LëtzeBurger
LëtzeBurger is a Luxembourg-based burger food service operator offering beef, chicken, vegetarian and vegan burgers across 4 fixed locations and 8 mobile food trucks, with event catering for 20–2,000 guests and exclusive catering at the Rockhal concert venue.
- Company typePrivate
- Founded2018
- HeadquartersStrassen, Luxembourg
- Headcount11–50
- GTM typeB2C
- OfferingServices
What LëtzeBurger does
LëtzeBurger (legal entity Burger Bros S.à.r.l.) is a Luxembourg-based burger food service operator founded in 2018 by co-founders Félix Clément and Pol Miller. The business runs a hybrid physical-and-mobile model consisting of 4 fixed retail locations across Luxembourg (Strassen, Schouweiler Dippach, Foetz, and a concert-only point of sale at Rockhal in Esch-sur-Alzette), supported by a mobile fleet of 8 food trucks and 4 specialty catering trailers (Pasta Buddy, Grill Buddy, Ice Cream Buddy, and Drinks & Cocktail Buddy). A central production kitchen in a container facility in Howald, operational since November 2022, prepares food daily from 8am with trucks returning through midnight for event service.
The company monetizes through direct-to-consumer sales (burgers priced at €12.50-15.00), private and corporate event catering for 20 to 2,000 guests (with bar service starting at €750 and equipment rental add-ons), and an exclusive weekly catering partnership with the Rockhal concert venue since August 2022. Ordering infrastructure comprises an iOS/Android mobile app, the Deliverect-powered order.letzeburger.lu web platform, Stripe payment processing, and third-party delivery aggregators (Wolt, Uber Eats, Wedely). The product line centers on burgers made with 100% Luxembourgish beef from butcher Maison Kirsch and buns from Nothum bakery, with a 'Produit du Terroir' / 'Made in Luxembourg' positioning supplemented by vegetarian, vegan, and halal chicken options and a monthly limited-edition special.
The company has scaled from a single 2019 food truck (financed via €35,000 from friends/family and a €15,000 Microlux microloan) to approximately 50 employees and 480 catering events delivered in 2024, entirely bootstrapped with no institutional venture or private equity capital. Named enterprise clients include Amazon, ING Marathon, Generali Investments, Losch, Contern SA, Lux-Airport, and Rockhal. Recent strategic moves include the November 2023 Ettelbrück Cactus location opening, the October 2023 acquisition of the 'Tasty' American school bus food truck, and the 2024 launch of the four 'Buddies by LëtzeBurger' sub-brands. The Saeul pub and bistro acquired in March 2021 was closed in April 2023 to refocus operations on the core mobile and fixed-location model.
LëtzeBurger firmographics
Firmographics- Name
- LëtzeBurger
- Legal name
- Burger Bros S.à.r.l.
- Website
- https://letzeburger.lu
- Company type
- Private
- Founded year
- 2018
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- LëtzeBurger is a Luxembourg-based burger food service operator offering beef, chicken, vegetarian and vegan burgers across 4 fixed locations and 8 mobile food trucks, with event catering for 20–2,000 guests and exclusive catering at the Rockhal concert venue.
- Ownership category
- akta.pro rank
LëtzeBurger industry classification
Industry- Product category
- Quick-service burger restaurant and food-truck catering
- NAICS
- Limited-Service Restaurants (722513), Mobile Food Services (72233), Caterers (722320), Food Service Contractors (722310)
- SIC
- Retail-Eating & Drinking Places (5810), Retail-Eating Places (5812)
- akta.pro primary industry
- Burger QSR (THAFAAAA)
- akta.pro secondary industries
- Mobile / On-Site Catering (Food Trucks for Events, Pop-Ups) (THAFAIAJ), Contract Foodservice Management (Outsourced Catering) (THAFAIAH)
Keywords
Where LëtzeBurger is headquartered
LocationHeadquarters
- HQ city
- Strassen
- HQ country
- Luxembourg
- HQ region
- Europe
Offices7 records
Markets served
LëtzeBurger business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Supply Chain, Operations, Marketing or Sales, Technology or R&D
Revenue model
- Direct Food Sales: Point-of-sale revenue from 4 fixed locations and 8 food trucks serving burgers, sides, and drinks directly to consumers. Walk-in and takeaway customers.
- Catering & Event Services: Private and corporate event catering with customizable menus. Events from 20 to 2000 guests. Food truck rental for public events. Service includes burgers, finger food, desserts, drinks, and additional equipment rental.
