Kid-systeme Gmbh

What Kid-systeme Gmbh does

KID-Systeme GmbH, founded in 2000 and headquartered in Buxtehude, Germany, is a wholly-owned subsidiary of Airbus that designs and supplies cabin electronics for commercial aircraft. Its core offering is the GeniusSERIES, an integrated modular platform composed of GeniusPOWER (lightweight in-seat power delivering 60W per port in CORE and SMART variants), GeniusLINK (a multipurpose cabin server hosting passenger and crew applications behind an App Gallery), and GeniusSECURITY (AI-assisted video surveillance for cabin, cockpit door, and cargo compartments). Complementary product lines include SKYpower (modular USB in-seat power), UVSS (a Universal Video Surveillance System supporting up to 40 HD cameras), QuickMount Retrofit (a turnkey STC kit for cross-fleet in-seat power installation), and the KENT technical-documentation portal. GeniusPOWER Core is listed in the Airbus BFE Catalogue for the A320 family, with Condor as launch customer in 2024 and a 180+ aircraft North American retrofit win also secured in 2024.

Name

Kid-systeme Gmbh

Legal name

KID-Systeme GmbH

Website

https://kid-systeme.com

Company type

Private

Founded year

2000

Operating status

Operating

Short description

KID-Systeme GmbH, a Buxtehude-headquartered Airbus subsidiary, designs and supplies integrated aircraft cabin electronics — including in-seat power, connectivity servers, and AI-assisted video surveillance — to commercial airlines and OEMs globally.

Ownership category

akta.pro rank

Product category

Aircraft Cabin Electronics

NAICS

Other Aircraft Parts and Auxiliary Equipment Manufacturing (336413), Search, Detection, Navigation, Guidance, Aeronautical, and Nautical System and Instrument Manufacturing (334511)

SIC

Aircraft Parts & Auxiliary Equipment, Nec (3728)

akta.pro primary industry

Aerospace Interior Materials & Components (Cabin) (IMABANAI)

akta.pro secondary industries

Integrated Modular Avionics (IMA) & Avionics Computing Platforms (IMABAFAI), Avionics Software, Certification & Safety-Critical Systems (DO-178/DO-254) (IMABAFAK), Avionics Integration, Wiring Harnesses & Installation Kits (IMABAFAL)

Keywords

• Aircraft cabin electronics
• In-seat power systems
• Cabin connectivity solutions
• Video surveillance aviation
• Aircraft retrofit services

Headquarters

HQ city

Buxtehude

HQ country

Germany

HQ region

Europe

Offices4 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Personnel, Supply Chain, Technology or R&D, Marketing or Sales, Operations, Infrastructure

Revenue model

1. Hardware Sales: Sale of cabin electronics products including in-seat power systems (GeniusPOWER, SKYpower), connectivity servers (GeniusLINK), video surveillance systems (GeniusSECURITY, UVSS), and retrofit solutions (QuickMount). Products sold to airlines and aircraft manufacturers.
2. Repair and Maintenance Services: Comprehensive repair services through service centers in Buxtehude, Beijing, Dallas, Seattle, and Dubai. 24/7 AOG (aircraft-on-ground) support. KENT portal for technical document access.
3. Training Services: In-house and digital training programs for crew, maintenance personnel, and engineers on KID product portfolio. Training catalogue published annually with product-specific and comprehensive skill development courses.

Go-to-market motion2 records

Distribution channels3 records

Marketing channels7 records

Core offering

KID-Systeme GmbH designs, manufactures, and supplies aircraft cabin electronic products — including in-seat power systems, cabin connectivity servers, and video surveillance solutions — primarily for commercial airlines and aircraft OEMs. Its flagship GeniusSERIES portfolio integrates power, connectivity, and security into a modular ecosystem, supplemented by standalone product lines (SKYpower, UVSS, QuickMount Retrofit) and supported by a global repair and training service network.

Product overview

KID-Systeme GmbH provides an integrated cabin electronics product portfolio for the aviation industry, centered on the GeniusSERIES platform. The GeniusSERIES unifies three core product lines: GeniusPOWER (in-seat power systems offering 60W per port in CORE and SMART variants), GeniusLINK (multi-purpose cabin server and connectivity platform with an App Gallery), and GeniusSECURITY (AI-powered video surveillance). Supporting this platform are standalone product lines SKYpower (flexible in-seat USB power), UVSS (Universal Video Surveillance System with HD recording and analytics), and QuickMount Retrofit (cross-fleet retrofit power solution). The company also offers technical documentation services via the KENT portal and maintains global repair service centers.

Differentiator

Problem solved

Functional benefit

Brands

• GeniusSERIES: Integrated product portfolio for future-oriented aircraft cabin including power, connectivity, and security products that work together offering various user scenarios
• GeniusPOWER
• GeniusLINK
• GeniusSECURITY
• SKYpower
• UVSS
• QuickMount

