Leadership Campus

What Leadership Campus does

Leadership Campus GmbH is a boutique leadership development and systemic consulting firm headquartered in Kiel, Schleswig-Holstein, Germany, serving German-speaking enterprises and individual executives in the DACH region (Germany, Austria, Switzerland). Founded in 2017 and operating with a core team of three to five people led by founder and Managing Director Ellen Johannsen (42 years of professional experience, multiple certifications including systemic coach and Master Profiler), the firm combines three proprietary methodology pillars: LEGO SERIOUS PLAY facilitation (licensed through the Association of Master Trainers), profilingvalues psychometric assessment (co-developed with the Grundl Leadership Institute), and systemic leadership consulting frameworks. Support team members include Folke Johannsen (Dozentin/Moderatorin), cooperation partner Kristine Löchner (Female Leadership, Human Design), and external Master Trainer Michel Cloostermann (Bricks and Business).

The service architecture spans in-person workshops at the Kiel campus and on-site at client locations, peergroup learning formats (Leadership Circle every four months, Leaders Circle monthly), and asynchronous online courses through a proprietary Online Campus LMS (learn.lsp-campus.com). The portfolio is organized as a platform-plus-module system with core products including Consulting & Mediation, Sparring & Profiling, LEGO SERIOUS PLAY Training, and the Leadership MASTERCLASS, supported by sub-products (Real Time Strategy for Enterprise/Team/Beast, Key Results OKR workshops, Mentoring, Coaching, Moderation, Task Force) and add-on courses (LSP Facilitator Training, Leadership ESSENTIALS, Kompakt-Wissen KONFLIKTE, Kompakt-Training CHANGE).

Revenue is generated through unit-priced professional services and courses, with ticket sizes ranging from 47 EUR per Leaders Circle session to 5,950 EUR for the in-person MASTERCLASS. The go-to-market is sales-led (free 2-hour initial consultation, HubSpot meeting scheduling) supplemented by event-driven public workshops, content marketing via the company blog, and organic social (LinkedIn, Instagram, Facebook). Customer acquisition is augmented by participation in German government subsidy programs (INQA-Coaching, KOMPASS, IB.SH Weiterbildungsbonus), targeting SMEs and solo self-employed. The firm is founder-owned with no disclosed external investment, no subsidiaries, and no parent entity.

Name

Leadership Campus

Legal name

Leadership Campus GmbH

Website

https://lsp-campus.com

Company type

Private

Founded year

2017

Operating status

Operating

Headcount range

1–10 employees

Short description

Leadership Campus GmbH is a Kiel-based boutique consultancy that delivers leadership development, LEGO SERIOUS PLAY workshops, profilingvalues psychometric assessment, and systemic consulting to C-level executives, leadership teams, and individual professionals across the DACH region.

Ownership category

akta.pro rank

Product category

Leadership Development Consulting

NAICS

Professional and Management Development Training (611430), Business Schools and Computer and Management Training (6114)

SIC

Services-Management Consulting Services (8742), Services-Educational Services (8200)

akta.pro primary industry

Executive Leadership Summits (C-Suite, Board, Strategy Offsites) (THAHAMAA)

Keywords

• Leadership training programs
• Executive coaching services
• Team building workshops
• Organizational development consulting
• Psychometric leadership profiling

Headquarters

HQ city

Kiel

HQ country

Germany

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Leadership Training & Consulting Services: Core revenue from facilitation of LEGO® SERIOUS PLAY® workshops, leadership training programs, and systemic consulting/mediation engagements. Services delivered on-site at client locations, at the Kiel campus, or on neutral ground. Pricing ranges from 89€ per person (LSP Leadership Lab) to 5,950€ (MASTERCLASS) for in-person formats.
2. Leadership Profiling & Assessment: Individual psychometric profiling using profilingvalues methodology. Standard profiling starts at 1,095€; extended Leadership Excellence Report at higher price point. Revenue from one-time assessment engagements.
3. LEGO® SERIOUS PLAY® Facilitator Training: 4-day certified training program qualifying participants as LSP facilitators, culminating in a certificate from the Association of Master Trainers. Offered twice yearly with Early Bird pricing (2,550–2,600€) and regular pricing (3,000€).
4. Online Campus Subscriptions: Self-paced online courses including Leadership ESSENTIALS (1,140€), Kompakt-Wissen KONFLIKTE (290€), and Kompakt-Training CHANGE (800€). Delivered through proprietary LMS with 3-month access. Revenue from one-time course purchases.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels5 records

Core offering

Leadership Campus GmbH delivers fee-based leadership development services combining LEGO® SERIOUS PLAY® workshops, systemic consulting and mediation, psychometric profiling via profilingvalues, and certified facilitator training. Offerings span in-person engagements at the Kiel campus or on client sites and asynchronous online courses delivered through a proprietary Online Campus LMS, with prices ranging from EUR 47 for a single Leaders Circle session to EUR 5,950 for the MASTERCLASS program.

