Kendel Sherman Foundation

What Kendel Sherman Foundation does

The Kendel Sherman Foundation is a 501(c)(3) tax-exempt nonprofit organization (Tax ID 82-2404697) headquartered in Rockford, Illinois, founded in 2016 in memory of Kendel Tamia Irishai Sherman, a 10-year-old Rockford resident who died on September 28, 2015 following an asthma-related sudden illness. Its stated mission is to advance health equity, foster youth development, and nurture community healing. The foundation operates a portfolio of community-facing programs including AMI (Asthma Management Institute) for asthma education and Enterovirus 69 awareness; CPR training with HSI-aligned certification and 2-year digital credentials; AVIRT (Active Violence Immediate Response Training) for active-shooter preparedness; NARCAN training for opioid overdose response; the Let's Talk Teen youth mentorship and life-skills program delivered at the Northwest Community Center; Go Green for environmental health and asthma triggers; and RSV (Remote Skills Verification) for virtual CPR certification.

The foundation's business model is overwhelmingly donation-driven, with most programs offered free of charge to maximize accessibility; the only disclosed fee-based revenue stream is the RSV virtual CPR course at a starting price of $150 per certification. It is governed by a board chaired by Corey Mabry and led by founder and CEO Tamica Fricks, with a small executive team of approximately 8-9 core staff supported by volunteers. Go-to-market is community-led and primarily localized to Rockford, Illinois, with marketing executed through the foundation's website, a Facebook presence (KSFLetsTalk), email newsletters, community events, and a strategic partnership with the Northwest Community Center that anchors the Let's Talk Teen delivery channel.

Name

Kendel Sherman Foundation

Legal name

Kendel Sherman Foundation

Website

https://kendelshermanfoundation.org

Company type

Private

Founded year

2016

Operating status

Operating

Headcount range

11–50 employees

Short description

Kendel Sherman Foundation is a 501(c)(3) nonprofit in Rockford, Illinois that delivers community programs in asthma education, CPR/NARCAN/active-shooter safety training, and youth mentorship, primarily funded by donations with limited fee-based CPR certification.

Ownership category

akta.pro rank

Product category

Community Health and Youth Development Nonprofit Services

NAICS

Voluntary Health Organizations (813212)

SIC

Services-Educational Services (8200)

akta.pro primary industry

Community Health, Prevention & Health Education (BPAGACAC)

akta.pro secondary industries

Youth Mental Health, Counseling & Wellbeing (Education-Linked) Nonprofits (BPAGADAK), Youth Justice, At-Risk Youth & Violence Prevention Nonprofits (BPAGADAM)

Keywords

• Community health programs
• Youth development services
• Emergency response training
• Asthma awareness education
• Nonprofit charitable foundation

Headquarters

HQ city

Rockford

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Others

Revenue model

1. Donations and Charitable Contributions: The foundation operates as a 501(c)(3) tax-exempt charitable organization (Tax ID: 82-2404697) and relies on public donations to fund its mission of advancing health equity, youth development, and community healing.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels4 records

Core offering

The Kendel Sherman Foundation is a 501(c)(3) nonprofit that delivers community health, youth development, and emergency preparedness programs to the Rockford, Illinois community. Its portfolio includes AMI (asthma management education), CPR Training and RSV (remote/virtual CPR certification), AVIRT (active shooter response training), NARCAN Training (opioid overdose response), Let's Talk Teen (teen mentorship and life skills), and Go Green (environmental health awareness). Programs are primarily free to participants and funded by charitable donations, with limited fee-based training (e.g., RSV CPR certification starting at $150).

Product overview

The Kendel Sherman Foundation is a 501(c)(3) non-profit organization that operates as a community health and youth development foundation offering multiple distinct programs. The portfolio includes: AMI (Asthma Management Institute) for asthma education; CPR Training and RSV (Remote Skills Verification) for emergency response certification; AVIRT (Active Violence Immediate Response Training) for active shooter preparedness; NARCAN Training for opioid overdose response; Let's Talk Teen for youth mentorship and development; and Go Green for environmental health awareness. These programs work together to advance the foundation's mission of health equity, youth development, and community healing.