Products and services

• GeniusSERIES Integrated product portfolio for the future-oriented aircraft cabin connecting in-seat power (GeniusPOWER), cabin server and connectivity (GeniusLINK), and video surveillance (GeniusSECURITY) into a unified ecosystem for commercial airlines.
• GeniusPOWER Lightweight in-seat power system providing 60W per port to passengers via power converters, Master Control Units, and USB outlets. Available in CORE and SMART versions serving commercial airlines with passenger device charging needs.
• GeniusLINK Multi-purpose cabin server platform hosting passenger and crew applications simultaneously, supporting wireless entertainment, eCommerce, crew operations, and an App Gallery of pre-tested applications for commercial airlines.
• GeniusSECURITY Advanced video surveillance system using high-performance cameras with AI-powered analytics for cabin, cockpit door (infrared), and cargo compartment monitoring, enabling real-time incident sharing with ground and cabin crew for commercial airlines.
• SKYpower Modular in-seat USB power system with Master Control Units (MCU 3, MCU 4), power supplies, and customizable outlet units (AC, USB, combined versions) for commercial airlines seeking the lightest in-seat power solution on the market.
• UVSS (Universal Video Surveillance System) Comprehensive video surveillance system with Head End Server Unit (HESU G2), Area Distribution Unit, Attendant Control Panel, and multiple camera types supporting up to 40 HD cameras with watermarks, long-time recording, and video transmission for commercial airlines.
• QuickMount Retrofit Turnkey STC retrofit kit for cross-fleet installation of USB power systems with on-seat and off-seat configurations, including all certified equipment, EASA documentation, and mounting kits compatible with any aircraft and seat type for commercial airlines.
• KENT (Knowledge & Documentation Portal) Download portal for technical publications including Component Maintenance Manuals, Ground Equipment Manuals, Software User Manuals, Service Bulletins, and Service Information Letters, with automated notifications and repair process workflow support for commercial airline customers.
• Repair and Maintenance Services Repair and maintenance services for KID-Systeme cabin electronics products delivered through global service centers with 24/7 AOG (aircraft-on-ground) support for commercial airline customers.
• Training Services In-house and digital training programs for crew, maintenance personnel, and engineers covering the KID product portfolio with annual product-specific and comprehensive skill development courses for commercial airline customers.

Quantifiable outcome

• Smallest and lightest in-seat power system in the market
• +2 more outcomes

Named customers2 records

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration4 records

AI capability8 records

Feature6 records

Partnerships

Four partnerships are on record, tiered core and minor.

• Bühler Motor Aviation GmbHcoreStrategic or Co-development Partner · 6 June 2023Strategic cooperation in power supply business combining KID's cabin electronics expertise with Bühler Motor's seat actuation and passenger comfort solutions. Joint development of integrated in-seat electronic solutions including power, seat actuation, in-seat lighting, and sensors in a single system. Products showcased at AIX 2023.
• Interiors Direct GmbHcoreChannel Partner/ Reseller/ Distributor · 1 January 2023Partnership for QuickMount retrofit solution distribution. Interiors Direct provides mounting kits including raceways and housing for the turnkey STC kit solution showcased at AIX.
• AviaDeCocoreChannel Partner/ Reseller/ Distributor · 1 January 2023Partnership for QuickMount retrofit solution distribution. AviaDeCo collaborates on the cross-fleet retrofit solution showcased at AIX.
• Carbon-Connect AGminorOthersSwiss organization enabling KID's CO2 emission compensation through support of solar PV project in India. Partnership supports KID's carbon zero plans and environmental commitments.

Scale indicators2 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Astronics Corporation: Astronics is a leading supplier of aerospace electronics including in-seat power systems, cabin power, and connectivity products. It competes directly with KID's SKYpower and GeniusPOWER lines for both OEM and retrofit cabin power contracts on commercial aircraft.
• Burrana: Burrana (formerly digEcor) provides cabin in-flight entertainment and in-seat power solutions for commercial airlines. It overlaps with KID's GeniusLINK server platform and in-seat USB power offering across both line-fit and retrofit programmes.
• Latecoere: Latecoere is an aerospace tier-1 supplier of wiring, avionic integration kits, and aerostructures used in aircraft cabins. It competes with KID in adjacent cabin electronics integration, wiring harnesses, and installation kit categories on commercial aircraft programmes.
• IFPL (Inflight Peripherals Ltd): IFPL specializes in in-seat power solutions, USB charging, and cabin peripherals for commercial aviation. It is one of the closest direct competitors to KID's in-seat power portfolio, serving similar airline customers with similar certified cabin hardware.

Broad incumbents

• Thales Avionics: Thales is a major avionics and cabin systems prime offering IFE, connectivity, and integrated cabin solutions. As a broad incumbent, it competes with KID across cabin electronics categories where airlines seek single-vendor, full-stack suppliers.
• Diehl Aviation: Diehl Aviation is a tier-1 cabin integrator supplying lavatories, galleys, crew rests, and cabin management systems. It is adjacent but competing for the integrated cabin electronics wallet that KID targets with the GeniusSERIES platform.
• Honeywell Aerospace: Honeywell is a broad aerospace systems prime with offerings spanning avionics, connectivity, and cabin management. It competes with KID indirectly where airlines standardize on Honeywell's broader cockpit-to-cabin suite and prefer bundled procurement.
• Panasonic Avionics: Panasonic Avionics is a dominant full-stack cabin systems provider offering IFE, connectivity, and cabin management solutions to commercial airlines. It competes with KID's GeniusLINK and GeniusSECURITY lines as part of a broader portfolio, often displacing point-solution suppliers through bundled procurement.
• Safran (Cabin): Safran's Cabin division supplies lavatory, galley, and integrated cabin systems to commercial aircraft OEMs and airlines. It is a broader incumbent that touches the cabin electronics space through adjacent cabin subsystems and integrated crew/passenger interfaces.

Others

• Recaro Aircraft Seating: Recaro is a leading aircraft seat manufacturer whose seats increasingly integrate in-seat power, sensors, and passenger interfaces. Through its partnership with KID/Bühler Motor on integrated seat electronics, it is an ecosystem peer shaping the seat-level demand KID addresses.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/@kidsysteme
• LinkedInlinkedin.com/company/kid-systeme-gmbh
• Xtwitter.com/kidsysteme?lang=de

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles9 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Kid-systeme Gmbh