Syndicates.Racing
Syndicates.Racing is an Ireland-based racehorse syndication platform that sells fractional shares (1% to 20%) in trained racehorses, serving over 1,000 individual owners across five countries with elite trainers, a breeding vertical, and a proprietary owner app.
- Company typePrivate
- Founded2019
- HeadquartersNaas, Ireland
- Headcount1–10
- GTM typeB2C
- OfferingServices
What Syndicates.Racing does
Syndicates.Racing is an Ireland-based racehorse ownership syndication platform founded in 2019 in Naas by Jack Cantillon, with co-founder John Bourke. The company enables individual consumers to purchase fractional shares (typically 1%, 2.5%, 5%, 10%, or 20%) in trained racehorses competing in both flat and National Hunt racing under elite Irish and UK trainers including Willie Mullins, Joseph O'Brien, Gordon Elliott, Henry De Bromhead, and Johnny Murtagh. Operating across Ireland, the UK, France, the USA, and Australia with more than 35 horses in training and over 1,000 owners worldwide, Syndicates.Racing positions fractional ownership as a route to experience top-flight racing without the capital required for sole ownership.
Syndicates.Racing firmographics
Firmographics- Name
- Syndicates.Racing
- Legal name
- Syndicates.Racing
- Website
- https://syndicates.racing
- Company type
- Private
- Founded year
- 2019
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Syndicates.Racing is an Ireland-based racehorse syndication platform that sells fractional shares (1% to 20%) in trained racehorses, serving over 1,000 individual owners across five countries with elite trainers, a breeding vertical, and a proprietary owner app.
- Ownership category
- akta.pro rank
Syndicates.Racing industry classification
Industry- Product category
- Racehorse Ownership Syndicates
- NAICS
- Sports Teams and Clubs (711211), Horses and Other Equine Production (11292)
- SIC
- Services-Racing, Including Track Operation (7948)
- akta.pro primary industry
- Racehorse Ownership, Syndication & Investment Platforms (MPAEADAG)
- akta.pro secondary industries
- Breeding & Bloodstock (Stud Farms, Sales/Auctions) (MPAEADAH), Training, Stables & Equine Services (MPAEADAI)
Keywords
Where Syndicates.Racing is headquartered
LocationHeadquarters
- HQ city
- Naas
- HQ country
- Ireland
- HQ region
- Europe
Offices3 records
Markets served
Syndicates.Racing business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Operations, Supply Chain, Personnel, Marketing or Sales, Infrastructure
Revenue model
- Share Sales (Equity): One-time purchase of ownership shares in racehorses, typically sold in 1%, 2.5%, 5%, 10%, and 20% increments. Each share represents pro-rata ownership including prize money distribution and sale proceeds.
- Monthly Maintenance Fees: Quarterly maintenance fees covering training fees, veterinary fees, transport, farrier services, and syndicate management. Costs are capped per agreement, providing financial security for owners.
- Prize Money Distribution: Net prize money (minus race-day expenses) distributed annually to unit holders. Flat horses distribute in Q1; National Hunt horses distribute during summer spelling period.
- Horse Sale Commissions: 7.5% commission on all syndicate horse sales. Sale proceeds (net of commission and expenses) distributed pro-rata to equity holders.
- Breeding Syndicate Fees: Fees for participation in breeding syndicates including mare ownership shares, covering fees, and foal share arrangements.
- Stallion Nominations: Breeding fees for proprietary stallions Far Above (€5,000), Fifty Stars (€3,000 or €1,500 for filly foals), and Bouttemont.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | One time | Standard share increments from 1% to 20% |
| Subscription | Annual | Quarterly maintenance covering all horse care costs |
| Subscription | Pay-as-you-go | Stallion nomination fees |
Go-to-market motion3 records
Distribution channels4 records
Marketing channels9 records
Syndicates.Racing product offering
Product offeringCore offering
Syndicates.Racing organises racehorse ownership syndicates by selling fractional shares (1% to 20%) in trained racehorses to individual owners. The company also runs breeding syndicates offering mare ownership, foal shares, and access to proprietary stallions (Far Above, Fifty Stars, Bouttemont), along with an annual Bargain Breezer breeze-up buying syndicate. Owners receive managed care, training updates, race-day experiences, and community engagement via a proprietary Racing Manager app, WhatsApp groups, and weekly newsletter.
