Holston Habitat For Humanity, Inc.

What Holston Habitat For Humanity, Inc. does

Holston Habitat For Humanity, Inc. is a 501(c)(3) nonprofit affordable housing organization founded in 1985 that serves Northeast Tennessee and Bristol, Virginia. The affiliate has partnered with 383 families over its 40-year operating history and delivers its mission through a portfolio of programs: Homeownership (volunteer-built affordable homes), Home Repair, Hurricane Helene Relief (launched in partnership with the American Red Cross), Women Build, and Cars for Homes. Home construction is performed primarily by volunteer labor using donated and discounted materials, a model that structurally lowers unit cost relative to market-rate builders and enables zero-interest mortgage financing for low-income beneficiaries.

Revenue is generated through a diversified nonprofit model rather than a single pricing mechanism. The organization operates two ReStore retail locations that generated approximately $1.62 million in 2025, supplemented by individual donations, event sponsorships (including the 40th anniversary Blueprints & Bubbly Gala and the Rally for Roofs fundraiser), vehicle and land donations through Cars for Homes, planned giving, and corporate partnerships such as Hard Rock Hotel & Casino Bristol. Operational infrastructure is built on a standard nonprofit technology stack — Wix for web, Giveffect for fundraising and CRM, and Bloomerang for donor management — supported by a staff of approximately 20–25 employees. Strategic activity in 2025 includes the Morrison Meadows 12-home groundbreaking in Johnson City and an August 2025 administrative office relocation to 1034 Wilcox Court in Kingsport.

Name

Holston Habitat For Humanity, Inc.

Legal name

Holston Habitat For Humanity, Inc.

Website

https://holstonhabitat.org

Company type

Private

Founded year

1985

Operating status

Operating

Headcount range

11–50 employees

Short description

Holston Habitat For Humanity is a 501(c)(3) nonprofit affordable housing organization founded in 1985 that serves Northeast Tennessee and Bristol, Virginia by building homes with volunteer labor, operating two ReStore retail locations, and running home repair and disaster recovery programs.

Ownership category

akta.pro rank

Product category

Affordable Housing Services

NAICS

Community Housing Services (62422), Emergency and Other Relief Services (624230)

SIC

Services-Social Services (8300)

akta.pro primary industry

Affordable Housing & Community Development (Housing, Community Land Trusts) (BPAGALAC)

Keywords

• Affordable housing programs
• Nonprofit home construction
• Home repair services
• Habitat restore retail
• Volunteer housing builds

Headquarters

HQ city

Kingsport

HQ country

United States

HQ region

North America

Offices4 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Operations, Personnel, Marketing or Sales, Infrastructure, Others

Revenue model

1. Habitat ReStore Sales: Retail sales of donated furniture, appliances, building materials, and home goods at two physical store locations plus eBay online sales. Revenue is reinvested into housing programs.
2. Individual Donations: Monetary donations from individuals through annual giving campaigns, one-time gifts, and monthly giving programs.
3. Event Sponsorships: Corporate sponsorships for events like Women Build, Rally for Roofs pickleball tournament, and Blueprints & Bubbly gala.
4. Vehicle Donations (Cars for Homes): Vehicle donations processed through Habitat for Humanity's Cars for Homes program, generating proceeds from vehicle sales.
5. Land Donations: Gifts of land located in the service area, reducing construction costs for affordable housing development.
6. Planned Giving (Golden Hammer Society): Bequests, IRA/retirement plan beneficiary designations, and charitable gift annuities from legacy donors.

Pricing tiers

Go-to-market motion1 record

Distribution channels5 records

Marketing channels6 records

Core offering

Holston Habitat For Humanity is a nonprofit organization that builds affordable homes in partnership with low-income families who contribute sweat equity and complete homeowner education, then purchase the homes through affordable mortgages. The organization also provides critical home repairs, accessibility modifications, and Hurricane Helene disaster recovery services, and operates two Habitat ReStore home improvement retail stores (Kingsport and Johnson City) that sell donated furniture, appliances, and building materials to fund housing programs.

