Giorgio Bormac S.r.l.

What Giorgio Bormac S.r.l. does

Giorgio Bormac S.r.l. is an Italian distributor of scientific laboratory and industrial instrumentation, founded circa 1995 and headquartered in Carpi (Modena province, Emilia-Romagna) as a private limited company (S.r.l.) with 40+ employees. The company sources, quality-tests, and distributes measurement and analysis instruments from selected global manufacturers under multiple brand labels including XS Instruments, ArgoLab, ONDA, NEYA, and Marconi. Its catalog spans more than 30 product categories, encompassing pH meters, conductivity meters, multiparameters, spectrophotometers (both UV/Vis and VIS water-analysis models), analytical and industrial balances, photometers, centrifuges, rotary evaporators, data loggers, digital thermometers, refractometers, pocket testers, ultrasonic baths, thermostatic baths, climatic chambers, ozone generators, turbidimeters, refrigerators and freezers, dry-block heaters, and stirrers and shakers, complemented by consumables such as pH/conductivity electrodes, sensors, buffer solutions, and reagents.

Revenue is generated primarily through one-time sales of capital instrumentation, with a recurring tail from consumables, warranty extensions, RMA services, and ACCREDIA-traceable calibration certifications. The go-to-market combines a domestic Italy field-sales team that periodically visits and trains distributors, an e-commerce-enabled website catalog with quote-based pricing, and an international distribution network reaching approximately 60 countries. Primary customer segments are analytical, research, and quality-control laboratories; industrial operators in food and beverage, pharmaceutical, water treatment, and general manufacturing; and downstream distributors and resellers. Technical differentiation is concentrated in a handful of proprietary features embedded in sourced products — notably DHS (Digital Humidity/pH Sensor) technology, GLP-compliant data logging with up to 1,000 data points, multilingual interfaces (up to eight languages on spectrophotometers), and NFC/USB-C wireless data transfer to the AquaLX mobile app — together with ISO 9001 quality management and ACCREDIA-traceable calibration on selected instruments. Recent activity includes the 2026 catalog refresh (XS BALANCE BL 224 TOUCH, RV-5A rotary evaporator, NEYA 5 centrifuge, Mini T PDF data logger) and the launch of the XS pH 7 NEX and XS pH 70 NEX portable pH meter lines, indicating ongoing portfolio renewal rather than a pivot in business model.

Name

Giorgio Bormac S.r.l.

Legal name

Giorgio Bormac S.r.l.

Website

https://giorgiobormac.com

Company type

Private

Founded year

1995

Operating status

Operating

Headcount range

11–50 employees

Short description

Giorgio Bormac is an Italian distributor of scientific laboratory instrumentation, sourcing and reselling pH meters, spectrophotometers, balances, centrifuges, and data loggers from global manufacturers to laboratories and industrial operators in Italy and 60 countries.

Ownership category

akta.pro rank

Product category

Laboratory Instruments

NAICS

Analytical Laboratory Instrument Manufacturing (334516), Testing Laboratories and Services (54138), Navigational, Measuring, Electromedical, and Control Instruments Manufacturing (3345)

SIC

Laboratory Analytical Instruments (3826), Industrial Instruments For Measurement, Display, And Control (3823), Services-Testing Laboratories (8734)

akta.pro primary industry

Metrology, Calibration & Testing Equipment (Balances, pH/DO, Standards) (HLAGAIAL)

akta.pro secondary industries

Analytical Instruments & Chromatography Systems (HLAGAIAA), Calibration Services & Standards (Calibration labs, reference standards, traceability services) (IMAGAFAH), Chemical Standards & Calibration Solutions (Food Chemistry) (AFALAKAH), Test, Measurement & Lab Equipment Retail (CRACAKAH)

Keywords

• Scientific laboratory instruments
• PH and conductivity meters
• Spectrophotometers and balances
• Water analysis photometers
• Industrial process instrumentation

Headquarters

HQ city

Carpi

HQ country

Italy

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Marketing or Sales, Personnel, Infrastructure

