Momentum Institut

What Momentum Institut does

Momentum Institut is an Austrian non-profit think tank headquartered in Vienna that produces independent, advertising-free research and analysis on economic and social policy. It self-describes as the "eco-social think tank of the many" and focuses on three thematic areas: Arbeit (labor), Verteilung (wealth distribution), and Klima (climate). The organization's primary offerings are policy briefs, studies, infographics, and a portfolio of eight interactive web-based tools and monitors covering topics such as inheritance tax, unemployment risk, caregiving, temporary employment, coalition compatibility, and parliamentary topic analysis. Distribution is entirely digital and direct, centered on the momentum-institut.at website, three newsletters (Momentum Institut-Weekly, daily Morgenmoment, and weekend Die Gute Woche), the Moment.at magazine sub-brand, and an unusually broad social media footprint spanning X/Twitter, LinkedIn, Facebook, Instagram, YouTube, Mastodon, Threads, and BlueSky. The organization also engages in earned media and live events, including partnerships with cultural and digital events such as re:publica Vienna.

The business model is a donor-supported non-profit. All research, tools, and content are provided free of charge; the organization is funded entirely through voluntary Fördermitgliedschaft (sustaining memberships) and one-time donations, with monthly contribution tiers at €10, €20, €30, €50, and €100, and one-time donation options at €20, €40, €60, €100, and €150. The organization explicitly states it does not conduct commissioned research, positioning editorial independence as a core differentiator. It operates as a domestic Austrian entity with no disclosed international expansion, no subsidiaries, no acquisitions, no institutional investors, and no disclosed funding rounds or revenue figures. The customer base consists of the Austrian general public, journalists, and policymakers who consume the free research and tools, with no commercial customer relationships in the traditional sense.

Name

Momentum Institut

Legal name

Momentum Institut

Website

https://momentum-institut.at

Company type

Private

Founded year

2019

Operating status

Operating

Headcount range

11–50 employees

Short description

Vienna-based Austrian non-profit think tank producing free, independent policy research on labor, wealth distribution, and climate, funded by small-tier member donations and distributed via interactive calculators, newsletters, and a multi-platform social footprint.

Ownership category

akta.pro rank

Product category

Policy Research and Think Tank Services

SIC

Services-Engineering, Accounting, Research, Management (8700)

akta.pro primary industry

Think Tanks, Policy Research & Public Policy Institutes (BPAGAFAO)

akta.pro secondary industry

Economic Research, Statistics & Policy Advisory (BPADAMAJ)

Keywords

• Policy research analysis
• Economic policy think tank
• Social policy research
• Interactive policy calculators
• Public policy publications

Headquarters

HQ city

Vienna

HQ country

Austria

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Membership/Donation Model: The organization operates on a membership and donation model, offering Fördermitgliedschaft (sponsorship/membership) options with monthly contributions (10€, 20€, 30€, 50€, 100€) or one-time donations (40€, 60€, 150€). The research is freely available to all, funded by supporter contributions.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels5 records

Core offering

Momentum Institut is an Austrian think tank that produces and freely distributes independent economic and social policy research, including policy briefs, infographics, interactive calculators and monitoring tools (e.g., unemployment risk calculator, inheritance tax calculator, care cost calculator, temporary employment monitor, parliamentary topic analyzer), and email newsletters covering labor, wealth distribution, and climate policy topics. Revenue is generated via voluntary sustaining memberships and donations rather than commercial sales.

Product overview

Momentum Institut is an Austrian think tank operating as a single unified organization rather than a platform-based product. The core offering consists of research publications, policy analyses, and data-driven infographics. The organization provides interactive web-based calculator and monitoring tools (Kürzungslandkarte, Erbschaftssteuer-Rechner, Koalitions-Kompass, Arbeitslosenrechner, Care-Rechner, Befristungs-Monitor, Pflegerechner, Parlagram) and distributes content through multiple email newsletters (Momentum Institut-Weekly, Morgenmoment, Die Gute Woche). The focus areas span Arbeit (Labor), Verteilung (Distribution/Wealth), and Klima (Climate), with publications categorized as Policy Notes, Policy Briefs, and Studies.