Product overview

Holston Habitat For Humanity is a nonprofit affordable housing organization offering a portfolio of programs including new home construction (Homeownership Program), home repair services (Home Repair Program and Disaster Recovery), retail operations (Habitat ReStore), and various volunteer, fundraising, and donation programs (Women Build, Cars for Homes, Land Donation, Planned Giving, Global Village, Annual Giving Campaign). The organization serves Sullivan, Washington, Carter, and Unicoi Counties in Tennessee and Bristol, Virginia.

Differentiator

Problem solved

Functional benefit

Brands

• ReStore: Nonprofit home improvement stores and donation centers selling gently used furniture, appliances, housewares, electronics, and building materials. Proceeds support Habitat's affordable housing mission.

Products and services

• Homeownership Program Partnership program enabling individuals and families with limited financial resources to build and purchase affordable homes through sweat equity, homeowner education classes, and affordable mortgage financing. For qualifying families in the service area.
• Home Repair Program Critical home repairs and accessibility modifications for homeowners with limited financial resources, including services such as HVAC replacement, electrical work, drywall, flooring, and insulation. For qualifying low-income homeowners in the service area.
• Habitat ReStore (Kingsport and Johnson City) Nonprofit home improvement retail stores accepting donations of gently used furniture, appliances, housewares, electronics, and building materials, which are then processed and sold to the public at two physical locations (Kingsport and Johnson City) plus eBay online. Revenue supports affordable housing programs.
• Women Build Annual community initiative bringing women together to build affordable homes, combining volunteer construction with fundraising, sponsorship tiers, and a $25 per-person participation donation. For community members and corporate sponsors supporting women-led home construction.
• Cars for Homes Vehicle donation program allowing donors to contribute cars, trucks, boats, and other vehicles, with proceeds supporting local affordable housing efforts.
• Blueprints & Bubbly Gala Annual fundraising gala celebrating the organization's anniversary, featuring champagne reception, dinner, live music, wine pull ($20 per pull), and fundraising activities to support affordable housing programs.
• Rally for Roofs Pickleball Tournament Annual community pickleball tournament raising funds for affordable housing, featuring competitive divisions, multiple venues, and sponsorship opportunities. Nearly 200 participants; over $18,000 raised in recent edition.
• Land Donation Program Program accepting donations of land in specific Tennessee and Virginia counties to support affordable housing development, with requirements including minimum lot size and accessibility to utilities.
• Planned Giving (Golden Hammer Society) Legacy giving program accepting bequests, IRA/retirement plan beneficiary designations, charitable gift annuities, and other planned gifts to support the long-term affordable housing mission.
• Helene Relief Program Hurricane Helene disaster recovery initiative providing home repairs, rebuilds, and assistance for families in Washington, Carter, and Unicoi counties affected by the storm.
• Annual Giving Campaign Annual monetary donation campaign supporting affordable housing initiatives, allowing donors to contribute to the organization's general fund through one-time and recurring gifts.
• Global Village Program enabling supporters to participate in international Habitat Global Village trips to build homes abroad, with online fundraising capabilities.
• Construction Volunteer Program Volunteer opportunities on construction sites for building affordable homes, with no experience required and training provided. Includes a $25 per-person participation donation to cover materials, t-shirts, and meals.
• ReStore Volunteer Program Volunteer opportunities at ReStore locations including donation receiving, processing, pricing, stocking, cashier services, and customer service.
• Special Events Volunteer Program Volunteer opportunities for special events including groundbreakings, wall raisings, dedications, Martin Luther King Day of Service, World Habitat Day mortgage burning ceremonies, and ReArt at the ReStore artistic event.

Quantifiable outcome

• 383 families partnered locally; over 1,100 individuals (697 children + 470 adults) impacted through homeownership
• +3 more outcomes

Named customers2 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Twelve partnerships are on record, tiered core, moderate and minor.