Revenue model

1. Scientific Instrumentation Sales: Revenue is generated through the sale of scientific laboratory instruments and equipment, including pH meters, conductivity meters, spectrophotometers, balances, centrifuges, data loggers, and related accessories and consumables (electrodes, buffer solutions, tubes, reagents). Products are sourced from selected global manufacturers and distributed through direct field sales in Italy and through distributors in 60 countries.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels4 records

Core offering

Giorgio Bormac S.r.l. is an Italian distributor and service provider of scientific laboratory and industrial measurement instruments. The company sources, brands, quality-tests, and sells a broad portfolio spanning 30+ categories — including pH meters, conductivity meters, multiparameters, photometers, spectrophotometers, analytical balances, centrifuges, data loggers, thermometers, electrodes, and consumables — primarily under the XS Instruments, ArgoLab, ONDA, NEYA, and Marconi brands. It also offers ACCREDIA-traceable calibration certification, warranty extension, and RMA technical support services.

Product overview

Giorgio Bormac S.r.l. is an Italian distributor and service provider of scientific laboratory and industrial instrumentation. The company offers a comprehensive portfolio of branded products primarily under XS Instruments, Argolab, ONDA, NEYA, and Marconi labels. Core product categories include pH/conductivity/multiparameter meters (XS NEX series), spectrophotometers (XD7000 VIS, ONDA UV-Vis), analytical balances (XS BALANCE BL 224 TOUCH), data loggers (XS Mini series), photometers (MD series for water analysis), centrifuges (NEYA 5), rotary evaporators (RV-5A), and supporting accessories including electrodes, sensors, reagents, and calibration solutions. Services include ACCREDIA calibration certification, warranty extensions, and RMA technical support. The product portfolio serves laboratory and industrial customers across water analysis, food/beverage, pharmaceutical, and general research sectors.

Differentiator

Problem solved

Functional benefit

Brands

• XS Instruments: Product brand for scientific instruments including pH meters, conductivity meters, and data loggers
• XS Sensor
• XS Greenline
• XS Balance
• ArgoLab
• Onda
• Neya
• Marconi

