Girl Scouts of Southern Alabama

Name

Girl Scouts of Southern Alabama

Legal name

Girl Scouts of Southern Alabama

Website

https://girlscoutssa.org

Company type

Private

Founded year

1922

Operating status

Operating

Headcount range

11–50 employees

Ownership category

akta.pro rank

Product category

Youth Development Non-Profit Services

NAICS

Educational Support Services (611710), Educational Services (611), Sports and Recreation Instruction (611620)

SIC

Services-Educational Services (8200), Services-Membership Organizations (8600), Hotels, Rooming Houses, Camps & Other Lodging Places (7000)

akta.pro industry

PRIMARYTHAGAOAI

Group Camping & Scout Camps

Travel & Hospitality/Lodging & Accommodation/Camping & Glamping Facilities

SECONDARYEDAMALAO

Life Skills & SEL Camps (Confidence, Executive Function, Social Skills)

Education/Supplemental & Enrichment Programs (Arts, STEM, Language)/Summer & Holiday Enrichment Camps (Multi-Activity, Academic)

Keywords

• Youth development programs
• Girl leadership curriculum
• Summer camp programs
• Membership-based nonprofit
• Cookie fundraising program

Headquarters

HQ city

Mobile

HQ country

United States

HQ region

North America

Offices4 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Infrastructure, Technology or R&D, Others

Revenue model

1. Annual Membership Dues: Annual membership fees collected from girl members ($65) and adult members ($30) annually. The membership year runs from October 1 to September 30. Early renewal discounts of $15 are offered during June-July renewal period.
2. Summer Camp Programs: Fee-based summer camp programs including Sail Away sailing camp at Lake Martin. 6-day, 5-night session priced at $550 per participant. Weekend sessions offered throughout the year at varying price points.
3. Special Events: Revenue generated from special events including Cookie Queens advance screenings ($12/person), Girl Scout Night at the Biscuits ($14/girl, $11/adult), Boots & Boogie line dancing event ($12/person), and outdoor training courses ($30 for adults).
4. Donations and Fundraising: Donations collected through the website to support Girl Scout programming, financial assistance, and camp facilities. Lifetime memberships and fundraising events also contribute.
5. Cookie Program: Annual Girl Scout Cookie Program where girls sell cookies, with proceeds supporting troop activities and council operations. Powered by Digital Cookie platform.

Pricing tiers

Go-to-market motion3 records

Distribution channels6 records

Marketing channels8 records

Core offering

Girl Scouts of Southern Alabama delivers girl-led youth development programming for girls in kindergarten through 12th grade across Southern Alabama through volunteer-led troops, the annual Cookie Program, badges and journeys curriculum, and summer camp experiences. The council also sells related merchandise, hosts ticketed special events, and accepts donations to fund programming. Members manage enrollment and renew through the MyGS online portal.

Product overview

Girl Scouts of Southern Alabama offers a portfolio of programs and services for girls in kindergarten through 12th grade. The core offerings include the Girl Scout Cookie Program (entrepreneurship), Badges and Journeys (skill-building achievements), and Summer Camp programs (including specialized Sail Away Camp sailing program). Members access services through the MyGS online portal for membership management and event registration. The organization also produces the Alabama Girl Report research publication and provides volunteer training programs like Outdoor Essentials Training.

Differentiator

Problem solved

Functional benefit

Products and services

• Girl Scout Cookie Program Annual cookie sales program in which Girl Scouts sell cookies to learn entrepreneurship, financial literacy, and customer engagement skills.
• Badges and Journeys Achievement curriculum allowing Girl Scouts to earn badges and complete journeys across STEM, outdoor, entrepreneurship, and life-skills topics.
• Summer Camp Program Overnight and day camps offering outdoor experiences including camping and outdoor skill development for Girl Scouts.
• Sail Away Sailing Camp Specialized sailing camp at Lake Martin for Cadettes, Seniors, and Ambassadors, with US Sail Small Boat Certification for non-certified sailors.
• MyGS Membership Portal Online portal for Girl Scout members and families to manage memberships, renewals, event registration, and access resources.
• Girl Scout Night at the Biscuits Council-organized baseball game outing for Girl Scouts, families, and supporters priced at $14/girl and $11/adult including a fun patch.
• Cookie Queens Advance Screening Advance movie screening event for Girl Scouts priced at $12 per person of all ages, with exclusive concession specials.
• Boots & Boogie Line Dance Event Council-organized line dancing event for girls and adults priced at $12 per person, including a Brownie Dance badge for Brownies and custom patch for all participants.
• Outdoor Essentials Volunteer Training Training program for adult volunteers covering fire safety, outdoor cooking, knife safety, and shelter-building, priced at $30 for adults.
• Get Ready with Girl Scouts Recruitment Program Recruitment program providing activity books to girls entering kindergarten or first grade who sign up by July 31.

Quantifiable outcome

• Girls involved in Girl Scouting enjoy a brighter future according to the Alabama Girl Report data.

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• Girl Scouts of the USAcoreOthersGSUSA is the national governing body for Girl Scouting in the United States. Girl Scouts of Southern Alabama operates as a local council under GSUSA's umbrella, using Girl Scouts of the USA's intellectual property, programs, and operational support. GSUSA provides the Girl Scout Leadership Experience framework, badge programs, and national brand standards. The council pays national membership dues and operates under GSUSA's charter.

Scale indicators3 records

Recent moves6 records

Expansion highlights6 records

Emerging players

• YWCA USA: National nonprofit focused on empowerment of women and girls through youth programming, camps, and advocacy. Comparable in target demographic (girls/women) and youth-development mission, though with broader social-services scope than scouting.

Direct peers

• Girl Scouts of North-Central Alabama: Sister local Girl Scout council covering the northern portion of Alabama. Co-publishes the Alabama Girl Report with Girl Scouts of Southern Alabama; offers nearly identical programming, membership tiers, and camp operations, making it the closest operational peer.
• Boys & Girls Clubs of America: National network of community-based youth clubs offering after-school programming, leadership development, and summer camps for K-12 youth. Comparable in mission (youth development) and member-funded/membership-supported revenue model.
• Camp Fire: National youth development organization providing out-of-school-time programs, camps, and teen service leadership. Historically a co-equal youth organization alongside Girl Scouts and Boy Scouts; serves a similar K-12 age range with comparable badge/achievement programming.
• Boy Scouts of America (Scouting America): National youth scouting organization delivering badge-based skill development, outdoor experiences, and leadership programs to youth. Directly comparable operating model (troops, camps, ranks, volunteer-led), differing primarily by gender focus.
• 4-H (National 4-H Council): USDA-affiliated youth development organization delivering STEM, agriculture, civic engagement, and outdoor programming through clubs and camps. Comparable as a peer youth-development institution with strong camp and badge-achievement heritage.

Broad incumbents

• American Camp Association: National accreditation body and industry association for organized camps. Comparable not as a direct competitor but as the broader institutional context for the council's summer camp operations at Camp Sid Edmonds and Lake Martin.
• Girl Scouts of the USA: National governing body and parent organization of Girl Scouts of Southern Alabama. Operates the national brand, badge curriculum, and programmatic framework that the local council delivers; comparable as the parent in the same Girl Scout ecosystem.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/user/girlscoutvideos
• Facebookfacebook.com/GirlScoutssa
• Instagraminstagram.com/girlsoutssa
• LinkedInlinkedin.com/company/girl-scouts-of-southern-alabama

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Girl Scouts of Southern Alabama