Highland Springs Country Club, Incorporated

What Highland Springs Country Club, Incorporated does

Highland Springs Country Club, Incorporated operates a private, member-owned country club on 600 acres in Springfield, Missouri. Founded in 1989 by developer John Q. Hammons, the club functions as the recreational centerpiece of a master-planned, gated residential community of more than 300 single-family lots in the Ozarks region. Core amenities include an 18-hole, par-72 championship golf course spanning 7,115 yards designed by Robert Trent Jones II, with Zoysia fairways and A-1/A-4 Bentgrass greens; a 42,000-square-foot three-story clubhouse with limestone, wood, and glass architecture; three Nova Court cushioned tennis surfaces, a Har-Tru clay court, four pickleball courts; an Olympic-sized U-shaped swimming pool with diving board, splash pad, and wading pool; and a 2,200-square-foot golf pro shop offering premium apparel and custom fitting. The club has hosted the PGA Korn Ferry Tour Price Cutter Charity Championship for over 30 consecutive years.

Operations run on Jonas Club Software, which powers member management, tee time booking, the club website, and the My HSCC mobile application. Revenue is generated through monthly membership dues across multiple tiers (Golf, Social, Corporate, Non-Resident, Macha under 40, and Junior Golf add-ons), one-time initiation fees and deposits, food and beverage operations (fine and casual dining, lounge Nineteen, banquet catering), golf shop merchandise sales, tournament entry fees, and private golf instruction. Membership access is gated: prospective members must be sponsored by an existing member, complete an application with a $1,000 minimum deposit and $400 non-refundable screening fee, and receive approval from the Membership Committee and Board of Directors. An auto-draft payment program became mandatory for all new members effective January 1, 2025, formalizing recurring billing.

The customer base spans four principal personas — Golf Enthusiasts (primary), Social/Family Members, Corporate Members, and Junior Members ages 5-26 — supported by year-round programming including Little Linksters, PGA Jr. League, Junior Day Camps, and the competitive Barracudas swim team. Marketing channels are weighted heavily toward member referrals, tournament sponsorships with regional businesses, the club website and mobile app, and a monthly newsletter. Distribution is direct-to-consumer with no public-facing digital sales motion; member onboarding is conducted via the Director of Membership & Marketing.

Name

Highland Springs Country Club, Incorporated

Legal name

Highland Springs, LLC

Website

https://www.highlandsprings.com

Company type

Private

Founded year

1989

Operating status

Operating

Short description

Highland Springs Country Club is a private, member-owned country club on 600 acres in Springfield, Missouri. Founded in 1989, it provides championship golf, tennis, aquatics, dining, and social amenities to sponsored members and residents of an adjoining 300-lot gated community.

Ownership category

akta.pro rank

Product category

Private Country Club Services

NAICS

Golf Courses and Country Clubs (71391)

SIC

Services-Membership Sports & Recreation Clubs (7997)

akta.pro primary industry

Golf Courses & Golf Facilities (MPAKAEAD)

Keywords

• Private country club
• Golf course memberships
• Tennis and pickleball facilities
• Aquatic recreation center
• Banquet and event dining

Headquarters

HQ city

Springfield

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Supply Chain, Marketing or Sales, Technology or R&D

Revenue model

1. Membership Dues: Recurring monthly membership dues across Golf, Social, and Corporate categories. Junior Golf Memberships available as add-ons at $500/year or $1,200/year for Extension tier.
2. Food & Beverage: Fine and casual dining, poolside snack bar, lounge Nineteen, and banquet catering services. Dining room open Tuesday-Sunday with varying hours. Auto-draft payment program for monthly account balances.
3. Golf Shop Merchandise: 2,200 square foot golf shop featuring men's and women's apparel brands including Under Armour, Greyson, Travis Mathew, Johnnie-O, Greg Norman, plus accessories, sunglasses, and custom club fitting services.
4. Tournament Entry Fees: Revenue from member tournaments including Tartan Classic Ladies Invitational, The Highlander Member-Guest event, Men's Stroke Play Championship, and various other club events.
5. Golf Instruction & Custom Fitting: Private and group lessons, custom club fitting services provided by Director of Golf Erick Womack, PGA using equipment from major brands.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels4 records

Core offering

Highland Springs Country Club is a private golf, tennis, aquatics, dining, and social club built around an 18-hole Robert Trent Jones II championship course and a 42,000-square-foot clubhouse on 600 acres in Springfield, Missouri. Access is restricted to members (and their guests) who apply through a sponsorship-and-board approval process and pay recurring monthly dues across Golf, Social, Corporate, Non-Resident, Macha, and Junior tiers. The club supplements dues with food & beverage service, pro shop merchandise, golf instruction and custom fitting, tournament entry fees, and banquet/catering for up to 300 guests.

