Location de camions Eureka inc.

What Location de camions Eureka inc. does

Location de camions Eureka inc., operating as Camions Laguë, is a Quebec-based provider of heavy commercial vehicle rental, sales, and mechanical maintenance services founded in 1977 by Paul-Émile Laguë. The company serves commercial and industrial businesses across the Greater Montreal area from three physical locations in Boucherville (headquarters), Anjou, and Dorval, distributing a broad inventory that spans tractor trucks, dump trucks, roll-off trucks, box trucks, snowplow trucks, trailers, yard tractors, forklifts, telescopic handlers, and aerial work platforms. Customer engagement is direct-to-consumer via phone, in-person visits at the three depots, and a bilingual website supported by LinkedIn, Facebook, and Instagram channels.

The underlying technology is physical rather than digital: a multi-decade fleet of heavy assets combined with in-house maintenance workshops, supplemented by an Allison Transmission authorized partnership that reinforces service quality and resale credibility. There are no disclosed software platforms, telematics systems, proprietary algorithms, or AI/ML capabilities; the offering is a traditional industrial equipment rental and sales operation.

The business model rests on three revenue streams: recurring rental income under monthly subscription-style contracts ranging from one month to two years or more (quote-based pricing), one-time sales of used and new heavy vehicles drawn from the rental fleet and acquisitions, and professional mechanical maintenance services for trucks and material handling equipment. Customers are horizontally segmented across transport, construction, material handling, and snow removal use cases, with no public enterprise logo concentration. The company is privately held, Quebec-domiciled, and operates solely within the Canadian domestic market.

Name

Location de camions Eureka inc.

Legal name

Location de camions Eureka inc.

Website

https://lague.qc.ca

Company type

Private

Founded year

1977

Operating status

Operating

Short description

Camions Laguë is a Quebec-based heavy vehicle rental, sales, and maintenance provider founded in 1977, serving commercial and industrial businesses across the Greater Montreal area from three locations with an extensive truck, trailer, and material handling fleet.

Ownership category

akta.pro rank

Product category

Heavy Commercial Vehicle Rental & Services

NAICS

Truck, Utility Trailer, and RV (Recreational Vehicle) Rental and Leasing (53212), Construction, Transportation, Mining, and Forestry Machinery and Equipment Rental and Leasing (53241), Automotive Equipment Rental and Leasing (5321)

SIC

Services-Auto Rental & Leasing (No Drivers) (7510), Services-Miscellaneous Equipment Rental & Leasing (7350)

akta.pro primary industry

Utility / Service Body Truck Leasing & Rental (Bucket, Field Service, Telecom/Power) (TLABABAJ)

akta.pro secondary industry

Flatbed & Platform Truck Leasing & Rental (TLABABAE)

Keywords

• Heavy truck rental
• Commercial vehicle leasing
• Material handling equipment
• Fleet maintenance services
• Heavy equipment sales

Headquarters

HQ city

Boucherville

HQ country

Canada

HQ region

North America

Offices3 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Supply Chain, Operations, Personnel, Infrastructure, Marketing or Sales

Revenue model

1. Vehicle Rental Services: Short-term and long-term rental of heavy trucks, trailers, and material handling equipment. Flexible rental contracts ranging from one month to two years or more.
2. Heavy Vehicle Sales: Sale of pre-owned and new heavy trucks including tractors, dump trucks, roll-off trucks, carrier trucks, and specialized vehicles (snow removal, refrigeration).
3. Maintenance Services: Vehicle maintenance and repair services for trucks and material handling equipment.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels4 records

Core offering

Location de camions Eureka inc. (doing business as Camions Laguë) rents, sells, and services heavy commercial vehicles and equipment for businesses in Quebec. The fleet covers tractor trucks, dump trucks, roll-off trucks, box trucks (including refrigerated), snowplow trucks, trailers, yard tractors/shunters, forklifts, telehandlers, loaders, and aerial lifts, available on flexible terms from one month to multi-year contracts. The company also operates an inventory of used trucks for sale and provides in-house mechanical maintenance and repair services.

Product overview

Location de camions Eureka inc. (operating as Camions Laguë) is a Quebec-based provider of heavy vehicle rental, sales, and maintenance services founded in 1977. The company operates as a single unified service offering rather than a software platform, providing a comprehensive portfolio of rental and sales products including: tractor trucks, dump trucks, roll-off trucks, box trucks (porteurs), snowplow trucks, trailers (curtain-sided, platform, dry, refrigerated, container chassis), yard tractors/shunters (Kalmar/Capacity, Kenworth), and material handling equipment (forklifts, loaders, telescopic handlers), as well as aerial lift equipment (telescopic booms, articulating booms, scissors lifts). The company also provides mechanical maintenance services. Products are available for both short-term and long-term rental, and the company maintains an inventory of used trucks for sale. The service operates from multiple locations in the Montreal area (Boucherville, Anjou, Dorval).

Differentiator

Problem solved

Functional benefit

Products and services

• Heavy Vehicle Rental Services

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators2 records

Recent moves4 records

Expansion highlights4 records

Broad incumbents

• Sunbelt Rentals: Major North American equipment rental provider with Canadian locations — competes with Camions Laguë in aerial work platforms, forklifts, and material handling with deeper fleet, broader category coverage, and integrated digital booking.
• Herc Rentals: Major North American equipment rental company with broad fleet across aerial, material handling, and heavy equipment categories — competes with Camions Laguë in equipment rental with national scale and increasingly digital customer experience.
• United Rentals: Largest North American equipment rental company with material operations in Quebec — competes with Camions Laguë across aerial lifts, forklifts, and heavy equipment, with substantially broader fleet, deeper digital tooling, and national scale economics.
• Ryder System: Major North American commercial truck leasing, rental, and dedicated transportation company with Canadian operations — competes with Camions Laguë in commercial truck rental and fleet services at materially larger scale.
• Penske Truck Leasing: Major North American commercial truck leasing, rental, and fleet-management company with Canadian operations — directly comparable to Camions Laguë's commercial truck rental business but with substantially larger fleet and full-service capabilities.

Direct peers

• Maxim Truck and Trailer: Canadian commercial truck dealer and rental company with multiple Quebec locations, offering new and used heavy trucks, trailers, parts, and service — a directly comparable business model and product portfolio to Camions Laguë's core.
• Linde Material Handling Canada: Forklift and material-handling equipment dealer with short- and long-term rental operations across Canada including Quebec — directly comparable to Camions Laguë's forklift, telehandler, and loader rental offerings.
• Manulift: Quebec-based specialist in aerial lift and telehandler rental with operations across Canada — directly comparable to Camions Laguë's aerial lift and material-handling business lines and a fellow Quebec-rooted rental operator.
• Hewitt Equipment (now Brandt): Quebec-headquartered CAT heavy-equipment dealer with a substantial rental fleet of construction and material-handling equipment — a direct competitor in Quebec's heavy-equipment rental market with overlapping aerial, material-handling, and site-services offerings.
• Toyota Material Handling Canada: Forklift and material-handling equipment dealer with rental and leasing options across Canada — competes head-to-head with Camions Laguë in the material-handling segment with similar commercial customer focus.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/camionslague
• LinkedInlinkedin.com/company/location-de-camions-eureka-inc
• Instagraminstagram.com/camions.lague

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Location de camions Eureka inc.