Oga / Ogv Nordbaden Eg

What Oga / Ogv Nordbaden Eg does

OGA / OGV Nordbaden eG is a German cooperative (Genossenschaft) founded in 1940 and headquartered in Bruchsal, Baden-Württemberg, that markets fresh fruit and vegetables on behalf of approximately 250 affiliated producer operations across Germany's growing regions. The cooperative operates from a 60,000 m² logistics center on the A5 highway, supplemented by a secondary site in Heidelberg, and serves B2B customers including German food retail (LEH), wholesale markets, and gastronomy, plus a small D2C farm shop (Hofladen) in Bruchsal.

Its core product portfolio spans 120+ crops across asparagus, strawberries, berries, sweet corn, stone fruit, apples and pears, vegetables, and an organic range, with a service stack built around CA/ULO controlled atmosphere storage, QS-certified sorting lines, individual packaging and private-label repackaging, and just-in-time distribution. The proprietary producer web portal enables digital onboarding, goods registration, cultivation data management, order management, billing, subsidy applications, and quality feedback. The cooperative holds a dense stack of certifications (IFS Wholesale Plus, QS, GLOBALG.A.P., EU Organic, Bio Suisse, Naturland, Regionalfenster, QZBW, EcoVadis Bronze) and generates approximately 75% of its electricity from on-site solar plus battery storage.

The business model combines three revenue streams: a transaction-fee model on produce marketed on behalf of member producers (the core B2B revenue), professional-service fees for storage, sorting, packaging, and logistics handling, and a small direct-retail stream through the Hofladen. The cooperative is member-owned, audited by Baden-Württembergischer Genossenschaftsverband, and discloses EUR 93M revenue for FY2023. The most significant recent strategic move is the announced 2026 takeover of VOG Ingelheim's marketing operations, adding ~650 hectares of cultivation area and roughly EUR 10M of run-rate revenue.

Name

Oga / Ogv Nordbaden Eg

Legal name

OGA NORDBADEN EG

Website

https://oga-bruchsal.de

Company type

Private

Founded year

1940

Operating status

Operating

Short description

OGA / OGV Nordbaden eG is a German fruit and vegetable cooperative founded in 1940 that markets produce from ~250 affiliated producers to German food retail, wholesale markets, and gastronomy, operating a 60,000 m² A5-logistics center with CA/ULO storage, sorting, packaging, and a producer web portal.

Ownership category

akta.pro rank

Product category

Fresh produce marketing and post-harvest logistics

NAICS

Fresh Fruit and Vegetable Merchant Wholesalers (42448)

SIC

Agricultural Services (700), Wholesale-Farm Product Raw Materials (5150)

akta.pro primary industry

Farmer Cooperatives & Co-op Retail (AFABAJAB)

akta.pro secondary industry

Foodservice / HORECA Produce Wholesale (AFAIACAI)

Keywords

• Fresh produce marketing
• Fruit vegetable cooperative
• Cold chain logistics
• Produce packaging services
• Asparagus supply

Headquarters

HQ city

Bruchsal

HQ country

Germany

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Supply Chain, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Product Marketing and Sales: As a cooperative, OGA/OGV markets fruit and vegetables on behalf of member producers, charging marketing fees or commissions on product sales. Revenue is generated through the sale of produce to food retailers, wholesale markets, and gastronomy.
2. Logistics and Handling Services: Full-service infrastructure including storage, sorting, packaging, and just-in-time logistics. Services provided to producers and trading partners for a fee.
3. Direct Retail Sales (Hofladen): Farm shop selling directly to end consumers, offering seasonal products including asparagus, pumpkins, berries, and other produce at retail prices.

Pricing tiers

Go-to-market motion2 records

Distribution channels5 records

Marketing channels6 records

Core offering

OGA / OGV Nordbaden eG is a producer cooperative that markets fresh fruit and vegetables on behalf of approximately 250 member growers, supplying German food retail (LEH), wholesale markets, and gastronomy across more than 120 crops. Around this producer-to-retail function it bundles full-service post-harvest infrastructure on a 60,000 m² Bruchsal site: CA/ULO cold storage, sorting lines, customized packaging, just-in-time distribution, certified quality management, and a digital producer web portal, plus a seasonal farm shop (Hofladen) for direct consumer sales.

Product overview

OGA / OGV Nordbaden eG is a cooperative marketing organization offering a comprehensive fruit and vegetable portfolio through a multi-product structure. The core offering includes fresh produce categories: Asparagus, Strawberries, Berries, Sweet Corn, Stone Fruit, Apples and Pears, Vegetables, and an Organic Range — totaling over 120 fruit and vegetable crops. These products are complemented by a suite of logistics and marketing services including storage and cold chain logistics (with CA/ULO technology), sorting and quality control, packaging solutions, order picking and distribution, and a digital Web Portal for producers. The company operates from Bruchsal and Heidelberg locations with approximately 60,000 m² of packing, storage, and refrigeration capacity.

