Habitat For Humanity, Inc. Of The New River Valley

What Habitat For Humanity, Inc. Of The New River Valley does

Habitat for Humanity of the New River Valley (Habitat NRV) is a Virginia-incorporated nonprofit housing organization established in 1987 and operating as a local affiliate of Habitat for Humanity International. It serves Floyd, Giles, Montgomery, and Pulaski Counties together with the City of Radford in southwestern Virginia, addressing a regional housing affordability gap in which approximately one in three households is cost-burdened, paying more than 30% of income on housing. Its core service lines are an Affordable Homeownership Program that builds and sells homes at cost to prequalified households earning 30-80% of Area Median Income using low- or no-interest loans and a sweat-equity model, a Home Repair Program that completes critical repairs and accessibility modifications for existing low-income homeowners, and the Habitat ReStore thrift retail operation that sells donated furniture, appliances, and building materials while redirecting items from landfills.

The organization generates revenue through a diversified mix of donation channels: individual and corporate contributions (including planned giving), ReStore retail sales, the Cars for Homes vehicle donation program (recognized by Forbes Advisor as a top program for three consecutive years and returning 84-87% of gross revenue to the mission), a $25 local Coupon Card sold through partnerships with 15+ regional businesses, an on-demand online merchandise store via Bonfire, and capital campaign and grant funding from public partners such as the Virginia Department of Housing and Community Development and the Town of Blacksburg. Its current major initiative is an 11-townhome development on Airport Road in Blacksburg, priced approximately 40% below comparable local townhomes, built to EarthCraft and ICC 700-2020 National Green Building Standards, with units placed on 99-year renewable ground leases administered by New River Home Trust to preserve perpetual affordability. The program pipeline is supported by 186 volunteers contributing 3,673 hours annually and is overseen by an Executive Director (Jonathan Vandergrift) and Director of Operations (Jordan Bondurant), with a 16-member Board of Directors that includes representation from Virginia Tech, Radford University, Giles County, Floyd County, and multiple regional employers.

Name

Habitat For Humanity, Inc. Of The New River Valley

Legal name

Habitat for Humanity of the New River Valley

Website

https://habitatnrv.org

Company type

Private

Founded year

1987

Operating status

Operating

Headcount range

11–50 employees

Short description

Habitat for Humanity of the New River Valley is a Virginia nonprofit housing affiliate that builds and repairs affordable homes at cost for low-income families across Floyd, Giles, Montgomery, and Pulaski Counties and Radford City, supported by volunteer labor, ReStore retail, donations, and grant funding.

Ownership category

akta.pro rank

Product category

Nonprofit Affordable Housing Services

NAICS

New Housing For-Sale Builders (236117), New Multifamily Housing Construction (except For-Sale Builders) (236116), Land Subdivision (2372)

SIC

Services-To Dwellings & Other Buildings (7340), Land Subdividers & Developers (No Cemeteries) (6552)

akta.pro industry

PRIMARYIMAFABAI

Residential Affordable Housing Development & Construction

Industrials, Manufacturing & Construction/Construction & Civil Engineering/Residential Building Construction

SECONDARYBPAGALAC

Affordable Housing & Community Development (Housing, Community Land Trusts)

Business & Public Services/Nonprofit, NGO & Social Services/Social Enterprises & Impact Organizations

SECONDARYIMAFABAL

Residential Land Development & Subdivision Homebuilding (Build-to-Sell Communities)

Industrials, Manufacturing & Construction/Construction & Civil Engineering/Residential Building Construction

Keywords

• Affordable housing construction
• Homeownership programs
• Home repair services
• Thrift retail store
• Volunteer housing nonprofit

Headquarters

HQ city

Christiansburg

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Supply Chain, Infrastructure, Marketing or Sales

