Kuhn do Brasil

What Kuhn do Brasil does

KUHN do Brasil is the Brazilian operating subsidiary of KUHN Group (KUHN SAS), a French family-owned agricultural equipment manufacturer founded in 1828. Established in Brazil in 2005 through the acquisition of METASA S/A's agricultural division, the company manufactures and distributes agricultural machinery across four operational units: two factories in Passo Fundo (RS) — focused on seeders, no-till planters, soil preparation, and mounted/trailed fertilizer spreaders — and São José dos Pinhais (PR) — focused on sprayers and self-propelled fertilizer spreaders — plus two distribution centers in Palmas (TO, inaugurated 2023) and Cuiabá (MT, inaugurated 2026). It employs nearly 1,000 people in Brazil and serves crop producers (soybeans, corn, cotton, rice), hay and forage producers, and livestock/dairy operations through small, medium, and large farm segments.

The company's product portfolio covers the full agricultural cycle: seeders and planters (mechanical and pneumatic, 2–66 lines), fertilizer spreaders (including the ACCURA self-propelled line co-developed with German partner Rauch), sprayers (mounted, trailed, self-propelled, and orchard/vineyard variants), grain carts, soil preparation equipment, mowers, tedders/rakes, round and large-square balers, bale wrappers (featuring the proprietary e-TWIN dual-roll technology), TMR feed mixers (4.2–45 m³), self-propelled mixers, and manure spreaders. Digital and electronics products include AEF-certified ISOBUS terminals (CCI 800, CCI 1200, VTI 60), KUHN Connect telemetry, GPS section control, variable-rate application, and Agrirouter data exchange. Notable proprietary features include e-TWIN wrapping (50% time / 8% plastic savings), ROTATOR INTEGRAL and Progressive Density for balers, DFC/MDS and CDA for spreaders, LIFT-CONTROL suspension for mowers, and the VISIOSPACE cab on self-propelled mixers.

KUHN do Brasil makes money primarily through hardware sales (agricultural machinery and genuine KUHN parts) routed exclusively through an extensive dealer network across Brazil, with quote-based pricing. A complementary revenue stream comes from managed services via KUHN Finance, which channels agricultural financing (BNDES Moderfrota, Pronaf Mais Alimentos, Pronamp, plus exclusive KUHN Finance lines) through Banco De Lage Landen Brasil. After-sales support (MyKUHN customer portal, KUHN Connect telemetry, genuine parts with same-day express shipping) reinforces the channel and creates lifecycle revenue. Marketing is multi-channel: website content, social media (Instagram, LinkedIn), major Brazilian ag fairs (Agrishow, Agroleite, Bahia Farm Show), email, and dealer-led conversion. The company inherits the parent KUHN Group's intangible asset base of more than 2,000 international patents and a global innovation track record (Machine of the Year awards in 2015, 2017, 2022, 2023, 2024; AGRITECHNICA Gold Medal 2009; AEF/CCI ecosystem participation since 2008-2009).

Name

Kuhn do Brasil

Legal name

KUHN do Brasil

Website

https://kuhnbrasil.com.br

Company type

Private

Founded year

2005

Operating status

Operating

Short description

KUHN do Brasil manufactures and distributes agricultural machinery — seeders, planters, sprayers, balers, TMR mixers, and ISOBUS/telemetry electronics — across Brazil through two factories and two distribution centers, serving crop, hay, and livestock producers via an extensive dealer network and KUHN Finance.

Ownership category

akta.pro rank

Product category

Agricultural Machinery

NAICS

Farm Machinery and Equipment Manufacturing (333111), Agricultural Implement Manufacturing (33311)

SIC

Farm Machinery & Equipment (3523)

akta.pro primary industry

Tractors & Power Units (IMAHACAA)

Keywords

• Agricultural machinery
• Precision agriculture equipment
• Hay and forage equipment
• Livestock feeding systems
• Planting and seeding equipment

