Burning Hearts
Burning Hearts, Inc. is a California-based non-profit founded in 2005 by Becky Tirabassi that delivers a free 21-day Christian discipleship program built on prayer, purity, and purpose, serving primarily college students, young professionals, volunteer leaders, and churches through website registration, book sales, and donations.
- Company typePrivate
- Founded2005
- HeadquartersNewport Beach, United States
- Headcount11–50
- GTM typeB2C
- OfferingServices
What Burning Hearts does
Burning Hearts, Inc. is a California-domiciled non-profit Christian organization founded in 2005 by Becky Tirabassi to deliver a structured 21-day spiritual development program built around three commitments: one hour of daily prayer and Bible reading, a lifestyle of sobriety and sexual purity, and active personal evangelism. The core product is The Burning Heart Contract: A 21 Day Challenge book, which is mirrored in a free digital 21-Day Adventure accessible via website registration and supported by downloadable PDF leader guides, an optional companion prayer notebook (app or binder), and a recommended study Bible. Distribution is direct-to-consumer through the burningheartsinc.com website, with physical and digital books also sold via Amazon.com and a Square storefront at burningheartsinc.square.site.
The organization operates with no proprietary technology platform; its stack is limited to website registration, email newsletters, and PDF resource delivery. Program reach is facilitated through a volunteer-leader network that runs in-person, online, or hybrid small-group cohorts on college campuses, in churches, and among young professionals. Documented scale signals include presentations on dozens of college campuses and hundreds of churches nationwide, with individual campus cohorts scaling to approximately 150 participants (e.g., Point Loma Nazarene University and University of Oregon).
The revenue model is a non-profit hybrid: the digital program is provided free, books are sold at retail via Amazon and the Square storefront, and operating costs are funded primarily by tax-deductible donations processed online or by check to a Newport Beach mailing address. There is no disclosed headcount, no institutional funding, no enterprise contracts, and no parent company; operations appear founder-led with volunteer labor as the principal distribution mechanism.
Burning Hearts firmographics
Firmographics- Name
- Burning Hearts
- Legal name
- Burning Hearts, Inc.
- Website
- https://burningheartsinc.com
- Company type
- Private
- Founded year
- 2005
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Burning Hearts, Inc. is a California-based non-profit founded in 2005 by Becky Tirabassi that delivers a free 21-day Christian discipleship program built on prayer, purity, and purpose, serving primarily college students, young professionals, volunteer leaders, and churches through website registration, book sales, and donations.
- Ownership category
- akta.pro rank
Burning Hearts industry classification
Industry- Product category
- Christian Discipleship and Spiritual Formation
- NAICS
- Religious Organizations (8131), Religious, Grantmaking, Civic, Professional, and Similar Organizations (813)
- akta.pro primary industry
- Faith-Based Missions & Evangelism Organizations (Domestic & International) (BPAGAJAE)
- akta.pro secondary industries
- Faith-Based Social Services & Community Outreach (Food Pantries, Shelters, Counseling) (BPAGAJAG), Sermon, Homiletics & Ministry Resource Publishing (Preaching Aids, Pastoral Resources) (MPAJAHAD)
Keywords
Where Burning Hearts is headquartered
LocationHeadquarters
- HQ city
- Newport Beach
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Burning Hearts business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Supply Chain, Technology or R&D
Revenue model
- Donations: As a non-profit organization, Burning Hearts relies on tax-deductible donations from individuals who wish to support the mission of spreading the 21-Day Adventure message across the nation through events, seminars, classes, and presentations.
- Book Sales: The organization sells books including The Burning Heart Contract and related resources (Change Your Life Daily Bible, My Partner Prayer Notebook) through Amazon.com and the Square site storefront.