Product overview
Syndicates.Racing operates as a racehorse ownership platform offering shared ownership in trained racehorses and breeding prospects. The core product enables individuals to purchase shares ranging from 1% to 20% in horses trained by leading Irish and UK trainers. The offering is supported by The Racing Manager proprietary app, dedicated WhatsApp community groups, and the Sunday Syndicates Post newsletter. The company also runs the Bargain Breezer breeze-up buying syndicate and a breeding syndicate with resident stallions Far Above, Fifty Stars, and Bouttemont. Educational insights content and farm events at Tinnakill House complement the ownership experience.
Differentiator
Problem solved
Functional benefit
Products and services
- Racehorse Ownership Shares
- Breeding Syndicate
- Bargain Breezer Syndicate
Quantifiable outcome
- 50% winners to runners strike rate with 2-year-olds in 2024
- +4 more outcomes
Companies that use Syndicates.Racing
Customer profileNamed customers5 records
Segments4 records
Ideal customer profiles3 records
Syndicates.Racing technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
Syndicates.Racing partnerships and signals
Strategic signalPartnerships
Eight partnerships are on record, tiered core, flagship and minor.
- Anglesey LodgecoreIrish veterinary practice providing world-class medical care for horses at Tinnakill. Jack Cantillon comes from a family of vets, and this partnership ensures expert veterinary oversight for all horses in their care.
- Richie LawlercoreFarrier services for hoof care at Tinnakill. Given that the foot is the most important part of the horse, Richie's expertise in hoof protection and prevention is critical to horse health and performance.
- Gain Horse FeedcorePrimary horse feed supplier for Tinnakill House. Dermot Cantillon (Jack's father) holds a Masters in Equine Nutrition from University of Kentucky, emphasizing the family's commitment to optimal nutrition.
- Tinnakill HouseflagshipFamily farm owned by Jack Cantillon's family, converted into one of Ireland's leading nurseries for racehorses. Has produced four Group 1 winners and serves as the primary rest destination for Syndicates.Racing horses between races.
- RossdalescoreUK veterinary practice, with Tom O'Keefe providing sales vetting for purchases. This relationship provides competitive advantage at auction by offering expert guidance on issues to avoid and opportunities presenting value.
- Meta OsbornecoreJack's mother and leading expert in equine welfare with a master's degree in animal welfare from University of Edinburgh. Leads comprehensive welfare plan design for all racehorses, ensuring well-being during and after racing careers.
- Irish National StudcorePartner facility where Syndicates.Racing foals their mares. Provides access to premium breeding facilities and industry expertise.
- ITBA (Irish Thoroughbred Breeders Association)minorIndustry association through which founders Dermot Cantillon and Meta Osborne were inducted into the ITBA Hall of Fame, recognizing their contributions to the industry.
Scale indicators8 records
Recent moves6 records
Expansion highlights6 records
Syndicates.Racing competitors and assessment
Company assessmentOthers
- Airlie Stud: Irish stud farm offering bloodstock sales, breeding, and stallion services — comparable to Syndicates.Racing's breeding-adjacent operations as a service provider in the Irish thoroughbred ecosystem rather than as a direct syndication competitor.
- Irish National Stud: State-owned breeding facility in County Kildare, Ireland, and existing partner of Syndicates.Racing for foaling services — provides infrastructure rather than direct competition, but a key ecosystem enabler in the company's breeding supply chain.
Direct peers
- Owners Group: UK-based fractional racehorse ownership platform allowing individual investors to purchase shares in racehorses with active trainer placement — direct competitor in syndication mechanics and target customer segments.