Headquarters

HQ city

São José Dos Campos

HQ country

Brazil

HQ region

Latin America

Offices4 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Personnel, Supply Chain, Operations, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Agricultural Equipment Sales: Sale of agricultural machinery including seeders, planters, sprayers, balers, feed mixers, and related equipment for cultivation, haymaking, and livestock operations
2. Genuine KUHN Parts: Original replacement parts for KUHN equipment, including Express Order service for urgent parts with same-day shipping, supported by factory and dealer stock
3. KUHN Finance Financing Solutions: Agricultural financing programs including BNDES lines (Moderfrota, Pronaf Mais Alimentos, Moderfrota Pronamp), Credit Agro Empresarial, Credit Rural, and exclusive KUHN Finance direct financing, processed through Banco De Lage Landen Brasil

Go-to-market motion1 record

Distribution channels1 record

Marketing channels6 records

Core offering

Kuhn do Brasil manufactures and sells agricultural machinery for the Brazilian market, including seeders, planters, fertilizer spreaders, sprayers, soil management equipment, hay and forage machinery (mowers, rakes, balers, wrappers), and livestock equipment (TMR mixers, manure spreaders, self-propelled mixers). The company also offers ISOBUS-compatible precision agriculture electronics, telemetry through KUHN Connect, genuine parts, and financing solutions through KUHN Finance.

Product overview

KUHN do Brasil offers a comprehensive, multi-category portfolio of agricultural machinery covering the entire crop production cycle from planting to harvest and post-harvest, as well as livestock feeding solutions. The product line is organized into four main segments: Cultivos (Crops) including seeders, planters, fertilizer spreaders, sprayers, grain carts, and soil management equipment; Fenação (Hay/Fodder) encompassing mowers, spreaders, rakes/tedders, balers, and wrappers; Pecuária (Livestock) featuring TMR feed mixers, manure spreaders, and self-propelled mixers; and Eletrônicos (Electronics) with ISOBUS terminals and telemetry. Key technology brands include e-TWIN for bale wrapping, ISOBUS for interoperability, and KUHN Connect for telematics. The company also provides supporting services through MyKUHN (digital portal), KUHN Finance (financing), and genuine parts. Founded in 1828, the Group holds approximately 2,000 international patents and operates manufacturing facilities in France, USA, Brazil, and Netherlands, serving customers in over 100 countries.

Differentiator

Problem solved

Functional benefit

Brands

• MyKUHN: Online platform for managing KUHN machine fleet, accessing operator manuals, parts catalogs, and expert tips
• KUHN Finance
• KUHN Connect
• e-TWIN

