Minnesota Wisconsin Baptist Convention

What Minnesota Wisconsin Baptist Convention does

The Minnesota-Wisconsin Baptist Convention (MWBC) is a regional non-profit Baptist convention affiliated with the Southern Baptist Convention, coordinating approximately 200 member churches across Minnesota and Wisconsin from its headquarters at 519 16th St SE, Rochester, MN. The convention operates as a cooperative ministry network delivering church planting support, disaster relief coordination, collegiate ministries, pastoral health resources, leadership development, and next-generation ministry programming. Its operational scope spans direct ministry programs (Disaster Relief, Church Planting, Collegiate Ministries, WMU), resource platforms (THRIVE Solutions, Pastor's Toolbox, Estate Planning Tool powered by FreeWill, Block Party Trailer), financial services via the Baptist Foundation (bequests, charitable gift annuities, trusts, retirement plan designations), and a recurring event portfolio (Annual Meeting, EMPOWER evangelism conference, EQUIP NextGen Ministry Conference, Called Out Youth Conference, Pastors and Wives Retreat, Sending Labs). Technology infrastructure is limited to a standard website (mwbc.org), email newsletters, online event registration, a Church Finder directory, and Facebook presence — no proprietary platforms, AI systems, or technology products are disclosed.

MWBC's revenue model is built on recurring Cooperative Program contributions from member churches funneled through the Southern Baptist Convention, supplemented by transactional event registration fees (e.g., Called Out at $125/student, EQUIP at $29-$49), donations from special offerings (Lottie Moon Christmas Offering, Annie Armstrong Easter Offering, State Missions Offering, disaster relief appeals), and long-duration planned-giving flows through the Baptist Foundation. The organization operates with a small core staff of 1-10 employees and is governed by elected convention messengers from member churches. Strategic partnerships with NAMB, IMB, GuideStone, Lifeway, and ERLC connect the convention into the broader SBC national resource ecosystem, while local Baptist associations (TCMBA, SMNBA, SWBA) handle regional distribution. International mission engagement spans Liberia, Guyana, Argentina, Thailand, Kenya, and Southeast Asia through IMB partnerships, and the convention is currently collecting donations for Ukrainian prosthetics via the Protez Foundation (October 2025-March 2026).

Name

Minnesota Wisconsin Baptist Convention

Legal name

Minnesota-Wisconsin Baptist Convention

Website

https://mwbc.org

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

The Minnesota-Wisconsin Baptist Convention is a regional non-profit cooperative ministry network coordinating approximately 200 Southern Baptist churches across Minnesota and Wisconsin, delivering church planting, disaster relief, pastoral health, leadership development, and event-based programming funded through Cooperative Program contributions.

Ownership category

akta.pro rank

Product category

Religious Convention Services

NAICS

Religious Organizations (8131), Religious Organizations (81311), Religious Organizations (813110)

SIC

Services-Membership Organizations (8600)

akta.pro primary industry

Denominational & Ecclesiastical Governance Bodies (Dioceses, Synods, Conferences) (BPAGAJAB)

Keywords

• Church ministry support
• Church planting services
• Disaster relief operations
• Leadership development programs
• Religious nonprofit resources

Headquarters

HQ city

Rochester

HQ country

United States

HQ region

North America

Offices5 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Supply Chain

Revenue model

1. Cooperative Program (CP) Contributions: Member churches contribute to the SBC Cooperative Program, which funds state conventions like MWBC. These contributions support missions, church planting, and convention operations.
2. Event Registration Fees: Partial cost-recovery for conferences and retreats. Some events are free due to CP funding (EMPOWER), while others charge nominal fees (Called Out $125, EQUIP $29-$49).
3. Donations and Offerings: Special offerings including Lottie Moon Christmas Offering and Annie Armstrong Easter Offering for missions, State Missions Offering, and disaster relief donations.
4. Baptist Foundation Estate Planning Services: The Baptist Foundation helps individuals with estate planning (bequests, charitable gift annuities, trusts, retirement plan designations) that benefit the convention's long-term funding.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels6 records

Core offering

Minnesota-Wisconsin Baptist Convention is a regional Southern Baptist convention that coordinates a cooperative ministry network for approximately 200 churches across Minnesota and Wisconsin. It provides church planting, disaster relief, collegiate ministry, pastoral and leadership development, missions coordination, church resources, financial and estate-planning support, conferences, and training.

