Kg Graphics, Llc

What Kg Graphics, Llc does

KG Graphics, LLC is a woman-owned (SWAM-certified) custom design and printing studio headquartered at 311 Court St., Danville, Virginia. Founded in 2009 by Kristen Gusler as a freelancing operation and converted to a full-time physical shop in 2013, the company provides end-to-end creative production services including logo design and branding, screen printing, embroidery, general printing, large format printing, packaging design, decals and labels, and promotional merchandise.

Operations are anchored by in-house screen printing and embroidery capabilities (with screen printing requiring a 12-unit minimum and embroidery having no minimum), supported by heat press and specialty paper production. The company serves a heterogeneous customer base of local SMBs (retail, restaurants, agriculture, hospitality), community nonprofits (YMCA, Happy Tails, churches), regional institutions (Averett University, Danville Pittsylvania Chamber of Commerce, school districts), and select larger enterprises such as Caesars Entertainment and Morgan Olson. Customers can engage via walk-in at the retail storefront, phone (434.334.6862), email, text messaging, or online catalog browsing through vendor partners Imprintablewear.com and CompanyCasuals.com.

The revenue model is project-based custom quoting with a 50% deposit required to schedule work and 50% due upon completion; specific service lines operate on unit or transaction-fee pricing. Approximately 10 team members (the founder/owner, an operations & production manager, graphic designers, production technicians, and embroidery specialists) staff the business. GTM is sales-led direct customer engagement targeting the Danville/Martinsville, VA region primarily, supplemented by nationwide shipping for out-of-state buyers.

Name

Kg Graphics, Llc

Legal name

KG Graphics

Website

https://kg-graphics.net

Company type

Private

Founded year

2009

Operating status

Operating

Headcount range

1–10 employees

Short description

KG Graphics is a woman-owned (SWAM-certified) custom design and printing studio in Danville, VA, founded in 2009, providing logo design, screen printing, embroidery, large format printing, packaging, and promotional products to local SMBs, nonprofits, and regional enterprises.

Ownership category

akta.pro rank

Product category

Commercial Printing Services

NAICS

Commercial Screen Printing (323113), Commercial Printing (except Screen and Books) (323111), Graphic Design Services (541430)

SIC

Service Industries For The Printing Trade (2790)

akta.pro primary industry

Corporate, Promotional & Custom Print Products Distribution (CRAOALAM)

akta.pro secondary industries

Large-Format & Specialty Printing (Signage, Posters, Displays) (MPAJALAD), Sportswear Customization & Printing Retail (CRAMACAK)

Keywords

• Custom screen printing
• Embroidery services
• Graphic design services
• Custom apparel printing
• Commercial printing shop

Headquarters

HQ city

Danville

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Supply Chain, Marketing or Sales

Revenue model

1. Custom Design Services: Custom graphic design services including logos, branding, business cards, flyers, posters, packaging, and marketing materials. Pricing is project-based with 50% deposit required to schedule work.
2. Screen Printing Services: Screen printing on apparel with low minimums of 12 units, no setup fees, up to 6 imprint colors, and multiple print locations. Revenue generated per order based on quantity and complexity.
3. Embroidery Services: Embroidery services on apparel with no minimums, competitive pricing, and price breaks. Multiple thread colors and locations available.
4. Printing Services: General printing services including business cards, postcards, marketing materials, large format printing, and specialty paper options (Akuafoil, Raised Foil, Silk Cards, etc.).
5. Promotional Items: Custom promotional items including drinkware, office supplies, apparel items, buttons, lanyards, pens, and more at low prices for giveaways and gifts.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels5 records

Core offering

KG Graphics, LLC is a woman-owned design and printing shop based in Danville, VA, founded in 2009. The company provides custom graphic design, screen printing, embroidery, and a range of printed products for businesses, organizations, teams, and individual customers. It operates as a local production house for branded apparel, signage, and promotional items.

