What INTRAC S.p.A. does

INTRAC S.p.A. is an Italian industrial manufacturer of commercial retail fixtures and checkout solutions, operating as a wholly-owned subsidiary of the Arneg Group (Il Gruppo Arneg). The company is headquartered at Via Achille Grandi, 24 in Rovigo, Italy, where a 100,000 m² manufacturing site with 40,000 m² of covered production area houses the company's operations. INTRAC's registered share capital is €13,020,000 and the entity is structured as a single-member private limited company (S.p.A. con Socio Unico).

The product portfolio spans four categories. First, modular metal shelving systems under the AMX35, IMZ25 (with STANDARD, JANUS, and JV17 variants), and MULTIFRAME brand lines, marketed as configurable, high-capacity systems for retail display. Second, checkout counter lines including DIVA, QUADRA, ECK, RONDÒ, and SCO&SELF, the last of which covers self-checkout and self-scanning formats. Third, entry-exit management systems including electrical gates, mechanical gates, barriers, and dividers. Fourth, custom-made retail furniture and interior design under the PROJECTS service line, covering bespoke materials, finishes, fixtures, and lighting.

INTRAC targets three primary verticals: GDO (Grande Distribuzione Organizzata, large-scale food retail), GDS (Grande Distribuzione Specializzata, large specialized retail covering categories such as clothing, electronics, DIY, and pet), and HORECA (hotels, restaurants, cafes). Revenue is generated through project-based B2B enterprise sales with quote-based, non-public pricing that bundles product supply with on-site survey, ideation, design, production, assembly, and after-sales support. Named reference customers include multiple Conad stores (Sapori & Dintorni, City Bressanone, Superstore Palestrina), Ekom, Manuel Market (Jeddah, Saudi Arabia), Kazuma, Eurobrico, Gnam Cocktail & Wine, and Tito Bistrot. Distribution is direct to enterprise customers with no disclosed reseller or distributor channel. The company holds ISO 9001:2015, ISO 14001:2015, and ISO 45001:2018 certifications and serves markets including Italy and the Middle East.

Name

INTRAC S.p.A.

Legal name

INTRAC S.p.A.

Website

https://intrac.it

Company type

Private

Founded year

1999

Operating status

Operating

Short description

INTRAC S.p.A. is an Italian subsidiary of the Arneg Group that designs and manufactures modular metal shelving systems, checkout counters, entry-exit systems, and custom retail interiors for GDO, GDS, and HORECA customers.

Ownership category

akta.pro rank

Headquarters

HQ city

Rovigo

HQ country

Italy

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Personnel, Operations, Infrastructure, Marketing or Sales, Technology or R&D

Revenue model

1. Commercial Shelving Sales: Sale of metallic shelving systems (AMX35, IMZ25, MULTIFRAME) for retail environments. Products are modular, configurable, and suitable for food and non-food retail settings.
2. Checkout Counter Sales: Sale of checkout counters including traditional, fast checkout, self-checkout (SCO&SELF), and self-scanning solutions. Includes customization with brand integration, payment systems, and anti-theft technology.
3. Custom Furniture and Interior Design: Design and production of custom-made retail furniture and interior design solutions. Services include consultation, space planning, custom manufacturing, and installation for distinctive retail environments.
4. Professional Services: Full service offering including on-site survey, ideation, design, quotation, R&D/production, assembly, and after-sales support.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels5 records

Core offering

INTRAC S.p.A. designs, manufactures, and installs commercial furniture for retail and hospitality environments, including modular metal shelving systems (AMX35, IMZ25, MULTIFRAME), checkout counter lines (DIVA, QUADRA, ECK, RONDÒ, SCO&SELF self-checkout/self-scanning), entry-exit access control systems, and fully customized retail interior design (PROJECTS). The company delivers complete project-based solutions from on-site survey and ideation through production, assembly, and after-sales service.

Product overview

INTRAC S.p.A. is a commercial furniture manufacturer specializing in retail store fittings, shelving systems, checkout counters, and custom interior design solutions. The product portfolio centers on modular metal shelving systems (AMX35, IMZ25 with STANDARD/JANUS/JV17 variants, MULTIFRAME), checkout counters (DIVA, QUADRA, ECK, RONDÒ, SCO&SELF self-checkout), entry-exit management systems, and bespoke furniture design services (PROJECTS). These products serve retail environments across GDO/GSA (large-scale food retail), GDS/GSS (specialized retail), and HORECA (hotels, restaurants, cafes) sectors. The company provides complete project services from survey and ideation through design, quotation, R&D production, assembly, and after-sales support.

