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Horizon Group

Full company profile

uuid02lxpfn

Namestring
Horizon Group
Legal namestring
Horizon Group
Company typeenum
Private
Founded yearint
1992
Operating statusenum
Operating
Ownership categoryenum
Headcount rangeband
1,001–5,000
akta.pro rankint
HeadquartersBeijing, China
HQ citystring
Beijing
HQ countrystring
China
HQ regionstring
Asia
Markets served

Serves global market

Offices9 records

Each record includes

City, Country, Type, Description, Source

Keyword5 values
professional services, tax consulting, audit services, asset appraisal, M&A advisory
NAICS code2 codes
  • Professional, Scientific, and Technical Services541
  • Management of Companies and Enterprises551
SIC code1 code
  • Services-Management Consulting Services8742
Product category
Professional Services (Accounting, Tax, Audit & Advisory)
Social media profiles1 record
GTM motion1 record

Each record includes

Type, Description, Source

Revenue model7 records
1Tax Services
TypeProfessional Services
Description

Tax consulting, tax compliance, and tax advisory services for enterprises

horizongroup-international.com
2Appraisal Services
TypeProfessional Services
Description

Asset valuation and appraisal services including securities and futures business qualifications

horizongroup-international.com
3Audit Services
TypeProfessional Services
Description

Accounting and audit services for various enterprise types

horizongroup-international.com
4Engineering Consulting
TypeProfessional Services
Description

Engineering cost consulting and project management services with Grade A qualifications

horizongroup-international.com
5M&A Advisory
TypeProfessional Services
Description

Mergers and acquisitions consulting and advisory services

horizongroup-international.com
6Training Services
TypeProfessional Services
Description

Professional training services for finance and taxation professionals

horizongroup-international.com
7Outsourcing Services
TypeProfessional Services
Description

Finance, taxation, and human resources outsourcing services

horizongroup-international.com
Marketing channels3 records

Each record includes

Title, Type, Stage, Description, Source

Distribution channels1 record

Each record includes

Title, Type, Scope, Target buyer, Description, Source

Cost components5 values
Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure
GTM typeB2B
B2B
Offering typeServices
Services
Brand1 of 2 records shown
1中瑞诚
Description

Accounting and auditing brand under Horizon Group

horizongroup-international.com
+1 more record
Core offering1 text field

Horizon Group (中瑞国际集团) is a large-scale comprehensive professional services group headquartered in Beijing that delivers taxation, asset appraisal, accounting and audit, engineering consulting, M&A advisory, professional training, and finance/HR outsourcing services to enterprise and government clients. It operates a one-stop shared-service platform across 39 Chinese cities and four overseas offices, holding Top-10 tax, Top-5 appraisal, Top-100 CPA, and dual-Grade-A engineering qualifications. The group serves as the sole Chinese member of Geneva Group International (GGI), whose global Chinese brand uses the firm's registered trademark "Zhongrui."

Differentiator
Functional benefit
Problem solved
Product overview1 text field

Horizon Group (中瑞国际集团) is a large-scale comprehensive professional services group offering a one-stop full-service platform. The company operates multiple core service lines including Taxation Services, Appraisal Services, Audit Services, Engineering Consulting, M&A Advisory, Training, and Outsourcing. Specialized services include Belt and Road Initiative support, Military Privacy Consulting, and Forensic Services. The portfolio is structured as interconnected professional service offerings rather than a unified software platform, with individual service lines operating as distinct practice areas under the unified Horizon Group brand.

Product and service10 records
1Taxation Services (税务服务)
CategoryTax Services
Description

Professional tax consulting, tax planning, and tax compliance services delivered by a Top-10 nationally ranked AAAAA-level Chinese tax agent for enterprise clients.

2Appraisal Services (评估服务)
CategoryAsset Appraisal
Description

Asset valuation and appraisal services, holding securities and futures business evaluation qualifications, ranked among the top five appraisal firms nationally.

