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Naandi Water

Full company profile

uuid02lsyzx

Namestring
Naandi Water
Legal namestring
Naandi Community Water Services Private Limited
Websiteurl
naandiwater.in
Company typeenum
Private
Founded yearint
2010
Descriptiontext

Naandi Community Water Services Private Limited, operating as Naandi Water, is an India-based social enterprise headquartered in Hyderabad that delivers safe drinking water to underserved rural, peri-urban, and school populations through a decentralized physical infrastructure. Incorporated in 2010 as a joint venture between Naandi Foundation's trustees and Danone Communities, the company evolved from Naandi Foundation's earlier pilot work on water access that began in 2003. Operations span 696+ villages across seven Indian states (Punjab, Haryana, Rajasthan, Maharashtra, Telangana, Karnataka, Andhra Pradesh) and have served over 10.78 lakh (1.078 million) people to date.

The company operates two core product lines: (i) Community Water Centres (CWCs), which are decentralized purification and dispensing units that source from borewells, rivers, or ponds and deliver BIS 10500-compliant water 24/7 via ATM-card access, and (ii) a School Water Model that transports water by van to government schools and anganwadis at Rs. 350 per child per year. The purification technology is intentionally brand-agnostic, with system selection tailored to local source-water chemistry (addressing fluoride, arsenic, iron, TDS, and agricultural contaminants). Product water is subjected to 64 chemical and microbial tests, and the network has maintained less than 0.1% downtime. A Select-Build-Operate-Transfer (SBOT) framework governs engagement with Gram Panchayats under 7-year MoUs, with eventual transfer of asset ownership to local communities—330 villages have already been transitioned through this cycle.

Revenue is generated through a hybrid model combining minimal user fees (Rs. 0.25–0.40 per litre), CSR grants from corporate partners, and community capital contributions. The company has a broad CSR partner base including ACC, Bharat Petroleum, Bosch, Deutsche Bank, Mahindra & Mahindra, Shell, Toyota Kirloskar, and Dr. Reddy's Foundation, alongside ongoing relationships with multiple state governments and District Development Authorities. No venture capital or private equity funding rounds are disclosed in available materials.

Operating statusenum
Operating
Ownership categoryenum
akta.pro rankint
HeadquartersHyderabad, India
HQ citystring
Hyderabad
HQ countrystring
India
HQ regionstring
Asia
Markets served

Serves global market

Offices1 record

Each record includes

City, Country, Type, Description, Source

Keyword5 values
safe drinking water, community water centres, water purification services, school water program, rural water access
Industry3 codes
1Water Quality Monitoring, Compliance & Reporting (Sampling, Lab, Regulatory)
CodeEUANAAAGPrimaryYes
2Raw Water Conveyance & Transmission (Aqueducts, Mains, Pumping Stations)
CodeEUANAAABPrimaryNo
3NRW Data Management & Water Balance (IWA Methodology, GIS/SCADA Integration, Digital Twins)
CodeEUANAKAJPrimaryNo
NAICS code3 codes
  • Water Supply and Irrigation Systems221310
  • Water, Sewage and Other Systems2213
  • Utilities221
SIC code2 codes
  • Water Supply4941
  • Electric, Gas & Sanitary Services4900
Product category
Drinking Water Services
Social media profiles1 record
GTM motion1 record

Each record includes

Type, Description, Source

Revenue model3 records
1Water User Fees
TypeUsage Based
Description

Minimum user fee charged per litre of water dispensed to ensure sustainable operations of water centres. This is the core revenue stream that allows continuous operations without compromising on quality.

naandiwater.in
2CSR Grants and Corporate Partnerships
TypeSubscription Recurring
Description

Funding received from CSR donors and corporate partners to set up drinking water infrastructure. Project resource split includes CSR Grant, Community Contribution, and User Fee.

naandiwater.in
3School Water Program Sponsorship
TypeSubscription Recurring
Description

Sponsorship of Government Schools and Anganwadis at Rs.350 per annum per child for safe drinking water access

naandiwater.in
Marketing channels4 records

Each record includes

Title, Type, Stage, Description, Source

Distribution channels3 records

Each record includes

Title, Type, Scope, Target buyer, Description, Source

Cost components5 values
Operations, Infrastructure, Personnel, Supply Chain, Marketing or Sales
Pricing details3 tiers
1Community Water Centre - Rs. 0.35 paise per litre
ModelUnit PricingBilling cadencePay-as-you-go
Notes

