Holler Trade C C

What Holler Trade C C does

Holler Trade C C is a South African Close Corporation, founded in 1990, that provides cross-border procurement, logistics, and turnkey project management services into African markets. The company is headquartered in Midrand, South Africa, with a logistics hub in Lusaka, Zambia, and has documented delivery capability to 17 African countries spanning Southern, East, West, Central, and North Africa. Its three core service lines are General Procurement (A-Z sourcing for tourism, construction, agriculture, and mining sectors), Vehicle Procurement (new and secondhand passenger vehicles, heavy plant, and leisure vehicles with mechanical inspection and door-to-door delivery), and Projects (complete turnkey project management for commercial, hospitality, government, industrial, and infrastructure clients).

The company operates a professional services, quote-based business model. Pricing is provided as custom quotations valid for seven days, including detailed descriptions of goods, total values, tariff codes, customs duty percentages, marine insurance, and freight costs, with the customer's acceptance constituting a fixed-price offer. Revenue is generated through procurement fees, logistics markups, customs clearance handling, and project management charges. Holler Trade uses ERP and IT systems for operational efficiency and is an export-registered company offering consolidated services including supplier sourcing, export documentation, SADC certification, customs clearance, marine insurance, and freight (air, sea, road). GTM motion is direct B2B enterprise field sales to commercial, hospitality, government, industrial, and infrastructure clients requiring full supply chain solutions across multiple African countries.

The customer base is diversified across multiple verticals and includes named enterprise and government clients such as MTN, Vale Moatize Coal, Tenke Fungurume Mine, Lubambe Copper Mine, Zambia Sugar, Zambeef, American Embassy (Harare and Windhoek), Josina Machel Hospital, African Bush Camps, Wilderness Safaris, Victoria Falls Hotel, Meikles Hotel, and Lilayi Lodge. The company relies on direct relationships rather than intermediaries or marketplace channels, with minimal disclosed digital marketing activity beyond its corporate website.

Name

Holler Trade C C

Legal name

Holler Trade C C

Website

https://hollertrade.co.za

Company type

Private

Founded year

1990

Operating status

Operating

Headcount range

1–10 employees

Short description

Holler Trade C C is a South African procurement, logistics, and turnkey project management firm serving enterprise and government clients across 17 African countries. Founded in 1990, it sources and delivers goods, vehicles, and heavy plant with customs clearance and door-to-door delivery.

Ownership category

akta.pro rank

Product category

Procurement and Logistics Services

NAICS

Construction and Mining (except Oil Well) Machinery and Equipment Merchant Wholesalers (423810), Machinery, Equipment, and Supplies Merchant Wholesalers (4238), Motor Vehicle Supplies and New Parts Merchant Wholesalers (42312)

SIC

Wholesale-Construction & Mining (No Petro) Machinery & Equip (5082), Wholesale-Machinery, Equipment & Supplies (5080), Wholesale-Industrial Machinery & Equipment (5084), Public Warehousing & Storage (4220)

akta.pro industry

PRIMARYTLAEAOAF

Trade Document Generation & Management (Commercial Invoice, Packing List, COO, Certificates)

Transportation & Logistics/Logistics Technology & Telematics (TMS/WMS, Tracking, ELD/IoT)/Customs, Trade Compliance & eDocumentation for Logistics

SECONDARYTLAEAOAI

Sanctions, Embargo & Export Controls (EAR/ITAR) Compliance Tools

Transportation & Logistics/Logistics Technology & Telematics (TMS/WMS, Tracking, ELD/IoT)/Customs, Trade Compliance & eDocumentation for Logistics

Keywords

• Procurement services
• Logistics services
• Turnkey project management
• Vehicle procurement
• Africa sourcing

Headquarters

HQ city

Randburg

HQ country

South Africa

HQ region

Africa

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Operations, Supply Chain, Infrastructure, Personnel

Revenue model

1. Procurement Services: Full-service procurement including sourcing, supplier management, and purchasing of goods across multiple sectors including tourism, construction, agriculture, and mining.
2. Logistics and Delivery: Cross-border logistics, customs clearance, and door-to-door delivery services including air freight, sea freight, and road transport across Africa.
3. Turnkey Project Management: Complete project management and delivery services for commercial, hospitality, government, industrial and infrastructure projects.
4. Vehicle Procurement: Sourcing and procurement of new and secondhand vehicles, machinery, and heavy plant with delivery services.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels1 record

Core offering

Holler Trade C C provides A-Z procurement, vehicle procurement, and turnkey project management services to clients across Africa. The company sources vehicles, machinery, heavy plant, and other goods for the Tourism, Construction, Agricultural, and Mining sectors, with dedicated full-time site management for turnkey projects and logistics hubs in Johannesburg and Lusaka.