Product overview

KG Graphics is a woman-owned design and printing shop offering a comprehensive suite of creative services centered around custom design, screen printing, embroidery, and various printing solutions. The company's core offerings include logo design and branding services (Logo Design & Branding), custom design services (Design Services), screen printing (Screen Printing) with low minimums of 12 pieces and no screen fees, embroidery (Embroidery) with no minimums, general printing services (Printing Services), and large format printing (Large Format Printing). Additional specialized services include packaging and promotional items (Packaging & Promotional Items), custom decals and labels (Decals & Labels), marketing materials (Marketing Items), promotional merchandise (Promotional Items), printed apparel customization (Printed Apparel & Embroidery), comprehensive custom design (Custom Design), print design (Print Design), and logo creation (Logos). The company operates as a one-stop shop for businesses and individuals needing design and printing services, serving clients in Danville, VA and surrounding areas since 2009.

Differentiator

Problem solved

Functional benefit

Products and services

• Custom Screen Printing Screen printing services for apparel, uniforms, team wear, and promotional garments, serving businesses, schools, sports teams, and community organizations.
• Custom Embroidery Embroidery services for caps, polos, jackets, and corporate apparel, primarily for businesses and organizations seeking branded uniforms and promotional wear.
• Custom Graphic Design Design services for logos, apparel artwork, marketing collateral, and branded materials, provided to businesses and individuals preparing printed or embroidered products.
• Custom Printing Services Various custom printing services beyond apparel, supporting promotional products, signage, and printed materials for local businesses and individuals.

Quantifiable outcome

• Projects typically completed in 2 business weeks or less
• +1 more outcomes

Named customers15 records

Segments4 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

One partnership is on record.

• Imprintablewear.comminorChannel Partner/ Reseller/ DistributorKG Graphics provides links to Imprintablewear.com catalog through their website, allowing customers to browse apparel options. This is a vendor/catalog relationship rather than formal partnership.

Scale indicators2 records

Recent moves6 records

Expansion highlights4 records

Direct peers

• Custom Ink: Direct online peer in custom screen-printed and embroidered apparel for groups, teams, and businesses. Comparable in offering custom quotes, no-minimum options on some products, and serving SMBs/organizations—though at much greater scale via a digital-first model.
• AlphaGraphics: Direct franchise peer providing commercial printing, signage, and marketing solutions to local SMBs. Closely comparable business model (B2B local service bureau for printing, design, and promotional products), differing mainly through a franchise structure.
• Printful: Direct peer offering custom apparel printing and embroidery (screen printing, DTG, embroidery) with online design tools and nationwide fulfillment. Targets SMBs and individuals with on-demand production, mirroring KG Graphics' core apparel customization services at significantly larger scale.
• Sticker Mule: Direct peer specializing in custom stickers, labels, and decals with online ordering and fast turnaround. Overlaps with KG Graphics' decals/labels product line and targets the same SMB customer base for promotional and packaging applications.
• 4Over: Direct peer offering commercial printing (business cards, brochures, large format, signs, marketing materials) with wholesale pricing to print buyers and resellers. Comparable in product breadth across commercial print categories KG Graphics serves.

Broad incumbents

• The UPS Store: Broad incumbent providing small-format printing, business cards, banners, and basic design services through a national retail network. Competes for walk-in SMB printing demand in adjacent markets, though lacks screen printing and embroidery depth.
• Minuteman Press: Broad incumbent franchise network of locally owned print centers offering design, printing, signage, and promotional products to SMBs. Direct overlap with KG Graphics' full-service local print shop positioning, though Minuteman Press does not specialize in apparel decoration.
• Vistaprint (Cimpress): Broad incumbent in commercial printing offering business cards, marketing materials, signage, promotional products, and apparel. Overlaps heavily with KG Graphics' printing, signage, and promotional product offerings but operates at massive scale with an online-first model.

Regional players

• Rally House: Regional multi-store retailer offering custom screen-printed and embroidered apparel for schools, teams, and local businesses. Comparable in custom apparel decoration services and SMB customer base, though concentrated in different geographies than Virginia.

Emerging players

• TeePublic: Emerging print-on-demand platform for custom apparel and graphic designs targeting creators, small brands, and individuals. Overlaps with KG Graphics' t-shirt and apparel customization services but operates via a marketplace model with on-demand production.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/kg.graphics
• LinkedInlinkedin.com/company/kg-graphics

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Kg Graphics, Llc