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Lanyon

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uuid02ltq4s

Namestring
Lanyon
Legal namestring
Lanyon Asset Management Pty Limited
Websiteurl
lanyon.com.au
Company typeenum
Private
Founded yearint
2010
Descriptiontext

Lanyon Asset Management Pty Limited is a specialist Australian investment manager founded in 2010 in South Australia and headquartered in Adelaide, with a second office in Sydney. The firm operates as a value-oriented, high-conviction equity manager running long-only portfolios without the use of derivatives or short selling, under Australian Financial Services Licence 342955. It is led by Portfolio Manager/Chief Investment Officer David Prescott, CFA, who has more than two decades of listed-equity investment experience, supported by a four-person team.

The firm offers three product structures: the flagship Lanyon Investment Fund, Lanyon Special Purpose Funds (with a A$500,000 minimum investment) for wholesale and qualified investors, and bespoke Institutional Mandates for segregated account clients. Its pooled vehicles are distributed via five major Australian wrap platforms — Macquarie Wrap, BT, Praemium, Hub24, and Netwealth — providing multi-channel access through financial advisers. The Special Purpose Funds and mandates extend the firm into the wholesale, family-office, foundation, and institutional segments.

Lanyon's revenue model is a traditional asset-management fee structure: recurring management fees charged on assets under management across its funds and mandates. No revenue, AUM, or performance figures are publicly disclosed in the input, and the firm has no disclosed funding rounds, acquisitions, or external investors. Customer segments explicitly named include institutional investors, family offices, charities and foundations, professional athletes, and private investors, all serviced exclusively within Australia.

Short descriptiontext

Lanyon Asset Management is an Australian boutique investment manager founded in 2010, running value-oriented, long-only equity portfolios for institutional, family-office, charity, and private investors via pooled funds, Special Purpose Funds, and bespoke mandates.

Operating statusenum
Operating
Ownership categoryenum
Headcount rangeband
501–1,000
akta.pro rankint
HeadquartersDallas, United States
HQ citystring
Dallas
HQ countrystring
United States
HQ regionstring
North America
Markets served

Serves global market

Offices2 records

Each record includes

City, Country, Type, Description, Source

Keyword5 values
value equity investing, active fund management, concentrated equity portfolios, institutional asset management, long-only value strategy
Industry2 codes
PRIMARYFSAAACAG
Institutional Consulting RIAs (OCIO/Endowments/Foundations/Pensions)
Financial & Insurance/Asset & Wealth Management/Registered Investment Advisors (RIAs) & Independent Wealth Managers
SECONDARYFSAAACAL
Specialized/Niche-Vertical RIAs (e.g., Medical, Tech, Executives, Athletes)
Financial & Insurance/Asset & Wealth Management/Registered Investment Advisors (RIAs) & Independent Wealth Managers
NAICS code2 codes
  • Portfolio Management and Investment Advice523940
  • Open-End Investment Funds525910
SIC code1 code
  • Investment Advice6282
Product category
Active Equity Investment Management
Social media profiles1 record
GTM motion1 record

Each record includes

Type, Description, Source

Revenue model1 record
1Investment Management Fees
TypeSubscription Recurring
Description

Generates revenue through management fees charged on funds under management. The firm manages the Lanyon Investment Fund and Lanyon Special Purpose Funds for institutional and retail investors.

lanyon.com.au
Distribution channels3 records

Each record includes

Title, Type, Scope, Target buyer, Description, Source

Cost components4 values
Personnel, Operations, Technology or R&D, Marketing or Sales
Pricing details2 tiers
1Special Purpose Funds minimum investment
ModelOtherBilling cadenceMulti-year contract
Notes

Minimum investment of A$500,000 for Special Purpose Funds

lanyon.com.au
2Lanyon Investment Fund
ModelSubscriptionBilling cadenceMonthly
Notes

Available via platform providers (Macquarie Wrap, BT, Praemium, Hub24, Netwealth) and direct physical application forms

lanyon.com.au
GTM typeB2B
B2B
Offering typeServices
Services
Core offering1 text field

Lanyon is a specialist value-oriented, high-conviction equity investment management firm that manages the Lanyon Investment Fund and Lanyon Special Purpose Funds, and provides tailored institutional mandates. The firm invests in listed companies trading at significant discounts to intrinsic value using a long-only, fundamental research-driven approach without derivatives or short selling, for institutional investors, family offices, charities, foundations, athletes, and private investors.