Safe drinking water at nominal price of Rs. 0.35 paise per litre with 24x7 access

naandiwater.in
2Community Water Centre - Rs. 0.25 to 0.40 paise per litre
ModelUnit PricingBilling cadencePay-as-you-go
Notes

Minimum user fee ranging from Rs. 0.25 paise to 40 paise per litre

naandiwater.in
3School Water Program - Rs. 350 per annum per child
ModelSubscriptionBilling cadenceAnnual
Notes

Rs.350 per annum per child in Government schools and Anganwadis - less than Rs.1 per day

naandiwater.in
GTM typeB2C
B2C
Offering typeServices
Services
Brand1 record
1iPure
Description

Water purification brand rebranded in 2016-18 to reflect quality standards of Filtered with Care, Aptly Tested, Chemical Free and the Convenience of 24/7

naandiwater.in
Core offering1 text field

Naandi Water operates decentralized safe drinking water services through Community Water Centres (CWCs) that purify water from borewell, river, and pond sources to BIS 10500 standards, serving rural communities at Rs. 0.25-0.40 per litre. The company also runs a School Water Model that delivers water via water vans to government schools and anganwadis at Rs. 350 per annum per child, reaching 50-250 children per institution across 696+ villages in 7 Indian states.

Differentiator
Functional benefit
Problem solved
Quantifiable outcome1 of 5 values shown
  • 41% of respondents have no expenses for water-borne diseases post Naandi (vs 9% pre-Naandi)
+4 more records
Product overview1 text field

Naandi Water operates a dual-model water access platform: Community Water Centres (CWCs) providing decentralized, sustainable safe drinking water to rural and peri-urban communities through a Select-Build-Operate-Transfer model; and School Water Model delivering water to Government schools and Anganwadis via water vans. Both services use technology-agnostic purification methods meeting BIS 10500 standards, operate 24/7 with minimal user fees (Rs. 0.25-0.40/litre), and have expanded to 696+ villages across 7 Indian states serving over 10.78 lakh people.

Product and service1 record
1Community Water Centre (CWC)
Scale indicator10 records

Each record includes

Type, Value, Description, Source

Partnership8 partners
Strategic tierCoreTypeOthers
Description

Established in 2010 by Naandi Foundation's trustees who are the founding partners of the organization.

Strategic tierCoreTypeOthers
Description

Co-founded with Danone Communities investment in 2010 as part of social enterprise model development.

Strategic tierMajorTypeOthers
Description

State government partnership for district-level water interventions in Punjab.

Strategic tierMajorTypeOthers
Description

State government partnership including districts of Mahendragarh and Jhajjar.

Strategic tierMajorTypeOthers
Description

Partnership for Jaipur rural district interventions.

Strategic tierMajorTypeOthers
Description

Partnership for Kolhapur district interventions.

Strategic tierMajorTypeOthers
Description

State government partnership for water interventions.

Strategic tierMinorTypeStrategic or Co-development Partner
Description

Water-focused NGO partner for safe water interventions.

Recent move6 records

Each record includes

Date, Type, Title, Description, Source

Peers10 records
1WaterCredit (Water.org)
TypeOthers
Description

Water.org's WaterCredit program facilitates microfinance for household water and sanitation connections. Relevant adjacent model financing water access for BoP consumers in India, complementing or substituting for community water centres.

TypeBroad incumbent
Description

India's largest home water purifier company (Aquaguard). While Naandi operates decentralized community systems, Eureka Forbes addresses the same underlying water purification need via household/point-of-use products, making it a broad incumbent in the Indian safe-water category.

TypeDirect peer
Description

Global non-profit social enterprise building and operating community-owned safe water stations in India, Ghana, and Kenya. Directly comparable mission, multi-country decentralized water delivery model, and emphasis on community ownership and operational sustainability.

TypeDirect peer
Description

India-based water-tech social enterprise building decentralized, IoT-enabled safe drinking water systems in rural and tier-2/3 markets. Comparable BoP pricing, community-based operating model, and Indian geographic footprint.

TypeDirect peer
Description

Indian social enterprise operating community water ATMs and decentralized safe drinking water systems in rural and semi-urban India. Directly comparable business model (pay-per-litre water ATMs, IoT-monitored purification, BoP pricing) and customer segment to Naandi's Community Water Centres.

