What Mar-Lee Companies does

Mar-Lee Companies, operating as Texen, is a B2B packaging manufacturer and brand structured as a division of the French diversified industrial group PSB Industries. The company designs, develops, and produces packaging for two end markets — beauty (makeup, skincare, and perfumery) and spirits — serving major enterprise brands across both segments. Its portfolio is organized into five lines: Maquillage (makeup packaging), Soin (skincare packaging with performance-driven application systems), Parfum (fragrance bottles and presentation), Spiritueux (boxes, caps, wrappings), and Produits Standards (standard/semi-custom catalog items).

The technical core is multi-process engineering that combines injection molding, injection-blow molding, and extrusion-blow molding, supported by in-house material and process innovation plus a formalized eco-design (éco-conception) capability positioned around sustainability and the ecological transition of packaging. Texen operates online catalog and discovery platforms (catalogue.texen.com and explore.texen.com) that expose standard and semi-custom products alongside account-managed custom development.

Commercially, the business runs a sales-led B2B go-to-market: direct enterprise engagement with major beauty and spirits brands, sourced via the corporate website, contact forms, and a LinkedIn-led content presence, with no consumer-facing e-commerce motion. Revenue mechanics appear centered on one-time product sales for custom, semi-custom, and standard packaging, with potential ancillary custom development fees; no disclosed pricing, contract terms, or unit economics are public. Customer logos are referenced only as 'major beauty brands' and 'major spirits brands' without named accounts in the available data.

Name

Mar-Lee Companies

Legal name

Texen

Website

https://mar-leecompanies.com

Company type

Private

Operating status

Operating

Short description

Mar-Lee Companies (operating as Texen, a PSB Industries division) is a French B2B packaging manufacturer that designs and produces custom, semi-custom, and standard packaging for major beauty (makeup, skincare, perfume) and spirits brands using multi-process molding engineering and eco-design.

Ownership category

akta.pro rank

Product category

Beauty and Spirits Packaging Manufacturing

akta.pro primary industry

Cosmetics & Personal Care Plastic Packaging Manufacturing (IMANAEAL)

akta.pro secondary industry

Decoration & Branding Services (Printing, Hot Stamping, Metallization, Labeling) (IMALAJAN)

Keywords

• Beauty packaging solutions
• Spirits packaging manufacturing
• Multi-process molding
• Eco-designed packaging
• Perfume and fragrance packaging

Headquarters

HQ city

Leominster

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Technology or R&D, Marketing or Sales

Revenue model

1. Custom and standard packaging sales: Texen generates revenue through the design, development, and sale of custom, semi-custom, and standard packaging solutions for cosmetics, skincare, perfumery, and spirits markets. Products include makeup packaging, skincare applicators, perfume packaging, and spirit packaging (boxes, caps, wrappings). Revenue appears to be primarily from product sales with possible custom development fees.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels3 records

Core offering

Texen (a brand of PSB Industries) designs, develops, and manufactures packaging solutions for the beauty (makeup, skincare, perfume) and spirits markets, combining injection, injection blow molding, and extrusion blow molding processes. The company offers standard, semi-custom, and custom packaging products — including makeup packs, skincare applicators, perfume bottles and cases, and spirits coffrets, caps, and coverings — with a focus on eco-design and material/process innovation.

Product overview

Texen, part of PSB Industries, operates as a multi-product packaging company serving the beauty (makeup, skincare, perfume) and spirits markets. The company offers standard, semi-specific, and specific (custom) packaging solutions. Texen's portfolio includes five main product lines: Maquillage (makeup packaging), Soin (skincare packaging), Parfum (perfume packaging), Spiritueux (spirits packaging), and standard products. The company differentiates through eco-design, multi-process engineering expertise, and innovative material and process capabilities. Texen also operates online catalogue and exploration platforms (catalogue.texen.com and explore.texen.com) for product discovery.

Differentiator

Problem solved

Functional benefit

Products and services

• Maquillage (Makeup Packaging) Packaging solutions for eye makeup, lip makeup, and complexion/face products, designed for cosmetics brands seeking premium presentation that reveals and enhances beauty codes.
• Soin (Skincare Packaging) Skincare product packaging with high-performance application systems and innovative delivery modes, supporting wellness and care products for skincare brands.
• Parfum (Perfume Packaging) Perfumery packaging that combines fragrance bottles, caps, and presentation cases to amplify the perfume experience through the synergy of juice and case for fragrance brands.
• Spiritueux (Spirits Packaging) Premium packaging solutions for spirits brands, including coffrets (gift boxes), caps, and decorative wrappings/habillages, designed for spirits companies and gifting programs.
• Produits Standards (Standard Products Catalog) Standard and semi-custom catalog of ready-to-deploy packaging products for beauty and spirits customers, providing faster-deployment alternatives alongside fully custom offerings.

Named customers2 records

Segments5 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

One partnership is on record.

• PSB Industries (Parent Group)coreOthersTexen operates as a brand/division within the PSB Industries group, which provides corporate structure, shared resources, and brand portfolio management. Texen is part of PSB Industries' beauty and spirits packaging division.

Scale indicators1 record

Recent moves4 records

Expansion highlights4 records

Broad incumbents

• RPC Group (now part of Berry Global): Large diversified packaging manufacturer (RPC was acquired by Berry Global) with a strong beauty and personal care packaging portfolio. Comparable to Texen in beauty primary packaging but operates at much broader scale across many end-markets and geographies.
• Silgan Holdings: US-listed rigid packaging manufacturer with exposure to beauty, personal care, and specialty containers via its Dispensing & Specialty Closures segment. Broader and more diversified than Texen, but serves overlapping beauty and personal care customers with primary packaging.

Direct peers

• Pochet Group: French luxury packaging manufacturer producing glass bottles, jars, caps, and decoration for prestige beauty brands. Directly comparable to Texen's perfumery and premium beauty packaging business and its France-based manufacturing heritage.
• Bormioli Luigi: Italian glass packaging specialist serving premium spirits, perfumery, and cosmetics brands worldwide. Overlaps with Texen's spirits and perfumery packaging franchise, particularly in premium formats and decoration.
• Verescence: French glass packaging producer for the perfume, cosmetics, and spirits markets. Closely aligned with Texen's perfumery and spirits packaging franchise and its France-based industrial footprint, though Verescence focuses on glass rather than plastic.
• AptarGroup: US-listed global supplier of dispensing systems, packaging components, and active material solutions for beauty, personal care, home care, and food/beverage. Comparable to Texen in beauty and personal care packaging with proprietary molding and dispensing technologies.
• HCP Packaging: Specialist manufacturer of primary packaging for the global cosmetics industry, with mascara, lip gloss, skincare, and fragrance components. Closely mirrors Texen's makeup, skincare, and perfumery focus and its enterprise B2B customer base.
• Albea Group: One of the world's largest beauty packaging manufacturers, offering plastic and laminate packaging for cosmetics, skincare, fragrance, and oral care. Directly comparable to Texen in target customers (major beauty brands), product formats, and multi-process manufacturing.
• Quadpack: European beauty packaging manufacturer and distributor offering standard and bespoke packaging solutions for skincare, makeup, and fragrance brands. Comparable to Texen's combined standard catalog + custom packaging model and beauty vertical specialization.

Emerging players

• Gerresheimer: German specialty glass and plastic packaging manufacturer serving pharma, cosmetics, and food/beverage. Its cosmetics/perfume glass business overlaps with Texen's perfumery packaging franchise; serves as a useful proxy for premium packaging multiples and end-market dynamics.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/texen

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Mar-Lee Companies