Phos Wellness

What Phos Wellness does

Phos Wellness, operating as PHOS Events, is a designer and installer of custom lighting, hanging structures, and draping for weddings, corporate events, galas, and private celebrations. Founded by Adam Welz, who brings 25+ years of event-industry experience, the company is headquartered in Minneapolis, Minnesota and serves the Twin Cities metro area and broader Midwest region. The product portfolio spans chandeliers, pendants (including proprietary Celeste and Tallulah collections), specialty bulbs (Edison, crystal, color-changing), cafe and string lighting, beaded curtains and fringe, aluminum hanging structures, wave drape installations, and tabletop lighting, supported by a catalog of stands, posts, and rigging accessories capable of suspended installations at 25+ feet.

Technically, the offering is a physical service rather than a software platform: there is no API, SDK, or mobile app, and the differentiated capability lies in rigging and electrical expertise, custom fabrication (e.g., aluminum ring structures, Edison bars, LED-integrated wave drape), and continuously refreshed specialty inventory. PHOS holds no patents or trademarks on record and discloses no formal certifications, though it has earned industry recognition including the ILEA Minnesota Star Award and The Knot Best of Weddings designation.

Commercially, PHOS operates a sales-led, project-based rental and professional services model. Revenue is generated per event through equipment rental fees bundled with delivery, installation, and teardown labor. Pricing is custom-quoted; there are no public tiers or subscription products, and business flows through direct consultation plus inbound referrals from venues, event planners, and florists who treat PHOS as a preferred vendor. Customer segments are horizontal (weddings primary, plus corporate, galas/fundraisers, and private events), and marketing is concentrated on the company website, Instagram/Pinterest galleries, and wedding-industry directories.

Name

Phos Wellness

Legal name

Phos, LLC

Website

https://phosevents.com

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

PHOS Events designs and installs custom lighting, hanging structures, and draping for weddings, corporate events, galas, and private celebrations in the Twin Cities and broader Midwest. The Minneapolis-based founder-led firm bundles specialty equipment rental with rigging and installation labor, sourced primarily through venue and planner referrals.

Ownership category

akta.pro rank

Product category

Event Lighting Rental and Installation Services

NAICS

Indoor and Outdoor Display Advertising (541850)

SIC

Services-Amusement & Recreation Services (7900)

akta.pro primary industry

Event Lighting Decor (Uplighting, String Lights, Effects) (HSACAOAE)

akta.pro secondary industries

Floral & Event Installations (HSACAAAC), Event Signage, Props & Custom Installations (HSACAOAG)

Keywords

• Event lighting rentals
• Wedding lighting design
• Hanging decor installation
• Custom chandelier rentals
• Event draping services

Headquarters

HQ city

Minneapolis

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Supply Chain, Operations, Marketing or Sales

Revenue model

1. Event Lighting Rental and Installation Services: PHOS provides lighting rental equipment and professional installation/teardown services for weddings and events. Revenue is generated through equipment rental fees combined with installation labor. Services include chandeliers, pendants, string lighting, hanging structures, and draping. Each event is customized based on client vision, venue specifications, and budget requirements.
2. Equipment Rental: Rental of lighting equipment including specialty bulbs, LED elements, disco balls, pin spots, and other lighting accessories. Equipment is delivered, installed, and retrieved after events.

Pricing tiers

Go-to-market motion2 records

Distribution channels2 records

Marketing channels4 records

Core offering

PHOS Events (operating as Phos Wellness) designs, rents, and installs custom lighting, draping, and hanging decor for weddings, corporate events, galas, and private events. The company provides an extensive inventory of chandeliers, pendants, specialty bulbs, cafe and string lighting, beaded curtains, hanging structures, and tabletop lighting, delivered with professional rigging and installation at venues up to 25+ feet high.

Product overview

PHOS Events is a luxury custom wedding and event lighting and hanging installation company serving the Twin Cities area of Minnesota and the broader Midwest. The company operates as a rental and installation service rather than a software platform. Their product portfolio centers on lighting equipment rentals and professional installation services, organized into distinct product categories including Chandeliers (various styles like Aria, Vienna, Averill, Bungalow), Pendants (pleated silk, wave, velvet, fringe collections), Specialty Bulbs (Edison, crystal, colored variants), Cafe & String Lighting, Beads & Fringe, Hanging Structures (aluminum circles, squares, Edison bars), Additional Lighting Elements (disco balls, LEDs, pin spots, Galaxy tubes), Stands, Posts & Accessories, Draping services, Wave Drape installations, and Tabletop Lighting. Key collections include the Celeste Collection (crystal pendants) and Tallulah Collection (rattan pendants). The company provides end-to-end service including delivery, setup, installation, and teardown for weddings, corporate events, galas, and private events.

Differentiator

Problem solved

Functional benefit

Products and services

• Chandelier Lighting Rentals

Quantifiable outcome

• Creates 'wow factor' that guests will talk about for years - transforms event spaces from standard to stunning
• +2 more outcomes

Named customers4 records

Segments4 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Production Resource Group (PRG): Global provider of event production services including lighting, video, and scenic for large-scale live and corporate events. Overlaps in custom event-lighting and installation, but at a much larger, more corporate- and tour-oriented scale.
• Encore Global: Largest provider of event technology, production, and venue services globally, offering staging, lighting, and AV for corporate and live events. Comparable because it serves overlapping event-lighting demand, though it focuses on AV-heavy corporate/hotel venue work rather than bespoke wedding décor.

Direct peers

• Birch Event Design: Boutique event design and rental firm offering custom lighting, draping, and décor for weddings and corporate events. Comparable niche positioning and bespoke design-led approach to mid- and high-end event lighting installations.
• Hart to Heart Entertainment: Midwest-based event production company offering lighting, draping, and entertainment services for weddings and corporate events. Comparable regional footprint, wedding-and-corporate focus, and custom lighting installation offerings.
• CORT Events: National event rental provider offering furniture, linens, lighting, and décor to corporate, wedding, and social events. Comparable because it bundles event lighting with broader décor rentals for similar wedding and corporate client segments.
• 4Wall Entertainment: National entertainment lighting and rigging rental company serving concerts, corporate events, and special events. Directly comparable as a lighting-rental and installation provider with overlapping product categories (LEDs, pin spots, structural rigging).
• Revelry Event Designers: Full-service event design and production company specializing in custom lighting, draping, and scenic installations for weddings and corporate events nationwide. Highly comparable in scope, custom installation focus, and luxury wedding positioning.

Others

• The Knot (Wedding Marketplace): Leading wedding planning marketplace and media platform that channels vendor discovery and bookings. Comparable as an ecosystem participant that influences vendor selection and awards PHOS's Knot Best of Weddings recognition.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Instagraminstagram.com/phosevents
• LinkedInlinkedin.com/company/phos-llc

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Phos Wellness