Livewise

What Livewise does

Livewise (legal entity LIVEWISE A.E., founded 2017) is a Greek build-to-rent residential real estate operator headquartered in Neos Psychiko, Athens. The company designs, constructs, and manages residential buildings exclusively for long-term rental — properties are never resold — aligning the company's incentives with tenant satisfaction rather than asset appreciation. Livewise currently operates five buildings across eight Athens neighborhoods (Neos Kosmos, Ellinoroson, Pagkrati, Gkizi, Kallithea, with Kypseli, Marousi, and Petralona under development), totaling 148 occupied homes and a planned 85 additional homes opening in October 2026.

The core product is fully furnished studios (20-38 sqm) and maisonettes (~42 sqm) leased on monthly all-inclusive subscriptions starting at €580/month in Kallithea and reaching €1,000/month for maisonettes in Ellinoroson. The all-inclusive bill covers rent, electricity, water, optical fiber internet, common area charges, professional management, and maintenance. Onboarding is fully digital, using TaxisNet identity verification and direct bank account integration to eliminate brokerage fees and guarantor requirements. Building infrastructure includes optical fiber connectivity, smart TVs, CCTV in common areas, and digital door entry, with an AI chatbot assisting prospective tenants on the website.

Livewise's go-to-market is direct-to-consumer with no brokers, agents, or resellers. Acquisition is driven by website content, SEO, and an AI chatbot funnel, supported by phone and email response (24-hour SLA) and in-person viewings. Revenue is entirely recurring monthly rental income, with the company functioning as a vertically integrated developer-operator. The stated customer segment is individual renters (Greek and inbound professionals/students) seeking hassle-free, transparent rental in Athens, with no enterprise or B2B tenants. Ownership structure and investor backing are not disclosed.

Name

Livewise

Legal name

LIVEWISE Α.Ε.

Website

https://www.livewise.gr

Company type

Private

Founded year

2017

Operating status

Operating

Headcount range

1–10 employees

Short description

Livewise is a Greek build-to-rent operator that designs, builds, and manages fully furnished residential buildings in Athens for direct-to-consumer monthly rental subscriptions, serving individual renters with all-inclusive pricing and digital onboarding.

Ownership category

akta.pro rank

Product category

Residential Rental Housing

NAICS

Lessors of Residential Buildings and Dwellings (53111)

SIC

Operators Of Apartment Buildings (6513)

akta.pro primary industry

Furnished Monthly Apartments (Urban/Residential) (THAMAFAB)

Keywords

• Build-to-rent housing
• Residential rental services
• Furnished apartments
• Property management
• All-inclusive rentals

Headquarters

HQ city

Psychiko

HQ country

Greece

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Operations, Infrastructure, Technology or R&D, Marketing or Sales, Personnel

Revenue model

1. Residential Rental Income: Livewise earns revenue through monthly rental payments from tenants in their build-to-rent properties. The company designs, constructs, and manages buildings exclusively for rental—not for sale. This ensures buildings are optimized for long-term tenant experience rather than asset appreciation and resale. Revenue is recurring and predictable, with all-inclusive pricing simplifying billing and reducing payment disputes.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels4 records

Core offering

Livewise designs, constructs, and manages residential buildings exclusively for rental (build-to-rent) across Athens neighborhoods. The company offers fully furnished studios, one-bedroom apartments, and maisonettes under an all-inclusive monthly pricing model that covers rent, utilities (electricity, water), optical fiber internet, common area charges, and professional property management, with 100% digital contract signing and no broker fees or guarantor requirements.

Product overview

Livewise is a build-to-rent housing company that designs, constructs, and manages residential buildings exclusively for rental. The portfolio consists of 8 buildings across Athens neighborhoods (Neos Kosmos, Ellinoroson, Pagkrati, Gkizi, Kallithea, Kypseli, Marousi, Petralona), offering three unit types: studios (~20-42 sqm for 1 person), one-bedroom apartments, and maisonettes (~42 sqm for 1-2 persons). All units are fully furnished with basic appliances and include all-inclusive pricing covering optical fiber internet, utilities, shared maintenance, and professional management. The service differentiates from traditional rentals by eliminating brokerage fees and guarantor requirements, with fully digital 100% contract signing.

Differentiator

Problem solved

Functional benefit

Products and services

• Livewise Neos Kosmos The largest Livewise building located at Roubessi 7, Neos Kosmos, offering studios, one-bedroom apartments, and maisonettes across multiple floors. Features rooftop terrace, bicycle storage, and shared laundry facilities, targeting individual renters in central Athens.
• Livewise Ellinoroson A clean, minimalist building on Margari 13 in the Ellinoroson neighborhood offering studios and maisonettes with shared laundry and security cameras on each floor. Premium pricing starting from €1,000/month all-in for maisonettes targeting 1-2 person households.
• Livewise Pagkrati Building at Iliados 87 in Pagkrati offering studios, one-bedroom apartments, and maisonettes with shared laundry facilities and security cameras on each floor, starting from €750/month all-in.
• Livewise Gkizi Newly constructed building at Lomvardou 123 in the Gkizi neighborhood offering studios and one-bedroom apartments with private balcony, shared laundry, and security cameras. Starting from €700/month all-in for ~20-23 sqm studios designed for 1 person.
• Livewise Kallithea Recently renovated building at Malea 5 in Kallithea with studios and one-bedroom apartments featuring shared laundry facilities and security cameras. Most affordable option in the Livewise portfolio starting from €580/month all-in for ~32-38 sqm units designed for 1 person.
• Livewise Kypseli

Quantifiable outcome

• 100% digital contract signing - no paper documents required
• +4 more outcomes

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Scale indicators5 records

Recent moves6 records

Expansion highlights4 records

Direct peers

• Blueground: Globally operating furnished monthly apartment rental platform. Most direct comparable to Livewise's model of fully furnished, professionally managed apartments on monthly subscription terms with all-inclusive pricing.
• Habyt: European co-living and mid-term rental operator with a tech-enabled, all-inclusive furnished apartment offering. Highly comparable to Livewise's friction-free, digital-first urban rental model.
• ZIGGURAT: Italian build-to-rent and co-living operator developing and managing purpose-built residential rental buildings. Closely mirrors Livewise's vertical integration of development and property management.
• Get Living: UK build-to-rent operator with purpose-built residential rental communities, all-inclusive resident services, and professional management. Comparable segment and operating model to Livewise.
• The Collective: Original co-living and serviced residential operator with all-inclusive community-managed housing. Comparable to Livewise's professionally managed, amenitized residential offering.
• Assemble Communities: Co-living and purpose-built managed residential operator with all-inclusive pricing and community-driven building operations. Comparable in service-bundling philosophy to Livewise.
• Nodis: Flexible-stay co-living and serviced apartment operator with all-inclusive monthly rentals. Closely aligned with Livewise's furnished, all-inclusive, no-friction tenant experience.

Broad incumbents

• Quintain: UK build-to-rent developer and operator behind Wembley Park's rental community. Larger player in the same BTR vertical, with broader portfolio and institutional backing.
• Greystar: Global leader in build-to-rent and rental housing management, operating hundreds of thousands of units. Sets the structural benchmark for professionally managed rental at scale that Livewise aspires to in Athens.

Regional players

• PRODEA Investments: Largest Greek REIT with significant exposure to office and logistics real estate. Provides a regional benchmark for Greek real estate capital structures and valuations that Livewise may eventually tap into.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/livewise

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Livewise