Product overview

Leadership Campus ist ein Beratungs- und Bildungsunternehmen für Unternehmensführung und Change-Prozesse mit Sitz in Kiel. Das Portfolio gliedert sich in ein Plattform-plus-Module-System bestehend aus der zentralen E-Learning-Plattform (Online Campus / learn.lsp-campus.com) und mehreren Beratungs- und Training-Säulen: LEGO® SERIOUS PLAY® Workshops und Facilitator Training, systemische Leadership Trainings (MASTERCLASS, Leadership ESSENTIALS, Kompakt-Wissen KONFLIKTE), Consulting & Mediation, sowie Formate für Führungskräfte (Leadership Circle, Leaders Circle, Sparring, Profiling, Mentoring, Coaching, Task Force). Kernmethoden umfassen LEGO® SERIOUS PLAY®, profilingvalues und systemische Führung.

Differentiator

Problem solved

Functional benefit

Brands

• Leadership Training Masterclass: Peergroup learning in-person program for strong leadership with a price of 5,950 EUR.
• LEGO SERIOUS PLAY
• LSP Leadership Lab
• Leadership ESSENTIALS
• Kompakt-Wissen KONFLIKTE
• Leadership Profiling
• LSP Facilitator Training
• Leadership Circle
• Leaders Circle

Products and services

• Consulting und Mediation für Unternehmen Systemic corporate consulting and mediation for organizations facing leadership changes, succession events, or restructuring; covers strategy development, business field expansion, conflict resolution, and structural work.
• Sparring und Profiling für Führungskräfte Personal sparring and systemic profiling service for executives and entrepreneurs using the profilingvalues psychometric tool; follows a 4-step model of initial conversation, online profiling, analysis, and results discussion.
• LEGO® SERIOUS PLAY® Facilitator Training 4-day certification training program qualifying participants as LEGO® SERIOUS PLAY® facilitators, delivered by certified Association of Master Trainers instructors; graduates receive an official Association of Master Trainers certificate.
• Leadership Training MASTERCLASS In-person peergroup learning program for executives and entrepreneurs focused on systemic leadership, personal strengths, and team development; flagship intensive leadership program of the firm.
• Leadership Training ESSENTIALS 6-week online course providing the essential tools for successful leadership and a personal leadership style, delivered asynchronously through the Online Campus with a 3-month access window.
• Kompakt-Wissen KONFLIKTE 2-week online course on systemic conflict management covering the 10 system laws, conflict prevention, and conflict handling across all hierarchy levels; pairs with Leadership ESSENTIALS as the entry point into Leadership Trainings.
• LSP Leadership Lab 180-minute interactive short workshop for executives and teams using the LEGO® SERIOUS PLAY® method to playfully reflect, experience, and visualize core leadership topics; offered publicly as Mixed Tuesdays or as a company package.
• Real Time Strategy for the Enterprise 2-day strategy workshop for executive teams based on the LEGO® SERIOUS PLAY® method; develops a shared corporate identity, values, and simple guiding principles.
• Real Time Strategy for the Team Strategy workshop for teams using the LEGO® SERIOUS PLAY® method; surfaces all facets of a team, unlocks unused potential, and optimizes decision-making processes.
• Real Time Strategy for the Beast 2-day problem-solving workshop for executive teams to tackle complex challenges such as crisis navigation, realignment, and strategy adaptation using LEGO® SERIOUS PLAY®.
• LSP Workshop: Key Results LEGO® SERIOUS PLAY® workshop to produce measurable Key Results for predefined Objectives following the OKR method; 4-hour format for 3–8 people, with optional extension for additional Objectives.
• Leadership Circle Peergroup learning format for up to 8 leaders and entrepreneurs in the German-speaking region meeting every 4 months; combines case-based learning, impulse talks from practitioners, and confidential exchange, moderated by Leadership Campus.
• Leaders Circle Monthly Kiel-based forum on leadership topics; 3-hour format for 10 participants with a single topic per evening, held on the third Monday of every month.
• Task Force Rapid, intensive analysis and support service for companies in acute crisis or change situations; can draw on an external expert network of consultants, law firms, associations, and banks when needed.
• Mentoring Mentoring program pairing experienced entrepreneurs and business leaders as mentors with mentees; focuses on personal experience and support for intimate topics not suitable for open learning formats.
• Coaching Systemic personality coaching for executives addressing internal obstacles, beliefs, convictions, and personal vision; builds a stable personal foundation of strength and conflict-freeness.
• Moderation Professional moderation of organizational change and communication processes; creates transparent, open communication as the precondition for acceptance and stakeholder support.

Quantifiable outcome

• 100% participation and commitment from all workshop participants through the LEGO® SERIOUS PLAY® methodology

Named customers2 records

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Seven partnerships are on record, tiered core and minor.

