Fresh Air Cinema Inc.

What Fresh Air Cinema Inc. does

Fresh Air Cinema Inc. is a privately held, Canadian full-service outdoor movie and live-event production company operating five regional offices across Alberta (Red Deer), British Columbia (Surrey), Quebec (Montreal), Ontario (Ajax), and Saskatchewan/Manitoba (Regina). The company rents, sells, and operates AIRSCREEN-branded inflatable movie screens — manufactured in Germany and ranging from 8 to 130 feet wide — bundled with digital projectors, professional audio systems, FM transmission equipment, generators, and on-site production crews. Service offerings span outdoor movie screenings, drive-in theatre events, corporate functions, live event broadcasting (sports, concerts, ceremonies), film festivals, video gaming tournaments, backyard birthday parties, and nonprofit fundraisers, with capacity to host audiences from 2 to 10,000+.

The company's revenue model combines per-event equipment rentals (priced $700–$6,000 depending on screen size and location), hardware sales of inflatable screens, backyard packages, full outdoor movie packages and accessories, facilitation of public performance film licensing through its channel partner ACF (Audio Ciné Films), and mobile billboard advertising via its wholly-owned subsidiary FreshAirMedia. Pricing is variable by screen size, travel distance, audience size, event type, and season, with a 50% non-refundable deposit at booking and balance due one month prior. Customer segments are deliberately diversified across municipal governments and community associations, corporate clients, nonprofit organizations, retail and hospitality venues, live event organizers, and private individuals, sourced primarily through direct sales outreach from regional offices, the company website, social media, and repeat referrals from completed events.

Name

Fresh Air Cinema Inc.

Legal name

Fresh Air Cinema Inc.

Website

https://freshaircinema.ca

Company type

Private

Founded year

2006

Operating status

Operating

Headcount range

1–10 employees

Short description

Fresh Air Cinema Inc. is a privately held Canadian outdoor cinema and live-event production company that rents, sells, and operates AIRSCREEN inflatable movie screens paired with projectors, sound systems, and FM transmission gear for municipalities, corporations, nonprofits, retailers, and private customers across five provinces.

Ownership category

akta.pro rank

Product category

Outdoor Cinema & Event Production Services

NAICS

Motion Picture and Video Exhibition (51213), Drive-In Motion Picture Theaters (512132)

SIC

Services-Motion Picture Theaters (7830)

akta.pro primary industry

Mobile & Outdoor Cinema Operators (MPADAKAK)

akta.pro secondary industry

Special Event Screenings & Pop-up Cinemas (MPADAKAE)

Keywords

• Outdoor cinema rental
• Inflatable movie screens
• Drive-in theatre events
• Mobile event production
• Outdoor audiovisual services

Headquarters

HQ city

Surrey

HQ country

Canada

HQ region

North America

Offices5 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Supply Chain, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. Equipment Rentals: Primary revenue stream from renting inflatable screens, projectors, sound systems, and providing event production staff. Rental prices range from $700 to $6000 depending on screen size, location, and event requirements. Prices vary by travel distance and audience size.
2. Screen and Equipment Sales: Sale of AIRSCREEN inflatable movie screens, outdoor movie packages, backyard packages, and accessories (generators, stakes, bungee cords, blowers, FM transmitters, antennae).
3. Film Licensing Facilitation: The company assists customers in obtaining public performance licenses for movies. They provide guidance through the licensing process but the customer pays for the license directly. Film license fees range from $150-$650 for non-gate admission events, and 35-70% of gross revenue for gate admission events.
4. Mobile Billboard Advertising: Through FreshAirMedia (outdoor advertising arm), the company offers mobile billboard advertising services using oversized inflatable screens to display company messages and advertisements at events.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels7 records

Core offering

FreshAirCinema is a full-service outdoor movie company that rents and sells giant inflatable AIRSCREEN movie screens (sizes from 18x15 ft up to 44x31 ft), digital projectors, professional audio systems, FM transmission equipment, and generators for outdoor cinema events. Services include complete event production with on-site specialists for setup and teardown, while the sales division offers inflatable screens, backyard packages, complete outdoor movie kits, and accessories for direct purchase.