- Free Program Access: The core 21-Day Adventure program is provided free of charge upon registration on the website. The virtual adventure includes the complete book content, prayer guide, and One Year Bible reading plan at no cost.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Others | Free 21-Day Adventure Registration |
| One time/ perpetual license | Others | The Burning Heart Contract Book |
| One time/ perpetual license | Others | Optional Study Resources |
| Other | Others | Tax-Deductible Donations |
Go-to-market motion3 records
Distribution channels4 records
Marketing channels5 records
Burning Hearts product offering
Product offeringCore offering
Burning Hearts is a non-profit Christian ministry that delivers the 21-Day Adventure, a structured prayer, purity, and purpose discipleship program based on the 1947 Fellowship of the Burning Heart contract. The organization sells a companion library of printed books, leader guides, prayer notebooks, and daily devotionals, and recruits volunteer leaders to run Adventure groups at colleges, churches, and in the community.
Product overview
Burning Hearts is a non-profit Christian organization offering a structured faith-based program centered on the 21-Day Adventure, a spiritual development initiative calling leaders to commitment to prayer, purity, and purpose. The core offering consists of 'The Burning Heart Contract: A 21 Day Challenge' book by Becky Tirabassi, a free virtual/digital version of the program at burningheartsinc.com (which includes the full book content, prayer guide, and One Year Bible reading plan), and the Burning Hearts Leader's Guide for group facilitators. The program is organized into three 7-day phases: Prayer, Purity, and Purpose. Companion resources include the My Partner Prayer Notebook (app or binder), the Change Your Life Daily Bible (Study Bible Edition), and the Hour of Power Prayer Guide — all available for purchase through Amazon.com. An optional online Spiritual Gifts Test is recommended as a follow-up tool during the program.
Differentiator
Problem solved
Functional benefit
Products and services
- 21-Day Adventure A structured 21-day guided discipleship program focused on prayer, purity, and purpose, based on the 1947 Fellowship of the Burning Heart contract; offered free to individual participants who register through the Burning Hearts website and run individually or in volunteer-led small groups.
- The Burning Heart Contract (book) Foundational printed book authored by Becky Tirabassi that presents the Fellowship of the Burning Heart contract and underpins the 21-Day Adventure curriculum; sold to program participants and general readers through the Burning Hearts storefront and Amazon.
- Burning Hearts Leader's Guide Printed facilitation guide for volunteer Adventure leaders, providing session structure, discussion prompts, and group logistics for running a 21-Day Adventure cohort at a college, church, or community venue.
- My Partner Prayer Notebook Printed prayer notebook designed to accompany the 21-Day Adventure program, used by participants to record daily prayers and reflections.
- Change Your Life Daily Bible Daily devotional Bible tied to the 21-Day Adventure program, providing structured daily Scripture readings to support the prayer, purity, and purpose curriculum.
- Hour of Power Prayer Guide Printed prayer guide resource for participants of the 21-Day Adventure program, supporting a focused hour of structured prayer practice.
Quantifiable outcome
- 150 daily prayer hours on one campus within weeks of program launch
- +1 more outcomes
Companies that use Burning Hearts
Customer profileNamed customers3 records
Segments4 records
Ideal customer profiles3 records
Burning Hearts technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Burning Hearts partnerships and signals
Strategic signalScale indicators5 records
Recent moves5 records
Expansion highlights4 records
Burning Hearts competitors and assessment
Company assessmentDirect peers
- Alpha USA: Alpha is a non-profit that runs structured parish and campus-based Christian introduction courses worldwide. Its free, volunteer-led, time-limited course format and church-network distribution closely resemble the Burning Hearts 21-Day Adventure model.
- InterVarsity Christian Fellowship: InterVarsity is one of the largest faith-based campus ministries in the U.S., organizing Bible studies, discipleship groups, and missions programs on hundreds of college campuses. Its volunteer-led small-group model and student-focused outreach closely mirror Burning Hearts' core motion.