Revenue model

1. Donations and Contributions: The organization raises funds through individual donations, corporate sponsorships, grants, and matching gift programs. Donors can give online, by mail, or through planned giving vehicles such as bequests, charitable trusts, gifts of life insurance, and retirement benefits.
2. Habitat ReStore Retail Operations: Habitat ReStore sells donated and gently-used furniture, appliances, building materials, and home improvement items. The store generates revenue while redirecting items from landfills. Pickup services are offered for donations in Blacksburg, Christiansburg, Radford, and select NRV areas.
3. Cars for Homes Vehicle Donation Program: Vehicle donation program accepting cars, trucks, RVs, boats, motorcycles, and other vehicles (running or not). Between 84% and 87% of gross revenue from vehicle sales goes directly to Habitat. Forbes Advisor has recognized this as one of the best vehicle donation programs for 3 consecutive years.
4. Coupon Card Sales: $25 Coupon Cards sold containing discounts from local businesses, valid through June 30, 2027. Proceeds directly support construction of affordable housing.
5. Home Sales: Homes are built and sold at cost to prequalified households with low- or no-interest loans. Costs are kept low through donated materials and volunteer labor. No profits are made on home sales.
6. HabitatNRV Merchandise Store: Online merch store selling t-shirts, mugs, totes, and hoodies. Products are printed on-demand and shipped directly to customers. A portion of proceeds supports Habitat's mission.

Pricing tiers

Go-to-market motion1 record

Distribution channels5 records

Marketing channels7 records

Core offering

Habitat for Humanity of the New River Valley builds and sells affordable homes at cost to prequalified low-income working families using donated materials, volunteer labor, and low- or no-interest mortgages. The organization also delivers critical home repair services to existing low-income homeowners and operates Habitat ReStore, a thrift retail store selling donated furniture, appliances, and building materials to fund affordable housing construction.

Product overview

Habitat for Humanity of the New River Valley operates as a nonprofit housing organization offering a comprehensive portfolio of programs centered on affordable homeownership. The core offerings include the Affordable Homeownership Program (building and selling homes with low/no-interest loans and sweat equity requirements), the Home Repair Program (critical repairs for existing homeowners), and the Habitat ReStore (a thrift store accepting donated home goods and building materials). Major development projects include the Airport Road Townhomes (11 affordable units in Blacksburg) and completed Pearisburg townhomes. Supporting programs include Cars for Homes (vehicle donations), Coupon Cards, the HabitatNRV Merch Store, Community Events, Women Build initiatives, the Floyd Initiative for Safe Housing (FISH), and Homebuyer Inquiry services. The organization serves Floyd, Giles, Montgomery, Pulaski Counties, and Radford City, operating under the New River Home Trust to ensure perpetual affordability of its housing stock.

Differentiator

Problem solved

Functional benefit

Brands

• Coupon Card: A $25 coupon card packed with exclusive deals and discounts from local businesses, valid through June 30, 2027. Proceeds support construction of affordable housing in the New River Valley.
• Cars for Homes

Products and services

• Affordable Homeownership Program Builds and sells homes at cost with low- or no-interest loans to households demonstrating need, ability to pay, and willingness to partner. Families invest sweat equity hours into building their homes and pay less per month than they previously paid in rent.
• Airport Road Townhomes Development of 11 affordable two-story craftsman-style three-bedroom townhomes on Airport Road in Blacksburg, Virginia, priced nearly 40% below market rate, built to EarthCraft and National Green Building Standards with accessibility features for aging-in-place. Project projected to complete Fall 2026 with partial funding from Virginia DHCD and the Town of Blacksburg.
• Home Repair Program Provides critical home repairs for homeowners in Montgomery, Giles, Floyd, Pulaski Counties, and the City of Radford with household income below 80% of Area Median Income. Helps older adults and homeowners stay safely in their homes through accessibility improvements and essential repairs.
• Habitat ReStore Home improvement thrift store and donation center at 1675 N Franklin St, Christiansburg, selling donated gently-used furniture, appliances, building materials, and fixtures to support affordable housing initiatives while redirecting waste from landfills. Open Tuesday–Saturday 10am–6:30pm.
• Donation Pickup Services Free pickup service for donated items from donors in Blacksburg, Christiansburg, Radford, and other select NRV areas. Accepts furniture, appliances, doors, windows, and unused contractor items.
• Coupon Card $25 Coupon Card offering exclusive deals and discounts from 15+ local businesses, valid through June 30, 2027. Proceeds directly support construction of affordable housing in the New River Valley.
• Cars for Homes Vehicle donation program accepting cars, trucks, RVs, vans, SUVs, boats, and motorcycles (running or not) with free towing. Between 84% and 87% of gross revenue from vehicle sales goes directly to Habitat for Humanity. Forbes Advisor recognized it as one of the best vehicle donation programs for 3 consecutive years.
• HabitatNRV Merch Store Online merchandise store selling t-shirts, mugs, totes, and hoodies printed on-demand via Bonfire and shipped directly to customers. A portion of proceeds supports building strength, stability, self-reliance, and shelter in the New River Valley.
• Floyd Initiative for Safe Housing (FISH) Program established in 2017 by local volunteers in Floyd County to provide critical repairs so neighbors can live in homes that are safe, warm, and dry. Also educates Floyd County residents on affordable housing needs.

