Keating Law Offices And Wayne County Title Insurance Company, Inc.

What Keating Law Offices And Wayne County Title Insurance Company, Inc. does

Keating Law Office is a privately held, family-owned law firm headquartered at 159 Haven St, Reading, Massachusetts, founded in 2005 by William G. Keating, Esq. The firm operates as a traditional professional services practice with no proprietary technology platform, offering three integrated practice areas: residential real estate legal services (title examination, purchase and sale agreement drafting, closing document preparation, and title defect resolution), estate planning services (wills, trusts, healthcare proxies, durable powers of attorney, long-term care planning, Medicaid qualification, and probate administration), and personal injury representation (car accidents, slip and falls, premises liability, products liability, medical malpractice, and wrongful death).

The firm is staffed by a small team of three attorneys: founder William G. Keating, Esq. (focused on residential real estate conveyancing and estate planning), Kim Peacock (personal injury attorney affiliated since 2015), and Kevin Flatley (of counsel with 40 years of estate planning experience drawn from senior roles at Bank of Boston/Bank of America and Citizens Bank). The business operates with no disclosed funding, parent company, subsidiaries, patents, or technology IP, and is jurisdictionally a Massachusetts professional corporation.

Revenue mechanics are professional services fees: pay-as-you-go for real estate closings and personal injury consultations (including a free initial personal injury consultation), with multi-year engagements typical for estate planning. Go-to-market is direct client engagement through phone, email, in-person consultations at the Reading office, mobile closings at client locations, plus community word-of-mouth and minimal organic social (LinkedIn, Facebook). Customers are exclusively individual consumers and families, primarily in Massachusetts with stated reach into Maine and New Hampshire.

Name

Keating Law Offices And Wayne County Title Insurance Company, Inc.

Legal name

Keating Law Offices

Website

https://keatinglawoffice.com

Company type

Private

Founded year

2005

Operating status

Operating

Headcount range

1–10 employees

Short description

Keating Law Office is a family-owned Massachusetts law firm offering residential real estate, estate planning, and personal injury legal services to individual consumers across Massachusetts, Maine, and New Hampshire.

Ownership category

akta.pro rank

Product category

Legal Services

NAICS

Title Abstract and Settlement Offices (541191), Direct Title Insurance Carriers (524127), Offices of Lawyers (541110)

SIC

Title Insurance (6361), Services-Legal Services (8111)

akta.pro primary industry

Closing & Settlement Services (Settlement Agents) (BPAJAOAE)

akta.pro secondary industries

Abstracting Services (Title Abstracts) (BPAJAOAC), Family & Private Client (Trusts & Estates) Law (BPAHAAAK), Title Insurance (FSAJACAL), Estate Administration & Probate Services (FSAAANAE)

Keywords

• Legal services
• Estate planning
• Residential real estate law
• Personal injury law
• Title insurance

Headquarters

HQ city

Wooster

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales

Revenue model

1. Legal Services Fees: Professional services fees for legal representation including residential real estate closings, estate planning services, and personal injury representation. Services are typically one-time transactions for real estate matters, with ongoing retainer relationships possible for estate planning and personal injury matters.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels4 records

Core offering

Keating Law Office is a family-owned law firm providing residential real estate legal services (title examination, purchase/sale agreements, closings), estate planning services (wills, trusts, healthcare proxies, durable power of attorney, Medicaid planning, probate administration), and personal injury representation (car accidents, slip and falls, medical malpractice, wrongful death). The affiliated Wayne County Title Insurance Company identity suggests an in-house or related title insurance capability supporting real estate closings. Services are delivered directly to individual consumers across Massachusetts, Maine, and New Hampshire, with free initial consultations offered for personal injury matters.

Product overview

Keating Law Office is a family-owned law firm offering a unified suite of legal services centered on residential real estate, estate planning, and personal injury law. The firm's core offerings include Real Estate Legal Services (title examination, purchase and sale agreements, closing documents), Estate Planning Services (wills, trusts, healthcare proxies, probate administration), and Personal Injury Legal Services (accident and malpractice representation). These services are delivered as integrated legal practice areas rather than modular software products.

Differentiator

Problem solved

Functional benefit

Products and services

• Real Estate Legal Services Residential real estate legal representation for buyers, sellers, and refinancers in Massachusetts, Maine, and New Hampshire, including title examination, purchase and sale agreement drafting, closing document preparation, title defect resolution, and mobile closing services at client homes, workplaces, or the firm office.
• Estate Planning Services Estate planning for individuals and families including wills, trusts, healthcare proxies, durable power of attorney, living wills, long-term care planning, Medicaid benefit qualification, asset protection from Medicaid liens, and probate administration for estates with or without a valid will.
• Personal Injury Legal Services Full-service personal injury representation for individuals who have suffered injuries due to negligence, covering car accidents, workplace injuries, slip and falls, premises liability, products liability, medical malpractice, and wrongful death cases. Free initial consultation offered, with referrals to trusted industry partners when matter scope exceeds firm capability.

Named customers3 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators2 records

Recent moves4 records

Expansion highlights1 record

Emerging players

• Trust & Will: Online estate planning service focused on wills, trusts, and related documents. Directly comparable to the wills/trusts/estate-planning side of Keating's practice, representing a tech-native competitor targeting the same aging demographic in a self-serve model.
• LegalZoom: Consumer-facing legal services platform for wills, trusts, business formation, and real estate documents. Comparable to Keating's estate planning and basic real estate services at the low-complexity end, competing primarily on price and self-serve convenience rather than local counsel.
• Rocket Lawyer: Online legal technology platform offering document preparation, including wills, healthcare proxies, and basic real estate forms. Directly comparable to Keating on the commoditizable slice of estate planning and real estate document prep, representing the technology-led disruption risk to small-firm practices.

Direct peers

• Stewart Title Company: One of the largest U.S. title insurance underwriters and settlement services providers. Directly comparable to Keating on residential title examination and closing services; both sell into the same real-estate transaction workflow with overlapping buyer/seller and lender counterparties.
• WFG National Title Insurance Company: National title insurance underwriter with a strong agent/closing-services model. Comparable to Keating's bundled legal-plus-title approach for residential transactions, especially through independent title agent relationships in regional markets.

Broad incumbents

• Fidelity National Title: Major U.S. title insurance and settlement services provider (parent of FNF, Chicago Title, etc.). Direct overlap with Keating's title and closing offering but as a multi-brand national incumbent with institutional lender relationships Keating cannot match at current scale.
• First American Title Insurance Company: Largest U.S. title insurance underwriter offering title, escrow, and closing services nationally. Overlaps with Keating on every closing-file service line but operates at vastly greater scale and as a broad incumbent rather than a community-anchored practice.
• Old Republic Title: Established U.S. title insurance underwriter with national agency operations. Comparable to Keating on the underwriting-and-closing workflow but competes as a large, multi-state incumbent rather than a single-region boutique.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/keatinglawoffice
• LinkedInlinkedin.com/company/keating-law-office

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Keating Law Offices And Wayne County Title Insurance Company, Inc.