Syndicates.Racing

What Syndicates.Racing does

Syndicates.Racing is an Ireland-based racehorse ownership syndication platform founded in 2019 in Naas by Jack Cantillon, with co-founder John Bourke. The company enables individual consumers to purchase fractional shares (typically 1%, 2.5%, 5%, 10%, or 20%) in trained racehorses competing in both flat and National Hunt racing under elite Irish and UK trainers including Willie Mullins, Joseph O'Brien, Gordon Elliott, Henry De Bromhead, and Johnny Murtagh. Operating across Ireland, the UK, France, the USA, and Australia with more than 35 horses in training and over 1,000 owners worldwide, Syndicates.Racing positions fractional ownership as a route to experience top-flight racing without the capital required for sole ownership.

Name

Syndicates.Racing

Legal name

Syndicates.Racing

Website

https://syndicates.racing

Company type

Private

Founded year

2019

Operating status

Operating

Headcount range

1–10 employees

Short description

Syndicates.Racing is an Ireland-based racehorse syndication platform that sells fractional shares (1% to 20%) in trained racehorses, serving over 1,000 individual owners across five countries with elite trainers, a breeding vertical, and a proprietary owner app.

Ownership category

akta.pro rank

Product category

Racehorse Ownership Syndicates

NAICS

Sports Teams and Clubs (711211), Horses and Other Equine Production (11292)

SIC

Services-Racing, Including Track Operation (7948)

akta.pro primary industry

Racehorse Ownership, Syndication & Investment Platforms (MPAEADAG)

akta.pro secondary industries

Breeding & Bloodstock (Stud Farms, Sales/Auctions) (MPAEADAH), Training, Stables & Equine Services (MPAEADAI)

Keywords

• Racehorse ownership syndicates
• Thoroughbred breeding shares
• Equine investment syndication
• Horse racing ownership
• Bloodstock syndication services

Headquarters

HQ city

Naas

HQ country

Ireland

HQ region

Europe

Offices3 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Operations, Supply Chain, Personnel, Marketing or Sales, Infrastructure

Revenue model

1. Share Sales (Equity): One-time purchase of ownership shares in racehorses, typically sold in 1%, 2.5%, 5%, 10%, and 20% increments. Each share represents pro-rata ownership including prize money distribution and sale proceeds.
2. Monthly Maintenance Fees: Quarterly maintenance fees covering training fees, veterinary fees, transport, farrier services, and syndicate management. Costs are capped per agreement, providing financial security for owners.
3. Prize Money Distribution: Net prize money (minus race-day expenses) distributed annually to unit holders. Flat horses distribute in Q1; National Hunt horses distribute during summer spelling period.
4. Horse Sale Commissions: 7.5% commission on all syndicate horse sales. Sale proceeds (net of commission and expenses) distributed pro-rata to equity holders.
5. Breeding Syndicate Fees: Fees for participation in breeding syndicates including mare ownership shares, covering fees, and foal share arrangements.
6. Stallion Nominations: Breeding fees for proprietary stallions Far Above (€5,000), Fifty Stars (€3,000 or €1,500 for filly foals), and Bouttemont.

Pricing tiers

Go-to-market motion3 records

Distribution channels4 records

Marketing channels9 records

Core offering

Syndicates.Racing organises racehorse ownership syndicates by selling fractional shares (1% to 20%) in trained racehorses to individual owners. The company also runs breeding syndicates offering mare ownership, foal shares, and access to proprietary stallions (Far Above, Fifty Stars, Bouttemont), along with an annual Bargain Breezer breeze-up buying syndicate. Owners receive managed care, training updates, race-day experiences, and community engagement via a proprietary Racing Manager app, WhatsApp groups, and weekly newsletter.

Product overview

Syndicates.Racing operates as a racehorse ownership platform offering shared ownership in trained racehorses and breeding prospects. The core product enables individuals to purchase shares ranging from 1% to 20% in horses trained by leading Irish and UK trainers. The offering is supported by The Racing Manager proprietary app, dedicated WhatsApp community groups, and the Sunday Syndicates Post newsletter. The company also runs the Bargain Breezer breeze-up buying syndicate and a breeding syndicate with resident stallions Far Above, Fifty Stars, and Bouttemont. Educational insights content and farm events at Tinnakill House complement the ownership experience.

Differentiator

Problem solved

Functional benefit

Products and services

• Racehorse Ownership Shares
• Breeding Syndicate
• Bargain Breezer Syndicate

Quantifiable outcome

• 50% winners to runners strike rate with 2-year-olds in 2024
• +4 more outcomes

Named customers5 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Eight partnerships are on record, tiered core, flagship and minor.