Product overview

Holler Trade C C is a procurement and logistics company operating across Africa since 1990, offering three integrated service lines: General Procurement (A-Z sourcing for Tourism, Construction, Agricultural and Mining sectors), Vehicle Procurement (new and secondhand vehicles, heavy plant, and leisure vehicles with mechanical inspection and delivery), and Projects (turnkey management and delivery of commercial, hospitality, government, industrial and infrastructure projects). The company leverages logistics hubs in Johannesburg and Lusaka to provide borderless delivery solutions across over 17 African countries.

Differentiator

Problem solved

Functional benefit

Products and services

• General Procurement A-Z sourcing service for clients needing procurement of goods and equipment across Africa, targeting Tourism, Construction, Agricultural, and Mining sector buyers.
• Vehicle Procurement Sourcing service for new and second-hand vehicles, machinery, and heavy plant, available to enterprise clients across Africa.
• Turnkey Project Management Full turnkey project management service with dedicated full-time site management and a single point of contact, designed for clients executing projects across Africa.

Quantifiable outcome

• Successfully delivered to 17 different African countries
• +1 more outcomes

Named customers19 records

Segments6 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Two partnerships are on record, tiered minor.

• Bureau VeritasminorImplementation/ SI/ Consulting PartnerThird-party inspection company used for inspections on specified goods as required by certain African countries. Bureau Veritas conducts inspections required by import regulations of destination countries.
• Japanese International Cooperation Agency (JICA)minorOthersJICA is mentioned as a funding body for Lusaka Hospitals project and Great East Road Project (built by Shimizu Corporation). Not a direct partnership with Holler Trade but a project funding source for client projects.

Scale indicators4 records

Recent moves5 records

Expansion highlights3 records

Broad incumbents

• DHL Global Forwarding: Global leader in air and ocean freight with established Africa Trade Lane services. Overlaps with Holler Trade on cross-border procurement shipments, customs clearance and door-to-door delivery to African enterprises.
• Agility Logistics: Global logistics provider with Africa trade-lane expertise in freight forwarding, customs, and project logistics. Overlaps with Holler Trade on cross-border procurement delivery for mining, government and infrastructure clients in Africa.
• Kuehne+Nagel: World's largest sea-freight forwarder with significant African project-logistics capability. Comparable in offering customs clearance, multimodal transport and project cargo services that compete with Holler Trade's offering to enterprise and government clients in Africa.
• CEVA Logistics: Global 3PL offering end-to-end supply chain, freight forwarding and contract logistics with Africa operations. Comparable on customs, multimodal transport and project-cargo capabilities Holler Trade provides to African enterprise clients.
• Crane Worldwide Logistics: Global freight forwarder with project logistics, oil & gas, mining and Africa trade expertise. Directly comparable to Holler Trade on heavy-haul, abnormal-load, mining-procurement and cross-border African project delivery.
• DSV Panalpina: Global transport and logistics provider with growing Africa exposure post-Panalpina merger. Comparable across project logistics, air/sea freight forwarding, and customs services relevant to enterprise clients sourcing into Africa.
• Expeditors International: Global freight forwarder with customs brokerage and project cargo services across Africa. Comparable to Holler Trade on cross-border documentation, customs clearance and freight forwarding for enterprise clients operating in African markets.

Direct peers

• Imperial Logistics: Pan-African logistics and supply chain group headquartered in South Africa. Comparable because it offers end-to-end procurement, freight, customs, warehousing and project logistics across the same African geographies that Holler Trade serves, although at vastly greater scale.
• Bollore Logistics: Global freight forwarder with one of the strongest existing footprints in Africa, offering multimodal transport, customs brokerage, project logistics and procurement-adjacent services. Directly comparable to Holler Trade on cross-border African project execution, though at global scale.

Regional players

• Siginon Global Logistics: East African freight forwarding and logistics group headquartered in Kenya with cross-border reach into Uganda, Tanzania, Rwanda and DRC. Directly comparable as a regionally-specialized African forwarder competing for similar East/Southern African enterprise clients.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/holler-trade-c-c

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Holler Trade C C