3Audit Services (会计审计服务)
CategoryAudit Services
Description

Comprehensive accounting and audit services for enterprises and government agencies, ranked among the Top 100 CPA firms in China.

4Engineering Consulting (工程咨询服务)
CategoryEngineering Consulting
Description

Engineering cost consulting and project management services with dual-Grade-A qualifications and AAA credit enterprise rating for construction and engineering projects.

5M&A Services (收购兼并服务)
CategoryM&A Advisory
Description

Full-service mergers and acquisitions consulting including due diligence, valuation, and transaction advisory for buyers and sellers across borders.

6Training Services (培训服务)
CategoryProfessional Training
Description

Professional training and continuing-education services for finance and taxation practitioners, concentrating high-caliber industry talent.

7Outsourcing Services (外包服务)
CategoryBusiness Process Outsourcing
Description

Integrated finance, taxation, and human resources outsourcing delivered as an integrated function for enterprise clients.

8Belt and Road Initiative Services (一带一路服务)
CategoryCross-border Advisory
Description

Specialized cross-border consulting services supporting Chinese enterprises participating in Belt and Road Initiative investments internationally.

9Military Privacy Consulting Services (军工涉密咨询服务)
CategorySpecialized Government Consulting
Description

Confidential consulting services for military-related projects requiring special security clearance and compliance.

10Forensic Services (司法鉴定服务)
CategoryForensic & Judicial Appraisal
Description

Forensic accounting and judicial appraisal services including fraud investigation and dispute-resolution support for courts and clients.

Scale indicator7 records

Each record includes

Type, Value, Description, Source

Partnership3 partners
Strategic tierFlagshipTypeStrategic or Co-development PartnerAnnounced on2017-06-30
Description

Strategic partnership to establish '中瑞拉美' (Zhongrui Latin America) in Santiago, Chile. ACN is a GGI Latin America member covering Chile, Brazil, Mexico, Panama, Colombia, Uruguay, Peru and other Latin American and Caribbean regions. This partnership supports Belt and Road Initiative and serves Chinese enterprises investing in Latin America.

Strategic tierCoreTypeStrategic or Co-development PartnerAnnounced on2017-03-29
Description

AGN International (捷安国际会计师事务所) is recognized as an international famous accounting firm by China's State Administration of Foreign Experts Affairs. This affiliation enhances the international profile of Horizon Group's member firm Beijing Zhong Ruicheng Accounting Firm.

Strategic tierFlagshipTypeStrategic or Co-development PartnerAnnounced on2008-01-01
Description

Joined GGI in 2008 as the only member firm in China. Since 2016, GGI officially adopted the registered trademark '中瑞' as its global Chinese brand name and promotes '中瑞国际集团' globally across Chinese-speaking markets.

Recent move10 records

Each record includes

Date, Type, Title, Description, Source

Expansion highlight4 records

Each record includes

Type, Description

Peers10 records
1Dahua CPAs (大华会计师事务所)
TypeDirect peer
Description

Major domestic Chinese CPA firm offering audit, tax and consulting to SOEs and listed companies. Direct competitor for the same enterprise audit and advisory mandates Horizon Group pursues.

TypeDirect peer
Description

China member of BDO Global providing audit, tax, advisory and outsourcing services. Comparable in being a top-tier Chinese CPA firm with international affiliation, competing for the same SOE and listed-company engagements.

TypeDirect peer
Description

China operations of Grant Thornton International offering audit, tax and advisory. Competes for mid-to-large enterprise engagements and similarly combines local expertise with an international brand.

4Tianjian CPAs (天健会计师事务所)
TypeDirect peer
Description

Top-tier domestic CPA firm with strong audit, valuation and advisory practices across China. Comparable in scale, geographic reach, and client mix of state-owned and listed enterprises.

TypeDirect peer
Description

Leading Chinese asset appraisal and valuation firm with securities and futures qualifications. Directly comparable to Horizon Group's appraisal practice, serving similar SOE, listed company and capital markets clients.