Differentiator
Functional benefit
Problem solved
Product overview1 text field

Lanyon is a specialist value-oriented, high-conviction equity investment management firm offering three distinct investment products: the Lanyon Investment Fund (a concentrated equity fund available on multiple wealth management platforms), the Lanyon Special Purpose Funds (single stock opportunities with A$500,000 minimum), and individual mandates for institutional investors. The firm employs a long-only, fundamental research-driven approach without use of derivatives.

Product and service1 record
1Lanyon Investment Fund
Scale indicator1 record

Each record includes

Type, Value, Description, Source

Recent move5 records

Each record includes

Date, Type, Title, Description, Source

Expansion highlight4 records

Each record includes

Type, Description

Peers10 records
TypeDirect peer
Description

Sydney-based active equity manager known for concentrated, benchmark-agnostic global value investing; highly comparable investment philosophy and product structure to Lanyon's long-only, high-conviction approach.

TypeBroad incumbent
Description

Large Australian-listed equity manager with concentrated global value strategies; while substantially larger and broader in product set, it competes for the same institutional and platform-distributed Australian equity mandates.

TypeDirect peer
Description

Boutique Australian manager running value-tilted, concentrated equity strategies across listed investment companies and managed funds; directly comparable in style and Australian platform distribution.

TypeDirect peer
Description

Australian-founded concentrated value manager with a long-only, high-conviction, benchmark-agnostic approach targeting institutional and wholesale clients; closely mirrors Lanyon's investment DNA at a larger scale.

TypeBroad incumbent
Description

Australian multi-affiliate asset manager with several value- and fundamental-tilted equity strategies; competes with Lanyon for similar institutional and platform-distributed mandates but across a wider product set.

TypeDirect peer
Description

Melbourne-based boutique running concentrated, high-conviction global and Australian equity strategies for institutional and wholesale clients; comparable mandate flexibility and long-term orientation.

TypeDirect peer
Description

Sydney-based boutique manager running concentrated, long-only value strategies for retail and wholesale clients via Australian platforms; one of the closest size and strategy analogs to Lanyon.

TypeDirect peer
Description

Australian boutique running a concentrated, long-only global equity value strategy with a focus on discounted cash flow valuation; very similar philosophy and target client mix to Lanyon.

TypeBroad incumbent
Description

Major Australian incumbent with value-oriented Australian equities strategies and broad platform distribution; relevant incumbent competitor for both institutional mandates and platform-distributed retail flows.

TypeDirect peer
Description

ASX-listed boutique running a long-only, concentrated Australian equities strategy targeting fundamental value opportunities; overlaps with Lanyon in style and in accessing retail investors through LIC structures.

Market position
Strengths5 records

Each record includes

Headline, Details, Source

Weaknesses5 records

Each record includes

Headline, Details, Source

Competitive moat4 records

Each record includes

Type, Details

Key risks6 records

Each record includes

Headline, Details, Source

Key highlights6 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Segment5 records

Each record includes

Title, Type, Primary, Description, Pain point addressed, Use case, Source

Ideal customer profile5 records

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
No
API detail
Has APIbool
No

Docs URL, Description

Integration5 records

Each record includes

Title, Type, Description, Source

AI maturity
App detail

Has app

Core technology
Revenue estimate
Valuation estimate
Number of profiles
Profiles4 records

Each record includes

Name, Designation, Designation category, Overview, Profile commentary, Source

No data
Compliance1 record

Each record includes

Name, Class, Description

Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Lanyon

Active Equity Investment Managementlanyon.com.au

Lanyon Asset Management is an Australian boutique investment manager founded in 2010, running value-oriented, long-only equity portfolios for institutional, family-office, charity, and private investors via pooled funds, Special Purpose Funds, and bespoke mandates.

