Outside Escape

Outdoor Leisure Entertainmentoutsideescape.nl

Company typePrivate
Founded2021
HeadquartersUtrecht, Netherlands
Headcount1–10
GTM typeB2B and B2C
OfferingServices

Outside Escape firmographics

Firmographics

Name: Outside Escape
Legal name: Outside Escape
Website: https://outsideescape.nl
Company type: Private
Founded year: 2021
Operating status: Operating
Headcount range: 1–10 employees
Ownership category
akta.pro rank

Outside Escape industry classification

Industry

Product category: Outdoor Leisure Entertainment
NAICS: Amusement Parks and Arcades (7131), Amusement, Gambling, and Recreation Industries (713)
SIC: Services-Amusement & Recreation Services (7900), Services-Miscellaneous Amusement & Recreation (7990)
akta.pro primary industry: Adventure & Outdoor Local Operators (Trekking/Safari/Diving) (THAKAEAF)
akta.pro secondary industry: Recreation & Activity Services (Hiking, Boating, Climbing, Fishing—Guided/Authorized) (THAAAGAF)

Keywords

Outdoor city escape games
Smartphone walking games
Self-guided city tours
Corporate team building activities
Custom escape experiences

Where Outside Escape is headquartered

Location

Headquarters

HQ city: Utrecht
HQ country: Netherlands
HQ region: Europe

Offices1 record

Markets served

Outside Escape business model

Business model

GTM type: B2B and B2C
Offering type: Services
Cost components: Personnel, Technology or R&D, Operations, Marketing or Sales, Supply Chain, Others

Revenue model

One-time escape game purchase: Customers purchase a single-use access code for a specific city escape. Each code is valid for one playthrough per team. The escape is valid for a defined period (3 months per English T&Cs, 1 year per Dutch T&Cs) after purchase. No subscription or recurring revenue model.
Custom/Bespoke escapes for organizations: Outside Escape develops tailored escape experiences for museums, municipalities, companies, and other organizations. Revenue generated through custom project contracts, likely priced via quote/offer request.

Pricing tiers

Model	Billing	Price
Unit Pricing	Pay-as-you-go	Standard city escape – €27.50 per team
Unit Pricing	Pay-as-you-go	Utrecht Amelisweerd escape – €15.00 per team

Go-to-market motion1 record

Distribution channels1 record

Marketing channels4 records

Outside Escape product offering

Product offering

Core offering

Outside Escape develops and sells self-guided outdoor city escape games played on a smartphone web browser (no app download required). Each purchase grants a single-use access code for a specific city route, where teams solve riddles, photo hunts, and themed mysteries while walking approximately 2.5 km through a city. The company also creates bespoke custom escape experiences for museums, municipalities, and corporate clients.

Product overview

Outside Escape offers an outdoor city escape game platform accessed via smartphone web browser with no app download required. The core product is a self-guided interactive walking experience combining riddles, photo hunts, and location-based storytelling where teams explore cities to solve mysteries. The portfolio includes over 50 escape routes across 35+ cities in the Netherlands and Belgium, ranging from standard city escapes (€27.50 per team) to specialized offerings including family-friendly escapes for ages 6+, nature walks, podwalk-style audio experiences, and custom escapes developed for municipalities, museums, and corporate clients. Each city-specific escape features unique storylines and themes, with difficulty level options (basic/challenging) on most routes. Additional offerings include gift cards and bespoke escape development services.

Differentiator

Problem solved

Functional benefit

Products and services

Outside Escape City Escape Games Self-guided interactive outdoor escape games played on smartphone browser. Teams solve riddles and mysteries while walking through cities, with adjustable difficulty and a guaranteed-progression hint system. Each access code is valid for one team playthrough (valid 3 months per English T&Cs, 1 year per Dutch T&Cs).
Outside Escape op Maat (Custom/Bespoke Escapes) Bespoke escape experiences developed for museums, municipalities, companies, and other organizations. Includes content, narrative design, and technical platform tailored to the client's theme, location, or branding. Pricing via quote/offer request.
Outside Escape Group Experiences (Team outings, large groups, school programs, birthdays) Group-oriented packages for corporate team outings (teamuitjes), families (gezinnen), large groups (grote groepen), school programs, and children's birthday parties. Supports groups of 2-80 people with a dedicated quote request pathway for larger or customized bookings.
Outside Escape Gift Card (Cadeaubon) Gift vouchers that can be redeemed against any Outside Escape experience. Available via the gift card page on the company website.

Quantifiable outcome

150,000+ people have completed Outside Escape experiences
+1 more outcomes

Companies that use Outside Escape

Customer profile

Named customers3 records

Segments5 records

Ideal customer profiles5 records

Outside Escape technology and API

Technology

Technology focussed Yes

API detail

Has API: No
API docs
API detail

Core technology

AI maturity

App detail

Integration1 record

Feature3 records

Outside Escape partnerships and signals

Strategic signal

Partnerships

Two partnerships are on record, tiered minor.

Gemeente Utrecht (Municipality of Utrecht)minorStrategic or Co-development PartnerThe municipality of Utrecht commissioned Outside Escape to develop the Utrecht Singel escape route following the restoration of the Singel canal. As part of the partnership, the municipality offers this escape free of charge to educational institutions in the Utrecht region.
Maarten Bruns and Maria PostemaminorStrategic or Co-development PartnerChildren's book authors Maarten Bruns and Maria Postema co-developed the Scheveningen escape ('Bomb in the bunker') with Outside Escape. They previously co-authored DERTIENDAGH, a youth novel set in the bunkers around Scheveningen and The Hague.

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Outside Escape competitors and assessment

Company assessment

Market position

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

Outside Escape financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Outside Escape leadership team

Management profile

Number of profiles

Profiles8 records

Outside Escape funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Outside Escape M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Outside Escape

What does Outside Escape do?

Is Outside Escape a public or private company?

Outside Escape is a private company. It is classified as founder individual operated bootstrapped and is currently operating.

When was Outside Escape founded?

Outside Escape was founded in 2021. It employs 1 to 10 people.

Where is Outside Escape based?

Outside Escape is headquartered in Utrecht, Netherlands, in the Europe region.

How does Outside Escape make money?

Two revenue lines are on record. One-time escape game purchase is the primary driver. The others are custom/Bespoke escapes for organizations.

Does Outside Escape have an API?

No public API is recorded for Outside Escape.

What industry is Outside Escape in?

Outside Escape's product category is Outdoor Leisure Entertainment. Its primary akta.pro industry code is THAKAEAF, Adventure & Outdoor Local Operators (Trekking/Safari/Diving), with a secondary code of THAAAGAF, Recreation & Activity Services (Hiking, Boating, Climbing, Fishing—Guided/Authorized). Its NAICS code is 7131 and its SIC code is 7900.