Differentiator

Problem solved

Functional benefit

Brands

• Let's Talk Teen: Youth development program that equips teens socially, academically, and with necessary life skills for a better tomorrow.
• AVIRT

Products and services

• AMI (Asthma Management Institute) Program focused on asthma education and management, providing support for children who suffer from asthma and raising awareness about Enterovirus 69. Designed for families, children, schools, and community members in Rockford.
• CPR Training HSI Adult First Aid/CPR and AED training reflecting the latest resuscitation science and treatment recommendations. Offered both in-person and virtually, with digital certification valid for 2 years. For community members and organizations.
• AVIRT (Active Violence Immediate Response Training) Active shooter response training that prepares individuals and organizations to recognize warning signs and respond to potential active shooter incidents through escape, evasion, or attack protocols. Targeted at workplaces, schools, and community groups.
• NARCAN Training Training on the use of NARCAN (naloxone HCl) Nasal Spray for the emergency treatment of known or suspected opioid overdose. Designed for community members and first responders.
• Let's Talk Teen
• RSV (Remote Skills Verification) Virtual CPR training and certification program that allows participants to complete e-learning and schedule video calls with instructors, with CPR mannequins sent to participants. Classes starting at $150. For individuals seeking certification remotely.
• Go Green Environmental awareness program focused on asthma triggers and clean air, offering tips on going green at home including walking/biking more, unplugging appliances, buying secondhand, and using eco-friendly products. For families and community members.

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• Northwest Community CentercoreStrategic or Co-development PartnerPartnership with Northwest Community Center (NWCC) for delivery of Let's Talk Teen program. The program launched on February 1, 2022 and operates at this location. The foundation also has a dedicated NWCC Location page on their website for program information and registration.

Scale indicators1 record

Recent moves6 records

Expansion highlights4 records

Broad incumbents

• Big Brothers Big Sisters of America: Big Brothers Big Sisters of America is a national youth-mentorship nonprofit focused on one-to-one mentoring for at-risk youth — directly comparable to KSF's Let's Talk Teen mentorship component. It is a broad incumbent in youth mentoring.
• American Heart Association: The American Heart Association is the dominant U.S. provider of CPR and emergency cardiovascular care training, comparable to KSF's CPR/RSV programs. It is a broad incumbent with national reach and significant brand equity in resuscitation science.
• YMCA of the USA: The YMCA operates community-based youth development, health education, and safety training programs through a national network of local branches — comparable to KSF's combined youth-development and CPR/safety training mission. It is a broad incumbent in community health and youth services.
• United Way Worldwide: United Way is a national grantmaking and community-impact nonprofit that funds local health, education, and youth programs — comparable to KSF as a community-focused nonprofit operating in Rockford. It is a broad incumbent and potential downstream funder.
• National Safety Council: The National Safety Council provides workplace and community safety training, including active shooter and emergency response programs — directly comparable to KSF's AVIRT program. It is a broad incumbent in safety training and certification.
• American Red Cross: The American Red Cross is a large national humanitarian organization that delivers CPR, first aid, and AED certification programs — directly comparable to KSF's CPR Training and RSV products. It operates as a broad incumbent with overlapping training programs but is not youth-development focused.
• Boys & Girls Clubs of America: Boys & Girls Clubs of America is a leading national youth-development nonprofit that delivers mentorship, life-skills, and after-school programming — directly comparable to KSF's Let's Talk Teen program. It serves a similar teen demographic with broader geographic coverage.

Direct peers

• Asthma and Allergy Foundation of America: AAFA is a national nonprofit dedicated to asthma and allergy education, advocacy, and support — directly comparable to KSF's AMI (Asthma Management Institute) program. It is a specialist peer in the same disease area as KSF's core health-equity mission.
• Harlem Children's Zone: Harlem Children's Zone is a place-based youth-development nonprofit delivering wraparound services for children and teens in an underserved community — comparable to KSF's Let's Talk Teen program in mission and community-centered delivery model. It operates in a different geography but with a similar targeted-neighborhood model.

Regional players

• Community Foundation of Northern Illinois: The Community Foundation of Northern Illinois is a regional grantmaking organization serving the Rockford area — directly comparable to KSF as a community-focused nonprofit in the same geography. It is also a potential local funding partner for KSF programs.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/KSFLetsTalk
• LinkedInlinkedin.com/company/kendel-sherman-foundation

Revenue estimate

Valuation estimate

Number of profiles

Profiles8 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Kendel Sherman Foundation