- Hot To Trot Racing Syndicates: UK-based horse racing syndicate offering ownership shares in flat and National Hunt horses across multiple trainers — comparable fractional-ownership model with similar entry-price positioning aimed at enthusiast owners.
- Highclere Racing: Established UK racehorse syndicate founded by Harry Herbert, offering fractional ownership of horses trained by top UK and Irish trainers including a presence at Royal Ascot and Cheltenham — direct peer in share-based ownership targeting enthusiast owners.
- Middleham Park Racing: UK-based leading racehorse syndicate offering fractional ownership shares across multiple trainers and horses — operates a near-identical model to Syndicates.Racing, with community engagement, festival-level placement, and a comparable target market of enthusiast and investment-minded owners.
Broad incumbents
- Juddmonte Farms: Major international thoroughbred breeding and racing operation with significant stallion and broodmare holdings across the UK and USA — comparable in breeding depth but operates through direct ownership rather than fractional syndication.
- Aga Khan Stables: Major European thoroughbred racing and breeding operation based in France and Ireland — overlaps with Syndicates.Racing's Irish breeding activities and competes indirectly for premier trainer and stallion relationships.
- Godolphin: Major global thoroughbred racing and breeding operation owned by Sheikh Mohammed, operating Kildangan Stud in Ireland (where Syndicates.Racing team member Aimee previously worked) — competes for top trainers, bloodstock, and premier-festival placement at massive scale.
- Coolmore Stud: World's largest thoroughbred breeding operation with premier stallion rosters and racing interests across multiple continents — overlaps with Syndicates.Racing's breeding and stallion operations but at vastly greater scale, and competes indirectly for bloodstock and trainer talent.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Syndicates.Racing social profiles
Digital presenceSyndicates.Racing financial estimates
Financial estimateRevenue estimate
Valuation estimate
Syndicates.Racing leadership team
Management profileNumber of profiles
Profiles3 records
Syndicates.Racing funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Syndicates.Racing M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Syndicates.Racing
What does Syndicates.Racing do?
Syndicates.Racing organises racehorse ownership syndicates by selling fractional shares (1% to 20%) in trained racehorses to individual owners. The company also runs breeding syndicates offering mare ownership, foal shares, and access to proprietary stallions (Far Above, Fifty Stars, Bouttemont), along with an annual Bargain Breezer breeze-up buying syndicate. Owners receive managed care, training updates, race-day experiences, and community engagement via a proprietary Racing Manager app, WhatsApp groups, and weekly newsletter.
Is Syndicates.Racing a public or private company?
Syndicates.Racing is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Syndicates.Racing founded?
Syndicates.Racing was founded in 2019. It employs 1 to 10 people.
Where is Syndicates.Racing based?
Syndicates.Racing is headquartered in Naas, Ireland, in the Europe region.
How does Syndicates.Racing make money?
Six revenue lines are on record. Share Sales (Equity) is the primary driver. The others are monthly Maintenance Fees, prize Money Distribution, horse Sale Commissions, breeding Syndicate Fees and stallion Nominations.
Who are Syndicates.Racing's main competitors?
Others on record are Airlie Stud and Irish National Stud. Direct peers are Owners Group, Hot To Trot Racing Syndicates, Highclere Racing and Middleham Park Racing. Broad incumbents are Juddmonte Farms, Aga Khan Stables, Godolphin and Coolmore Stud.
Does Syndicates.Racing have an API?
No public API is recorded for Syndicates.Racing.
What industry is Syndicates.Racing in?
Syndicates.Racing's product category is Racehorse Ownership Syndicates. Its primary akta.pro industry code is MPAEADAG, Racehorse Ownership, Syndication & Investment Platforms, with a secondary code of MPAEADAH, Breeding & Bloodstock (Stud Farms, Sales/Auctions). Its NAICS code is 711211 and its SIC code is 7948.