What Formation Consulting does

Formation Consulting is a French professional training and consulting firm headquartered in Paris (4 Rue Neuve Popincourt, 75011), structured as a SASU (sole-shareholder simplified joint-stock company) wholly owned by CEO Benoît Rambaud. The company delivers customized training, consulting, and corporate event services to clients primarily in the French banking and insurance sectors, with secondary reach into broader managerial and commercial audiences, and has been operating under its current legal entity since around 2019.

The firm's core offerings comprise in-person and distance training programs (banking, insurance, management, soft skills), corporate consulting on organizational transformation and team cohesion, custom training design, and corporate event facilitation including master-of-ceremony services. Its differentiated methodology centers on two experiential learning approaches: Équicoaching (horse-assisted coaching that uses horses as emotional mirrors to develop managerial potential, confidence, and team cohesion, offered in Paris and at a rural Vendée retreat facility) and Lego Serious Play workshops for team building, change management, and innovation. The firm holds the Qualiopi certification, France's national quality mark for training organizations, which supports eligibility for client training budgets and regulated programs such as DDA insurance compliance.

Formation Consulting's business model is professional-services-based, generating revenue through quote-based engagements priced per training day or program. Distribution runs through direct enterprise sales (intra-company at client sites), open-enrollment inter-company sessions, virtual classroom delivery, and experiential retreats, with the CEO serving as primary commercial contact and lead facilitator. Marketing is led through the French-language website, blog content on remote work and management, and a presence on LinkedIn, Facebook, Instagram, and YouTube.

Name

Formation Consulting

Legal name

RAMBAUD BENOIT

Website

https://formation-consulting.fr

Company type

Private

Founded year

2019

Operating status

Operating

Headcount range

1–10 employees

Short description

Formation Consulting is a Paris-based French training and consulting firm that delivers customized professional training, corporate consulting, and experiential learning programs—including signature equicoaching and Lego Serious Play workshops—to banking, insurance, and corporate clients across France.

Ownership category

akta.pro rank

Product category

Corporate Training Services

NAICS

Professional and Management Development Training (611430), Human Resources Consulting Services (541612), Management Consulting Services (54161)

SIC

Services-Management Consulting Services (8742)

akta.pro primary industry

Learning, Training & Corporate Education Consulting (BPAHAGAE)

akta.pro secondary industries

Leadership Development & Executive Coaching (BPAHAGAD), Change Management & Transformation Consulting (BPAHAGAC), Performance Management & Productivity Consulting (BPAHAGAL)

Keywords

• Corporate training services
• Banking sector training
• Insurance training programs
• Equicoaching services
• Professional development consulting

Headquarters

HQ city

Paris

HQ country

France

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Marketing or Sales, Operations, Others

Revenue model

1. Professional Training Services: Revenue from in-person and virtual corporate training programs. Training covers banking, insurance, management, commercial skills, and soft skills. Delivered as intra-company (on-site at client) or inter-company (open enrollment) sessions. Custom curriculum design included. Pricing is quote-based per engagement.
2. Corporate Consulting: Advisory services for organizational transformation, team cohesion, manager development, and commercial development. Includes accompaniment of business changes and organizational redesign.
3. Corporate Event Animation: Revenue from organizing and animating corporate seminars, team-building events, and experiential programs including equicoaching retreats and Lego Serious Play workshops. Also includes master of ceremony services for corporate events.

Pricing tiers

Go-to-market motion3 records

Distribution channels5 records

Marketing channels6 records

Core offering

Formation Consulting provides corporate training programs, organizational consulting, and custom seminar design for French banking, insurance, and corporate clients. Specialized offerings include in-person and distance training, horse-assisted coaching (Équicoaching) for managerial soft skills, Lego Serious Play workshops, and bespoke seminars with master of ceremony services. The firm also builds custom curricula and supports organizational transformation initiatives.

Product overview

Formation Consulting is a French training and consulting company offering a comprehensive portfolio of professional development solutions. The core offering consists of in-person and distance training programs, corporate consulting services, custom training design, and corporate event facilitation. Specialized training domains include insurance (assurance), banking (banque), and equicoaching — a distinctive horse-assisted coaching methodology for developing managerial soft skills. Additional offerings include Lego Serious Play workshops for team building and innovation, custom seminars, and management training for remote work contexts. The company operates primarily in France with a presence in Paris and the Vendée region.

Differentiator

Problem solved

Functional benefit

Products and services

• Formations Présentielles (In-person corporate training) In-person training sessions tailored to specific organizational needs, covering commercial training, client relations, insurance, banking, management, soft skills, facilitation, and change management. Delivered as intra-company (on-site at client) or inter-company (open enrollment) sessions for French banking, insurance, and corporate clients.
• Formations à Distance (Distance/virtual training)
• Équicoaching (Horse-assisted coaching)
• Consulting (Corporate consulting services)
• Conception de Formations (Custom training design)
• Animations Corporate (Corporate event animation)
• Lego Serious Play workshops
• Séminaires sur Mesure (Custom seminars)
• Formations Assurances (Insurance training)
• Formations Banque (Banking training)
• Management et Télétravail (Management and remote work training)

Quantifiable outcome

• 90% satisfaction rate for both insurance and equicoaching training programs
• +2 more outcomes

Named customers4 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Scale indicators5 records

Recent moves5 records

Expansion highlights5 records

Direct peers

• IFPASS (Institut de Formation des Professions Bancaires et Assurances): Specialist French training provider for the banking and insurance sectors, including DDA compliance and commercial skills. Directly comparable because both firms target the same regulated French banking/insurance training market with similar program catalogues.
• Francis Lefebvre Formation: French professional training provider focused on regulated corporate topics including finance, banking, and insurance. Comparable as a similarly sized specialist competitor for the same enterprise training budgets in France.
• Orsys: French professional training firm delivering intra-company and open-enrollment programs across IT, management, banking, and insurance topics. Directly comparable in delivery model (intra/inter, in-person/virtual), vertical coverage (banque/assurance), and target enterprise buyer.
• EFE (Éditions Formation Entreprise): French professional training firm offering programs in management, banking, insurance, and corporate compliance. Comparable in vertical specialization, intra/inter delivery model, and enterprise client base within regulated French industries.
• Ifode (Institut de Formation des Dirigeants d'Entreprise): French executive education and management development firm. Comparable because both target mid-market and enterprise managers with custom leadership and management programs.
• Equicoach by Diane de Tournemire: French equicoaching practitioner offering horse-assisted coaching for managers and teams. Directly comparable as the closest niche competitor to Formation Consulting's most differentiated offering.
• IDP Conseil: French consulting and training firm specializing in management, change management, and team cohesion. Comparable in consulting-led training delivery for French corporate clients.

Emerging players

• Manoï (Horse-assisted coaching): French provider of horse-assisted leadership and team-building sessions. Comparable as another small-scale equicoaching practitioner competing for the same niche corporate team-building demand.

Broad incumbents

• BPI Group: French management consulting and organizational transformation firm. Comparable because BPI Group serves enterprise clients on change management, team cohesion, and manager development — overlapping with Formation Consulting's consulting and soft-skills offerings.
• Cegos: Largest French corporate training and consulting firm, offering broad catalogues across leadership, management, and soft-skills development. Comparable because Formation Consulting competes for the same enterprise training budgets in France, but Cegos operates at massively greater scale.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/formationconsulting

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Formation Consulting