Sun-n-Sand Hotel

What Sun-n-Sand Hotel does

Sun-n-Sand Hotel is a privately-held Indian hospitality company operating two five-star properties in Maharashtra. The flagship, Sun-n-Sand Mumbai, was commissioned in 1962 at 39 Juhu Beach and is positioned as India's first beachfront hotel, located approximately a 20-minute drive from Mumbai's airport with panoramic Arabian Sea views. The second property, Sun-n-Sand Shirdi, is the only five-star hotel within a ten-minute walking distance of the Sai Baba temple, set on a five-acre landscaped site and operating with a strictly vegetarian, no-alcohol policy. The company additionally maintains a Delhi sales office (Regus, Elegance Tower, Jasola) for corporate and group bookings; the ownership commentary suggests the business is controlled by the Advani family, with no public listing or external equity backing evidenced.

The product portfolio spans seven Mumbai room categories (Superior, Premier, Grande, Executive, Deluxe Ocean View Suite, Deluxe Non-Ocean View Suite, and Luxury Ocean View Suite at 625 sq ft), three Shirdi room categories (Superior, Grande with Open Patio, Sun-n-Sand Suite), five in-house restaurants (AQUA 24-hour coffee shop, Haaochi Chinese restaurant, Checkers and Little Italy in Shirdi plus specialty venues), banquet and meeting infrastructure (Jubilee Room, Anchor Room and Anchor Room B, Beach Front Terrace for up to 900 guests, Board Room, Celebrations Lounge, plus Shirdi banquet facilities for 700 guests), two wellness venues (Bambuq Spa in Mumbai and Kaona Spa & Salon in Shirdi), and the Oceanview Health Club and swimming pool.

Revenue is generated across five streams: (1) per-night room accommodation sold via the Synxis-powered direct website, phone reservations, OTAs, and walk-ins; (2) food and beverage from dine-in, room service, and take-away; (3) annual subscription memberships at the health club and pool priced INR 30,000-135,000 plus GST across single/couple/children tiers and Standard/Happy Hours/Joy Hours bands, plus day-use fees of INR 2,000-2,500 plus GST; (4) banquet and event hosting for weddings, conferences, and corporate meetings on a quote-based pricing model; and (5) wedding planning services with customizable contemporary and classic packages. The underlying technology stack is fully third-party (Synxis booking engine, STAAH-developed website) with no proprietary platform, API surface, or AI capability. The go-to-market targets business and leisure travelers via beachfront and airport-proximity positioning, corporate clients via direct sales (Delhi office) and banquet outreach, Bollywood entertainment industry clients via established celebrity associations, and pilgrimage travelers at Shirdi. CSR is delivered through the wholly-owned Gulson Foundation, including the Skills on Wheels mobile training initiative launched May 2022 in partnership with Gold's Gym, Helen Keller Institute, Agnel Institute Goa, and Le Meridien Nagpur.

Name

Sun-n-Sand Hotel

Legal name

Sun-n-Sand Hotel

Website

https://sunnsandhotel.com

Company type

Private

Founded year

1962

Operating status

Operating

Headcount range

1,001–5,000 employees

Short description

Sun-n-Sand Hotel is a privately-held Indian hospitality company operating two five-star properties—Mumbai's Juhu Beach location (since 1962) and Shirdi's pilgrimage tourism market—serving business and leisure travelers, weddings, corporate events, Bollywood productions, and health-club members.

Ownership category

akta.pro rank

Product category

Luxury Hotels

NAICS

Hotels (except Casino Hotels) and Motels (721110), Hotels (except Casino Hotels) and Motels (72111)

SIC

Hotels, Rooming Houses, Camps & Other Lodging Places (7000), Hotels & Motels (7011)

akta.pro primary industry

Beachfront & Coastal Full-Service Hotels (THAGAAAI)

akta.pro secondary industry

Beachfront & Island Luxury Resorts (THAGACAA)

Keywords

• Luxury hotel accommodation
• Beachfront hospitality services
• Wedding venue planning
• Banquet conference facilities
• Wellness spa services

Headquarters

HQ city

Mumbai

HQ country

India

HQ region

Asia

Offices3 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Supply Chain, Others

Revenue model

1. Room Accommodation: The hotel generates primary revenue through room bookings across multiple room categories including Superior, Premier, Grande, Executive, Deluxe Suites, and Luxury Ocean View Suites. Revenue is generated on a per-night basis with varying rates based on room category and season.
2. Food & Beverage: Multiple dining outlets including AQUA (24-hour coffee shop), Haaochi (Chinese restaurant), and specialty restaurants generate F&B revenue through dine-in, room service, and take-away orders.
3. Health Club & Pool Memberships: The Oceanview Health Club and swimming pool generate revenue through yearly membership programs (single, couple, children) and day usage fees. Membership tiers include standard, happy hours, and joy hours pricing.
4. Banquet & Event Spaces: Revenue from hosting weddings, conferences, and events in multiple venues including Jubilee Room, Anchor Room, Beach Front Terrace (up to 900 guests capacity), and Board Room.
5. Wedding & Celebration Services: The hotel offers comprehensive wedding planning and hosting services with customizable venues and packages for ceremonies and receptions.

