NEULES ARTESANES SANT TIRS SL

What NEULES ARTESANES SANT TIRS SL does

NEULES ARTESANES SANT TIRS SL is a family-owned Catalan artisan manufacturer of traditional wafers (neules), biscuits, and sweet snacks, founded in 1985 by Miquel Romeu and Enriqueta Ferreres after purchasing a workshop in Pla de Sant Tirs, Ribera d'Urgellet. The company relocated to Puig-Reig, Berguedà in 2002 to accommodate growth and opened its current factory in 2012 with expanded capacity, advanced food-safety certifications, and a dedicated gluten-free production zone. Multi-generational continuity is in place through the founders' son, Quim Romeu.

The product portfolio comprises 31+ SKUs across three categories: Traditional wafers (neules, neules grans, cubanos, vanos, tulipes, crok's, xiquitillos), Special variants (gluten-free, organic CCPAE-certified, sugar-free, vegan, palm-oil-free), and Gourmet offerings under the Delícies line. Production follows a four-stage artisan process — dough preparation, baking and shaping, chocolate coating, and manual packaging — with a dedicated gluten-free zone to prevent cross-contamination. The company emphasizes preservative-free and colorant-free ingredients and maintains RSIPAC and RGSEAA sanitary registrations alongside CCPAE organic certification.

Revenue is generated primarily through B2B wholesale sales to European specialty food retailers via the Ankorstore marketplace, supplemented by direct retailer orders through the company's own e-commerce platform. Pricing is not publicly disclosed. Distribution targets SMB retailers across Europe, and the company supplements commercial activity with charitable products (Xuklets cookies and Neules del Pot Petit wafers) co-developed with La Casa dels Xuklis/AFANOC and Catalan music group El Pot Petit, generating combined funds exceeding €20,500 for childhood cancer support across recent editions.

Name

NEULES ARTESANES SANT TIRS SL

Legal name

NEULES ARTESANES SANT TIRS SL

Website

https://neulessanttirs.com

Company type

Private

Founded year

1985

Operating status

Operating

Headcount range

1–10 employees

Short description

NEULES ARTESANES SANT TIRS SL is a family-owned Catalan artisan manufacturer founded in 1985, producing 31+ SKUs of traditional wafers, biscuits, and dietary-specific sweet snacks (gluten-free, organic, sugar-free) for European SMB specialty retailers via B2B wholesale.

Ownership category

akta.pro rank

Product category

Artisan Wafer and Confectionery Manufacturing

NAICS

Cookie, Cracker, and Pasta Manufacturing (31182)

SIC

Cookies & Crackers (2052)

akta.pro primary industry

Crackers & Savory Biscuits Manufacturing (AFAKAIAJ)

akta.pro secondary industry

Pastry, Cakes & Tortes Manufacturing (AFAKAAAB)

Keywords

• Artisanal wafer production
• Gluten-free biscuits
• Organic sweet snacks
• Artisan confectionery
• Specialty bakery products

Headquarters

HQ city

Puigreig

HQ country

Spain

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Personnel, Operations, Infrastructure, Marketing or Sales, Technology or R&D

Revenue model

1. Wholesale B2B Product Sales: The company generates revenue through wholesale sales of artisan wafer products to European retailers. Products are sold in bulk packaging (boxes, bags, cases, blister packs) to retail stores. Sales are facilitated through the Ankorstore B2B marketplace.
2. Direct-to-Retailer Online Sales: The company operates its own e-commerce platform (neulessanttirs.com) for placing orders for retail stores, offering the full product catalogue with various packaging options.

Go-to-market motion2 records

Distribution channels2 records

Marketing channels3 records

Core offering

Neules Artesanes Sant Tirs SL is a Catalan artisan manufacturer that produces traditional wafer rolls (neules), Cuban wafers, fans, tulips, Crok's, and biscuits across Traditional, Special (gluten-free, organic, sugar-free), and Gourmet (Delícies) lines. The company also produces solidarity products (Xuklets cookies, Neules del Pot Petit) with proceeds donated to AFANOC supporting children with cancer. Products are sold wholesale in bags, cases, pots, blisters, and bulk packaging to European specialty food retailers.