Differentiator

Problem solved

Functional benefit

Brands

• DIVA: Checkout counter product line
• QUADRA
• ECK
• RONDÒ
• SCO&SELF
• AMX35
• IMZ25
• MULTIFRAME
• ENTRY-EXIT SYSTEMS

Products and services

• AMX35 Shelving System Metal shelving system for commercial and retail environments, part of INTRAC's modular shelving line used across food and non-food retail formats.
• IMZ25 Modular Shelving System (with STANDARD, JANUS, JV17 variants) Modular metal shelving system with configurable components and design variants (STANDARD, JANUS, JV17) for retail spaces requiring flexible merchandising configurations.
• MULTIFRAME Shelving System Versatile modular shelving system for retail environments, configurable across a range of components for diverse merchandising needs.
• DIVA Checkout Counter Checkout counter designed for retail environments, part of INTRAC's payment area product line for food and non-food retail.
• QUADRA Checkout Counter Checkout counter featuring ergonomic design and innovation for retail payment areas, available in multiple sizes to fit any sales floor.
• ECK Checkout Counter Checkout counter model designed for retail checkout operations, supporting brand customization with logo, colors, and integration of payment/anti-theft systems.
• RONDÒ Checkout Counter Checkout counter solution for retail payment areas, part of INTRAC's diversified payment counter range including traditional and fast checkout formats.
• SCO&SELF Self-Checkout and Self-Scanning Solution Self-checkout and self-scanning solution enabling customer-operated retail transactions for both food and non-food retailers.
• Entry-Exit Systems (Electrical Gates, Mechanical Gates, Barriers and Dividers) Access control systems for retail environments including electrical gates, mechanical gates, and barriers/dividers used to manage customer entry/exit flow and checkout queuing areas.
• PROJECTS Custom-Made Retail Furniture and Interior Design Bespoke interior design service combining consultation, space planning, custom materials/finishes/decorations, custom furniture manufacturing, lighting design, and installation for distinctive retail and HORECA environments.

Quantifiable outcome

• Complete retail environment solutions from consultation to after-sales support

Named customers12 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

One partnership is on record.

• Arneg S.p.A.coreStrategic or Co-development PartnerINTRAC is part of the Arneg Group (Il Gruppo Arneg), a global leader in retail equipment solutions. The group comprises multiple brands, 21 manufacturing plants, and 20 international offices worldwide. INTRAC operates as a subsidiary contributing to the group's comprehensive retail solutions portfolio.

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Nedcon B.V. Netherlands-based manufacturer of storage racking and shelving systems serving retail, warehouse, and industrial customers. Comparable to INTRAC on metal shelving and configurable retail fixtures, with European geographic overlap.
• HMY Group: European-headquartered manufacturer of retail shelving, checkout counters, and store fixtures for supermarkets and specialty retail. Closest direct competitor to INTRAC in metal shelving systems and full-store fit-outs for GDO/GDS customers across Europe and beyond.
• Wanzl GmbH & Co. KGaA: German global player in retail equipment including shopping carts, shelving systems, and store fittings. Comparable to INTRAC in serving large retail chains with configurable metal shelving and checkout-area solutions across food and specialty retail.
• Tegometall GmbH: Swiss/German manufacturer of metal shelving and racking systems for retail and DIY stores (including integration with the OBI/Leroy Merlin ecosystem). Direct peer on modular metal shelving comparable to INTRAC's AMX35/IMZ25/MULTIFRAME lines.
• Kesseböhmer GmbH: German manufacturer of metal shelving, drawer systems, and interior fittings for retail and kitchens. Comparable to INTRAC in configurable metal shelving and modular retail fixtures with strong European retail customer base.
• Madix Inc. US-based manufacturer of metal store fixtures, gondola shelving, and checkout counters for supermarkets and big-box retail. Closely comparable product line to INTRAC's shelving and checkout portfolio, serving a different primary geography (North America vs. INTRAC's EMEA focus).
• Bohnacker Systeme GmbH: German manufacturer of modular shelving and racking systems for retail and DIY stores. Closely comparable to INTRAC on configurable metal shelving products targeting European GDS/GDO customers.

Broad incumbents

• SSI Schäfer Group: Global intralogistics and retail shelving/racking manufacturer with a broad portfolio spanning industrial storage, retail fixtures, and automated systems. Larger and more diversified than INTRAC but overlaps on commercial shelving for retail and back-of-house.
• Mecalux S.A. Spanish-headquartered global manufacturer of storage systems, shelving, and warehouse racking. Larger and more industrial-storage oriented than INTRAC but overlaps on commercial metal shelving for retail and back-of-house applications.
• Arneg S.p.A. Parent group and global leader in commercial refrigeration and retail equipment, headquartered in Italy. Operates 21 manufacturing plants and 20 international offices; produces complementary retail fixtures and refrigerated counters, directly comparable to INTRAC's shelving/checkout/interior portfolio at group level.

Market position

Strengths5 records

Weaknesses2 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/intrac-s-p-a

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about INTRAC S.p.A.