Kofuku No Kagaku

What Kofuku No Kagaku does

Happy Science USA (Kofuku No Kagaku) is the US subsidiary of Japan-headquartered Happy Science International, a global spiritual movement founded in 1986 by Master Ryuho Okawa. The organization operates as a 501(c)(3) non-profit religious entity headquartered at 79 Franklin Street, New York, with 11 temple locations across the United States (New York, New Jersey, Chicago, Florida, Atlanta, Los Angeles, Orange County, San Francisco, San Diego, Honolulu, Kauai) and an additional training center, the LA Dojo, launched in 2025. Its offerings center on the founder's teachings, including over 3,100 books (translated into 38-42 languages with 100M+ copies distributed), 3,200+ lectures, 20+ films, a 3-season TV series ('Invitation to Happiness'), and 250+ sacred music compositions distributed across major streaming platforms.

The underlying technology stack is conventional digital publishing and distribution infrastructure: a Shopify-based e-commerce storefront at okawabooks.com, native distribution on YouTube, Apple Music, Spotify, Amazon Music, and Apple Podcasts, a WordPress-based marketing website, and an online membership enrollment flow. No proprietary software, AI systems, or patents are evidenced; the core 'technology' is the founder's content production pipeline and the multi-format distribution network.

The business model is donation-driven. All financial contributions are framed as voluntary expressions of faith. Suggested donation tiers include $10 (Member), $100 (Devotee), and $10-$50 per lecture or seminar. The organization claims 12M+ members globally across 140+ countries, though the US subsidiary itself reports only 1-10 employees. Go-to-market is community-led and event-driven, with a three-step new-visitor funnel (read free chapter, visit temple, attend seminar), reinforced by content marketing through books, films, TV, podcasts, and member testimonials.

Name

Kofuku No Kagaku

Legal name

Happy Science USA

Website

https://happyscience-usa.org

Company type

Private

Founded year

1986

Operating status

Operating

Headcount range

1–10 employees

Short description

Happy Science USA (Kofuku No Kagaku) is a 501(c)(3) non-profit religious organization and US subsidiary of Japan's Happy Science International, operating 11 temples across the United States and distributing the spiritual teachings, books, films, lectures, and music of founder Master Ryuho Okawa to individual members and donors.

Ownership category

akta.pro rank

Product category

Religious and Spiritual Services

NAICS

Religious Organizations (8131), Religious Organizations (81311)

SIC

Services-Membership Organizations (8600), Miscellaneous Publishing (2741)

akta.pro primary industry

Religious Nonfiction & Theology Publishing (Apologetics, Doctrine, Ethics) (MPAJAHAG)

akta.pro secondary industries

Devotional & Prayer Publishing (Devotionals, Prayer Books, Meditation Guides) (MPAJAHAB), Sermon, Homiletics & Ministry Resource Publishing (Preaching Aids, Pastoral Resources) (MPAJAHAD), Religious & Spiritual Festivals/Observances (Public Events) (MPAGAEAC)

Keywords

• Spiritual teachings
• Religious organization
• Spiritual publications
• Temple services
• Sacred music streaming

Headquarters

HQ city

New York

HQ country

United States

HQ region

North America

Offices13 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Others, Infrastructure

Revenue model

1. Donations and Contributions: Happy Science USA operates as a 501(c)(3) non-profit organization. The primary funding source is 'Happiness Planting' donations from members and supporters. Donations are faith-driven voluntary expressions of gratitude. No membership fees are charged.
2. Book and Publication Sales: Sale of books authored by Master Ryuho Okawa through Okawa Books (okawabooks.com). Over 3,100 books published, with works translated into 38+ languages. Major publications include 'The Laws of the Sun' (million-seller) and the Law Series (29th book: 'The Laws of Hell' in 2023).
3. Music Streaming and Downloads: Sacred music composed by Master Okawa distributed through Apple Music, Spotify, Amazon Music, and YouTube. The music contains spiritual vibrations described as having healing properties.
4. Membership Tiers: Two membership levels with suggested donations: Member ($10 suggested donation) and Devotee ($100 suggested donation). Higher tiers include additional prayer books, deeper spiritual discipline access, and mission responsibilities.
5. Lecture and Seminar Donations: Lectures and seminars suggest donations ($20 for standard lectures, $50 for special lectures). Events include special commemorative lectures, spiritual messages, and the annual El Cantare Celebration.

Pricing tiers

Go-to-market motion4 records

Distribution channels8 records

Marketing channels11 records

Core offering

Happy Science USA is a non-profit religious organization that publishes and distributes spiritual teachings of Master Ryuho Okawa through books (3,100+ titles), films (20+), a TV series ('Invitation to Happiness'), sacred music (250+ songs), and lectures (3,200+). The organization also operates a network of 11 temples and the LA Dojo training center in the U.S., offering in-person spiritual services, meditation sessions, seminars, and tiered membership programs supported by voluntary donations.

