What Holborn Pass does

Holborn Pass is a Dubai-headquartered advisory firm specializing in residency and citizenship by investment programs, operating as a brand within the Holborn Assets Group, a diversified financial services company established in 1998. The company facilitates investment migration solutions for high-net-worth individuals and families seeking second citizenship or residency, covering citizenship by investment in Caribbean nations (Antigua & Barbuda, Dominica, Grenada, St. Kitts and Nevis, St. Lucia), São Tomé & Príncipe, Turkey, and Vanuatu, as well as residency by investment in European jurisdictions (Cyprus, Greece, Hungary, Italy, Latvia, Malta, Portugal), the UAE, Panama, and the USA (EB-3 and EB-5). Service delivery is consultation-based and bespoke, supported by a mobile application for real-time application tracking, a programme comparison tool, downloadable factsheets, and a webinar series.

The business model is professional services advisory, with revenue derived from fees for facilitating CBI and RBI applications. Go-to-market is sales-led, relying on direct consultation bookings, website lead capture, and educational content marketing. Distribution leverages global partnerships with law firms, property developers, and financial institutions to source and deliver programs across jurisdictions. The firm claims to have assisted over 1,000 families with citizenship or residency, facilitated more than $300 million in CBI program investments, and supported $450 million in property asset purchases over the past three years, with clients from 40+ nationalities.

Underlying technology is limited to standard web and mobile app infrastructure with no proprietary AI, machine learning, or advanced automation capabilities disclosed. The parent group's scale provides brand and operational backing: the wider Holborn Assets Group claims 20,000+ clients and over $2 billion in assets under management. No headcount, revenue figure, ownership breakdown, or funding history is publicly disclosed for Holborn Pass itself.

Name

Holborn Pass

Legal name

Holborn Assets Ltd.

Website

https://holbornpass.com

Company type

Private

Founded year

1998

Operating status

Operating

Short description

Holborn Pass is a Dubai-based advisory firm specializing in residency and citizenship by investment programs for high-net-worth individuals and families, operating as a brand under Holborn Assets Group. It facilitates applications across Caribbean, European, and other jurisdictions through consultation-based sales and global partnerships.

Ownership category

akta.pro rank

Headquarters

HQ city

Dubayy

HQ country

United Arab Emirates

HQ region

Middle East

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. Citizenship by Investment Services: Fees for facilitating citizenship by investment programs for various countries including Caribbean nations, Turkey, Vanuatu, and others
2. Residency by Investment Services: Fees for facilitating residency by investment (golden visa) programs across European countries, UAE, and USA

Go-to-market motion1 record

Distribution channels1 record

Marketing channels4 records

Core offering

Holborn Pass provides advisory and end-to-end facilitation services for residency and citizenship by investment programmes worldwide. The firm guides high-net-worth individuals and families through golden visa and CBI applications across jurisdictions including Caribbean nations, Turkey, Vanuatu, several European countries, the UAE, and the United States. The service is delivered through booked consultations with expert advisers, supported by digital tools such as the Holborn App for application tracking.

Product overview

Holborn Pass offers a unified service platform for residency and citizenship by investment programmes, consisting of core investment migration advisory services and supplementary digital tools. The core offerings include Citizenship by Investment Programmes (for Antigua & Barbuda, Dominica, Grenada, São Tomé & Príncipe, St. Kitts and Nevis, St. Lucia, Turkey, and Vanuatu) and Residency by Investment Programmes (for Cyprus, Greece, Hungary, Italy, Latvia, Malta, Panama, Portugal, UAE, USA EB-3, and USA EB-5). These are supported by the Holborn App for real-time application tracking, downloadable Programme Factsheets for each country, a Programme Comparison Tool for side-by-side evaluation, and educational Webinars covering industry topics. The company provides end-to-end bespoke advisory services from initial consultation through to visa issuance.