TypeEmerging player
Description

Indian subscription-based drinking water delivery startup targeting urban and semi-urban households with monitored water purifiers and app-managed refills. Comparable pay-per-use water-as-a-service model and use of IoT monitoring, though focused on urban households rather than rural villages.

TypeEmerging player
Description

Indian decentralized WASH infrastructure companies in the broader hygiene/water ecosystem. Comparable in offering decentralized community-level WASH infrastructure to underserved Indian populations, though primarily sanitation rather than drinking water.

TypeDirect peer
Description

Decentralized water purification operator serving underserved communities in India and other emerging markets via community-owned water stations. Closely comparable operating model (village-level water kiosks, micro-utility economics, transfer/ownership frameworks) and target geography (rural India).

TypeOthers
Description

Government of India program to provide piped water to every rural household. Functions as the primary public-sector alternative to decentralized community water models and significantly shapes demand for Naandi's offering.

TypeOthers
Description

India arm of the global WaterAid NGO focused on safe water, sanitation and hygiene (WASH) for underserved communities. Not a direct commercial operator but the dominant non-profit counterpart addressing the same drinking water access problem and frequently a partner or competitor for the same CSR funding pool.

Market position
Strengths5 records

Each record includes

Headline, Details, Source

Weaknesses5 records

Each record includes

Headline, Details, Source

Competitive moat5 records

Each record includes

Type, Details

Key risks6 records

Each record includes

Headline, Details, Source

Key highlights6 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Named customers2 records

Each record includes

Name, Industry, Type, Use case, Source, UUID

Segment4 records

Each record includes

Title, Type, Primary, Description, Pain point addressed, Use case, Source

Ideal customer profile4 records

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
No
API detail
Has APIbool
No

Docs URL, Description

AI maturity
App detail

Has app

Feature4 records

Each record includes

Title, Differentiator, Description, Source

Core technology
Revenue estimate
Valuation estimate
Number of profiles
Profiles4 records

Each record includes

Name, Designation, Designation category, Overview, Profile commentary, Source

No data
No data
Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Naandi Water

Drinking Water Servicesnaandiwater.in

What Naandi Water does

Naandi Community Water Services Private Limited, operating as Naandi Water, is an India-based social enterprise headquartered in Hyderabad that delivers safe drinking water to underserved rural, peri-urban, and school populations through a decentralized physical infrastructure. Incorporated in 2010 as a joint venture between Naandi Foundation's trustees and Danone Communities, the company evolved from Naandi Foundation's earlier pilot work on water access that began in 2003. Operations span 696+ villages across seven Indian states (Punjab, Haryana, Rajasthan, Maharashtra, Telangana, Karnataka, Andhra Pradesh) and have served over 10.78 lakh (1.078 million) people to date.

The company operates two core product lines: (i) Community Water Centres (CWCs), which are decentralized purification and dispensing units that source from borewells, rivers, or ponds and deliver BIS 10500-compliant water 24/7 via ATM-card access, and (ii) a School Water Model that transports water by van to government schools and anganwadis at Rs. 350 per child per year. The purification technology is intentionally brand-agnostic, with system selection tailored to local source-water chemistry (addressing fluoride, arsenic, iron, TDS, and agricultural contaminants). Product water is subjected to 64 chemical and microbial tests, and the network has maintained less than 0.1% downtime. A Select-Build-Operate-Transfer (SBOT) framework governs engagement with Gram Panchayats under 7-year MoUs, with eventual transfer of asset ownership to local communities—330 villages have already been transitioned through this cycle.

Revenue is generated through a hybrid model combining minimal user fees (Rs. 0.25–0.40 per litre), CSR grants from corporate partners, and community capital contributions. The company has a broad CSR partner base including ACC, Bharat Petroleum, Bosch, Deutsche Bank, Mahindra & Mahindra, Shell, Toyota Kirloskar, and Dr. Reddy's Foundation, alongside ongoing relationships with multiple state governments and District Development Authorities. No venture capital or private equity funding rounds are disclosed in available materials.