Product overview

FreshAirCinema is a full-service outdoor movie company operating across Canada with offices in Alberta, British Columbia, Quebec, Ontario, and Saskatchewan. The company offers a unified service-and-products portfolio centered on inflatable movie screen technology. The core offering consists of rental services for giant AIRSCREEN inflatable screens (ranging from portable backyard setups to massive 3-story displays up to 45 feet wide), paired with digital projectors, pro-audio sound systems, and FM transmission equipment. Rental services span multiple event types: outdoor movies, drive-in theatres, corporate functions, live event broadcasts, birthday parties, film festivals, video gaming tournaments, billboard advertising, and fundraising events. For purchase, the company sells AIRSCREEN-brand inflatable screens in sizes from 8 to 130 feet, complete backyard packages (screen, speakers, pump, tie-downs), full outdoor movie packages (screen, projector, audio, blower), and accessories (generators, stakes, FM transmitters, etc.). The rental and sales divisions share the same equipment platform, with rentals providing event production services and sales enabling customers to own their own outdoor cinema setups.

Differentiator

Problem solved

Functional benefit

Brands

• FreshAirMedia: Outdoor advertising arm of FreshAirCinema, offering mobile billboard advertising services using oversized inflatable screens.

Products and services

• Screen Rentals Rental of massive inflatable AIRSCREEN movie screens, digital projectors, pro-audio sound systems, and FM transmission equipment for outdoor movie events.

Quantifiable outcome

• Can accommodate groups as small as 2 people and as large as 10,000+ viewers
• +3 more outcomes

Named customers10 records

Segments6 records

Ideal customer profiles6 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Three partnerships are on record, tiered core and minor.

• ACF (Audio Ciné Films)coreChannel Partner/ Reseller/ DistributorACF is a film distribution company that provides copyright licenses and film presentation rights for outdoor screenings. They work in cooperation with FreshAirCinema to help customers obtain public performance licenses for movies. Contact information provided: Toll Free 1-800-289-8887, www.acf-film.com
• Make-A-Wish CanadaminorOthersMake-A-Wish Canada is listed on the company credits page as a sponsor. The partnership appears to involve community support and charitable initiatives.
• FreshAirMediacoreOthersFreshAirMedia is the outdoor advertising arm of FreshAirCinema, offering mobile billboard advertising services. They use oversized inflatable screens to display advertiser messages at events, providing unique advertising opportunities that rise above ordinary static billboards.

Scale indicators3 records

Recent moves1 record

Expansion highlights5 records

Broad incumbents

• Cineplex Entertainment: Canada's largest movie exhibitor operating fixed-location theaters. Broad incumbent in the same exhibition space; not a direct competitor (fixed theaters vs. inflatable mobile screen), but the dominant Canadian player whose footprint frames the market FreshAirCinema operates in.
• Event Hospitality (EVT Entertainment & Experiences): Large publicly-listed experiential and entertainment operator with cinema and live-event operations across multiple geographies. Adjacent incumbent that could acquire or partner with specialized operators like FreshAirCinema for event-services scale.

Emerging players

• Rooftop Cinema Club: Operator of outdoor cinema venues in rooftops and urban locations across multiple US cities. Overlaps with FreshAirCinema's outdoor movie exhibition business but skews toward fixed urban venues rather than the mobile deployment model.
• Hot Tub Cinema: UK-origin novel-format outdoor cinema combining films with hot tubs or pools. Relevant adjacent peer given FreshAirCinema's "dive-in" pool and boat-in marina event offerings.

Others

• AIRSCREEN GmbH: German manufacturer of the AIRSCREEN inflatable movie screen line used by FreshAirCinema. Functions as the supplier underpinning the company's core technology stack and the manufacturer that other operators (including Open Air Cinema) also purchase from.

Direct peers

• Open Air Cinema, Inc. US-based outdoor cinema rental and event operator deploying AIRSCREEN inflatable movie screens and full A/V packages for municipalities, corporate, and nonprofit events. Directly comparable service offering, target segments, and equipment platform as FreshAirCinema.
• Nomad Cinema: UK-based operator of pop-up outdoor cinema events combining inflatable screens with curated food and beverage experiences. Directly comparable in event production, audience scale (hundreds to thousands), and seasonal outdoor cinema business model.
• Showtime Outdoor Movies: US-based outdoor movie rental company providing inflatable screens, projectors, and audio for community, corporate, and private events. Direct regional peer operating the same rental-and-event model with comparable A/V package offerings.

Regional players

• Moonlight Cinema: Australia's largest outdoor cinema operator running seasonal open-air movie programs in parks and rooftops. Highly comparable in audience experience and outdoor movie exhibition model, though regionally Australian rather than North American.
• Sundown Cinema: Outdoor cinema operator running ticketed, licensed outdoor movie events primarily in Australia with international touring. Closely comparable outdoor exhibition model, though operating in a different geographic market than FreshAirCinema's Canadian footprint.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/freshaircinema
• Facebookfreshaircinema.ca/facebook.php
• LinkedInlinkedin.com/company/fresh-air-cinema-inc.

Revenue estimate

Valuation estimate

Number of profiles

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Fresh Air Cinema Inc.