Pricing tiers

Go-to-market motion1 record

Distribution channels5 records

Marketing channels6 records

Core offering

Sun-n-Sand Hotel operates two five-star properties — Sun-n-Sand Mumbai (India's first beachfront hotel, established 1962 on Juhu Beach) and Sun-n-Sand Shirdi (near Sai Baba Temple) — providing luxury accommodation across multiple room categories, multiple in-house restaurants, banquet and conference facilities, wellness amenities including health club and spa, and comprehensive wedding planning and hosting services.

Product overview

Sun-n-Sand Hotel operates as a hospitality company with two five-star properties: Sun-n-Sand Mumbai (India's first beachfront hotel, established 1962 on Juhu Beach) and Sun-n-Sand Shirdi (located near Sai Baba Temple). The product portfolio includes accommodation across multiple room categories (Superior, Premier, Grande, Executive Rooms and various Suites), dining venues (AQUA 24-hour coffee shop and Haaochi Chinese restaurant in Mumbai; Checkers and Little Italy in Shirdi), banquet and conference spaces (Jubilee Room, Anchor Room, Beach Front Terrace, Board Room, Celebrations Lounge), wellness facilities (Oceanview Health Club, Bambuq Spa, Kaona Spa & Salon), and wedding planning services. Both properties offer additional amenities including swimming pools, fitness centers, and business facilities. The company also operates CSR initiatives through Gulson Foundation including the Skills on Wheels mobile training program.

Differentiator

Problem solved

Functional benefit

Brands

• AQUA: 24-hour aquatically-themed coffee shop and restaurant at Sun-n-Sand Mumbai offering international, Indian and Asian flavours with buffet meals for breakfast and dinner.
• Haaochi
• Bambuq Spa
• Oceanview Health Club
• Jubilee Room
• Anchor Room
• Beach Front Terrace
• Checkers
• Little Italy
• Kaona Spa & Salon
• Board Room
• Celebrations Lounge

Products and services

• Sun-n-Sand Hotel Mumbai India's first beachfront five-star hotel located on Juhu Beach, Mumbai, offering panoramic views of the Arabian Sea and a 20-minute drive from Mumbai airport. Provides luxury accommodation, dining, banquets, wellness, and wedding services for business and leisure travelers.
• Sun-n-Sand Hotel Shirdi Five-star hotel located a short walking distance from the Sai Baba temple, set amidst five acres of landscaped gardens. Only five-star hotel in Shirdi with a strictly vegetarian kitchen and no alcohol policy, catering to pilgrims and leisure visitors.
• AQUA - 24-Hour Coffee Shop Refreshingly designed and aquatically-themed 24-hour coffee shop at Sun-n-Sand Mumbai offering international, Indian, and Asian flavors with buffet meals for breakfast and dinner. Overlooks the Arabian Sea.
• Haaochi Chinese Restaurant Contemporary Chinese restaurant at the Mumbai property featuring sophisticated ambience and regional cuisines of China including Xiang (Hunan), Chuan (Sichuan), and Guangdong (Cantonese), with an elaborate dim sum menu and full-service bar.
• Checkers - 24-Hour Coffee Shop (Shirdi) 24-hour vegetarian coffee shop at Sun-n-Sand Shirdi serving vegetarian savories round the clock with full-service à la carte menu and vegetarian buffet meals.
• Little Italy (Shirdi) Shirdi's first and only vegetarian Italian fine dining restaurant at Sun-n-Sand Shirdi, offering Italian delicacies in a strictly vegetarian setting.
• Banquet & Event Spaces (Mumbai) Professional meeting rooms and banquet venues at Sun-n-Sand Mumbai including Jubilee Room, Anchor Room, Anchor Room B, Beach Front Terrace (up to 900 guests), Board Room, and Celebrations Lounge. Suitable for conferences, corporate meetings, and large-scale wedding receptions.
• Banquet Facilities (Shirdi) Conference room, indoor and outdoor banquet areas at Sun-n-Sand Shirdi with landscaped lawns equipped to serve 700 guests for weddings and reception parties.
• Wedding Planning & Hosting Services Luxury wedding planning at Sun-n-Sand Mumbai's beachfront venue with sea views and photo-opportunity zones. Customizable in contemporary or classic styles with comprehensive catering and hospitality for ceremonies, receptions, sangeet, and mehendi.
• Oceanview Health Club & Swimming Pool Memberships Ocean-view health club and swimming pool at Sun-n-Sand Mumbai offering yearly membership programs for individuals, couples, and children with standard, happy hours, and joy hours pricing tiers, plus day usage options. Pool available 5:00 AM to 5:00 PM daily.
• Bambuq Spa Spa at Sun-n-Sand Mumbai offering popular signature treatments with skilled therapists using infused organic ingredients. Appointments via phone extension.
• Kaona Spa & Salon (Shirdi) Prestigious wellness spa at Sun-n-Sand Shirdi providing rejuvenating, relaxing, cleansing, and detoxifying treatments to hotel residents and visitors.