TypeDirect peer
Description

China member of Crowe Global providing audit, tax and advisory with international network access. Comparable to Horizon Group's combination of domestic CPA depth and international alliance affiliation.

TypeDirect peer
Description

One of China's largest domestic accounting and audit networks offering audit, tax, valuation, and advisory services. Closely comparable multi-disciplinary model and similar SOE/listed-company client base to Horizon Group.

8Ruihua CPAs (瑞华会计师事务所)
TypeDirect peer
Description

Historically one of the largest Chinese CPA firms offering audit, tax and advisory. Direct competitor in the domestic mid-to-large enterprise audit market, though impacted by regulatory issues in recent years.

TypeBroad incumbent
Description

China operations of Big 4 firm Deloitte offering audit, tax, consulting and advisory at massive scale. Represents the upper-bound incumbent that competes for premium enterprise and SOE mandates Horizon Group also targets.

TypeDirect peer
Description

State-affiliated engineering and management consulting firm offering M&A advisory, engineering consulting and project evaluation. Overlaps with Horizon Group's M&A advisory and engineering cost consulting service lines.

Market position
Strengths5 records

Each record includes

Headline, Details, Source

Weaknesses5 records

Each record includes

Headline, Details, Source

Competitive moat5 records

Each record includes

Type, Details

Key risks5 records

Each record includes

Headline, Details, Source

Key highlights6 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Named customers7 records

Each record includes

Name, Industry, Type, Use case, Source, UUID

Segment5 records

Each record includes

Title, Type, Primary, Description, Pain point addressed, Use case, Source

Ideal customer profile3 records

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
No
API detail
Has APIbool
No

Docs URL, Description

AI maturity
App detail

Has app

Core technology
Revenue estimate
Valuation estimate
Number of profiles
Profiles8 records

Each record includes

Name, Designation, Designation category, Overview, Profile commentary, Source

Subsidiaries6 records

Each record includes

Name, Acquired on, Relationship type, Type, Business focus

Compliance4 records

Each record includes

Name, Class, Description

Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Horizon Group

Professional Services (Accounting, Tax, Audit & Advisory)horizongroup-international.com

Horizon Group firmographics

Firmographics
Name
Horizon Group
Legal name
Horizon Group
Website
https://horizongroup-international.com
Company type
Private
Founded year
1992
Operating status
Operating
Headcount range
1,001–5,000 employees
Ownership category
akta.pro rank

Where Horizon Group is headquartered

Location

Headquarters

HQ city
Beijing
HQ country
China
HQ region
Asia

Offices9 records

Markets served

Horizon Group business model

Business model
GTM type
B2B
Offering type
Services
Cost components
Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

  1. Tax Services: Tax consulting, tax compliance, and tax advisory services for enterprises
  2. Appraisal Services: Asset valuation and appraisal services including securities and futures business qualifications
  3. Audit Services: Accounting and audit services for various enterprise types
  4. Engineering Consulting: Engineering cost consulting and project management services with Grade A qualifications
  5. M&A Advisory: Mergers and acquisitions consulting and advisory services
  6. Training Services: Professional training services for finance and taxation professionals
  7. Outsourcing Services: Finance, taxation, and human resources outsourcing services

Go-to-market motion1 record

Distribution channels1 record

Marketing channels3 records

Horizon Group product offering

Product offering

Core offering

Horizon Group (中瑞国际集团) is a large-scale comprehensive professional services group headquartered in Beijing that delivers taxation, asset appraisal, accounting and audit, engineering consulting, M&A advisory, professional training, and finance/HR outsourcing services to enterprise and government clients. It operates a one-stop shared-service platform across 39 Chinese cities and four overseas offices, holding Top-10 tax, Top-5 appraisal, Top-100 CPA, and dual-Grade-A engineering qualifications. The group serves as the sole Chinese member of Geneva Group International (GGI), whose global Chinese brand uses the firm's registered trademark "Zhongrui."