- Young Life: Young Life is a major non-profit Christian youth ministry operating in local communities, churches, and college campuses. Its volunteer leader model and mission of introducing adolescents and young adults to faith parallels Burning Hearts' community-led approach.
- FOCUS (Fellowship of Catholic University Students): FOCUS is a non-profit Catholic outreach organization placing missionaries on college campuses to lead Bible studies and discipleship groups. Its campus-based, volunteer-facilitator model and structured discipleship curriculum are highly comparable to Burning Hearts' approach.
- Youth for Christ: Youth for Christ is a non-profit Christian organization reaching young people through volunteer-led campus and community ministry programs. Its mission emphasis on evangelism and discipleship among adolescents overlaps directly with Burning Hearts' target audience and approach.
- The Navigators: The Navigators is a global Christian discipleship organization that produces structured Bible study and one-on-one discipleship resources, including disciple-making materials widely used on college campuses. Its publishing of discipleship curriculum directly parallels Burning Hearts' book and guide distribution.
- Cru (Campus Crusade for Christ): Cru is the direct organizational successor to Bill Bright's Campus Crusade for Christ, the very movement that gave birth to the 1947 Fellowship of the Burning Heart contract. It operates college-campus ministry programs globally with a similar focus on evangelism and discipleship among students, making it the most directly comparable peer.
- Life Teen: Life Teen is a non-profit Catholic youth ministry organization leading small-group discipleship programs for teenagers and young adults, often through parish-based volunteer leaders. Its structured small-group format and evangelistic focus make it a comparable peer.
Others
- Christianity Today: Christianity Today is a non-profit Christian media organization publishing evangelical content, news, and resources that overlap with the spiritual-development publishing and distribution channels Burning Hearts uses. It serves as an adjacent ecosystem participant rather than a direct competitor.
- Becky Tirabassi Publishing (parent author brand): The personal brand of founder Becky Tirabassi operates a separate publishing and speaking ministry that supplies book inventory, media inquiries, and event-driven distribution for Burning Hearts. It is operationally intertwined with Burning Hearts as the content and authorship engine.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
Burning Hearts social profiles
Digital presenceBurning Hearts financial estimates
Financial estimateRevenue estimate
Valuation estimate
Burning Hearts leadership team
Management profileNumber of profiles
Profiles1 record
Burning Hearts funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Burning Hearts M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Burning Hearts
What does Burning Hearts do?
Burning Hearts is a non-profit Christian ministry that delivers the 21-Day Adventure, a structured prayer, purity, and purpose discipleship program based on the 1947 Fellowship of the Burning Heart contract. The organization sells a companion library of printed books, leader guides, prayer notebooks, and daily devotionals, and recruits volunteer leaders to run Adventure groups at colleges, churches, and in the community.
Is Burning Hearts a public or private company?
Burning Hearts is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was Burning Hearts founded?
Burning Hearts was founded in 2005. It employs 11 to 50 people.
Where is Burning Hearts based?
Burning Hearts is headquartered in Newport Beach, United States, in the North America region.
How does Burning Hearts make money?
Three revenue lines are on record. Donations are the primary driver. The others are book Sales and free Program Access.
Who are Burning Hearts's main competitors?
Direct peers on record are Alpha USA, InterVarsity Christian Fellowship, Young Life, FOCUS (Fellowship of Catholic University Students), Youth for Christ, The Navigators, Cru (Campus Crusade for Christ) and Life Teen. Others are Christianity Today and Becky Tirabassi Publishing (parent author brand).
Does Burning Hearts have an API?
No public API is recorded for Burning Hearts.
What industry is Burning Hearts in?
Burning Hearts's product category is Christian Discipleship and Spiritual Formation. Its primary akta.pro industry code is BPAGAJAE, Faith-Based Missions & Evangelism Organizations (Domestic & International), with a secondary code of BPAGAJAG, Faith-Based Social Services & Community Outreach (Food Pantries, Shelters, Counseling). Its NAICS code is 8131.