Products and services

• pH Meters (pHmetri) Professional pH measurement instruments including portable, benchtop, and industrial models featuring DHS technology, TFT displays, automatic calibration, and data logging capabilities for laboratory and industrial users.
• Conductivity Meters (Conduttimetri) Benchtop and portable instruments for measuring electrical conductivity in liquids, featuring automatic temperature compensation and multiple measurement ranges for laboratory and field use.
• Multiparameter Meters Multi-parameter instruments capable of measuring pH, conductivity, dissolved oxygen, and temperature simultaneously from a single handheld device.
• Electrodes and Sensors pH/ORP electrodes for laboratory and industrial applications, conductivity cells, dissolved oxygen sensors, and temperature probes with various specifications and connection cables.
• pH and Conductivity Buffer Solutions Calibration solutions including XS Basic, XS Professional, and Reagecon branded pH and conductivity buffers in various formats including sachets for routine instrument calibration.
• Mini T PDF NEW Data Logger Temperature data logger with 48000 measurement memory, 0.01°C resolution, IP65 rating, automatic PDF/CSV report generation, USB connectivity, and ACCREDIA certifiable accuracy down to 0.05°C extended uncertainty.
• Data Loggers (XS Mini series, Marconi radio, MySirius Cloud) Temperature and humidity monitoring devices including XS Mini series (T, T1, TH, TB models with PDF reporting), MySirius Cloud-based loggers, and Marconi radio-based loggers for various monitoring applications.
• Digital Thermometers Precision temperature measurement instruments available with PT100 sensors, thermocouples (K-T types), NTC thermistors, and infrared non-contact options. ACCREDIA certification available for traceability.
• MD50 Chlorine Photometer Digital photometer for chlorine measurement (0.01-6 mg/l Cl2) with IP67 rating, NFC wireless data transfer, USB connectivity, 100 data memory, and LED light source with multiple wavelengths (415-680nm).
• Photometers (MD series, MultiDirect) Water analysis instruments including MD50, MD100, MD610, and MultiDirect models for measuring chlorine, COD, ammonia, hardness, and other water parameters using tablet or liquid reagents.
• XD7000 VIS Spectrophotometer Bench spectrophotometer specifically designed for water analysis with 150 pre-programmed methods, spectral scanning, split beam optics, LIMS compatibility, barcode recognition, and 7-inch color display. Range: 320-1100nm with 4nm bandwidth.
• ONDA UV/Vis Spectrophotometers ONDA brand spectrophotometers including UV-31 SCAN and V-11 SCAN models with Peltier temperature control and Sipper systems for automated sample handling in laboratory environments.
• XS BALANCE BL 224 TOUCH NEW Analytical Balance Precision analytical balance with 220g capacity, 0.0001g (0.1mg) resolution, 5-inch touchscreen display, internal and external calibration, RS232 connectivity, and 500 data memory. Includes ACCREDIA calibration certificate with F1 200g calibration mass.
• Balances (Analytical, Technical, Industrial) Full range of analytical, technical, and industrial balances for laboratory and production weighing applications.
• NEYA 5 Centrifuge Bench centrifuge with ventilated design, hybrid rotor (fixed angle and swing-out), maximum speed 4700 rpm/3560 xg, LCD display, induction motor, and safety features including automatic imbalance detection. Accepts 8x15ml and 4x50ml tubes.
• RV-5A Rotary Evaporator Bench rotary evaporator with motorised lift, LCD display with control knob, DC brushless motor, 20-300 rpm rotation speed, water bath (RT+5 to 99°C), PTFE seals, maximum vacuum 8 mbar, and 22 ml/min evaporation rate. Includes 1000ml evaporating and receiving flasks.
• Ovens and Incubators (ArgoLab) Laboratory heating equipment including standard ovens, incubators, and refrigerated incubators (ArgoLab Super and ArgoLab Series Plus lines) for various temperature control applications.
• Stirrers and Shakers (ArgoLab) Laboratory mixing equipment including ArgoLab Series Plus magnetic stirrers, mechanical agitators, and shaker/mixer units (TCF, TCN, ICF, ICN models).
• Thermostatic Baths Temperature control units including water baths, thermocryostats (circulating baths), and Dubnoff shaking baths for laboratory applications.
• Thermo-Hygrometers and Oxygen Meters Digital thermo-hygrometers and oximeters for measuring humidity, temperature, and dissolved oxygen in laboratory and industrial settings.
• Refractometers (Optical and Digital) Optical and digital instruments for measuring refractive index in various laboratory and industrial applications.
• Pocket Testers Compact portable testers for pH/Redox, conductivity, temperature/humidity, temperature, and combined pH/conductivity measurements for field and on-the-go use.
• Pipettors Automatic pipetting instruments for precise liquid handling in laboratory applications.
• Ultrasonic Baths Laboratory cleaning and processing equipment using ultrasonic technology for sample preparation and instrument cleaning.
• Climatic Chambers Environmental test chambers for controlling temperature and humidity conditions for product testing and storage applications.
• Ozone Generators Industrial ozone generation equipment for water treatment and sterilization applications.

Named customers3 records

Segments3 records

Ideal customer profiles4 records

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration2 records

Feature4 records

Partnerships

Five partnerships are on record, tiered core and minor.