Product overview

Horizon Group (中瑞国际集团) is a large-scale comprehensive professional services group offering a one-stop full-service platform. The company operates multiple core service lines including Taxation Services, Appraisal Services, Audit Services, Engineering Consulting, M&A Advisory, Training, and Outsourcing. Specialized services include Belt and Road Initiative support, Military Privacy Consulting, and Forensic Services. The portfolio is structured as interconnected professional service offerings rather than a unified software platform, with individual service lines operating as distinct practice areas under the unified Horizon Group brand.

Differentiator

Problem solved

Functional benefit

Brands

  • 中瑞诚: Accounting and auditing brand under Horizon Group
  • 中瑞税务集团

Products and services

  • Taxation Services (税务服务) Professional tax consulting, tax planning, and tax compliance services delivered by a Top-10 nationally ranked AAAAA-level Chinese tax agent for enterprise clients.
  • Appraisal Services (评估服务) Asset valuation and appraisal services, holding securities and futures business evaluation qualifications, ranked among the top five appraisal firms nationally.
  • Audit Services (会计审计服务) Comprehensive accounting and audit services for enterprises and government agencies, ranked among the Top 100 CPA firms in China.
  • Engineering Consulting (工程咨询服务) Engineering cost consulting and project management services with dual-Grade-A qualifications and AAA credit enterprise rating for construction and engineering projects.
  • M&A Services (收购兼并服务) Full-service mergers and acquisitions consulting including due diligence, valuation, and transaction advisory for buyers and sellers across borders.
  • Training Services (培训服务) Professional training and continuing-education services for finance and taxation practitioners, concentrating high-caliber industry talent.
  • Outsourcing Services (外包服务) Integrated finance, taxation, and human resources outsourcing delivered as an integrated function for enterprise clients.
  • Belt and Road Initiative Services (一带一路服务) Specialized cross-border consulting services supporting Chinese enterprises participating in Belt and Road Initiative investments internationally.
  • Military Privacy Consulting Services (军工涉密咨询服务) Confidential consulting services for military-related projects requiring special security clearance and compliance.
  • Forensic Services (司法鉴定服务) Forensic accounting and judicial appraisal services including fraud investigation and dispute-resolution support for courts and clients.

Companies that use Horizon Group

Customer profile

Named customers7 records

Segments5 records

Ideal customer profiles3 records

Horizon Group technology and API

Technology

Technology focussed No

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

Horizon Group partnerships and signals

Strategic signal

Partnerships

Three partnerships are on record, tiered flagship and core.

  • ACN Group (Chile)flagshipStrategic or Co-development Partner · 30 June 2017Strategic partnership to establish '中瑞拉美' (Zhongrui Latin America) in Santiago, Chile. ACN is a GGI Latin America member covering Chile, Brazil, Mexico, Panama, Colombia, Uruguay, Peru and other Latin American and Caribbean regions. This partnership supports Belt and Road Initiative and serves Chinese enterprises investing in Latin America.
  • AGN InternationalcoreStrategic or Co-development Partner · 29 March 2017AGN International (捷安国际会计师事务所) is recognized as an international famous accounting firm by China's State Administration of Foreign Experts Affairs. This affiliation enhances the international profile of Horizon Group's member firm Beijing Zhong Ruicheng Accounting Firm.
  • Geneva Group International (GGI)flagshipStrategic or Co-development Partner · 1 January 2008Joined GGI in 2008 as the only member firm in China. Since 2016, GGI officially adopted the registered trademark '中瑞' as its global Chinese brand name and promotes '中瑞国际集团' globally across Chinese-speaking markets.