What Lanyon does

Lanyon Asset Management Pty Limited is a specialist Australian investment manager founded in 2010 in South Australia and headquartered in Adelaide, with a second office in Sydney. The firm operates as a value-oriented, high-conviction equity manager running long-only portfolios without the use of derivatives or short selling, under Australian Financial Services Licence 342955. It is led by Portfolio Manager/Chief Investment Officer David Prescott, CFA, who has more than two decades of listed-equity investment experience, supported by a four-person team.

The firm offers three product structures: the flagship Lanyon Investment Fund, Lanyon Special Purpose Funds (with a A$500,000 minimum investment) for wholesale and qualified investors, and bespoke Institutional Mandates for segregated account clients. Its pooled vehicles are distributed via five major Australian wrap platforms — Macquarie Wrap, BT, Praemium, Hub24, and Netwealth — providing multi-channel access through financial advisers. The Special Purpose Funds and mandates extend the firm into the wholesale, family-office, foundation, and institutional segments.

Lanyon's revenue model is a traditional asset-management fee structure: recurring management fees charged on assets under management across its funds and mandates. No revenue, AUM, or performance figures are publicly disclosed in the input, and the firm has no disclosed funding rounds, acquisitions, or external investors. Customer segments explicitly named include institutional investors, family offices, charities and foundations, professional athletes, and private investors, all serviced exclusively within Australia.

Lanyon firmographics

Firmographics
Name
Lanyon
Legal name
Lanyon Asset Management Pty Limited
Website
https://lanyon.com.au
Company type
Private
Founded year
2010
Operating status
Operating
Headcount range
501–1,000 employees
Short description
Lanyon Asset Management is an Australian boutique investment manager founded in 2010, running value-oriented, long-only equity portfolios for institutional, family-office, charity, and private investors via pooled funds, Special Purpose Funds, and bespoke mandates.
Ownership category
akta.pro rank

Lanyon industry classification

Industry
Product category
Active Equity Investment Management
NAICS
Portfolio Management and Investment Advice (523940), Open-End Investment Funds (525910)
SIC
Investment Advice (6282)
akta.pro industry
PRIMARYFSAAACAG
Institutional Consulting RIAs (OCIO/Endowments/Foundations/Pensions)
Financial & Insurance/Asset & Wealth Management/Registered Investment Advisors (RIAs) & Independent Wealth Managers
SECONDARYFSAAACAL
Specialized/Niche-Vertical RIAs (e.g., Medical, Tech, Executives, Athletes)
Financial & Insurance/Asset & Wealth Management/Registered Investment Advisors (RIAs) & Independent Wealth Managers

Keywords

  • Value equity investing
  • Active fund management
  • Concentrated equity portfolios
  • Institutional asset management
  • Long-only value strategy

Where Lanyon is headquartered

Location

Headquarters

HQ city
Dallas
HQ country
United States
HQ region
North America

Offices2 records

Markets served

Lanyon business model

Business model
GTM type
B2B
Offering type
Services
Cost components
Personnel, Operations, Technology or R&D, Marketing or Sales

Revenue model

  1. Investment Management Fees: Generates revenue through management fees charged on funds under management. The firm manages the Lanyon Investment Fund and Lanyon Special Purpose Funds for institutional and retail investors.

Pricing tiers

ModelBillingPrice
OtherMulti-year contractSpecial Purpose Funds minimum investment
SubscriptionMonthlyLanyon Investment Fund

Go-to-market motion1 record

Distribution channels3 records

Lanyon product offering

Product offering

Core offering

Lanyon is a specialist value-oriented, high-conviction equity investment management firm that manages the Lanyon Investment Fund and Lanyon Special Purpose Funds, and provides tailored institutional mandates. The firm invests in listed companies trading at significant discounts to intrinsic value using a long-only, fundamental research-driven approach without derivatives or short selling, for institutional investors, family offices, charities, foundations, athletes, and private investors.

Product overview

Lanyon is a specialist value-oriented, high-conviction equity investment management firm offering three distinct investment products: the Lanyon Investment Fund (a concentrated equity fund available on multiple wealth management platforms), the Lanyon Special Purpose Funds (single stock opportunities with A$500,000 minimum), and individual mandates for institutional investors. The firm employs a long-only, fundamental research-driven approach without use of derivatives.