• Association of Master Trainers in the LEGO® SERIOUS PLAY® MethodcoreStrategic or Co-development PartnerLeadership Campus is a certified training partner of the Association of Master Trainers. All facilitators are trained and certified by this body. The company is part of the Global Community of Facilitators — an international network of certified LSP practitioners across all continents who share methodology, best practices, and can refer international clients to local facilitators.
• Grundl Leadership Institute (GLI)coreTechnology or IntegrationCo-developer of the profilingvalues methodology alongside Leadership Campus. The profilingvalues system was developed in cooperation with the Grundl Leadership Institute and measures leadership competencies with a focus on responsibility. Used as the primary psychometric assessment tool in Leadership Campus's profiling services.
• Kristine LöchnerminorStrategic or Co-development PartnerKristine Löchner is a cooperation partner (Kooperationspartnerin) of Leadership Campus, contributing expertise in Female Leadership, Human Design, and Energetic Embodiment. She co-facilitates the LSP Campus Leadership Circle events and brings her background as an entrepreneur of Hugo Hamann GmbH & Co. KG to peergroup learning sessions.
• Bricks and Business (Michel Cloostermann)coreStrategic or Co-development PartnerMichel Cloostermann (Bricks and Business) serves as the International Trainer of Facilitators for the LSP Facilitator Training program at Leadership Campus, delivering the 4-day certification training in German alongside Ellen Johannsen. He is the Head of Facilitator Training at the campus.
• INQA (Initiative Neue Qualität der Arbeit)minorOthersLeadership Campus offers INQA-Coaching, a government-subsidized coaching program funded by the European Social Fund Plus (ESF Plus) and the German Federal Ministry of Labour and Social Affairs (BMAS). Up to 80% of consulting costs can be covered for eligible SMEs. Leadership Campus holds the INQA-Coach badge for 2025–2026.
• KOMPASS (Kompakte Hilfe für Solo-Selbstständige)minorOthersKOMPASS is a funding program of the German Federal Ministry of Labour and Social Affairs (BMAS), co-financed by ESF Plus. Solo self-employed individuals may receive up to 90% reimbursement of qualifying costs up to 4,500€. Leadership Campus directs eligible prospects to this program for training funding.
• Investitionsbank Schleswig-Holstein (IB.SH)minorOthersInvestitionsbank Schleswig-Holstein offers a Weiterbildungsbonus (training bonus) for individuals in Schleswig-Holstein that can subsidize the LSP Facilitator Training. Referenced as a potential funding source for participants.

Scale indicators2 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Mercuri Urval: Global executive search and leadership advisory firm with dedicated leadership consulting and assessment offerings. Comparable to Leadership Campus's profilingvalues-based assessment and leadership development work for C-level executives, though operating internationally and at greater scale.
• Bricks and Business (Michel Cloostermann): LSP-focused consultancy led by Master Trainer Michel Cloostermann, who is also Leadership Campus's contracted International Trainer of Facilitators. Direct peer in LEGO® SERIOUS PLAY® facilitation, facilitator training, and systemic leadership consulting across DACH and internationally.
• Kienbaum: One of Germany's largest leadership and executive consulting firms, offering executive search, leadership development, coaching, and organizational consulting. Directly comparable to Leadership Campus's enterprise leadership development and systemic consulting offerings, though operating at significantly larger scale across the DACH region.

Broad incumbents

• IMD Business School: Swiss-based executive education provider offering MBA, executive MBA, and leadership programs for senior executives. Comparable at the level of premium executive leadership development content, though delivered via degree and short-program formats rather than boutique facilitation.
• Haufe Akademie: Major German professional training and executive education provider with broad course catalogs in leadership, management, and personal development. Comparable to Leadership Campus's training portfolio (MASTERCLASS, online courses, facilitator training) but at much larger scale and with corporate training contracts as a primary channel.
• FranklinCovey: Global leadership and organizational performance consultancy offering frameworks such as The 7 Habits and leadership development programs. Comparable in enterprise leadership training delivery but with proprietary content frameworks rather than LSP-based methodology.
• INSEAD Executive Education: Top-tier global business school's executive education arm offering open-enrollment and custom leadership programs. Comparable at the executive development tier Leadership Campus targets, particularly for international and senior leadership audiences, but at much higher price points and credentialing scope.

Regional players

• Zentrum für Führung und Unternehmensentwicklung (ZFUW): Regional German leadership development center offering systemic coaching, consulting, and training programs. Comparable in methodology mix (systemic consulting, coaching, leadership training) but with a broader mid-market and public-sector client base.

Others

• Association of Master Trainers in the LEGO® SERIOUS PLAY® Method: Governing body of the LSP methodology and certifying organization for Leadership Campus's facilitators. Adjacent ecosystem participant rather than a competitor — defines the credentialing framework on which Leadership Campus's differentiation depends.
• Grundl Leadership Institute (GLI): Co-developer of the profilingvalues methodology used in Leadership Campus's profiling engagements. Adjacent ecosystem participant rather than direct competitor — provides the assessment instrument that anchors Leadership Campus's profiling value proposition.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/LSP.Campus
• LinkedInlinkedin.com/company/leadership-campus-gmbh
• Instagraminstagram.com/lsp.campus

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Leadership Campus