What Krenobat Distribution does

Krenobat Distribution is a privately held French e-commerce company founded in 2010 and headquartered in Corre in eastern France, operating under the legal name KRENOBAT - Outillage Distribution. It runs a direct-to-consumer online storefront (krenobat.fr) that distributes several thousand professional building and construction tools across ten product universes — drywall/plasterer tools, painter tools, masonry/facade tools, tiling/screed tools, roofing/zinc-worker tools, landscaping and earthworks equipment, hardware and fasteners, multi-trade hand tools, power tools, and spare parts — alongside a private-label line called KRTools. Its catalog aggregates leading brands including Tapetech, Columbia, Level 5, Asgard, Dewalt, Flex, Stanley, Milwaukee, Knipex, and Edma.

The business is a pure-play online retailer with no manufacturing activity. Revenue is generated entirely through one-time unit-priced product sales displayed in HT (excluding VAT), with prices ranging from items such as a STANLEY Surform blade at €1.85 HT up to a SINGER Safety multi-risk coverall at €56.90 HT. Operational differentiators include same-day shipping for orders placed before 14:30, a €150 HT free-shipping threshold in metropolitan France, real-time per-product inventory visibility, secure 3/4-installment payments, a price-match guarantee, and A-to-Z personalized follow-up by dedicated customer managers. The company also provides technical assistance and on-site training on mechanical jointing for buyers of automatic taping machines, and distributes content through a YouTube channel, technical blog, and email newsletter. The operating geographies are primarily France with international shipping available, including export tax refund options.

Krenobat has no institutional capital, no parent company, no disclosed acquisitions, and no management team information in the public record. With 11–50 employees and entirely organic development, the company has scaled its catalog and product breadth over 14+ years through partnership-led collaborations (e.g., the 2025 Bazooka 15th-anniversary collaboration with Columbia) and annual catalog refreshes (Catalogue KRENOBAT 2025-2026), rather than through inorganic growth or large funding rounds.

Name

Krenobat Distribution

Legal name

KRENOBAT - Outillage Distribution

Website

https://krenobat.fr

Company type

Private

Founded year

2010

Operating status

Operating

Headcount range

11–50 employees

Short description

Krenobat Distribution is a French e-commerce company founded in 2010 that sells several thousand professional building and construction tools across ten trade categories to tradespeople and individual consumers in France and internationally, via its krenobat.fr storefront.

Ownership category

akta.pro rank

Headquarters

HQ city

Corre

HQ country

France

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Technology or R&D

Revenue model

1. Product Sales: Direct e-commerce sales of professional building tools to professionals and individuals. The company offers products at web prices with several thousand tools across 10 product universes including drywall tools, painter tools, masonry tools, tiling tools, roofing tools, landscaping tools, hardware, multi-activity tools, and power tools.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels4 records

Core offering

Krenobat Distribution is an online retailer (krenobat.fr) that sells several thousand professional building tools and construction materials across ten product universes, including drywall/finishing tools, painter tools, masonry/facade tools, tiler tools, roofing tools, landscaping tools, hardware/fasteners, multi-trade hand tools, corded and cordless power tools, and spare parts with diagrams. The company sources products from recognized manufacturers such as Tapetech, Columbia, Level 5, Asgard, Dewalt, Edma, Stanley, Flex, Knipex, and Milwaukee, and operates a private-label sub-brand called KRTools. Customers include professional tradespeople (primary) and individual DIY consumers (secondary), with same-day shipping before 14h30, free delivery over €150 HT in metropolitan France, technical support, and on-site training on mechanical jointing for buyers of automatic taping machines.

Product overview

Krenobat Distribution is an online building tools e-commerce company serving professionals and individuals since 2010, headquartered in eastern France. The company operates as a multi-brand distributor offering a comprehensive range of building and construction tools across 10 main product categories: drywall/finishing tools (Outils du plaquiste) including Bazooka automatic taping machines and specialized kits from Tapetech, Columbia, Level 5, Asgard, and Dewalt; painter tools with Airless spray equipment, rollers, and brushes; mason/facade tools; tiler/screed specialist tools; roofer/zinc worker tools; landscaping/earthworks equipment; hardware/fasteners; multi-trade hand tools; power tools (electroportatif); and spare parts. The company also provides educational content through its blog and publishes an annual catalog. They emphasize French manufacturer innovation combined with international brand expertise, with same-day shipping for orders before 2:30 PM and delivery to France and internationally.

Differentiator

Problem solved

Functional benefit

Brands

• KRTools: Private-label tool brand sold exclusively through Krenobat.

Products and services

• Drywall/Finishing Tools (Outils du plaquiste)

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators3 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• ManoMano: Leading French online marketplace for DIY, home improvement, and tools serving both professionals and individuals. Directly comparable to Krenobat in target customer, product category, and D2C e-commerce model, but operates at much larger scale with marketplace dynamics across multiple European countries.
• Brico Privé: French flash-sale/private-sale e-commerce site for DIY, tools, and home improvement products. Comparable to Krenobat in serving French DIY/professional buyers with discounted tools online, though operates via private-sale mechanics rather than always-on catalog.
• Prolians (Desmarais): French professional distributor of tools, hardware, fixings, and consumables serving tradespeople and contractors. Comparable to Krenobat in serving the same professional construction customer base, though primarily operates through a B2B branch/credit-account model rather than pure e-commerce D2C.

Regional players

• Toolstation: UK-based trade tools and hardware retailer with growing French presence, operating via physical trade counters and e-commerce. Comparable to Krenobat in targeting trade professionals with competitively priced tools, though primarily operates from click-and-collect trade counter model rather than pure-play e-commerce.
• Screwfix: UK-based trade tools, hardware, and consumables retailer (Kingfisher group) with French expansion. Comparable to Krenobat in serving professional tradespeople via e-commerce with rapid fulfillment, though much larger scale and primarily UK-focused with selective French rollout.

Broad incumbents

• Castorama: Major French home improvement and DIY retailer (Kingfisher group) with extensive tool, hardware, and building materials assortment via stores and online. Comparable as a broad incumbent competitor to Krenobat's specialty focus, with stronger omnichannel and brand partnerships.
• Leroy Merlin: France's largest home improvement and DIY retailer, operating both physical stores and a major e-commerce site across tools, building materials, and decoration. Overlaps with Krenobat on tool categories and professional/individual customer base but operates at far broader scale with omnichannel infrastructure.
• Brico Dépôt: French discount home improvement and DIY retailer (Kingfisher group) offering tools, hardware, and building supplies. Overlaps with Krenobat on tool categories and DIY/professional customers but operates via large-format stores and online with a discount positioning.
• Wurth France: French subsidiary of the global Würth Group, distributing professional tools, fixings, fasteners, and consumables to tradespeople and industry. Comparable to Krenobat in product categories (hardware, fixings, professional tools) and professional customer base, though operates via direct sales reps and B2B contracts rather than pure e-commerce.
• Cdiscount Bricolage: Major French generalist e-commerce platform with a substantial DIY/tools category serving both individuals and professionals. Comparable to Krenobat in operating as a French e-commerce destination for tools, though competes as a broadline marketplace rather than a specialist in construction finishing trades.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/channel/UCngglukvWFXvDhc0Jlo6UOQ
• LinkedInlinkedin.com/company/krenobat-distribution

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Krenobat Distribution