Ma'wa Collective
Ma'wa Collective organizes faith-centered group adventure travel for Muslim women, operating from San Diego with a community of 6,100+ members, 1,240+ past participants, and trips ranging from $30 local hikes to $3,300 international expeditions sold direct-to-consumer via WeTravel.
- Company typePrivate
- Founded2022
- HeadquartersSan Diego, United States
- Headcount1–10
- GTM typeB2C
- OfferingServices
What Ma'wa Collective does
Ma'wa Collective is a San Diego-based, founder-led company that organizes faith-centered group travel and outdoor adventure experiences for Muslim women. Founded by Nadah Feteih around 2022, the company curates and operates group trips ranging from $30 local day hikes to $3,300 international expeditions (e.g., Patagonia, Iceland, Everest Base Camp, Jordan, Chamonix, Kilimanjaro). Over two years it has organized 62+ trips, served 1,240+ participants, and grown a 6,100-member community with 67,000+ combined social followers on Instagram and LinkedIn. The company positions itself as the largest travel and adventure operator dedicated to Muslim women, addressing the discomfort many experience in male-dominated outdoor groups by guaranteeing gender-appropriate, faith-compatible environments.
The platform is a thin technology stack: a marketing and trip-listing website built on Framer, with booking, registration, and payment processing fully outsourced to WeTravel. Analytics rely on Google Analytics plus standard cookies and web beacons. There is no native mobile app, no API surface, and no disclosed AI/ML components. Revenue is generated primarily through per-trip transaction fees on group bookings (priced $30–$3,300), with two secondary streams: branded merchandise (water bottles, tote bags, sticker packs, and a digital handbook) sold through a dedicated Framer-powered shop, and affiliate referral fees from World Nomads travel insurance. The company is structured as a sole proprietorship, registered as a California Seller of Travel (CST#2167018-40) and participant in the Travel Consumer Restitution Corporation, and operates with a fully remote team of 1–10 employees anchored by the founder.
Go-to-market is direct-to-consumer and community-driven. Marketing is concentrated on organic social (Instagram, LinkedIn), a WhatsApp community channel, and on-site testimonials from past participants; bookings flow through WeTravel with no intermediary resellers. The company appears bootstrapped, with no disclosed institutional funding, no parent entity, and no M&A activity to date.
Ma'wa Collective firmographics
Firmographics- Name
- Ma'wa Collective
- Legal name
- Ma'wa Collective
- Website
- https://mawacollective.com
- Company type
- Private
- Founded year
- 2022
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Ma'wa Collective organizes faith-centered group adventure travel for Muslim women, operating from San Diego with a community of 6,100+ members, 1,240+ past participants, and trips ranging from $30 local hikes to $3,300 international expeditions sold direct-to-consumer via WeTravel.
- Ownership category
- akta.pro rank
Ma'wa Collective industry classification
Industry- Product category
- Adventure Travel Services
- NAICS
- Tour Operators (561520), Tour Operators (56152)
- akta.pro primary industry
- Pilgrimage & Faith-Based Multi-Day Tour Operators (THAKADAH)
- akta.pro secondary industries
- Hiking, Trekking & Backpacking Tour Operators (THAAADAA), Eco-Adventure Multi-Day Expeditions (Trekking, Hut-to-Hut, Pack Trips) (THAAAEAJ)
Keywords
Where Ma'wa Collective is headquartered
LocationHeadquarters
- HQ city
- San Diego
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Ma'wa Collective business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Operations, Marketing or Sales, Personnel, Technology or R&D, Supply Chain
Revenue model
- Group Trip Bookings: Ma'wa Collective organizes and sells spots on adventure trips for Muslim women. Revenue is generated through trip fees ranging from $30 (day trips) to $3,300 (international adventures like Iceland). The company acts as a registered seller of travel in California (CST#2167018-40) and uses WeTravel for booking and payment processing.
- Merchandise Sales: The company operates an e-commerce shop selling branded merchandise including water bottles ($35), sticker packs ($8), tote bags ($27), and digital products ($6). This represents a supplementary revenue stream from the community.