Product overview

The Minnesota-Wisconsin Baptist Convention is a religious organization offering a portfolio of ministry programs and resources for churches across Minnesota and Wisconsin. The offering includes direct ministry programs (Disaster Relief, Church Planting, Collegiate Ministries), church resources (THRIVE Solutions, Pastor's Toolbox, Estate Planning Tool, Block Party Trailer), financial services through the Baptist Foundation, and events including EMPOWER, EQUIP NextGen, Called Out Youth Conference, and Sending Lab training workshops. The convention also provides strategic planning resources like the Breaking Bondage county-by-county data booklets. These are church convention services rather than technology products.

Differentiator

Problem solved

Functional benefit

Products and services

• Disaster Relief Provides flood recovery, chainsaw, shower and laundry, food preparation and kitchen, assessment, and chaplain services to communities affected by disasters.
• Church Planting Provides support and resources for planting new churches across Minnesota and Wisconsin.
• Collegiate Ministries Provides ministry services targeting college students and young adults.
• THRIVE Solutions Provides church resources and solutions for ministry development.
• Pastor’s Toolbox Provides resources and tools designed to support pastors in their ministry.
• Estate Planning Tool Provides free estate-planning resources for church members through FreeWill.
• Block Party Trailer Lends evangelistic party supplies and resources that churches can use for community outreach events.
• Baptist Foundation Provides financial and estate-planning services, including bequests, life-insurance gifts, charitable trusts, gift annuities, and retirement-plan donations that support missions and church ministries.
• Church Finder Provides an online directory for finding Gospel-centered, Bible-preaching churches by ZIP code or city, with radius-search functionality.
• EMPOWER Conference Provides an annual evangelism conference with inspiration and practical ideas for community evangelism; attendance is free through Cooperative Program giving.
• EQUIP NextGen Ministry Conference Provides a conference for children’s and youth ministry leaders and volunteers, featuring encouragement, equipping, community, and activities.
• Called Out Youth Conference Provides a youth retreat for students in grades 6–12, featuring outdoor activities, spiritual growth, and a church-planting emphasis; registration is listed at $125 per student.
• Pastors and Wives Retreat Provides an annual retreat for pastors and their spouses focused on rest, renewal, and fellowship.
• Sending Lab Provides a one-day workshop that helps churches develop a vision and plan for sending church planters, including identifying and developing potential planters.
• NAMB Evangelism Training Provides training designed to equip churches with tools and resources for creating an evangelism-focused culture.
• Breaking Bondage Data Resources Provides county-by-county data booklets for Minnesota and Wisconsin with missional gaps, demographic data, and community insights for church and ministry planning.

Named customers5 records

Segments4 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Twelve partnerships are on record, tiered minor and core.