Quantifiable outcome

• Over 400 people trained through Gulson Learning Centre
• +3 more outcomes

Named customers41 records

Segments6 records

Ideal customer profiles6 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration2 records

Partnerships

Five partnerships are on record, tiered core and minor.

• Gold's Gym Fitness Institute IndiacoreStrategic or Co-development Partner · 1 May 2022Partnership with Gold's Gym for fitness trainer certification program under Skills on Wheels initiative. Successfully completed 2 batches in Pune and Nanded with 28 graduates certified as fitness trainers, creating employment opportunities in the fitness industry.
• Helene Keller Institute for Deaf and DeafblindcoreStrategic or Co-development PartnerCollaboration for skills development programs for differently abled individuals. Completed bakery course with students of Helen Keller Institute to produce and sell bakery products. Also conducted sensitization workshop on disability in hospitality industry.
• Gulson FoundationcoreStrategic or Co-development PartnerPublic Charitable Trust serving as implementing agency for Sun-n-Sand's CSR activities including Gulson Learning Centre skills training, Skills on Wheels mobile training, hospitality training programs, and disability inclusion initiatives.
• Agnel Institute of Entrepreneurship Development, GoaminorStrategic or Co-development PartnerPartnership for hospitality training program in Goa. Students from Rajapur and Satara being trained in Hospitality - Bar Tending at Goa location.
• Le Meridien NagpurminorStrategic or Co-development PartnerHospitality training partnership providing skills training for underprivileged youth from rural and tribal villages in Nagpur, focusing on Housekeeping domain.

Scale indicators9 records

Recent moves5 records

Expansion highlights4 records

Broad incumbents

• Taj Mahal Palace, Mumbai: Iconic heritage luxury hotel in Mumbai and the flagship of India's largest hotel chain; broader portfolio and scale than Sun-n-Sand but competes directly for heritage-seeking luxury leisure and event business at the top end.

Direct peers

• The Oberoi Mumbai: Luxury 5-star hotel in Mumbai targeting business and leisure travellers with premium rooms, multiple restaurants and banqueting — directly comparable full-service luxury positioning against Sun-n-Sand Mumbai.
• Grand Hyatt Mumbai: Luxury 5-star full-service hotel in Mumbai with extensive F&B, large banqueting capacity and a similar mix of leisure and corporate guests; competes for the same premium-stay and event wallet.
• Trident Bandra Kurla: Upscale 5-star business hotel in Mumbai with strong banqueting and F&B; competes for the corporate-event and business-leisure segment that Sun-n-Sand targets with its Anchor/Jubilee/Board Room venues.
• The Leela Mumbai: Luxury 5-star full-service hotel near Mumbai airport, offering premium rooms, banqueting and dining similar to Sun-n-Sand Mumbai; comparable pricing tier and corporate-event focus.
• JW Marriott Mumbai Juhu: The closest direct competitor to Sun-n-Sand Mumbai: a 5-star luxury hotel located on the same Juhu Beach frontage, competing for the same leisure and business travellers with comparable room, F&B and banquet offerings.
• ITC Maratha Mumbai: Luxury 5-star full-service hotel near Mumbai airport serving business and leisure travellers with extensive banqueting — a close substitute for Sun-n-Sand Mumbai's airport-adjacent proposition.
• Sahara Star Mumbai: 5-star full-service hotel in the Mumbai airport vicinity targeting business and leisure travellers with multiple dining venues and banqueting — directly comparable GTM and customer mix.

Peers

• St. Regis Mumbai:

Market position

Strengths5 records

Weaknesses5 records

Competitive moat2 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/Sunnsandhotel
• Instagraminstagram.com/sunnsandhotel
• Xx.com/sunnsandhotel
• LinkedInlinkedin.com/company/sunnsandhotel

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Sun-n-Sand Hotel