Kriketová Akademie ČR, z.s.

What Kriketová Akademie ČR, z.s. does

Kriketová Akademie ČR, z.s. (KAČR) is a Czech-registered non-profit sports association (z.s. = zapsaný spolek, founded in 2015) and the only dedicated cricket academy in the Czech Republic. Operating from headquarters in Prague with regional coaching operations in Brno and Plzeň, KAČR develops cricket for children and youth aged six and above through a vertically integrated portfolio: after-school cricket clubs (kroužky) running at 11+ named primary and secondary schools; a Talent Programme tiered across U11, U13, U15, and U19 boys and girls and a men's team; the KMC women's cricket team competing in the Czech women's league and international tournaments in Austria and Germany; ICC Level 1 Cricket Coach certification courses delivered in partnership with the Ceskomoravský kriketový svaz (ČMKS); summer day camps; and community events such as the annual Rodinný den s kriketem (Family Day with Cricket) at Sportovní areál Pražačka. Cricket facilities include the existing Vinoř cricket grounds (Banks Field and Scott Page Field), training nets at Tenisové centrum Olšanská, and a third ground under construction at Vinoř dedicated exclusively to children and women.

The underlying technology stack is modest and human-centric: cricket sports training delivered through in-person coaching and school-based programmes, with club registration and member management handled via the EOS/Kriketzone.cz online platform. There is no proprietary software, no mobile app, no AI component, and no public API; the IP is concentrated in coaching know-how (notably head coach Chris Pearce's ICC Level 3 and ECB Advanced Coach certifications) and the institutional position as ČMKS's official development partner.

The business model is a hybrid of subsidised participant fees and public-sector grants. Club memberships and after-school kroužky are priced low with explicit subsidies from Národní sportovní agentura and hl. m. Praha (and district-level support from Praha 3 and Praha 12); summer day camps are priced at 3,500–4,750 CZK per child on a pay-as-you-go basis; ICC Level 1 Coach courses list at 2,000 CZK per participant with a 50% subsidy from ČMKS and KAČR (net 1,000 CZK); outdoor training and match packages run at 3,500 CZK for 18 sessions. Go-to-market is community-led, relying on school outreach, social media (Facebook, Instagram, YouTube), word-of-mouth, and community events. Two named corporate sponsors (AXION Dental Dock, Primadilna.cz) support community events and the Vinoř ground construction project respectively.

Name

Kriketová Akademie ČR, z.s.

Legal name

Kriketová Akademie ČR, z.s.

Website

https://kriketovaakademie.com

Company type

Private

Founded year

2015

Operating status

Operating

Headcount range

1–10 employees

Short description

Kriketová Akademie ČR, z.s. is a Czech non-profit cricket academy that develops youth, women's, and adult cricket through school-based after-school clubs, age-tiered talent squads, the KMC women's team, ICC-accredited coach training, and camps across Prague, Brno, and Plzeň.

Ownership category

akta.pro rank

Product category

Sports Coaching and Athletic Development

NAICS

Sports and Recreation Instruction (61162), Sports Teams and Clubs (711211), Spectator Sports (71121)

SIC

Services-Membership Sports & Recreation Clubs (7997), Services-Membership Organizations (8600), Services-Educational Services (8200)

akta.pro primary industry

Amateur Sport Governing Bodies & Federations (National/Regional) (MPAKACAD)

akta.pro secondary industry

Communication & Family Engagement Platforms (Messaging, Portals, Translation) (EDAJAMAI)

Keywords

• Youth cricket training
• Cricket academy services
• Sports club management
• Coach certification
• Community sports programs

Headquarters

HQ city

Praha (Prague)

HQ country

Czechia

HQ region

Europe

Offices3 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Others

Revenue model

1. Membership and training fees: Fees for participation in cricket clubs, talent programmes, league matches, and training sessions. Pricing is kept low with support from the National Sports Agency and Prague municipality.
2. ICC Coach Training Course fees: Revenue from delivering ICC Level 1 Cricket Coach courses, at 1000 CZK per participant after 50% subsidy from ČMKS and KAČR.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels7 records

Core offering

Kriketová Akademie ČR (KAČR) is a Czech non-profit cricket academy that develops cricket for children, youth, and women through after-school clubs at primary and secondary schools, age-grouped talent squads (U11–U19), a competitive women's team (KMC), ICC-accredited Level 1 coach training, summer day camps, and tournament participation. It serves as the official development partner of the Českomoravský kriketový svaz (ČMKS), the ICC-recognized Czech cricket governing body, and operates across Prague, Brno, and Plzeň.

Product overview

Kriketová Akademie ČR is a cricket academy offering a comprehensive portfolio of programs including after-school cricket clubs (kroužky) at various schools, a structured Talent Program for youth development across multiple age groups and genders, and the KMC women's cricket team. Additional services include ICC-certified coach training courses, cricket tournaments and events, summer day camps, and community outreach programs like the annual Family Day with Cricket. The organization operates primarily in Prague with expanding presence in Brno and Plzeň, serving as a development partner to the Českomoravský kriketový svaz (Czech-Moravian Cricket Association) and affiliated with the International Cricket Council.