• XS Instruments (XS Sensor, XS Greenline, XS Balance)coreChannel Partner/ Reseller/ DistributorXS Instruments is a manufacturer of scientific instruments including pH meters, conductivity meters, sensors, data loggers, and balances. Giorgio Bormac distributes XS branded products across Italy and internationally through its sales network. The XS brand products (pH meters, sensors, balances, data loggers) are prominently featured in Giorgio Bormac's catalog as key product lines, including the XS NEX portable pH meter series, XS ReVio multiparameter, XS Mini data loggers, and XS BALANCE analytical balances.
• ArgoLabcoreChannel Partner/ Reseller/ DistributorArgoLab is a manufacturer of laboratory equipment including ovens, incubators, stirrers, and thermostatic baths. Giorgio Bormac distributes ArgoLab products (such as ArgoLab Super and ArgoLab Series Plus) in Italy. Products include Argolab Super ovens with advanced programming capabilities, and ArgoLab Series Plus stirrers (TCF, TCN, ICF, ICN models).
• ONDA SpectrophotometerscoreChannel Partner/ Reseller/ DistributorONDA is a manufacturer of UV/VIS spectrophotometers including models UV-31 SCAN, V-11 SCAN, and UV 21. Giorgio Bormac distributes ONDA spectrophotometers in Italy, providing technical support, installation, and training including tutorial videos for ONDA Peltier/Sipper system setup and programming.
• NEYA CentrifugescoreChannel Partner/ Reseller/ DistributorNEYA is a manufacturer of laboratory centrifuges. Giorgio Bormac distributes NEYA products in Italy, including the NEYA 5 benchtop centrifuge (ventilated, hybrid rotor with fixed-angle and swinging bucket capability, max 4700 rpm, induction motor).
• Marconi (Data Logger Radio)minorChannel Partner/ Reseller/ DistributorMarconi is a manufacturer of radio-based data loggers. Giorgio Bormac distributes Marconi data loggers (Via Radio Marconi Spy series) as part of its data logger product range, complementing the XS Mini and MySirius Cloud data logger offerings.

Scale indicators4 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Sartorius: Sartorius manufactures laboratory balances, pH/conductivity meters, water purification, and bioprocessing equipment. Its balance and laboratory measurement portfolio overlaps with Giorgio Bormac's XS BALANCE and pH/conductivity lines, particularly in pharma and biotech labs.
• IKA: IKA is a German manufacturer of laboratory, analytical, and process equipment including magnetic stirrers, shakers, mills, and rotary evaporators. It competes with Giorgio Bormac's ArgoLab stirrer/incubator lines and the RV-5A rotary evaporator.
• Hach (Danaher): Hach is the dominant global player in water analysis photometers, spectrophotometers, and turbidimeters, directly overlapping with Giorgio Bormac's MD-series photometers, XD7000 VIS spectrophotometer, and turbidimeter offerings for water treatment and laboratory customers.
• WTW (Xylem Analytics): WTW (now part of Xylem Analytics) is a long-established German manufacturer of pH, conductivity, dissolved oxygen, and photometry instruments for laboratory and field water analysis. It competes directly with the XS Instruments pH/conductivity lines and the MD-series photometers.
• Mettler-Toledo: Mettler-Toledo is a global leader in precision balances, pH/conductivity instruments, and laboratory pipettes. It competes head-on with the XS BALANCE, XS pH, and conductivity lines and is a benchmark premium incumbent in the same end-user labs.
• Thermo Fisher Scientific: Thermo Fisher Scientific is the largest global laboratory instruments and consumables provider, with overlapping offerings in spectrophotometers (e.g., its own UV/Vis lines), pH/conductivity, and analytical instruments. It is the macro comp for Giorgio Bormac's diversified laboratory catalog.
• Eppendorf: Eppendorf is a leading manufacturer of laboratory instruments including centrifuges, pipettes, and photometric measurement equipment. Its centrifuge line directly competes with the NEYA 5 benchtop centrifuge distributed by Giorgio Bormac.
• Avantor (VWR): Avantor (VWR) is a global broad-line laboratory products distributor serving the same end-customer base (labs in pharma, food, water, research) with a much larger catalog. It represents the scale incumbent that Giorgio Bormac's distribution model competes against for multi-line procurement contracts.

Emerging players

• XS Instruments: XS Instruments is the Italian-based OEM that manufactures the XS pH, conductivity, sensor, balance, and data logger lines Giorgio Bormac distributes. It is itself a direct competitor in some end markets and the company's most critical supplier/OEM partner.

Direct peers

• Hanna Instruments: Hanna Instruments is a global manufacturer of pH meters, conductivity meters, multiparameters, photometers, and turbidimeters. It is the most direct product-line competitor to Giorgio Bormac's XS Instruments-branded portfolio and also competes in Italian and European laboratory channels.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/giorgiobormacsrl
• LinkedInlinkedin.com/company/giorgio-bormac-s-r-l

Compliance7 records

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Giorgio Bormac S.r.l.