- Delivery Platform Orders: Orders through third-party delivery platforms including Wolt, Wedely, and Uber Eats mentioned on contact form.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Burger Choice of 4 - €12.50/burger |
| Unit Pricing | Pay-as-you-go | Burger Choice of 9 - €15/burger |
| Unit Pricing | Pay-as-you-go | Kids Choice - €7.50/portion |
| Unit Pricing | Pay-as-you-go | Fries - €5/portion |
| Unit Pricing | Pay-as-you-go | Salad buffet - €3/portion |
| Unit Pricing | Pay-as-you-go | Finger food items |
| Unit Pricing | Pay-as-you-go | Desserts - €6.50/dessert |
| Unit Pricing | Pay-as-you-go | Drinks |
| Unit Pricing | Pay-as-you-go | Bar service - from €750 |
| Unit Pricing | Pay-as-you-go | Equipment rental |
Go-to-market motion3 records
Distribution channels5 records
Marketing channels6 records
LëtzeBurger product offering
Product offeringCore offering
LëtzeBurger sells handcrafted burgers (beef, chicken halal, vegetarian, vegan) plus sides, drinks and its own LëtzeBurger Hoppy Pils beer through 4 fixed locations and 8 mobile food trucks. It also operates an event-catering service for private parties and corporate events of 20 to 2,000 guests, complemented by 4 specialty "Buddy" trailers (Pasta Buddy, Grill Buddy, Ice Cream Buddy, Drinks & Cocktail Buddy). Orders are accepted via its own ordering platform, mobile app, phone, and third-party delivery platforms (Wolt, Uber Eats, Wedely).
Product overview
LëtzeBurger is a Luxembourg-based food truck burger business offering premium burgers made with 100% pure beef (produit du terroir) and local ingredients from suppliers like Maison Kirsch butcher and Nothum bakery. The business operates a multi-channel model consisting of 4 fixed locations, 8 mobile food trucks for catering, and the 'Buddies by LëtzeBurger' specialty trailers (Pasta Buddy, Grill Buddy, Ice Cream Buddy, Drinks & Cocktail Buddy). Their core product portfolio includes signature burgers (Black Angus, Cheeseburger, De LëtzeBurger, Veggieburger, Vegan Burger, Chickenburger Halal) along with sides, drinks, and their own LëtzeBurger Hoppy Pils beer. Customers can order through their mobile app (iOS/Android), the order.letzeburger.lu platform, or via delivery aggregators (Wolt, Uber Eats, Wedely). The business specializes in catering for private and business events from 20 to 2,000 guests, including being the official catering partner of the Rockhal concert venue.
Differentiator
Problem solved
Functional benefit
Brands
- Pasta Buddy: Fresh pasta with homemade sauces - new catering trailer launched in 2024
- Grill Buddy
- Ice Cream Buddy
- Drinks & Cocktail Buddy
- Buddies by LëtzeBurger
Products and services
- Signature Burger Menu (Beef, Chicken, Veggie, Vegan)
Quantifiable outcome
- 480 catering events served in 2024
- +3 more outcomes
Companies that use LëtzeBurger
Customer profileNamed customers11 records
Segments5 records
Ideal customer profiles5 records
LëtzeBurger technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration5 records
LëtzeBurger partnerships and signals
Strategic signalPartnerships
Six partnerships are on record, tiered core and minor.
- RockhalcoreRockhal concert venue in Esch/Belval contracted LëtzeBurger as official catering partner for all concerts. Served 19,898 burgers Aug-Dec 2022. Weekly catering service since August 2022.
- Maison Kirsch (Guy Kirsch)coreLocal butcher delivering 100% fresh beef daily. Selected as 'the best butcher we know'. Foundation of the 'Produit du Terroir' quality positioning.
- Nothum BakerycoreFavorite bakery in Bertrange providing special burger buns. Key supplier for the fresh, local ingredient strategy.
- Café BelairminorRestaurant owner who mentored the founders. Helped create burger recipes, taught meat cooking techniques, introduced suppliers, and facilitated favorable purchasing terms. Critical early-stage support.
- Mediation SAminorPartner company listed in the 'Our Partners' section on website footer
- LuxiluxminorPartner company listed in the 'Our Partners' section on website footer
Scale indicators11 records
Recent moves14 records
Expansion highlights5 records
LëtzeBurger competitors and assessment
Company assessmentBroad incumbents
- Burger King: Global burger QSR incumbent, including in Luxembourg. Sets the competitive floor for mass-market burger pricing and operational scale.