Scale indicators7 records

Recent moves10 records

Expansion highlights4 records

Horizon Group competitors and assessment

Company assessment

Direct peers

  • Dahua CPAs (大华会计师事务所): Major domestic Chinese CPA firm offering audit, tax and consulting to SOEs and listed companies. Direct competitor for the same enterprise audit and advisory mandates Horizon Group pursues.
  • BDO China (立信会计师事务所): China member of BDO Global providing audit, tax, advisory and outsourcing services. Comparable in being a top-tier Chinese CPA firm with international affiliation, competing for the same SOE and listed-company engagements.
  • Grant Thornton China: China operations of Grant Thornton International offering audit, tax and advisory. Competes for mid-to-large enterprise engagements and similarly combines local expertise with an international brand.
  • Tianjian CPAs (天健会计师事务所): Top-tier domestic CPA firm with strong audit, valuation and advisory practices across China. Comparable in scale, geographic reach, and client mix of state-owned and listed enterprises.
  • China Enterprise Appraisals (中企华): Leading Chinese asset appraisal and valuation firm with securities and futures qualifications. Directly comparable to Horizon Group's appraisal practice, serving similar SOE, listed company and capital markets clients.
  • Crowe Global China (国富浩华): China member of Crowe Global providing audit, tax and advisory with international network access. Comparable to Horizon Group's combination of domestic CPA depth and international alliance affiliation.
  • Shinewing (信永中和): One of China's largest domestic accounting and audit networks offering audit, tax, valuation, and advisory services. Closely comparable multi-disciplinary model and similar SOE/listed-company client base to Horizon Group.
  • Ruihua CPAs (瑞华会计师事务所): Historically one of the largest Chinese CPA firms offering audit, tax and advisory. Direct competitor in the domestic mid-to-large enterprise audit market, though impacted by regulatory issues in recent years.
  • CITIC Consulting (中咨): State-affiliated engineering and management consulting firm offering M&A advisory, engineering consulting and project evaluation. Overlaps with Horizon Group's M&A advisory and engineering cost consulting service lines.

Broad incumbents

  • Deloitte China: China operations of Big 4 firm Deloitte offering audit, tax, consulting and advisory at massive scale. Represents the upper-bound incumbent that competes for premium enterprise and SOE mandates Horizon Group also targets.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights6 records

Customer concentration

Horizon Group social profiles

Digital presence

Horizon Group compliance and trust

Trust signal

Compliance4 records

Horizon Group financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Horizon Group leadership team

Management profile

Number of profiles

Profiles8 records

Horizon Group subsidiaries and ownership

Company hierarchy

Subsidiaries6 records

Horizon Group funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Horizon Group M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Horizon Group

What does Horizon Group do?

Horizon Group (中瑞国际集团) is a large-scale comprehensive professional services group headquartered in Beijing that delivers taxation, asset appraisal, accounting and audit, engineering consulting, M&A advisory, professional training, and finance/HR outsourcing services to enterprise and government clients. It operates a one-stop shared-service platform across 39 Chinese cities and four overseas offices, holding Top-10 tax, Top-5 appraisal, Top-100 CPA, and dual-Grade-A engineering qualifications. The group serves as the sole Chinese member of Geneva Group International (GGI), whose global Chinese brand uses the firm's registered trademark "Zhongrui."

Is Horizon Group a public or private company?

Horizon Group is a private company. It is classified as founder individual operated bootstrapped and is currently operating.

When was Horizon Group founded?

Horizon Group was founded in 1992. It employs 1,001 to 5,000 people.

Where is Horizon Group based?

Horizon Group is headquartered in Beijing, China, in the Asia region.

How does Horizon Group make money?

Seven revenue lines are on record. Tax Services are the primary driver. The others are appraisal Services, audit Services, engineering Consulting, M&A Advisory, training Services and outsourcing Services.

Who are Horizon Group's main competitors?

Direct peers on record are Dahua CPAs (大华会计师事务所), BDO China (立信会计师事务所), Grant Thornton China, Tianjian CPAs (天健会计师事务所), China Enterprise Appraisals (中企华), Crowe Global China (国富浩华), Shinewing (信永中和), Ruihua CPAs (瑞华会计师事务所) and CITIC Consulting (中咨). Deloitte China is listed as a broad incumbent.

Does Horizon Group have an API?

No public API is recorded for Horizon Group.

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