Products and services

• Seeders (Semeadoras) Seeders for no-till farming of fine grains, available with mechanical or pneumatic distribution, ranging from 11 to 66 planting lines. Designed for Brazilian agricultural producers growing soybeans, wheat, and other fine grains.
• Planters (Plantadeiras) Planters for no-till planting of coarse grains, available with mechanical or pneumatic distribution, ranging from 2 to 35 planting lines. Targeted at row crop producers growing corn, cotton, and other coarse grains.
• Fertilizer Spreaders (Distribuidores de Fertilizantes) Precision fertilizer spreaders in mounted (ACCURA 1200/1600), trailed (FERTILINE, ACCURA 12000/15000/32000), and self-propelled (ACCURA 4.0 BX, ACCURA ST, ACCURA 8.0 HD) configurations, developed in partnership with German company Rauch for accurate application rate control.
• Sprayers (Pulverizadores) Agricultural sprayers in mounted (SLM, GARDIEN), trailed (ECO RANGER, RANGER S), orchard/vineyard (AF, ARBO, SUPREMA), and self-propelled (BOXER, FIGHTER, STRONGER HD) configurations for crop protection.
• Grain Carts (Carretas Graneleiras) Grain carts (GRAIN MAX, GRAIN MAX MULTIUSO) designed to facilitate harvest transport, reducing collection time and increasing efficiency during harvest operations for grain producers.
• Soil Management Equipment (Manejo de Solo) Soil preparation equipment including PLANY levelers, OPTIMER stubble cultivators, SKARIFIC/SKARIFIC DUOL scarifiers, and Stinger deep loosener for conservation tillage and soil management.
• Mowers (Segadoras) Disc mowers (GMD series) and disc mower-conditioners (FC series) featuring Lift-Control suspension and FingerComb conditioning technology for hay and forage operations.
• Forage Spreaders/Tedders (Espalhadores) Forage spreaders (GF series) with working widths from 4.20 to 17.80 meters for rapid and uniform drying of forage in haymaking operations.
• Rakes/Tedders (Enleiradores) Rotary rakes and tedders available in single, dual, and quad-rotor configurations (GA series), plus HAYBOB combined spreader/rake for maximum flexibility in forage handling.
• Balers (Enfardadoras) Round balers (VB series with variable and fixed chamber), combined baler/wrappers (VBP series), and large square balers (SB 1290) featuring Integral Rotor and Progressive Density technologies for high-density bales.
• Wrappers (Empacotadoras) Round bale wrappers (RW series) featuring exclusive INTELLIWRAP and e-TWIN technologies for 50% faster wrapping time and 8% plastic savings, designed for forage preservation operations.
• TMR Feed Mixers (Vagões Misturadores de Ração) Total mixed ration mixers with vertical augers (PROFILE series with 1-3 augers) and tumbling mixers (REEL AUGGIE, RC, RA series) with capacities from 4.2 to 45 m³, for dairy and beef cattle operations.
• Manure Spreaders (Distribuidores de Esterco) Manure spreaders with side discharge (SL series - ProTwin Slinger) and rear discharge (PS series), available in pulled and truck-mounted configurations for proper manure distribution on agricultural land.
• Self-Propelled Feed Mixers (Misturadores Autopropelidos) SPW INTENSE (2 vertical augers, 14-27 m³) and SPV POWER (single vertical auger, 12-17 m³) self-propelled feed mixers with VISIOSPACE cabs designed for individual farm use with optimized visibility and ergonomics.
• ISOBUS Terminals (Terminais ISOBUS CCI) ISOBUS-compatible terminals (CCI 800 8", CCI 1200 12.1", VTI 60 5.7") and CCI A3 joystick for precision agriculture control, section control, variable rate application, and GPS guidance, with AEF certification.
• KUHN Connect Telemetry Telemetry solution for decision support, optimizing machine performance and extending equipment lifespan through real-time data monitoring and Agrirouter data exchange integration.
• MyKUHN Digital Platform Online customer portal providing 24/7 access to operator manuals, parts catalogs, fleet management, machine registration, dealer contact, expert tips, event notifications, and exclusive financing offers.
• KUHN Finance Financing Solutions Agricultural financing solutions including BNDES programs (Moderfrota, Pronaf Mais Alimentos, Moderfrota Pronamp), Credit Agro Empresarial, Credit Rural, and exclusive KUHN Finance lines, managed through Banco De Lage Landen Brasil.
• Genuine KUHN Parts Original KUHN replacement parts with same-day express shipping (Pedido Express), supported by the company's own foundries and metallurgical analysis laboratories, ensuring equipment maintenance and longevity.
• PRO Line Product Range New PRO product line of agricultural machinery launched by KUHN do Brasil at Agrishow 2026, featuring 7 new products and technologies designed for Brazilian agricultural applications.

Quantifiable outcome

• 50% reduction in wrapping time and 8% cost savings on plastic with e-TWIN technology
• +3 more outcomes

Segments4 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration2 records

Feature10 records

Partnerships

Three partnerships are on record, tiered core.

• CCI (Competence Center ISOBUS)coreTechnology or Integration · 1 January 2009Founding member of CCI established in collaboration with other manufacturers. CCI develops innovative ISOBUS solutions for equipment control including terminals and joysticks, as well as software for GPS automation functions to meet precision agriculture needs.
• AEF (Agricultural Industry Electronics Foundation)coreTechnology or Integration · 1 January 2008Member of AEF which establishes the intelligent agriculture standard. KUHN contributes to ISOBUS standard development and certification. AEF implements ISOBUS functionality certification system and maintains online database for compatibility verification.
• Rauch (Germany)coreTechnology or IntegrationPartnership between German company Rauch and KUHN for development of the ACCURA ST self-propelled fertilizer spreader line. The Rauch system is the most reputable fertilizer distribution system due to its high precision, combined with KUHN's quality manufacturing for the Brazilian market.

Scale indicators6 records

Recent moves10 records

Expansion highlights6 records

Market position

Competitive moat5 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/@KUHNGroup
• LinkedInlinkedin.com/company/kuhnbrasil
• Instagraminstagram.com/kuhnbrasil

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Subsidiaries6 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Kuhn do Brasil