- Shake Shack: US-listed premium burger QSR expanding in Europe. Comparable as a scaled premium-casual burger brand; useful benchmark for LëtzeBurger's potential brand-led expansion trajectory.
- McDonald's: Global QSR incumbent with deep Luxembourg presence. Defines the low-end of the price-performance axis against which LëtzeBurger's premium positioning competes.
- Five Guys: US-origin premium burger QSR with established European footprint including locations in Luxembourg. Relevant as a global premium-burger incumbent against which LëtzeBurger's local-sourcing story is differentiated.
Direct peers
- O'Tacos: French fast-casual franchise known for its food-truck street-food origins and rapid franchise expansion across France and Belgium. Comparable as a European street-food-to-fixed-format concept with event/catering operations.
- Big Fernand: French premium burger QSR chain founded in 2011, focused on high-quality ingredients and a craft burger positioning very similar to LëtzeBurger's local-ingredient 'Produit du Terroir' story. Operates company-owned and franchised stores across France and is the closest conceptual European peer in terms of menu scope and premium-but-casual positioning.
- Le Camion qui Fume: Paris-born gourmet burger food truck pioneer (founded 2012) that built a multi-truck catering and events operation in France before opening fixed locations. Closest direct comparable to LëtzeBurger's food-truck-led catering model with marquee event clients.
- Cantine Pennsylvania: Brussels-based American-style burger street-food concept that grew from food-truck roots into multiple fixed locations. Closest geographic/cultural peer in the Benelux region with a similar premium-burger, casual street-food identity.
Regional players
- New York Burger: Dutch premium burger chain founded in 2007, expanding from Amsterdam into multiple NL cities. Comparable as a regional European premium-burger brand with both dine-in and takeaway operations, though operating in a different national market.
Others
- Buddy's by LëtzeBurger: Listed here for completeness as LëtzeBurger's own catering sub-brand (Pasta Buddy, Grill Buddy, Ice Cream Buddy, Drinks & Cocktail Buddy). Functions as an internal adjacent product line rather than an external competitor, illustrating the company's format-extension strategy.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
LëtzeBurger social profiles
Digital presenceLëtzeBurger financial estimates
Financial estimateRevenue estimate
Valuation estimate
LëtzeBurger leadership team
Management profileNumber of profiles
Profiles3 records
LëtzeBurger funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
LëtzeBurger M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about LëtzeBurger
What does LëtzeBurger do?
LëtzeBurger sells handcrafted burgers (beef, chicken halal, vegetarian, vegan) plus sides, drinks and its own LëtzeBurger Hoppy Pils beer through 4 fixed locations and 8 mobile food trucks. It also operates an event-catering service for private parties and corporate events of 20 to 2,000 guests, complemented by 4 specialty "Buddy" trailers (Pasta Buddy, Grill Buddy, Ice Cream Buddy, Drinks & Cocktail Buddy). Orders are accepted via its own ordering platform, mobile app, phone, and third-party delivery platforms (Wolt, Uber Eats, Wedely).
Is LëtzeBurger a public or private company?
LëtzeBurger is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was LëtzeBurger founded?
LëtzeBurger was founded in 2018. It employs 11 to 50 people.
Where is LëtzeBurger based?
LëtzeBurger is headquartered in Strassen, Luxembourg, in the Europe region.
How does LëtzeBurger make money?
Three revenue lines are on record. Direct Food Sales are the primary driver. The others are catering & Event Services and delivery Platform Orders.
Who are LëtzeBurger's main competitors?
Broad incumbents on record are Burger King, Shake Shack, McDonald's and Five Guys. Direct peers are O'Tacos, Big Fernand, Le Camion qui Fume and Cantine Pennsylvania. New York Burger is listed as a regional player. Buddy's by LëtzeBurger is listed as an others.
Does LëtzeBurger have an API?
No public API is recorded for LëtzeBurger.
What industry is LëtzeBurger in?
LëtzeBurger's product category is Quick-service burger restaurant and food-truck catering. Its primary akta.pro industry code is THAFAAAA, Burger QSR, with a secondary code of THAFAIAJ, Mobile / On-Site Catering (Food Trucks for Events, Pop-Ups). Its NAICS code is 722513 and its SIC code is 5810.