• Anglesey LodgecoreOthersIrish veterinary practice providing world-class medical care for horses at Tinnakill. Jack Cantillon comes from a family of vets, and this partnership ensures expert veterinary oversight for all horses in their care.
• Richie LawlercoreOthersFarrier services for hoof care at Tinnakill. Given that the foot is the most important part of the horse, Richie's expertise in hoof protection and prevention is critical to horse health and performance.
• Gain Horse FeedcoreOthersPrimary horse feed supplier for Tinnakill House. Dermot Cantillon (Jack's father) holds a Masters in Equine Nutrition from University of Kentucky, emphasizing the family's commitment to optimal nutrition.
• Tinnakill HouseflagshipStrategic or Co-development PartnerFamily farm owned by Jack Cantillon's family, converted into one of Ireland's leading nurseries for racehorses. Has produced four Group 1 winners and serves as the primary rest destination for Syndicates.Racing horses between races.
• RossdalescoreOthersUK veterinary practice, with Tom O'Keefe providing sales vetting for purchases. This relationship provides competitive advantage at auction by offering expert guidance on issues to avoid and opportunities presenting value.
• Meta OsbornecoreOthersJack's mother and leading expert in equine welfare with a master's degree in animal welfare from University of Edinburgh. Leads comprehensive welfare plan design for all racehorses, ensuring well-being during and after racing careers.
• Irish National StudcoreStrategic or Co-development PartnerPartner facility where Syndicates.Racing foals their mares. Provides access to premium breeding facilities and industry expertise.
• ITBA (Irish Thoroughbred Breeders Association)minorOthersIndustry association through which founders Dermot Cantillon and Meta Osborne were inducted into the ITBA Hall of Fame, recognizing their contributions to the industry.

Scale indicators8 records

Recent moves6 records

Expansion highlights6 records

Others

• Airlie Stud: Irish stud farm offering bloodstock sales, breeding, and stallion services — comparable to Syndicates.Racing's breeding-adjacent operations as a service provider in the Irish thoroughbred ecosystem rather than as a direct syndication competitor.
• Irish National Stud: State-owned breeding facility in County Kildare, Ireland, and existing partner of Syndicates.Racing for foaling services — provides infrastructure rather than direct competition, but a key ecosystem enabler in the company's breeding supply chain.

Direct peers

• Owners Group: UK-based fractional racehorse ownership platform allowing individual investors to purchase shares in racehorses with active trainer placement — direct competitor in syndication mechanics and target customer segments.
• Hot To Trot Racing Syndicates: UK-based horse racing syndicate offering ownership shares in flat and National Hunt horses across multiple trainers — comparable fractional-ownership model with similar entry-price positioning aimed at enthusiast owners.
• Highclere Racing: Established UK racehorse syndicate founded by Harry Herbert, offering fractional ownership of horses trained by top UK and Irish trainers including a presence at Royal Ascot and Cheltenham — direct peer in share-based ownership targeting enthusiast owners.
• Middleham Park Racing: UK-based leading racehorse syndicate offering fractional ownership shares across multiple trainers and horses — operates a near-identical model to Syndicates.Racing, with community engagement, festival-level placement, and a comparable target market of enthusiast and investment-minded owners.

Broad incumbents

• Juddmonte Farms: Major international thoroughbred breeding and racing operation with significant stallion and broodmare holdings across the UK and USA — comparable in breeding depth but operates through direct ownership rather than fractional syndication.
• Aga Khan Stables: Major European thoroughbred racing and breeding operation based in France and Ireland — overlaps with Syndicates.Racing's Irish breeding activities and competes indirectly for premier trainer and stallion relationships.
• Godolphin: Major global thoroughbred racing and breeding operation owned by Sheikh Mohammed, operating Kildangan Stud in Ireland (where Syndicates.Racing team member Aimee previously worked) — competes for top trainers, bloodstock, and premier-festival placement at massive scale.
• Coolmore Stud: World's largest thoroughbred breeding operation with premier stallion rosters and racing interests across multiple continents — overlaps with Syndicates.Racing's breeding and stallion operations but at vastly greater scale, and competes indirectly for bloodstock and trainer talent.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/SyndicatesHQ
• YouTubeyoutube.com/@syndicates.racing
• Facebookfacebook.com/SyndicatesRacing
• Instagraminstagram.com/syndicates.racing
• TikToktiktok.com/@syndicates.racing
• LinkedInlinkedin.com/company/syndicates-racing

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Syndicates.Racing