- Affiliate Travel Insurance: Ma'wa Collective has partnered with World Nomads for travel insurance and receives a fee when customers obtain quotes through their referral link. This is an affiliate revenue stream.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Day Trips and Local Events |
| Unit Pricing | Pay-as-you-go | Weekend Domestic Trips |
| Unit Pricing | Pay-as-you-go | Extended Domestic Trips (5-7 days) |
| Unit Pricing | Pay-as-you-go | International Adventure Trips |
| Unit Pricing | Pay-as-you-go | Merchandise Products |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels5 records
Ma'wa Collective product offering
Product offeringCore offering
Ma'wa Collective curates, organizes, and sells spots on faith-centered group adventure trips for Muslim women, ranging from local day hikes ($30-$50) and domestic weekend trips ($375-$800) to multi-day international expeditions ($1,900-$3,300) such as Jordan, Patagonia, Chamonix Alps, Iceland, Inca Trail, Everest Base Camp, and Mt. Kilimanjaro. It handles end-to-end logistics including bookings, permits, insurance referrals, and local operators, and complements trip revenue with branded merchandise (water bottles, tote bags, sticker packs) and a digital nature handbook sold through its online shop.
Product overview
Ma'wa Collective is an adventure travel community for Muslim women offering a portfolio of group trip experiences and branded merchandise. The core offering consists of organized group trips (Patagonia, Jordan, Chamonix Alps, Iceland, Inca Trail to Machu Picchu, Everest Base Camp, Mt. Kilimanjaro, Costa Rica, and various US national parks) ranging from day trips to multi-week international expeditions, categorized by difficulty level and available year-round. Supporting the travel experience, the company operates an e-commerce shop selling branded merchandise including the Ma'wa Signature Water Bottle, Muslim Granola Girl Sticker Pack, Seek Refuge in Nature Tote Bag, and a Ma'wa Nature Digital Handbook.
Differentiator
Problem solved
Functional benefit
Products and services
- Ma'wa Collective Group Trips
Quantifiable outcome
- 62+ group trips organized in two years
- +2 more outcomes
Companies that use Ma'wa Collective
Customer profileNamed customers3 records
Segments1 record
Ideal customer profiles1 record
Ma'wa Collective technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration2 records
Ma'wa Collective partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- World NomadssupportiveMa'wa Collective has partnered with World Nomads, a trusted travel insurance provider, to offer travel protection for participants. The company receives an affiliate fee when customers obtain quotes through their referral link. World Nomads insurance covers trips to various destinations including Atlas Mountains, Bali, and Andalusia.
Scale indicators4 records
Recent moves6 records
Expansion highlights5 records
Ma'wa Collective competitors and assessment
Company assessmentMarket position
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Ma'wa Collective social profiles
Digital presenceMa'wa Collective compliance and trust
Trust signalCompliance2 records
Ma'wa Collective financial estimates
Financial estimateRevenue estimate
Valuation estimate
Ma'wa Collective leadership team
Management profileNumber of profiles
Profiles1 record
Ma'wa Collective funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Ma'wa Collective M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Ma'wa Collective
What does Ma'wa Collective do?
Ma'wa Collective curates, organizes, and sells spots on faith-centered group adventure trips for Muslim women, ranging from local day hikes ($30-$50) and domestic weekend trips ($375-$800) to multi-day international expeditions ($1,900-$3,300) such as Jordan, Patagonia, Chamonix Alps, Iceland, Inca Trail, Everest Base Camp, and Mt. Kilimanjaro. It handles end-to-end logistics including bookings, permits, insurance referrals, and local operators, and complements trip revenue with branded merchandise (water bottles, tote bags, sticker packs) and a digital nature handbook sold through its online shop.
Is Ma'wa Collective a public or private company?
Ma'wa Collective is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Ma'wa Collective founded?
Ma'wa Collective was founded in 2022. It employs 1 to 10 people.
Where is Ma'wa Collective based?
Ma'wa Collective is headquartered in San Diego, United States, in the North America region.
How does Ma'wa Collective make money?
Three revenue lines are on record. Group Trip Bookings are the primary driver. The others are merchandise Sales and affiliate Travel Insurance.
Does Ma'wa Collective have an API?
No public API is recorded for Ma'wa Collective.
What industry is Ma'wa Collective in?
Ma'wa Collective's product category is Adventure Travel Services. Its primary akta.pro industry code is THAKADAH, Pilgrimage & Faith-Based Multi-Day Tour Operators, with a secondary code of THAAADAA, Hiking, Trekking & Backpacking Tour Operators. Its NAICS code is 561520.