Differentiator

Problem solved

Functional benefit

Products and services

  • Lanyon Investment Fund

Companies that use Lanyon

Customer profile

Segments5 records

Ideal customer profiles5 records

Lanyon technology and API

Technology

Technology focussed No

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

Integration5 records

Lanyon partnerships and signals

Strategic signal

Scale indicators1 record

Recent moves5 records

Expansion highlights4 records

Lanyon competitors and assessment

Company assessment

Direct peers

  • Platinum Asset Management: Sydney-based active equity manager known for concentrated, benchmark-agnostic global value investing; highly comparable investment philosophy and product structure to Lanyon's long-only, high-conviction approach.
  • Wilson Asset Management: Boutique Australian manager running value-tilted, concentrated equity strategies across listed investment companies and managed funds; directly comparable in style and Australian platform distribution.
  • VGI Partners (now part of Regal Partners): Australian-founded concentrated value manager with a long-only, high-conviction, benchmark-agnostic approach targeting institutional and wholesale clients; closely mirrors Lanyon's investment DNA at a larger scale.
  • Cooper Investors: Melbourne-based boutique running concentrated, high-conviction global and Australian equity strategies for institutional and wholesale clients; comparable mandate flexibility and long-term orientation.
  • Microequities Asset Management: Sydney-based boutique manager running concentrated, long-only value strategies for retail and wholesale clients via Australian platforms; one of the closest size and strategy analogs to Lanyon.
  • Morphic Asset Management: Australian boutique running a concentrated, long-only global equity value strategy with a focus on discounted cash flow valuation; very similar philosophy and target client mix to Lanyon.
  • Cadence Capital: ASX-listed boutique running a long-only, concentrated Australian equities strategy targeting fundamental value opportunities; overlaps with Lanyon in style and in accessing retail investors through LIC structures.

Broad incumbents

  • Magellan Asset Management: Large Australian-listed equity manager with concentrated global value strategies; while substantially larger and broader in product set, it competes for the same institutional and platform-distributed Australian equity mandates.
  • Pengana Capital Group: Australian multi-affiliate asset manager with several value- and fundamental-tilted equity strategies; competes with Lanyon for similar institutional and platform-distributed mandates but across a wider product set.
  • Perpetual Investments: Major Australian incumbent with value-oriented Australian equities strategies and broad platform distribution; relevant incumbent competitor for both institutional mandates and platform-distributed retail flows.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

Lanyon social profiles

Digital presence

Lanyon compliance and trust

Trust signal

Compliance1 record

Lanyon financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Lanyon leadership team

Management profile

Number of profiles

Profiles4 records

Lanyon funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Lanyon M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Lanyon

What does Lanyon do?

Lanyon is a specialist value-oriented, high-conviction equity investment management firm that manages the Lanyon Investment Fund and Lanyon Special Purpose Funds, and provides tailored institutional mandates. The firm invests in listed companies trading at significant discounts to intrinsic value using a long-only, fundamental research-driven approach without derivatives or short selling, for institutional investors, family offices, charities, foundations, athletes, and private investors.

Is Lanyon a public or private company?

Lanyon is a private company. It is classified as founder individual operated bootstrapped and is currently operating.

When was Lanyon founded?

Lanyon was founded in 2010. It employs 501 to 1,000 people.

Where is Lanyon based?

Lanyon is headquartered in Dallas, United States, in the North America region.

How does Lanyon make money?

One revenue line is on record: investment Management Fees.

Who are Lanyon's main competitors?

Direct peers on record are Platinum Asset Management, Wilson Asset Management, VGI Partners (now part of Regal Partners), Cooper Investors, Microequities Asset Management, Morphic Asset Management and Cadence Capital. Broad incumbents are Magellan Asset Management, Pengana Capital Group and Perpetual Investments.

Does Lanyon have an API?

No public API is recorded for Lanyon.

What industry is Lanyon in?

Lanyon's product category is Active Equity Investment Management. Its primary akta.pro industry code is FSAAACAG, Institutional Consulting RIAs (OCIO/Endowments/Foundations/Pensions), with a secondary code of FSAAACAL, Specialized/Niche-Vertical RIAs (e.g., Medical, Tech, Executives, Athletes). Its NAICS code is 523940 and its SIC code is 6282.

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