NordicGolfers.com

What NordicGolfers.com does

NordicGolfers.com Travel ApS is a Danish golf travel broker founded in 2007 by Jess Krelskov and Christian Mathiassen and headquartered in Copenhagen, with a satellite office in Mijas, Spain. The company serves Nordic (Denmark, Sweden, Norway) golfers seeking curated golf holidays, describing itself as the largest golf travel site in Scandinavia and serving 50,000+ golfers annually.

The core offering is a brokerage platform aggregating 800+ golf courses, hotels, and resorts across 30 countries, packaged into themed trips such as Long Stay Golf, Luxury Golf, and Spa & Golf, alongside a Trackman-based Winter Games product and ancillary services including tournament organization, gift cards, and car rental. The company publishes NordicGolfers Magazine and maintains a golf ambassador program, and it is a member of the Danish Rejsegarantifonden (Travel Guarantee Fund). It distributes via owned digital channels and partner sites including Stena Line, Airview Danmark, and Golf Experten.

The business model is commission-based: NordicGolfers.com earns a take rate on booked golf packages negotiated with its supplier network. The company is privately held (ApS) and bootstrapped, with a team of approximately 10 employees, and generates no public financial disclosures.

Name

NordicGolfers.com

Legal name

NordicGolfers.com Travel ApS

Website

https://nordicgolfers.com

Company type

Private

Founded year

2007

Operating status

Operating

Headcount range

1–10 employees

Short description

NordicGolfers.com is a Danish golf travel broker serving 50,000+ Nordic golfers annually with curated packages across 800+ courses in 30 countries, earning commission on bookings. Founded 2007, headquartered in Copenhagen with a Spain office.

Ownership category

akta.pro rank

Headquarters

HQ city

Copenhagen

HQ country

Denmark

HQ region

Europe

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Golf Package Sales: NordicGolfers.com acts as a travel agency and tour operator, selling complete golf travel packages including flights, accommodation, green fees, car rentals, and transfers. They earn commissions and margins on these packaged tours. For self-drive trips, they function as an intermediary with partner terms applying.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels8 records

Core offering

NordicGolfers.com arranges and brokers golf trips and packages for Scandinavian golfers, combining accommodation, green fees and optional flights, transfers and car rentals at courses, hotels and resorts worldwide. It uses a 30-country partner network to provide customized individual and group travel, including trips for 2 to 50 people, with personalized quotes and a 100% price guarantee.

Product overview

NordicGolfers.com is a Nordic-focused golf travel agency and digital booking platform founded in 2007, operating as a unified service that connects Scandinavian golfers with over 800 golf courses, hotels, and resorts across 30 countries. The core offering consists of customizable golf packages and direct booking services (green fee booking, tournament coordination), supplemented by partner services including car rental, gift cards, and golf equipment retail through Golf Experten. The platform covers destinations from local Scandinavian courses to exotic locations like Mauritius, South Africa, Thailand, and the Dominican Republic, with additional services like the annual NordicGolfers Magazine and ambassador program.

Differentiator

Problem solved

Functional benefit

Products and services

• Golf Packages (Golfpakker) Customizable golf travel packages to destinations across 30 countries, including accommodation, green fees and optional extras.
• Group Travels (Grupperejser) Organized golf travel packages for groups of 2 to 50 people, including arrangements for corporate groups and golf clubs.
• Long Stay Golf Holidays (Long Stay Golfophold) Extended golf vacation packages for longer stays, including multi-week golf experiences.
• Luxury Golf Holidays (Luksus Golfophold) Premium golf travel packages featuring high-end resorts, exclusive accommodation and VIP services.
• Spa & Golf Packages Combined wellness and golf packages that include spa facilities alongside golf experiences.
• All-Inclusive Golf Packages (Golf & All Inclusive) Fully inclusive golf vacation packages covering accommodation, meals, drinks and golf.
• Online Green Fee Booking (Book Greenfee Online) Digital booking service for tee times and green fees at partner golf courses worldwide.
• Tournament Services (Turneringer) Organization and coordination of golf tournaments, including logistics and venue arrangements.
• Gift Cards (Gavekort) Gift certificates for golf travel packages, redeemable for golf experiences.
• Car Rental (Billeje) Vehicle rental services for self-drive golf trips to Scandinavian and Central European destinations.

Quantifiable outcome

• More than 50,000 golfers book their trips annually
• +2 more outcomes

Named customers4 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Eleven partnerships are on record, tiered core and minor.

• RejsegarantifondencoreGTM or Marketing Partner · 1 January 2025NordicGolfers.com is a registered member of the Danish Rejsegarantifonden (member #3356), which ensures that packaged tours are protected and customers feel secure when booking through the company.
• Gouda RejseforsikringcoreGTM or Marketing PartnerPartnership with Gouda Rejseforsikring for travel insurance and cancellation insurance offerings. NordicGolfers.com recommends their insurance products to customers.
• Germany Tourism (DZT)minorGTM or Marketing PartnerPremium partner for German tourism, featuring GolfTyskland.dk destination marketing.
• Visit PortugalminorGTM or Marketing PartnerPremium partner for Portuguese tourism promotion.
• TGA (Turkish Golf Association)minorGTM or Marketing PartnerPremium partner for golf tourism promotion in Turkey.
• Amazing ThailandminorGTM or Marketing PartnerPremium partner for Thai tourism promotion.
• Golf IrelandminorGTM or Marketing PartnerPremium partner for Irish golf tourism.
• Golf ExpertenminorChannel Partner/ Reseller/ DistributorPartnership with Denmark's largest golf equipment retail chain. Golf Experten operates 8 physical stores and webshop. NordicGolfers.com receives referral traffic through partner site.
• Stena LineminorChannel Partner/ Reseller/ DistributorFerry company partnership for golf travel packages, particularly for Scandinavian self-drive golf trips.
• J.LindebergminorGTM or Marketing PartnerPremium partner - Swedish fashion brand for golf apparel.
• Airview DanmarkminorChannel Partner/ Reseller/ DistributorPartner site for golf travel services.

Scale indicators7 records

Recent moves6 records

Expansion highlights5 records

Market position

Weaknesses5 records

Competitive moat3 records

Customer concentration

• YouTubeyoutube.com/c/NordicGolfersGolfTripsWorldwide
• Facebookfacebook.com/NordicGolfers
• Instagraminstagram.com/nordicgolfers_travel
• LinkedInlinkedin.com/company/nordicgolfers

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about NordicGolfers.com