentMarket position
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
How Do You Do It Pty Ltd social profiles
Digital presenceHow Do You Do It Pty Ltd financial estimates
Financial estimateRevenue estimate
Valuation estimate
How Do You Do It Pty Ltd leadership team
Management profileNumber of profiles
Profiles4 records
How Do You Do It Pty Ltd funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
How Do You Do It Pty Ltd M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about How Do You Do It Pty Ltd
What does How Do You Do It Pty Ltd do?
How Do You Do It delivers expert 1:1 and group coaching programmes for working parents, carers, and their organizational leaders, sold B2B to enterprise HR and talent management teams. Offerings include three core coaching services (Working Parents, Working Carers, Leaders), three interactive e-learning modules (Pre-Parental Leave, Managing Working Parents, Managing Flexible Teams), and broader consulting on flexible working, diversity, and inclusion strategy.
Is How Do You Do It Pty Ltd a public or private company?
How Do You Do It Pty Ltd is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was How Do You Do It Pty Ltd founded?
How Do You Do It Pty Ltd was founded in 2006. It employs 11 to 50 people.
Where is How Do You Do It Pty Ltd based?
How Do You Do It Pty Ltd is headquartered in Freshwater, Australia, in the Oceania region.
How does How Do You Do It Pty Ltd make money?
Three revenue lines are on record. Organizational Coaching Programmes are the primary driver. The others are e-Learning Courses and consulting Services.
Does How Do You Do It Pty Ltd have an API?
No public API is recorded for How Do You Do It Pty Ltd.
What industry is How Do You Do It Pty Ltd in?
How Do You Do It Pty Ltd's product category is Workplace Coaching Services. Its primary akta.pro industry code is EDAMAIAA, Study Skills & Learning Strategies Coaching. Its NAICS code is 61171 and its SIC code is 8200.