Quantifiable outcome

• Homes priced nearly 40% lower than average townhome in Blacksburg area
• +2 more outcomes

Named customers1 record

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration4 records

Feature3 records

Partnerships

Seven partnerships are on record, tiered major, core and minor.

• National Ready Mix Concrete Association's Build with Strength CoalitionmajorStrategic or Co-development Partner · 19 October 2022Partnered with Habitat NRV for the ICF (Insulated Concrete Form) duplex in Pearisburg, building strong and resilient housing using concrete construction.
• Giles County Technology CentermajorStrategic or Co-development Partner · 19 October 2022Students participate in construction projects, providing hands-on learning experience while contributing to Habitat builds.
• Chandler ConcretemajorStrategic or Co-development Partner · 19 October 2022Provided concrete materials and expertise for the ICF duplex project in Pearisburg.
• Floyd Initiative for Safe Housing (FISH)majorStrategic or Co-development Partner · 1 January 2017Established in 2017 by local volunteers in Floyd County. Provides critical repairs for neighbors so everyone can live in a home that is safe, warm and dry. Educates Floyd County residents on affordable housing needs.
• Blacksburg Fire Safety FoundationcoreStrategic or Co-development PartnerDonated the Airport Road site for the 11-townhome development. This land contribution enabled Habitat NRV to pursue the affordable housing project in Blacksburg.
• New River Home Trust, LLC (NRHT)coreStrategic or Co-development PartnerAdministers provisions to ensure homes remain affordable for future generations. Manages the 99-year renewable ground lease, removing land cost from purchase price and restricting future resale prices.
• GiveLocal NRVminorGTM or Marketing PartnerLocal giving platform used for donation collection and community fundraising campaigns.

Scale indicators9 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Mercy Housing: Large national nonprofit affordable housing developer and operator. Comparable in mission of providing affordable homes to low-income families, though Mercy focuses more on multifamily rental rather than Habitat's for-sale model.
• NeighborWorks America: National network of nearly 250 nonprofit affordable housing and community development organizations. Comparable in mission, scale, and operating model, though NeighborWorks affiliates tend to serve larger metro areas.
• Self-Help Ventures Fund: CDFI and nonprofit affiliate of Self-Help Credit Union that finances affordable housing development. Comparable in building affordable homes for low-income families, though Self-Help's approach is more financing-led and broader geographically.
• Habitat for Humanity International: Global parent organization of which Habitat NRV is a local affiliate. Operates the shared brand, donor infrastructure, and operating model that the local affiliate leverages, making it the most directly comparable peer at scale.
• Enterprise Community Partners: National nonprofit that develops and preserves affordable housing across the U.S. Comparable in mission and nonprofit structure, with similar reliance on public-private partnerships, grants, and community land trust arrangements.

Direct peers

• Rebuilding Together: National nonprofit focused on home repair and rehabilitation for low-income homeowners, often powered by volunteers. Directly comparable in mission (critical home repair, Aging-in-Place), volunteer-driven model, and nonprofit structure.
• Habitat for Humanity of Washington, DC: Another urban/suburban Habitat for Humanity affiliate operating the same model of affordable homeownership, volunteer construction, and ReStore retail. Direct peer for benchmarking operational scale, ReStore performance, and development pipeline.

Others

• Grounded Solutions Network: National membership network for community land trusts and shared-equity homeownership programs. Directly comparable in supporting the NRHT-style 99-year ground lease model that Habitat NRV uses to preserve long-term affordability.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xtwitter.com/HabitatNRV
• YouTubeyoutube.com/@HFHNRV
• Facebookfacebook.com/HabitatNRV
• LinkedInlinkedin.com/company/habitat-for-humanity-of-the-new-river-valley
• Instagraminstagram.com/habitatnrv

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles16 records

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Habitat For Humanity, Inc. Of The New River Valley