Product overview

Happy Science (Kofuku No Kagaku) is a global spiritual organization offering a comprehensive suite of spiritual development products and services centered on the teachings of Master Ryuho Okawa. The core offerings include over 3,100 books (notably 'The Laws of the Sun'), the 'Invitation to Happiness' TV series, sacred music compositions, over 3,200 lectures, and award-winning films. Additional services include membership programs with tiered devotion levels, temple access across 11+ U.S. locations, LA Dojo spiritual training center, events/seminars, and newsletter subscriptions. The organization operates as a 501(c)(3) non-profit supported by voluntary 'Happiness Planting' donations.

Differentiator

Problem solved

Functional benefit

Products and services

• Books by Ryuho Okawa Over 3,100 spiritual books authored by Master Ryuho Okawa covering religious teachings, self-development, and enlightenment, translated into 38 languages with over 100 million copies sold worldwide. Sold through Okawa Books online store.
• Invitation to Happiness TV Series Television series with 3 seasons and 24 episodes exploring spiritual answers to life's hardest questions including purpose of life, afterlife, and finding true happiness. Episodes available free on YouTube.
• El Cantare Sacred Music Sacred music inspired by divine revelation composed by Master Ryuho Okawa. Over 250 songs composed since 1989, described as music that heals hearts and redeems souls. Distributed via Apple Music, Spotify, Amazon Music, and YouTube streaming platforms.
• Lectures by Master Okawa Over 3,200 lectures delivered by Master Ryuho Okawa covering spiritual messages, world affairs, and religious teachings. Includes special commemorative lectures and spiritual message sessions. Standard lectures suggest $20 donation and special lectures suggest $50 donation.
• Happy Science Films Award-winning films produced by Happy Science under direction and original story of Ryuho Okawa. Over 20 titles including 'Before the Sunset', 'The Divine Protector', 'The Laws of Eternity', 'The Laws of the Sun', 'The Mystical Laws', 'The Golden Laws', and multiple other spiritual films.
• Events and Seminars In-person and online meditation sessions, spiritual gatherings, and seminars held at temples across the USA including New York, Los Angeles, Chicago, Florida, Atlanta, and other locations.
• LA Dojo Religious Training Center First religious training center on the U.S. mainland offering intensive spiritual training programs, seminars, prayers, and meditation practices to deepen faith and transform souls.
• Membership Program Two-tier membership structure offering Member ($10 suggested annual donation) and Devotee ($100 suggested annual donation) levels with access to temples, prayer books, weekly temple services, and spiritual guidance from local ministers.
• Happiness Planting Donations Voluntary donation program as expressions of faith and gratitude to Lord El Cantare, funding organizational activities. Happy Science USA is a registered 501(c)(3) non-profit organization with tax-deductible contributions.

Quantifiable outcome

• 12M+ members globally across 140+ countries
• +3 more outcomes

Named customers6 records

Segments5 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration5 records

Feature4 records

Scale indicators11 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Brahma Kumaris World Spiritual University: Global spiritual organization with meditation centers across many countries, publishing, and a self-development/spiritual growth curriculum. Comparable in global center footprint and spiritual-teachings publishing model.
• Eckankar: Spiritual movement centered on teachings of a single founder, with extensive book publishing, online content, and temples/centers. Directly comparable in founder-driven publishing model and spiritual self-development positioning.
• Church of Scientology: New religious movement centered on a single founder's teachings, with extensive publishing, media productions, films, and global centers. Directly comparable in founder-centric content model, multi-format IP strategy, and global center network.
• ISKCON (Hare Krishna Movement): Global religious movement with extensive publishing (Back to Godhead magazine, Bhaktivedanta Book Trust), temple network, and media productions. Comparable in religious publishing scale, global center network, and devotional content focus.
• Seicho-no-Ie: Japanese new religious/spiritual movement with heavy publishing focus (books, magazines) and global presence. Comparable in Japanese origin, spiritual publishing emphasis, and lay-member structure.
• Family Federation for World Peace (Unification Church): Korean-origin new religious movement with extensive publishing, media productions, and global operations led by a founder figure. Comparable in founder-centric doctrine, publishing-heavy content strategy, and global presence.
• Mahikari: Japanese-origin new religious movement with global centers, intensive spiritual training programs (dojo-style), and publishing. Comparable in Japanese origin, dojo training model, and global expansion pattern.
• Transcendental Meditation (Maharishi Foundation): Spiritual organization built around a single founder's teachings, with extensive publishing, courses, and global centers. Comparable in founder-led spiritual self-development model and multi-format content strategy.
• Risshō Kōsei Kai: Japanese Buddhist lay organization with extensive publishing activities and a global center network. Comparable as a Japanese new religious movement with strong publishing tradition and global lay membership.
• Soka Gakkai International (SGI): Japanese-origin lay Buddhist organization with global membership, publishing houses, and cultural/educational institutions. Comparable as a Japanese-founded global new religious movement with strong publishing arm and large membership base.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/user/HappyScienceUS
• LinkedInlinkedin.com/company/happy-science-usa

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Subsidiaries1 record

Funding overview

Funding rounds

Investors

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M&A

Investments

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Frequently asked questions about Kofuku No Kagaku