• Protez FoundationminorGTM or Marketing Partner · 1 October 2025MWBC is collecting donations from October 2025 through March 2026 for the Protez Foundation, which provides prosthetics to Ukrainians affected by the war. Connection through First Ukrainian Evangelical Baptist Church.
• NAMB (North American Mission Board)coreStrategic or Co-development PartnerNAMB provides church planting resources, evangelism training, and national mission coordination. MWBC connects member churches to NAMB programs including Send Network training, GenSend, and church planting residency programs.
• IMB (International Mission Board)coreStrategic or Co-development PartnerIMB coordinates international missions. Through CP funding, MWBC supports IMB missionaries serving globally. MWBC highlights IMB missionaries in their Cooperative Program stories and coordinates mission trip opportunities.
• GuideStonecoreStrategic or Co-development PartnerGuideStone provides benefits resources for churches including the SBC Church Compensation Survey. MWBC promotes GuideStone resources to member churches for retirement planning, insurance, and compensation guidance.
• LifewayminorStrategic or Co-development PartnerLifeway provides publishing resources and speakers for MWBC events. Featured speakers like Landry Holmes (Lifeway Kids Ministry Publishing) appear at EQUIP conferences.
• ERLC (Ethics and Religious Liberty Commission)minorStrategic or Co-development PartnerERLC provides ethical guidance for churches on topics like AI in ministry. MWBC shares ERLC resources on topics like artificial intelligence in Christian ministry.
• TCMBA (Twin Cities Metro Baptist Association)coreChannel Partner/ Reseller/ DistributorLocal association partner providing regional church support, block party trailer access, and networking for churches in the Twin Cities metro area.
• SMNBA (St. Paul Metro Baptist Association)coreChannel Partner/ Reseller/ DistributorLocal association partner serving churches in the St. Paul metro area, providing resources and block party trailer access.
• SWBA (Southwest Baptist Association)coreChannel Partner/ Reseller/ DistributorLocal association partner serving Baptist churches in southwest Wisconsin, providing resources including block party trailer access.
• Church Ambassador NetworkcoreStrategic or Co-development PartnerReleased county-by-county strategic data booklets for Minnesota and Wisconsin to help churches identify mission field opportunities and community needs.
• First Ukrainian Evangelical Baptist ChurchminorChannel Partner/ Reseller/ DistributorPartner church through which MWBC connects with Protez Foundation for Ukrainian relief efforts.
• Green Lake Conference CenterminorChannel Partner/ Reseller/ DistributorConference venue partner hosting EMPOWER and Pastors and Wives Retreat events at Green Lake, Wisconsin.

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Ohio Baptist General Convention: Direct peer — SBC-affiliated state convention coordinating CP giving, church planting, and missions for Ohio Baptist churches. Comparable institutional structure and ministry portfolio to MWBC.
• Baptist General Convention of Texas (BGCT): Direct peer — large SBC-affiliated state convention (BGCT) explicitly listed in MWBC's calendar. Provides the same suite of cooperative ministry services to Texas Baptist churches at significantly greater scale.
• Missouri Baptist Convention: Direct peer — SBC state convention referenced directly in MWBC's 2025 calendar (Missouri Baptist Annual Meeting). Operates the same cooperative ministry model for churches in Missouri with CP, church planting, and missions programming.
• Baptist State Convention of Michigan: Direct peer — SBC state convention serving Michigan Baptist churches with the same cooperative ministry, church planting, and CP funding model as MWBC, with comparable Upper Midwest geographic and demographic profile.
• Tennessee Baptist Mission Board: Direct peer — SBC state convention/Mission Board providing cooperative program funding, church planting, disaster relief, and ministry support to Tennessee Baptist churches. Mirrors MWBC's structure, service portfolio, and SBC affiliation.
• Iowa Baptist Convention: Direct peer — neighboring SBC state convention serving Iowa Baptist churches via the same cooperative program and church planting infrastructure, with a similar small-staff, Midwest footprint to MWBC.
• North Carolina Baptist Convention: Direct peer — also a regional Baptist state convention affiliated with the Southern Baptist Convention, providing CP coordination, church planting, and missions support to member churches in its state. Operates with the same institutional model, revenue streams, and SBC national integrations as MWBC.

Others

• Church Center: Church management and digital engagement platform (used by MWBC for Called Out registration). Not a peer in ministry but a relevant technology-enabled ecosystem participant whose growth could substitute or complement MWBC's coordinating role with member churches.

Broad incumbents

• Southern Baptist Convention: National denominational umbrella to which MWBC is affiliated. Provides NAMB, IMB, Lifeway, GuideStone, and ERLC resources that MWBC distributes to its member churches — effectively MWBC's national 'incumbent' parent ecosystem.
• Converge (Baptist General Conference): Adjacent Baptist denominational network (formerly Baptist General Conference) that plants churches and supports congregations across the U.S., including the Upper Midwest. Comparable in mission (church planting, cooperative ministry) but organized as a fellowship rather than a state convention.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/mnwibaptist
• LinkedInlinkedin.com/company/minnesota-wisconsin-baptist-convention

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Subsidiaries2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Minnesota Wisconsin Baptist Convention