• Eastman RecreationcoreStrategic or Co-development PartnerPartnership for Rally for Roofs Pickleball Tournament, a major annual fundraising event. Eastman Recreation co-hosts the event at their facilities, helping raise over $18,000 for affordable housing programs.
• Habitat for Humanity (Global)coreStrategic or Co-development PartnerHolston Habitat is a local affiliate of Habitat for Humanity, part of a global nonprofit housing organization. Benefits include brand association, international tithe program for supporting families abroad, and access to global resources and best practices.
• American Red CrossmoderateStrategic or Co-development PartnerDisaster response partner for Hurricane Helene recovery efforts, coordinating housing assistance for affected families.
• Hard Rock Hotel & Casino BristolmoderateGTM or Marketing PartnerPresenting sponsor of Blueprints & Bubbly 40th Anniversary Gala, providing venue and support for signature fundraising event.
• 84 LumbermoderateGTM or Marketing PartnerBuilding materials supplier and sponsor of Blueprints & Bubbly gala, supporting affordable housing construction.
• Mitch Cox BuildermoderateGTM or Marketing PartnerLocal builder and sponsor of Blueprints & Bubbly gala, supporting housing mission.
• Ballad HealthminorGTM or Marketing PartnerHealthcare system partner supporting community initiatives and affordable housing efforts.
• TVA (Tennessee Valley Authority)moderateStrategic or Co-development PartnerGovernment utility partner supporting community development and affordable housing projects.
• City of KingsportmoderateStrategic or Co-development PartnerMunicipal government partner supporting local housing initiatives and community development.
• Ali ConstructionminorStrategic or Co-development PartnerLocal construction company partner supporting building projects.
• BrightridgeminorGTM or Marketing PartnerLocal utility company partner supporting community initiatives.
• NissanminorGTM or Marketing PartnerCorporate partner supporting community housing initiatives.

Scale indicators9 records

Recent moves6 records

Expansion highlights4 records

Direct peers

• Appalachia Service Project: Faith-based nonprofit providing critical home repair for low-income families across Central Appalachia, including East Tennessee. Heavily volunteer-driven model with similar low-income Appalachian homeowner segment, overlapping mission and beneficiary population.
• Asheville Area Habitat for Humanity: Regional Habitat affiliate serving Western North Carolina with a virtually identical program mix (homeownership, ReStore, home repair). Recently absorbed significant Hurricane Helene disaster-recovery demand, making it a directly comparable peer given Holston's emerging Helene Relief work.
• Habitat for Humanity of Greater Chattanooga: Another Tennessee-based Habitat for Humanity affiliate operating the same Homeownership, Home Repair, and ReStore model in a comparable Southeastern U.S. market. Direct operational model and scale comparable to Holston, making it a useful benchmark for affiliate-level performance.
• Habitat for Humanity of Knoxville: Same-state Tennessee Habitat affiliate also serving the Appalachian region with new home construction, ReStore retail, and home repair programs. Operates with similar volunteer-driven, sweat-equity model and serves an economically comparable regional population.

Broad incumbents

• Habitat for Humanity International: Global parent organization of which Holston is a local affiliate. Operates the overall brand, international tithe program, and Cars for Homes vehicle donation program (which Holston participates in). Provides national funding mechanisms, advocacy, and brand standards that Holston benefits from.

Others

• United Way of East Tennessee Highlands: Regional funding partner and social-services nonprofit serving the same East Tennessee service area. Comparable as a community-fundraising organization and disaster-recovery partner; potential overlap in donor base and corporate sponsor relationships.
• Goodwill Industries of Tennessee: Major nonprofit thrift retailer operating multiple store locations across Tennessee. Comparable to Holston's ReStores in operating thrift retail as a social-enterprise funding mechanism that sustains mission programming, though Goodwill's mission centers on workforce development rather than housing.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/channel/UCot6l4AoERHRKj312M-z3YA?view_as=subscriber
• Facebookfacebook.com/holstonhabitat
• LinkedInlinkedin.com/company/holston-habitat-for-humanity
• Instagraminstagram.com/holstonhabitat

Revenue estimate

Valuation estimate

Number of profiles

Profiles17 records

Subsidiaries2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Holston Habitat For Humanity, Inc.