Differentiator

Problem solved

Functional benefit

Brands

• KMC: Women's cricket team representing Kriketová Akademie ČR
• Kriketová Akademie

Products and services

• Kriketové kroužky (After-School Cricket Clubs) After-school cricket clubs (kroužky) hosted at primary and secondary schools across Prague, Brno, and Plzeň, teaching cricket fundamentals through games and training sessions to children of different age groups.
• Talent Program Structured talent development programme for promising young cricketers across multiple age categories (U11, U13, U15, U19) and genders, preparing players for competitive cricket and national team representation.
• KMC Women's Cricket Team Women's cricket team representing Kriketová Akademie ČR in the Czech women's league and international tournaments, including participation in Austrian league fixtures and European competitions.
• ICC Level 1 Cricket Coach Certification Course International Cricket Council certified coaching qualification course delivered in partnership with Českomoravský kriketový svaz, providing participants with skills to coach beginner cricket players, offered at 1,000 CZK per participant after a 50% subsidy.
• Cricket Tournaments and Events Organization and hosting of various cricket tournaments including indoor competitions, outdoor leagues, and international events such as Schkeuditz tournaments and Vienna Cup.
• Summer Cricket Day Camp (Příměstský tábor) Summer and holiday cricket day camps for children providing five days of cricket training, matches, and skill development under experienced coaches; full package includes lunches, water, snacks, and equipment use.
• Rodinný den s kriketem (Family Day with Cricket) Annual family-friendly cricket festival promoting the sport to the general public, held at Sportovní areál Pražačka with free entry, demonstrations, participation zones, and a mini tournament for the public.

Named customers3 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Eight partnerships are on record, tiered core, major and minor.

• Českomoravský kriketový svaz (ČMKS)coreStrategic or Co-development PartnerČeskomoravský kriketový svaz (Ceskomoravský Kriketový Svaz / CMKS) is the official governing body for cricket in the Czech Republic, recognised by the International Cricket Council (ICC) and the National Sports Agency. ČMKS is KAČR's primary development partner and co-organises league matches, tournaments, coach training courses, and facility development. The first cricket match in the Czech Republic was played in 1997, and ČMKS was established in 2000.
• hl. m. Praha (Capital City of Prague)coreStrategic or Co-development PartnerThe capital city of Prague provides financial support to KAČR, helping keep club prices accessible and funding participation in cricket programmes.
• Městská část Praha 3majorStrategic or Co-development PartnerPrague 3 municipal district financially supports KAČR's community events, including the annual Rodinný den s kriketem (Family Day with Cricket).
• Městská část Praha 12majorStrategic or Co-development PartnerPrague 12 municipal district partners with KAČR, supporting cricket activities in the district.
• Národní sportovní agentura (National Sports Agency)coreStrategic or Co-development PartnerThe National Sports Agency of the Czech Republic provides financial support that helps KAČR keep membership and club prices low and accessible to families.
• AXION Dental DockminorOthersAXION Dental Dock, a dental practice, sponsors KAČR and participates in community events such as the Rodinný den s kriketem, contributing to the festival atmosphere for families.
• European Cricket LeaguemajorStrategic or Co-development PartnerEuropean Cricket League (ECN) partners with KAČR, providing access to European-level cricket competitions and development opportunities for Czech players and coaches.
• Primadilna.czmajorOthersPrimadilna.cz, a company selling machines, tools, and oils for tool workshops and engineering facilities, is a financial sponsor of KAČR's cricket ground construction project in Vinoř. Their support is specifically directed toward the long-term development of cricket infrastructure.

Scale indicators1 record

Recent moves7 records

Expansion highlights6 records

Others

• Marylebone Cricket Club (MCC): Historic custodian of the Laws of Cricket and global cricket institution. Comparable as an iconic cricket development and education organization, though at vastly different scale.
• International Cricket Council (ICC): Global cricket governing body. Important ecosystem enabler for KAČR through ICC Level 1 Coach accreditation, international tournament access, and developmental pathways. Comparable as the apex of the sport ecosystem KAČR operates within.

Broad incumbents

• England and Wales Cricket Board (ECB): The major ICC affiliate and cricket governing body that issues coach certifications (e.g., Chris Pearce's ECB Advanced Coach). Relevant as the source of the framework governing KAČR's coaching pathway and development standards.

Regional players

• Cricket Austria: ICC-affiliated Austrian cricket federation neighbouring Czech cricket. Comparable as a small-Central-European ICC affiliate wrestling with similar youth development and infrastructure challenges.
• German Cricket Federation (DCB): ICC-recognised German cricket governing body. Comparable as a neighbouring Central European cricket federation with similar small-market, amateur-development profile.

Direct peers

• Prague Cricket Club: One of the long-standing cricket clubs in Prague competing in the same Czech cricket leagues as KAČR's talent teams and KMC. Directly comparable in operating leagues, member cricket, and use of Prague venues.
• European Cricket League (ECN): Tournament organiser and broadcast platform for European cricket competitions (Schkeuditz, Vienna Cup referenced in KAČR's data). Provides the international competitive layer that KAČR's teams participate in.
• Český a moravský kriketový svaz (ČMKS): Official ICC-recognised Czech cricket governing body and KAČR's primary development partner. Operates Czech cricket leagues, sanctions tournaments, and co-organises coach training, making it the most direct counterpart operating in the same product/customer space.
• Brno Cricket Club (BCC): Czech cricket club based in Brno, competing in the same domestic leagues and feeding player development pathways. Comparable as a regional cricket club operating in one of KAČR's key markets.

Emerging players

• La Manga Club Cricket Academy: European cricket development academy/academy based in Spain serving international and youth players. Comparable as a regional cricket academy catering to youth and amateur development in continental Europe.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/@Kriketovaakademie
• Facebookfacebook.com/KriketovaAkademie
• Instagraminstagram.com/kriketovaakademie

Revenue estimate

Valuation estimate

Number of profiles

Profiles17 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Kriketová Akademie ČR, z.s.