Laux Lawyers Ag
Laux Lawyers AG is a Zurich- and Basel-based Swiss boutique law firm founded in 2011 that specializes exclusively in IT law and data protection, serving enterprise clients in financial services, insurance, healthcare, media, and technology through an 'Outside Inside Counsel' advisory model.
- Company typePrivate
- Founded2011
- HeadquartersZürich, Switzerland
- Headcount11–50
- GTM typeB2B
- OfferingServices
What Laux Lawyers Ag does
Laux Lawyers AG is a Zurich-based Swiss boutique law firm founded in 2011 by Dr. Christian Laux that specializes exclusively in IT law and data protection, operating from offices in Zürich and Basel with a team of approximately 14 professionals (lawyers, academic advisors, legal trainees, and office managers) claiming more than 100 years of combined IT law experience. The firm packages this specialization through a branded service methodology called 'Outside Inside Counsel,' positioning external lawyers as embedded advisors at the intersection of IT, procurement, sales and executive management. Its advisory practice is organized around eleven service lines including Digitalisation, Cloud Computing, IoT, Outsourcing, Sourcing, Data Law, IT & Business Consulting, New Technologies (blockchain, sharing economy), Digital Ventures, and Distribution/Marketing.
The firm's underlying operational technology stack is conventional and privacy-forward: it uses Matomo Analytics in a cookieless local installation with IP anonymization and a Landbot.io chatbot hosted in Belgium for initial client interactions — products a privacy-focused IT law practice would be expected to use rather than differentiate on. There are no proprietary software products, AI/ML models, APIs or SDKs disclosed. Customer acquisition is relationship-driven via direct advisory engagements, supplemented by a German/English content marketing engine (a regular blog analyzing Swiss parliamentary IT law developments) and a 12+ partner ecosystem (including Agile Agreement, apiax, baseVISION, dociq, SwissDataAlliance and SwissInsurTech). The firm does not disclose pricing publicly; like most Swiss law firms, engagement fees are structured around hourly or project-based billing, supported by publicly available Allgemeine Vertragsbedingungen.
Revenue mechanics are professional-services hourly and project billing across five primary vertical segments — Financial Services (banks), Insurance, Health & Life Sciences, Media, and Technology Companies & Startups — with senior advisors carrying prior in-house counsel backgrounds at IBM Switzerland and international major banks that anchor enterprise relationships. No revenue figures, funding rounds, parent company, or ownership structure beyond the founding partners are disclosed.
Laux Lawyers Ag firmographics
Firmographics- Name
- Laux Lawyers Ag
- Legal name
- LAUX LAWYERS AG
- Website
- https://lauxlawyers.ch
- Company type
- Private
- Founded year
- 2011
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Laux Lawyers AG is a Zurich- and Basel-based Swiss boutique law firm founded in 2011 that specializes exclusively in IT law and data protection, serving enterprise clients in financial services, insurance, healthcare, media, and technology through an 'Outside Inside Counsel' advisory model.
- Ownership category
- akta.pro rank
Laux Lawyers Ag industry classification
Industry- Product category
- IT Law and Data Protection Legal Services
- NAICS
- All Other Legal Services (541199)
- SIC
- Services-Legal Services (8111)
- akta.pro industry
- Legal Practice Management & Case ManagementBusiness & Public Services/IT & Digital Services (Managed Services, Systems Integration)/Governance, Risk, Compliance (GRC) & Legal TechLitigation & Dispute Resolution
Keywords
Where Laux Lawyers Ag is headquartered
LocationHeadquarters
- HQ city
- Zürich
- HQ country
- Switzerland
- HQ region
- Europe
Offices2 records
Markets served
Laux Lawyers Ag business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Infrastructure, Technology or R&D
Revenue model
- Legal Advisory Services: Professional legal services in IT law, data protection, technology transactions, and digital transformation consulting. Revenue generated through legal advisory fees, likely hourly billing or project-based engagements typical for Swiss law firms.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Multi-year contract | Standard legal services engagement |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels3 records
Laux Lawyers Ag product offering
Product offeringCore offering
LAUX LAWYERS AG is a Swiss law firm specializing exclusively in IT law and data protection. The firm provides specialized legal advisory across digitalisation, cloud computing, IoT, outsourcing, sourcing, data protection, IT consulting, emerging technologies (blockchain, AI), digital ventures, and licensing/distribution. Services are delivered through an 'Outside Inside Counsel' model in which external advisors integrate deeply into client operations.
Product overview
LAUX LAWYERS AG is a Swiss law firm specializing in IT law and data protection, offering legal services primarily to the financial services, health & life sciences, insurance, media, and information technology sectors. The firm operates as a unified legal practice organized around distinct advisory service lines including Digitalisation, Cloud Computing, IoT, Outsourcing, Sourcing, Data Law, IT & Business Consulting, New Technologies, Digital Ventures, and Distribution & Marketing. The firm employs an "Outside Inside Counsel" service methodology where lawyers function as external advisors integrating deeply into client operations. Services are delivered from offices in Zurich and Basel through a team of approximately 14 legal professionals with over 100 years of combined IT law experience.
