Christian Camping International Canada

What Christian Camping International Canada does

Genesis Publications is a privately held Canadian publishing company that has operated the Christian Ministry Sourcebook since 1991 under the brand names ChristianSourcebook.com, Christian Ministry Sourcebook, and The Christian Sourcebook. The company maintains a comprehensive North American directory of approximately 3,991 Christian ministries, available both as an annual printed publication and as an online searchable platform at christiansourcebook.com. The directory covers categories spanning missions, gospel, outreach, aid, relief, community development, counseling, church headquarters, education, media, publishing, insurance, worship, and other ministry verticals, with filters for location (Canada/USA), distance, category, and keywords.

The underlying technology is a WordPress-hosted directory platform paired with an annual print publishing operation. The online directory supports self-serve search by name, category, or location and surfaces both free organic listings and paid "Sponsored" and "Featured" placements alongside banner advertising. There is no mobile app, no public API, and no SDK — distribution is purely through the web platform and the physical directory. The company maintains a Canadian headquarters in Mississauga, Ontario and a US office in Buffalo, New York, with Stephen Froom serving as Editor.

The business model is advertising- and listing-supported with a freemium structure. Basic ministry listings are free, while premium advertising placements (Sponsored, Featured) and banner ads are sold on an annual recurring cadence under quote-based pricing. Distribution of the printed directory is heavily partner-driven: it is given free of charge to members of major Christian organizations including the National Association of Evangelicals (NAE), the National Association of Church Business Administration (NACBA), Missio Nexus, CCI Canada, the Evangelical Church Alliance, and the Evangelical Fellowship of Canada (EFC), and is also distributed at Christian leadership conferences and at hundreds of Bible colleges and seminaries. Advertiser retention exceeds 90%. End users of the directory include Christian ministry leaders (primary), seminarians and theology students, prospective missionaries, donors, and media organizations seeking Christian ministry contacts.

Name

Christian Camping International Canada

Legal name

Genesis Publications

Website

https://christiansourcebook.com

Company type

Private

Founded year

1991

Operating status

Operating

Short description

Genesis Publications operates ChristianSourcebook.com, a searchable North American directory of approximately 3,991 Christian ministries distributed online and via an annual print edition, serving Christian leaders, seminarians, missionaries, donors, and media with a freemium advertising-supported model.

Ownership category

akta.pro rank

Product category

Religious Directory Publishing

NAICS

Web Search Portals, Libraries, Archives, and Other Information Services (5192), Religious, Grantmaking, Civic, Professional, and Similar Organizations (813)

SIC

Books: Publishing Or Publishing & Printing (2731), Miscellaneous Publishing (2741)

akta.pro primary industry

Sermon, Homiletics & Ministry Resource Publishing (Preaching Aids, Pastoral Resources) (MPAJAHAD)

Keywords

• Christian ministry directory
• Religious publishing services
• Ministry listing platform
• Faith-based directory
• Christian reference resource

Headquarters

HQ city

Mississauga

HQ country

Canada

HQ region

North America

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Operations, Marketing or Sales, Technology or R&D, Personnel

Revenue model

1. Directory Listings and Advertising: The Sourcebook generates revenue through ministry listings and advertising placements in both print and online formats. Organizations pay for premium listings and advertising visibility within the directory.

Pricing tiers

Distribution channels2 records

Marketing channels4 records

Core offering

Christian Sourcebook is a comprehensive directory of Christian ministries in North America, available as an annual print directory and a searchable online directory. It catalogs ministries that users can search by name, category, or location, and it is referenced by senior Christian leaders and distributed at major conferences and Bible colleges.

Differentiator

Problem solved

Functional benefit

Products and services

• Christian Sourcebook Online Directory A searchable online directory of Christian ministries across North America. Users can look up ministries by name, category, or location. Designed for senior Christian leaders, missionaries, students, and donors seeking verified ministry referrals.
• Christian Sourcebook Print Directory An annual print directory of Christian ministries in North America, distributed at major Christian conferences and Bible colleges. It serves as a tangible reference resource for senior Christian leaders and ministry supporters.
• Ministry Listings and Advertising Placements Paid ministry listings and advertising placements in both the print and online editions of the Christian Sourcebook. Targeted at Christian ministries and mission organizations seeking directory visibility and conference/online audience reach.

Segments5 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• Genesis PublicationscoreStrategic or Co-development PartnerGenesis Publications operates the Christian Ministry Sourcebook (christiansourcebook.com), a comprehensive directory of Christian ministries since 1991. The partnership involves co-publishing and distributing the Sourcebook both in print and online formats, serving the North American Christian community with a mandate to equip the Body of Christ and foster unity among ministries.

Scale indicators3 records

Recent moves4 records

Expansion highlights4 records

Emerging players

• Evangelical Council for Financial Accountability (ECFA): ECFA maintains a credentialed directory of member Christian ministries and charities, providing accreditation-backed listings that partially overlap with the Sourcebook's charity/nonprofit listings and compete for donor-segment search traffic.
• Charity Navigator: Charity Navigator is the dominant online evaluator and directory of US charities including faith-based nonprofits, competing for the 'General Public (Donors)' segment that the Sourcebook targets when users search for Christian charities to support.

Broad incumbents

• Guideposts Foundation: Guideposts is a long-established faith-based nonprofit publisher producing magazines, books, and online content for Christian readers, with similar advertiser-funded economics and an overlapping audience of donors and ministry leaders.
• The Christian Post: The Christian Post is one of the largest Christian news outlets online, with ministry listings, advertising, and leader-focused content that overlaps with the Sourcebook's online presence and the media-agency use case for verified ministry contacts.
• Christianity Today: Christianity Today is the leading US Christian news and media brand, serving church leaders with editorial content, directories, events, and advertising - the broadest incumbent in the Christian leader information space and the most direct competitor to the Sourcebook's advertiser base.
• Crosswalk.com: Crosswalk.com is a large Christian content and faith-based information hub, with directories, articles, and advertising that overlap with the Sourcebook's online directory and ministry-discoverability use cases for Christian leaders and donors.

Direct peers

• ChurchFinder.com: ChurchFinder is an online directory of Christian churches and ministries searchable by location and denomination; while narrower than the Sourcebook in scope (focused on local congregations rather than the full ministry ecosystem), it competes for the same advertising dollars from ministry organizations.
• MissionFinder: MissionFinder is an online directory specifically focused on Christian mission agencies and missionary opportunities, directly overlapping with the Sourcebook's 'Missions & Ministries' and 'International Ministries' categories and the 'Future Missionaries' user segment.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights7 records

Customer concentration

• Xtwitter.com/GenesisPublicat

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Christian Camping International Canada