Moose Labs Llc

What Moose Labs Llc does

Moose Labs LLC is a US-based, privately held company that designs and sells silicone mouthpiece smoking accessories under the MouthPeace brand, primarily serving adult cannabis and herb consumers as well as wholesale smoke-shop and dispensary partners. Its core offering is a three-size product family — MouthPeace (for bongs and rigs), MouthPeace Mini (for joints, blunts, and vapes), and MouthPeace Micro (for bowls, bubblers, and e-rigs) — built on food-grade silicone that forms an airtight seal on common smoking devices. The technical differentiation rests on a proprietary triple-layer activated carbon filter and a corn fiber filter option, both positioned to remove resins, tar, and contaminants while preserving airflow, with US Patent Number 12102136 protecting the underlying design.

The company monetizes through direct-to-consumer e-commerce at mooselabs.us, with unit pricing in the $7-$11 range for mouthpieces and $6.99-$8.49 for 10-pack filter refills, supported by the Filter Fam Subscription Club that delivers recurring filter refills every 2 to 10 weeks at a 20% discount and includes loyalty points. A wholesale channel serves retailers and dispensaries, and international shipping is fulfilled via USPS with local postal transfer. Marketing is product-led and multi-channel: a quiz-driven product finder, a content/blog layer on cannabis topics, organic social on Twitter, Facebook, Instagram, and YouTube, an email newsletter, and earned media coverage across Forbes, Inc. 5000, Weedmaps, High Times, Leafly, Benzinga, Fast Company, Westword, and Cannabis Now. Brand extensions include branded apparel (hoodies, t-shirts, hats, beanies), accessories (lanyards, rolling trays, pre-roll cones, smell-proof bags), and merchandise (stickers, pins, gift cards).

Name

Moose Labs Llc

Legal name

Moose Labs LLC

Website

https://mooselabs.us

Company type

Private

Operating status

Operating

Short description

Moose Labs LLC is a US-based DTC company that designs and sells silicone MouthPeace mouthpieces and proprietary carbon/corn fiber filters for adult cannabis and herb consumers via e-commerce, subscription, and wholesale channels.

Ownership category

akta.pro rank

GTM type

B2C

Offering type

Hardware or Manufacturing

Revenue model

1. MouthPeace Product Sales: One-time purchase of silicone MouthPeace mouthpieces sold in three sizes (MouthPeace, Mini, Micro) with multiple color variants including standard colors, glow-in-the-dark options, and specialty patterns. Each size priced differently with color premiums for glow options.
2. Filter Refill Sales: Recurring sales of disposable carbon and corn fiber filter refills. Filters come in 10-packs for each MouthPeace size. Both one-time purchase and subscription options available.
3. Filter Fam Subscription Club: Subscribe and save 20% program with configurable delivery frequencies (every 2, 4, 6, 8, or 10 weeks). Includes Filter Fam Points loyalty rewards and priority processing.
4. Accessories: One-time sales of accessories including lanyards/wristlets, pre-roll cones, sticker packs, pin sets, smell-proof carry bags, rolling trays, and gift cards.
5. Merchandise: Branded apparel including hoodies, sweatshirts, t-shirts, hats, bags sold as one-time purchases.
6. Wholesale: B2B wholesale channel for retailers to purchase products in bulk.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels7 records

Core offering

Moose Labs manufactures and sells the MouthPeace line of food-grade silicone mouthpieces in three sizes (MouthPeace for bongs and rigs, Mini for joints/blunts/vapes, Micro for bowls/bubblers/e-rigs) designed to block germ transmission and deliver cleaner, smoother hits. Proprietary triple-layer activated carbon and biodegradable corn fiber replacement filters complete the product ecosystem, supported by a subscription-based filter refill program (Filter Fam) and a smaller wholesale channel serving retailers and dispensaries.

Product overview

Moose Labs LLC offers a product portfolio centered around germ-free smoking accessories. The core product line consists of three sizes of silicone MouthPeace mouthpieces (MouthPeace for bongs/rigs, MouthPeace Mini for joints/blunts/vapes, and MouthPeace Micro for bowls/bubblers/e-rigs), which are designed to block and prevent the spread of germs when sharing smoking devices. Compatible replacement Filters (available in Activated Carbon and Corn Fiber materials) provide triple-layer filtration to sanitize smoke/vapor by removing resins, contaminants, and tar while maintaining airflow. The company also offers a subscription service for filter refills with 20% savings, accessories including lanyards, rolling trays, pre-roll cones, and smell-proof carry bags, as well as branded merchandise including apparel (hoodies, t-shirts, hats, beanies) and collectibles (stickers, pins, gift cards). The MouthPeace products are US Patent protected (Patent No. 12102136) and made from biodegradable and recycled materials.

Differentiator

Problem solved

Functional benefit

Brands

• MouthPeace: Silicone mouthpiece product line for germ-free filtered smoking
• MouthPeace Mini
• MouthPeace Micro
• MouthPeace Filters
• Filter Fam Subscription Club

Quantifiable outcome

• 16 months of R&D invested in product development
• +1 more outcomes

Segments2 records

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Scale indicators4 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• RAW Rolling Papers: RAW is the dominant mainstream rolling-paper and accessories brand with deep wholesale penetration and strong lifestyle branding — a broader incumbent that shares the cannabis-accessory customer base and omni-channel GTM.
• PAX: PAX is a leading premium cannabis vaporizer brand — overlapping on the same end consumer and wholesale/dispensary distribution channels, though at materially higher price points and device complexity.
• Marley Natural: Marley Natural is a Bob Marley-licensed cannabis lifestyle brand selling rolling papers, accessories, and apparel. Comparable brand-led approach to lifestyle cannabis accessories with strong wholesale retail presence.
• Cookies: Cookies is a major cannabis lifestyle brand with apparel, accessories, and retail stores. Comparable in the lifestyle/branding/accessory-strategy dimensions and shared dispensary-channel exposure.

Direct peers

• Higher Standards: Higher Standards designs premium smoking accessories and storage/travel products sold DTC and through retailers — directly comparable curated-accessory brand serving the same lifestyle-oriented cannabis consumer.
• GRAV Labs: GRAV Labs is a long-standing borosilicate glass smoking-accessory brand with broad SKU coverage of pipes, bongs, and accessories — directly comparable to Moose Labs in channel and customer, though differentiated on material (glass vs. silicone).
• Eyce: Eyce is a direct competitor making silicone-based smoking accessories and pipe components. It shares the silicone-material DNA and DTC-plus-wholesale distribution pattern with Moose Labs/MouthPeace.

Emerging players

• Puffco: Puffco is a hardware-first cannabis concentrate-vaporizer brand with growing accessory ecosystem. Comparable on consumables/attachment economics and dispensary-channel exposure, though concentrated on a niche device category.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/mooselabs_
• YouTubeyoutube.com/channel/UCjJKIOOipr29fG99BmQimbQ
• Facebookfacebook.com/mooselabsus
• Instagraminstagram.com/mooselabs

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Moose Labs Llc