Naandi Water firmographics

Firmographics
Name
Naandi Water
Legal name
Naandi Community Water Services Private Limited
Website
https://naandiwater.in
Company type
Private
Founded year
2010
Operating status
Operating
Ownership category
akta.pro rank

Naandi Water industry classification

Industry
Product category
Drinking Water Services
NAICS
Water Supply and Irrigation Systems (221310), Water, Sewage and Other Systems (2213), Utilities (221)
SIC
Water Supply (4941), Electric, Gas & Sanitary Services (4900)
akta.pro primary industry
Water Quality Monitoring, Compliance & Reporting (Sampling, Lab, Regulatory) (EUANAAAG)
akta.pro secondary industries
Raw Water Conveyance & Transmission (Aqueducts, Mains, Pumping Stations) (EUANAAAB), NRW Data Management & Water Balance (IWA Methodology, GIS/SCADA Integration, Digital Twins) (EUANAKAJ)

Keywords

  • Safe drinking water
  • Community water centres
  • Water purification services
  • School water program
  • Rural water access

Where Naandi Water is headquartered

Location

Headquarters

HQ city
Hyderabad
HQ country
India
HQ region
Asia

Offices1 record

Markets served

Naandi Water business model

Business model
GTM type
B2C
Offering type
Services
Cost components
Operations, Infrastructure, Personnel, Supply Chain, Marketing or Sales

Revenue model

  1. Water User Fees: Minimum user fee charged per litre of water dispensed to ensure sustainable operations of water centres. This is the core revenue stream that allows continuous operations without compromising on quality.
  2. CSR Grants and Corporate Partnerships: Funding received from CSR donors and corporate partners to set up drinking water infrastructure. Project resource split includes CSR Grant, Community Contribution, and User Fee.
  3. School Water Program Sponsorship: Sponsorship of Government Schools and Anganwadis at Rs.350 per annum per child for safe drinking water access

Pricing tiers

ModelBillingPrice
Unit PricingPay-as-you-goCommunity Water Centre - Rs. 0.35 paise per litre
Unit PricingPay-as-you-goCommunity Water Centre - Rs. 0.25 to 0.40 paise per litre
SubscriptionAnnualSchool Water Program - Rs. 350 per annum per child

Go-to-market motion1 record

Distribution channels3 records

Marketing channels4 records

Naandi Water product offering

Product offering

Core offering

Naandi Water operates decentralized safe drinking water services through Community Water Centres (CWCs) that purify water from borewell, river, and pond sources to BIS 10500 standards, serving rural communities at Rs. 0.25-0.40 per litre. The company also runs a School Water Model that delivers water via water vans to government schools and anganwadis at Rs. 350 per annum per child, reaching 50-250 children per institution across 696+ villages in 7 Indian states.

Product overview

Naandi Water operates a dual-model water access platform: Community Water Centres (CWCs) providing decentralized, sustainable safe drinking water to rural and peri-urban communities through a Select-Build-Operate-Transfer model; and School Water Model delivering water to Government schools and Anganwadis via water vans. Both services use technology-agnostic purification methods meeting BIS 10500 standards, operate 24/7 with minimal user fees (Rs. 0.25-0.40/litre), and have expanded to 696+ villages across 7 Indian states serving over 10.78 lakh people.

Differentiator

Problem solved

Functional benefit

Brands

  • iPure: Water purification brand rebranded in 2016-18 to reflect quality standards of Filtered with Care, Aptly Tested, Chemical Free and the Convenience of 24/7

Products and services

  • Community Water Centre (CWC)

Quantifiable outcome

  • 41% of respondents have no expenses for water-borne diseases post Naandi (vs 9% pre-Naandi)
  • +4 more outcomes

Companies that use Naandi Water

Customer profile

Named customers2 records

Segments4 records

Ideal customer profiles4 records

Naandi Water technology and API

Technology

Technology focussed No

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

Feature4 records

Naandi Water partnerships and signals

Strategic signal

Partnerships

Eight partnerships are on record, tiered core, major and minor.

  • Naandi FoundationcoreOthersEstablished in 2010 by Naandi Foundation's trustees who are the founding partners of the organization.
  • Danone CommunitiescoreOthersCo-founded with Danone Communities investment in 2010 as part of social enterprise model development.
  • Government of PunjabmajorOthersState government partnership for district-level water interventions in Punjab.
  • Government of HaryanamajorOthersState government partnership including districts of Mahendragarh and Jhajjar.
  • Government of RajasthanmajorOthersPartnership for Jaipur rural district interventions.
  • Government of MaharashtramajorOthersPartnership for Kolhapur district interventions.
  • Government of Andhra PradeshmajorOthersState government partnership for water interventions.
  • Frank WaterminorStrategic or Co-development PartnerWater-focused NGO partner for safe water interventions.