Differentiator

Problem solved

Functional benefit

Products and services

• Asparagus White, green, and peeled convenience asparagus from the Bruchsal market region, marketed on behalf of member producers with decades of expertise in strict sorting, flexible processing, and regional delivery throughout Germany.
• Strawberries Fresh strawberries from selected varieties with daily harvest, rapid cooling, and gentle cold-chain preservation for retail and wholesale customers.
• Berries Year-round berry assortment including red and black currants, raspberries, blackberries, gooseberries, and blueberries, largely grown under protected cultivation to ensure firm, aromatic fruit.
• Sweet Corn Fresh sweet corn from Morocco, Andalusia, southern France, and the Rhine Valley in Baden, grown by a specialist partner with over 30 years of experience; GMO-free with 8-12% natural sugar content.
• Stone Fruit Range of sweet and sour cherries, plums, damsons, and mirabelle plums for fresh consumption, processing, and food industry applications; volume will broaden from 2026 with VOG Ingelheim integration.
• Apples and Pears Year-round supply of apple varieties (Jonagold, Elstar, Golden Delicious, Gala, Braeburn, Idared, Fuji, Rubinette, Pinova, Cox Orange) and pears, supported by CA/ULO storage for extended shelf life.
• Vegetables Wide vegetable assortment spanning fruit vegetables (tomatoes, cucumbers, zucchini, peppers), leafy vegetables (lettuce, oak leaf, lollo rosso, lamb's lettuce, arugula), legumes (runner beans, bush beans, peas), brassicas (cauliflower, kohlrabi, broccoli, cabbage), and root vegetables (radishes, leek, celery, fennel).
• Organic Range Certified organic fruit and vegetables including strawberries, currants, blueberries, pomegranates, Hokkaido pumpkins, and asparagus, certified under DE-ÖKO-006 / EU Organic Regulation.
• Storage and Cold Chain Logistics Cold storage using CA/ULO (Controlled Atmosphere) processes for fresh produce, with flexible short- and long-term solutions and monitoring of temperature, humidity, and storage cycles.
• Sorting and Quality Control Goods-receipt inspection under QS-certified standards, precise sorting lines for different fruit types and sizes, and batch-level traceability used by producers and trading partners.
• Packaging and Packing Services Individual packaging solutions including trays, nets, and cartons with labeling, branding, and repackaging capabilities for private labels, retail brands, or neutral packaging.
• Order Picking and Distribution Just-in-time coordination of orders for food retailers, wholesale markets, and industry, leveraging the A5 highway site for national and cross-border shipping.

Quantifiable outcome

• 93 million Euro revenue in 2023
• +2 more outcomes

Named customers5 records

Segments4 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

One partnership is on record.

• VOG IngelheimcoreStrategic or Co-development Partner · 1 January 2026Strategic takeover of VOG Ingelheim's marketing operations effective from the 2026 harvest season. VOG Ingelheim managed approximately 650 hectares of cultivation area and achieved ~10 million Euro revenue in 2025. The integration adds producers from Rheinhessen growing region specializing in stone fruit and pome fruit. OGA/OGV will market VOG Ingelheim's complete product range including cherries, apricots, mirabelles, plums, and pome fruit.

Scale indicators8 records

Recent moves7 records

Expansion highlights5 records

Broad incumbents

• Greenyard NV: Belgian-headquartered global market leader in fresh, frozen and prepared fruit and vegetables, supplying European retailers with year-round programs. Comparable to OGA/OGV in retail private-label focus but operates at significantly larger scale.
• Dole plc: Global fresh-produce grower-marketer (formed via Total Produce/Dole merger) supplying bananas, pineapples, berries, vegetables and salads to European and global retail. Comparable to OGA/OGV in serving LEH private label, but with much larger international sourcing.
• BayWa AG: Munich-headquartered German agricultural cooperative with a global footprint in agricultural inputs, produce trading, energy and building materials. Its fruit and vegetable marketing arm competes with OGA/OGV for German retail programs but is far broader in scope.
• Bonduelle Group: France-headquartered global leader in processed vegetables (canned, frozen, fresh ready-to-eat), serving European retailers and food service. Comparable as a large European fresh and processed produce supplier with similar retail channels, though focused on processed rather than fresh.

Regional players

• Hessische Erzeugerorganisation eG (HEZ): Regional producer cooperative from Hesse marketing apples and other fruit to German wholesale and retail. Comparable as a German Erzeugerorganisation but operates at smaller scale and a narrower crop range than OGA/OGV.
• Marktgemeinschaft Bodenseeobst eG (MABO): Lake Constance region producer cooperative specializing in apples and pears marketed to German retail. Comparable as a regional fruit-marketing cooperative, but focused primarily on pome fruit rather than OGA/OGV's full 120+ crop portfolio.

Direct peers

• Landgard eG: Germany's largest producer cooperative for flowers and fresh produce, marketing fruit and vegetables from member growers to German food retail, wholesale markets and food service. It is the closest direct comparable to OGA/OGV Nordbaden in cooperative structure, B2B channel mix and German LEH focus.
• Frutania GmbH: German fresh-produce marketing and import company specialized in fruit and vegetables for food retail and wholesale. Directly comparable to OGA/OGV in product mix, German B2B customer base and reliance on international sourcing.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/channel/UCaiwkvtZLb4HXSwuMSnkyjA/featured
• Facebookfacebook.com/ogabruchsal
• LinkedInlinkedin.com/company/ogabruchsal

Compliance12 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles7 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Oga / Ogv Nordbaden Eg