Product overview

NEULES ARTESANES SANT TIRS SL is an artisanal Catalan wafer and cookie manufacturer offering three main product lines: Traditional Wafers (neules, neules grans, cubanos, vanos, tulipes, crok's, xiquitillos), Special/Specialty Wafers (gluten-free, organic, sugar-free variants using corn starch and alternative sweeteners), and Gourmet Wafers (premium butter-based products in their Delícies line). The company also produces charitable products including Xuklets cookies and Neules del Pot Petit wafers, with proceeds supporting AFANOC for childhood cancer families. Products are available in various packaging formats including bags (bossa), boxes (estoig), pots (pot), and bulk containers. The company sells to European retailers primarily through the Ankorstore marketplace platform.

Differentiator

Problem solved

Functional benefit

Products and services

• Neules artesanes (Traditional Wafers) Traditional artisanal wafer rolls made without preservatives, with careful attention to taste, aroma, and texture. Core product line sold to European retailers for resale to end consumers.
• Neules grans (Large Wafers) Large-sized wafer rolls suitable for filling with whipped cream or sweet creams. Sold to specialty food retailers and food service operators.
• Cubanos Round, thick, and toasted wafer cookies distinguished by crunchiness and suitability for demanding palates. Sold to European retailers.
• Vanos (Fans) Special triangular-shaped cookies with delicate folds made one by one, giving them a unique texture. Sold to European retailers.
• Tulipes Cone-shaped wafer cookies designed for innovative food presentations, appetizers, and desserts. Sold to retailers and food service operators.
• Crok's Smallest wafer cookies in the range, designed for accompanying coffee or tea with crispy texture and various coatings. Sold to European retailers.
• Xiquitillos Smaller versions of Cubanos with thick and crunchy texture, ideal accompaniment for creams, ice creams, and desserts. Sold to European retailers.
• Neules sense gluten (Gluten-free Wafers) Gluten-free wafer rolls made with corn starch, offering special crunchiness suitable for celiacs. Produced in a dedicated gluten-free production zone to prevent cross-contamination.
• Neules ecològiques (Organic Wafers) Organic-certified wafer rolls made with cane sugar, vanilla powder, and selected organic ingredients, certified by CCPAE. Sold to European retailers.
• Neules ecològiques sense sucre (Organic Sugar-free Wafers) Sugar-free wafer rolls sweetened with lactitol, a calorie-free sweetener, suitable for diabetics. CCPAE-certified organic.
• Neules de mantega (Butter Wafers) Premium thick butter wafer rolls from the Gourmet Delícies line, made with quality butter and selected ingredients. Sold to premium European retailers.
• Neules al cacau (Cocoa Wafers) Wafer rolls with carefully selected chocolate coating featuring intense color and rich flavor. Sold to European retailers.
• Xuklets Solidarity Cookies Solidarity cookies inspired by the Xuklis characters from La Casa dels Xuklis, supporting families of children with cancer through AFANOC. First edition raised 5,500 euros and won the Premio Valor Compartido award.
• Neules del Pot Petit Special collaborative wafers with El Pot Petit music group, with proceeds donated to AFANOC. Raised over 15,000 euros across three editions (2022-2024).

Quantifiable outcome

• More than 15,000 euros raised for AFANOC across three editions of the El Pot Petit solidarity project
• +1 more outcomes

Named customers1 record

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Four partnerships are on record, tiered core and flagship.