Product overview

Highland Springs Country Club is a comprehensive private club offering a unified portfolio of recreational and social amenities centered around its championship 18-hole Robert Trent Jones II golf course, tennis and pickleball facilities, Olympic-sized aquatic center, and full-service clubhouse with dining. The club operates as a single integrated lifestyle destination, with products organized into core recreational facilities (Golf Course, Tennis & Pickleball, Aquatics, Clubhouse & Dining) and supplementary programs (Golf Pro Shop, My HSCC Mobile App, Practice Facilities, Tournament Programs, Family Lifestyle Programs, and Barracudas Swim Team). Membership categories include Golf, Social, and Corporate memberships with various add-on options for juniors and non-residents.

Differentiator

Problem solved

Functional benefit

Products and services

• Championship Golf Course
• Tennis & Pickleball Facilities
• Aquatics Center
• Clubhouse & Banquet/Dining Facilities
• Golf Pro Shop
• Annual Tournament Program
• Golf Instruction & Custom Club Fitting
• Junior Golf Program
• Barracudas Swim Team
• Family Lifestyle Events
• My HSCC Mobile App
• Membership Program

Quantifiable outcome

• 5 consecutive years of 1st Place at Swim Team Club Championships
• +1 more outcomes

Named customers4 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Ten partnerships are on record, tiered minor and core.

• DT EngineeringminorGTM or Marketing Partner · 10 June 2026Underwriter sponsor for the 2026 Tartan Classic Ladies Golf Invitational tournament.
• Graddy Real EstateminorGTM or Marketing Partner · 10 June 2026Grand Sponsor for the 2026 Tartan Classic Ladies Golf Invitational.
• KienstraminorGTM or Marketing Partner · 10 June 2026Grand Sponsor for the 2026 Tartan Classic Ladies Golf Invitational.
• BradyminorGTM or Marketing Partner · 10 June 2026Presenting Sponsor for the 2026 Tartan Classic Ladies Golf Invitational.
• Women Connect 4 Good / C.O.R.A. MedminorGTM or Marketing Partner · 10 June 2026Presenting Sponsor for the 2026 Tartan Classic Ladies Golf Invitational.
• Chip & Marlene CookminorGTM or Marketing Partner · 10 June 2026Underwriter sponsors for the 2026 Tartan Classic Ladies Golf Invitational.
• Aesthetic Med StudiominorGTM or Marketing Partner · 10 June 2026Trophy Sponsor for the 2026 Tartan Classic.
• Commerce TrustminorGTM or Marketing Partner · 10 June 2026Trophy Sponsor for the 2026 Tartan Classic.
• Kris Yocum Agency / State FarmminorGTM or Marketing Partner · 10 June 2026Trophy Sponsor for the 2026 Tartan Classic.
• Jonas Club SoftwarecoreTechnology or Integration · 10 June 2026Technology platform provider powering the club website, member management system, tee time booking, and mobile app (My HSCC).

Scale indicators7 records

Recent moves7 records

Expansion highlights6 records

Regional players

• Big Cedar Lodge: Premier nature-focused resort and golf destination near Branson, MO, with multiple courses and club amenities. Comparable as a SW Missouri / Ozarks premium golf and lifestyle destination competing for the same regional discretionary spend.
• Top of the Rock Golf Course: Gary Player-designed course near Branson, MO, part of the Big Cedar portfolio. Comparable as a regional Missouri championship-caliber venue competing for tournament play, tourism, and premium golf customers in the same Ozarks market.
• Payne Stewart Golf Club: Public-access high-end course in Branson, MO. Comparable as a regional Missouri golf venue competing for similar Ozarks discretionary golf demand, though not a private club model.

Direct peers

• Old Warson Country Club: Private, member-owned country club in St. Louis with championship golf, dining, and aquatics. Comparable as a Missouri-based private golf and social club with tiered memberships and championship pedigree.
• Bellerive Country Club: Historic private golf and country club in St. Louis that has hosted major championships including the PGA Championship. Comparable as a Missouri private club with PGA-tour hosting credentials, full amenities, and tiered membership structure.
• The National Golf Club of Kansas City: Private golf club in the Kansas City area offering championship golf and full country club amenities. Comparable as a Midwestern private club with championship design, tournament programming, and multi-tier memberships.

Broad incumbents

• Kingsmill Resort: Larger resort property with multiple courses, lodging, and full amenities. Comparable in providing a multi-amenity golf and lifestyle destination, though it operates a resort/lodging model rather than a private membership club.
• Pebble Beach Resorts: Iconic destination golf resort with championship pedigree and luxury amenities. Comparable as a high-end golf-centered lifestyle destination with continuous reinvestment and tournament credibility, though at significantly larger scale and as a resort rather than a private club.
• ClubCorp: Large multi-club operator managing a portfolio of private country clubs and golf courses across the U.S. Comparable as a private club operator with tiered memberships, F&B, and tournament programming, though at much greater scale and geographic breadth.

Others

• Jonas Club Software: Technology platform provider powering Highland Springs' website, member management, tee-time booking, and My HSCC mobile app. Comparable as an enabling technology partner rather than a competitive operator.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Highland Springs Country Club, Incorporated