Differentiator
Problem solved
Functional benefit
Products and services
- Outside Inside Counsel A legal service methodology where the firm acts as external advisors deeply integrated into client operations at the intersection of IT, procurement, sales, executive management, and law, functioning as a flexible extension of in-house legal counsel.
Quantifiable outcome
- More than 100 years of combined IT law experience available to clients
Companies that use Laux Lawyers Ag
Customer profileNamed customers5 records
Segments5 records
Ideal customer profiles5 records
Laux Lawyers Ag technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature2 records
Laux Lawyers Ag partnerships and signals
Strategic signalScale indicators3 records
Recent moves6 records
Expansion highlights4 records
Laux Lawyers Ag competitors and assessment
Company assessmentBroad incumbents
- Osborne Clarke: International law firm known for its deep Tech, Media, and Digital Business sector focus; advises on data, cloud, AI, and digital transformation matters comparable to Laux Lawyers' offering.
- Niederer Kraft Frey: Major Swiss law firm with a Technology, Media, and Telecommunications practice and a strong Financial Services regulatory bench — comparable clients in banking and insurance IT/data work.
- Homburger: Leading Swiss law firm with a dedicated Information Technology and Data Protection group serving regulated industries — overlaps with Laux Lawyers on IT outsourcing, cloud, and data protection mandates.
- Eversheds Sutherland: Global law firm with a large Technology, Outsourcing, and Data Protection practice; competes for cross-border IT law and outsourcing mandates that Laux Lawyers addresses for Swiss clients.
- Walder Wyss: One of Switzerland's leading full-service law firms with a substantial Technology, Outsourcing, and Data Protection practice serving financial services, healthcare, and tech clients — directly overlapping with Laux Lawyers' core verticals but offering broader practice coverage.
- VISCHER: Swiss full-service law firm with a recognized IT, Data Protection, and Technology practice; serves similar enterprise and startup clients in cloud, outsourcing, and digital ventures.
- Schellenberg Wittmer: Swiss law firm with a strong TMT and Data Protection practice advising banks, insurers, and tech companies on complex cross-border IT and outsourcing matters.
- MLL Meyerlustenberger Lachenal: Swiss full-service law firm with a Technology, Outsourcing, and Data Protection practice serving enterprise clients — directly competes for IT law mandates in financial services and healthcare.
- Bär & Karrer: Premier Swiss full-service law firm with a strong Technology, Media, and Data Protection practice advising banks, insurers, and tech companies — competes for the same enterprise IT law mandates as Laux Lawyers from a much larger platform.
Regional players
- Bratschi: Swiss law firm with a strong technology, data, and digitalization practice serving similar enterprise and SME clients across German-speaking Switzerland.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks5 records
Key highlights6 records
Customer concentration
Laux Lawyers Ag social profiles
Digital presenceLaux Lawyers Ag financial estimates
Financial estimateRevenue estimate
Valuation estimate
Laux Lawyers Ag leadership team
Management profileNumber of profiles
Profiles20 records
Laux Lawyers Ag funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Laux Lawyers Ag M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Laux Lawyers Ag
What does Laux Lawyers Ag do?
LAUX LAWYERS AG is a Swiss law firm specializing exclusively in IT law and data protection. The firm provides specialized legal advisory across digitalisation, cloud computing, IoT, outsourcing, sourcing, data protection, IT consulting, emerging technologies (blockchain, AI), digital ventures, and licensing/distribution. Services are delivered through an 'Outside Inside Counsel' model in which external advisors integrate deeply into client operations.
Is Laux Lawyers Ag a public or private company?
Laux Lawyers Ag is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Laux Lawyers Ag founded?
Laux Lawyers Ag was founded in 2011. It employs 11 to 50 people.
Where is Laux Lawyers Ag based?
Laux Lawyers Ag is headquartered in Zürich, Switzerland, in the Europe region.
How does Laux Lawyers Ag make money?
One revenue line is on record: legal Advisory Services.
Who are Laux Lawyers Ag's main competitors?
Broad incumbents on record are Osborne Clarke, Niederer Kraft Frey, Homburger, Eversheds Sutherland, Walder Wyss, VISCHER, Schellenberg Wittmer, MLL Meyerlustenberger Lachenal and Bär & Karrer. Bratschi is listed as a regional player.
Does Laux Lawyers Ag have an API?
No public API is recorded for Laux Lawyers Ag.
What industry is Laux Lawyers Ag in?
Laux Lawyers Ag's product category is IT Law and Data Protection Legal Services. Its primary akta.pro industry code is BPAEAPAC, Legal Practice Management & Case Management, with a secondary code of BPAHAAAB, Litigation & Dispute Resolution. Its NAICS code is 541199 and its SIC code is 8111.