• AFANOC (Associació de Familiars i Amics de Nens Oncològics de Catalunya)coreOthers · 1 January 2024AFANOC is a private entity providing comprehensive psychosocial care to children and adolescents with cancer and their families in Barcelona, Lleida, Tarragona, and Girona, with presence at Sant Joan de Déu and Vall Hebron hospitals. Neules Sant Tirs has raised funds for AFANOC through the El Pot Petit project (15,000+ euros over 3 editions) and the Xuklets cookies (5,500 euros in first edition), benefiting La Casa dels Xuklis which provides free accommodation for families.
• El Pot PetitflagshipStrategic or Co-development Partner · 1 January 2022El Pot Petit, a successful Catalan family music group with over 10 years of experience and 1,000+ concerts performed, collaborated with Neules Sant Tirs to create a special edition solidarity wafer product. The project ran for three editions (2022-2024) and raised more than 15,000 euros for AFANOC. The project combined El Pot Petit's magical imaginary with Sant Tirs' artisan wafer product.
• AnkorstorecoreChannel Partner/ Reseller/ DistributorAnkorstore is a B2B wholesale marketplace connecting European retailers with artisan food producers. Neules Sant Tirs uses Ankorstore as its primary channel for European retail distribution, allowing retailers across Europe to discover and purchase Sant Tirs artisan wafer products online.
• E2S CreativacoreGTM or Marketing PartnerE2S Creativa is a strategic and creative company that handled the strategic and communicative accompaniment of Sant Tirs' solidarity projects, including the El Pot Petit wafers and Xuklets cookies, providing marketing and communication support for both initiatives.

Scale indicators5 records

Recent moves8 records

Expansion highlights4 records

Direct peers

• Loacker: Italian/South Tyrol manufacturer of wafer-based cookies and chocolates (e.g., Loacker Quadratini, wafer bars); comparable as a branded European wafer specialist with a strong dietary and premium positioning similar to Sant Tirs.
• De Bondt: Italian manufacturer of wafer and waffle-based cookies for retail and foodservice; comparable to Sant Tirs in product format (thin wafers, wafer rolls) and B2B channel strategy across European retailers.
• Bahlsen: Major German biscuit and wafer cookie maker (e.g., Bahlsen Waffeln, Leibniz); directly comparable as a European branded biscuit/wafer producer competing in the same retail aisles and product formats as Sant Tirs.
• Lotus Bakeries: Belgian biscuit specialist behind Lotus Biscoff caramelized biscuits; directly comparable as a European branded biscuit/wafers manufacturer with retail and foodservice channels similar to Sant Tirs.
• Manner: Austrian manufacturer of wafer-based confectionery products (most notably Manner Schnitten), directly comparable to Sant Tirs in core product format (thin wafer/cookie), production process, and European retail distribution.
• Stabilo Wafer: Italian wafer cookie producer offering private-label and branded wafer products across Europe; comparable to Sant Tirs as a wafer specialist targeting retail and wholesale channels with similar thin-wafer formats.

Regional players

• Artiach: Historic Spanish biscuit brand (now part of the Mondelez group in Spain) producing cookies and similar baked goods; comparable to Sant Tirs as a Spanish cookie/biscuit manufacturer competing for shelf space in Spanish retailers.
• Galletas Gullón: Spain's largest biscuit manufacturer with a notable gluten-free and health-focused product line; comparable to Sant Tirs as a Spanish biscuit maker overlapping on gluten-free and dietary-specific variants within the Iberian retail channel.
• Cuétara: Spanish biscuit and cookie manufacturer (now under Adam Foods/Nutrexpa) producing cookies and wafers for the Iberian and European markets; comparable to Sant Tirs as a Spanish biscuit producer with overlapping wafer and cookie formats.

Broad incumbents

• Mondelez International: Global confectionery and biscuits powerhouse (owner of Oreo, Belvita, Chips Ahoy!, and Spanish brands like Artiach); comparable to Sant Tirs as the dominant broad incumbent in the same biscuits/cookies category, against whose shelf presence and private-label programs Sant Tirs must compete.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/neules-artesanes-sant-tirs-sl

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about NEULES ARTESANES SANT TIRS SL