Scale indicators10 records

Recent moves6 records

Naandi Water competitors and assessment

Company assessment

Others

  • WaterCredit (Water.org): Water.org's WaterCredit program facilitates microfinance for household water and sanitation connections. Relevant adjacent model financing water access for BoP consumers in India, complementing or substituting for community water centres.
  • Jal Jeevan Mission (program-level entity): Government of India program to provide piped water to every rural household. Functions as the primary public-sector alternative to decentralized community water models and significantly shapes demand for Naandi's offering.
  • WaterAid India: India arm of the global WaterAid NGO focused on safe water, sanitation and hygiene (WASH) for underserved communities. Not a direct commercial operator but the dominant non-profit counterpart addressing the same drinking water access problem and frequently a partner or competitor for the same CSR funding pool.

Broad incumbents

  • Eureka Forbes: India's largest home water purifier company (Aquaguard). While Naandi operates decentralized community systems, Eureka Forbes addresses the same underlying water purification need via household/point-of-use products, making it a broad incumbent in the Indian safe-water category.

Direct peers

  • Safe Water Network: Global non-profit social enterprise building and operating community-owned safe water stations in India, Ghana, and Kenya. Directly comparable mission, multi-country decentralized water delivery model, and emphasis on community ownership and operational sustainability.
  • Drinkwell: India-based water-tech social enterprise building decentralized, IoT-enabled safe drinking water systems in rural and tier-2/3 markets. Comparable BoP pricing, community-based operating model, and Indian geographic footprint.
  • Piramal Sarvajal: Indian social enterprise operating community water ATMs and decentralized safe drinking water systems in rural and semi-urban India. Directly comparable business model (pay-per-litre water ATMs, IoT-monitored purification, BoP pricing) and customer segment to Naandi's Community Water Centres.
  • WaterHealth International: Decentralized water purification operator serving underserved communities in India and other emerging markets via community-owned water stations. Closely comparable operating model (village-level water kiosks, micro-utility economics, transfer/ownership frameworks) and target geography (rural India).

Emerging players

  • DrinkPrime: Indian subscription-based drinking water delivery startup targeting urban and semi-urban households with monitored water purifiers and app-managed refills. Comparable pay-per-use water-as-a-service model and use of IoT monitoring, though focused on urban households rather than rural villages.
  • Garv Toilets / Saraplast: Indian decentralized WASH infrastructure companies in the broader hygiene/water ecosystem. Comparable in offering decentralized community-level WASH infrastructure to underserved Indian populations, though primarily sanitation rather than drinking water.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

Naandi Water social profiles

Digital presence

Naandi Water financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Naandi Water leadership team

Management profile

Number of profiles

Profiles4 records

Naandi Water funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Naandi Water M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Naandi Water

What does Naandi Water do?

Naandi Water operates decentralized safe drinking water services through Community Water Centres (CWCs) that purify water from borewell, river, and pond sources to BIS 10500 standards, serving rural communities at Rs. 0.25-0.40 per litre. The company also runs a School Water Model that delivers water via water vans to government schools and anganwadis at Rs. 350 per annum per child, reaching 50-250 children per institution across 696+ villages in 7 Indian states.

Is Naandi Water a public or private company?

Naandi Water is a private company. It is classified as nonprofit foundation owned and is currently operating.

When was Naandi Water founded?

Naandi Water was founded in 2010.

Where is Naandi Water based?

Naandi Water is headquartered in Hyderabad, India, in the Asia region.

How does Naandi Water make money?

Three revenue lines are on record. Water User Fees are the primary driver. The others are CSR Grants and Corporate Partnerships and school Water Program Sponsorship.

Who are Naandi Water's main competitors?

Others on record are WaterCredit (Water.org), Jal Jeevan Mission (program-level entity) and WaterAid India. Eureka Forbes is listed as a broad incumbent. Direct peers are Safe Water Network, Drinkwell, Piramal Sarvajal and WaterHealth International. Emerging players are DrinkPrime and Garv Toilets / Saraplast.

Does Naandi Water have an API?

No public API is recorded for Naandi Water.

What industry is Naandi Water in?

Naandi Water's product category is Drinking Water Services. Its primary akta.pro industry code is EUANAAAG, Water Quality Monitoring, Compliance & Reporting (Sampling, Lab, Regulatory), with a secondary code of EUANAAAB, Raw Water Conveyance & Transmission (Aqueducts, Mains, Pumping Stations). Its NAICS code is 221310 and its SIC code is 4941.

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