Differentiator

Problem solved

Functional benefit

Brands

• Moment Magazin: The organization's magazine publication
• Morgenmoment
• Die Gute Woche

Products and services

• Kürzungslandkarte An interactive map tool showing where social spending cuts are being made across regions in Austria. Targeted at the general public and journalists tracking social policy impacts.
• Erbschaftssteuer-Rechner An inheritance tax calculator that determines who needs to pay inheritance taxes under Austrian law. Targeted at Austrian individuals dealing with estate planning.
• Koalitions-Kompass A coalition compass tool showing which Austrian political parties can work together based on their policy positions. Targeted at the Austrian public and political journalists.
• Arbeitslosenrechner (Arbeitslosen-Risiko-Test) An unemployment risk calculator that estimates the user's risk of becoming unemployed. Targeted at Austrian workers and job seekers.
• Care-Rechner A care calculator tool for fair distribution of caregiving responsibilities. Targeted at Austrian individuals and families dealing with caregiving.
• Befristungs-Monitor A monitoring tool tracking temporary employment (befristete Beschäftigung) trends in Austria. Targeted at journalists, policymakers, and labor market researchers.
• Pflegerechner A care calculator that estimates whether users will need to provide care themselves in the future. Targeted at Austrian individuals and families planning for long-term care.
• Parlagram An analysis tool showing what topics are being discussed in the Austrian parliament. Targeted at journalists, policymakers, and politically engaged citizens.
• Momentum Institut-Weekly Newsletter Weekly newsletter delivering the latest analyses, calculations, paper of the week, and media appearances from the institute. Free to subscribers.
• Morgenmoment Newsletter Daily morning newsletter providing concise coverage of important topics directly to users' inboxes. Free to subscribers.
• Die Gute Woche Newsletter Weekly weekend newsletter featuring positive news from around the world. Free to subscribers.
• Publikationen (Publications) Policy briefs, research papers, and analyses (Policy Notes, Policy Briefs, Studies) on topics including budget distribution, climate policy, labor market, and wealth inequality. Free to read and download.
• Grafiken (Infographics/Charts) Visual data representations and infographics on economic and social topics, available for download and reuse. Targeted at journalists, educators, and the general public.
• Moment Magazin The organization's associated magazine publication (Moment.at), extending the think tank's policy analysis into longer-form journalism.

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators1 record

Recent moves5 records

Expansion highlights5 records

Broad incumbents

• Bruegel: Brussels-based European economic policy think tank producing analysis on inequality, climate, and labour across EU member states. Comparable as an ideologically engaged, values-driven economic policy research organisation with policy-maker and media reach.
• ZEW (Leibniz Centre for European Economic Research): Mannheim-based economic research institute covering labour, distribution, climate-economy, and EU policy topics that substantially overlap Momentum's thematic areas. Functions as a larger-incumbent peer with similar European policy-research remit.
• ifo Institute (Leibniz-Institut für Wirtschaftsforschung): Munich-based, large-scale German economic research institute with broad recurring surveys, indices, and policy commentary. Comparable as an established economic-policy think tank in the DACH region, though broader in scope than Momentum's eco-social specialisation.

Others

• CEPR (Centre for Economic Policy Research): Pan-European network promoting high-quality economic policy research and disseminating working papers, surveys, and commentary. Comparable as an ecosystem-level enabler in the same European economic-policy research space rather than a direct output competitor.

Direct peers

• Agenda Austria: Vienna-based economic policy think tank producing Austrian-focused commentary, studies, and events on similar labour and distribution themes. Comparable as a competing Austrian voice in economic policy research, with a contrasting market-liberal ideological stance.
• IMK Macroeconomic Policy Institute (Hans-Böckler-Stiftung): German macro-economic and labour-market research institute with an explicitly eco-social/progressive positioning — closely aligned ideologically with Momentum's 'ökosozialer' identity and producing comparable distribution, wage, and inequality research.
• IHS (Institute for Advanced Studies, Vienna): Vienna-based social science and economic research institute with similar scope across labour, distribution, and policy analysis. Closest structural peer to Momentum Institut given its non-university, policy-relevant research mandate and Austrian focus.
• WIFO (Austrian Institute of Economic Research): Austria's leading economic research institute and federal policy advisor. Directly comparable as a Vienna-based think tank producing economic policy analysis, data visualisations, and public commentary on the same Austrian labour, distribution, and fiscal topics Momentum Institut addresses.
• DIW Berlin (German Institute for Economic Research): Large German economic research institute publishing recurring analyses, public commentary, and accessible tools on German/DACH economic and social policy — comparable in scale-up direction and public-engagement orientation.
• EcoAustria: Austrian research institute focused on the intersection of ecology and economics — a niche that overlaps directly with Momentum's climate-plus-distribution thematic focus and Austrian policy-research positioning.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/mom_inst
• YouTubeyoutube.com/channel/UCnoScENNnXWhS2rJzUM0kuQ
• Facebookfacebook.com/momentuminstitut
• LinkedInlinkedin.com/company/momentum-institut
• Instagraminstagram.com/moment_magazin

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Momentum Institut