Differentiator

Problem solved

Functional benefit

Products and services

• Citizenship by Investment Programmes Advisory and end-to-end facilitation of government citizenship by investment programmes that grant a second passport in exchange for qualifying investment contributions or donations, real estate purchases, or business investments. For high-net-worth individuals and families seeking global mobility and a backup citizenship option.
• Residency by Investment Programmes Advisory and end-to-end facilitation of residency by investment (golden visa) programmes across European countries, the UAE, Panama, and the United States (EB-3 and EB-5). For high-net-worth individuals and families seeking alternative residency rights, EU access, US residency, or UAE residence via qualifying investments.
• Holborn App Mobile application that allows Holborn Pass clients to track their citizenship and residency by investment applications in real time from submission through to completion. Aimed at existing clients of Holborn Pass and the wider Holborn Assets Group.

Quantifiable outcome

• Over 1,000 families helped to gain citizenship or residency
• +2 more outcomes

Named customers1 record

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Four partnerships are on record, tiered core.

• Holborn Assets GroupcoreOthersParent company. Holborn Pass is part of the wider Holborn Assets Group, a leading financial services company established in 1998 supporting over 20,000 clients managing more than $2 billion of assets.
• Prestigious Law FirmscoreStrategic or Co-development PartnerGlobal partnerships with law firms providing legal expertise for investment migration services
• DeveloperscoreStrategic or Co-development PartnerGlobal partnerships with property developers for real estate investment options in citizenship and residency programmes
• Financial InstitutionscoreStrategic or Co-development PartnerGlobal partnerships with financial institutions supporting investment migration services

Scale indicators6 records

Recent moves1 record

Expansion highlights4 records

Direct peers

• Arton Capital: Arton Capital is a global advisory firm specializing in citizenship and residency by investment programs, with offices in multiple continents. It competes directly with Holborn Pass across the same Caribbean CBI and European/MENA golden visa programs.
• Select Global Mobility: Select Global Mobility is a smaller investment migration advisory firm focused on Caribbean and European programs. It is a direct competitor in the same niche, serving similar HNW clients with comparable advisory services.
• La Vida Golden Visas: La Vida Golden Visas is a UK-based advisory firm focused on European residency and citizenship by investment programs. It is a direct peer in the European and Caribbean golden visa advisory market with similar target clients and service model.
• Latitude Consultancy: Latitude Consultancy is a UK-headquartered investment migration advisory firm offering citizenship and residency by investment services across Europe and the Caribbean. It targets the same HNW client base as Holborn Pass with comparable end-to-end advisory services.
• Global Citizen Solutions: Global Citizen Solutions is a European-headquartered investment migration advisory firm offering citizenship and residency by investment services globally. It is a direct competitor to Holborn Pass across multiple programs and geographies.
• Henley & Partners: Henley & Partners is the largest and most established global investment migration advisory firm, facilitating citizenship and residency by investment across dozens of programs worldwide. It is the most direct competitor to Holborn Pass in offering end-to-end advisory and application support for the same HNW clientele.
• Apex Capital Partners: Apex Capital Partners provides residency and citizenship by investment advisory services to HNW clients across Europe and the Caribbean. It is a direct peer with a similar advisory-led business model and target customer profile.

Emerging players

• Get Golden Visa: Get Golden Visa is a digital-first investment migration advisory platform focused primarily on European golden visa programs. It targets similar HNW clients but with a more digitally-native, self-service-leaning model versus Holborn Pass's bespoke advisory approach.
• Citilight: Citilight is a smaller boutique advisory firm focused on Caribbean and European citizenship and residency by investment programs. It is an emerging competitor in the same niche with a more limited program portfolio than Holborn Pass.

Regional players

• Knightsbridge Capital Group: Knightsbridge Capital Group is a Canadian-headquartered investment migration advisory firm focused on Caribbean CBI programs. It is a regional peer operating in the same CBI niche with comparable offerings but primarily serves North American clients.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/holborn-pass

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Holborn Pass