Greenscape Gardens, Inc.

What Greenscape Gardens, Inc. does

Greenscape Gardens, Inc. is a family-owned retail garden center headquartered in Manchester, Missouri, serving home gardeners across the St. Louis metropolitan area. The company traces its origins to the early 1970s as J&S Lawn Service, transitioned through Greenscape Lawns, and adopted its current retail-garden-center identity in 1994. It operates a single retail location at 2832 Barrett Station Road on a seasonal calendar that typically runs from March to mid-December.

The company's core offering is plant and garden-goods retail: ornamental and landscape plants, pottery, and related merchandise, supplemented by a set of ancillary services. These include curbside delivery, the Grab-n-Go Porch Pots line (priced $25–$175 for pre-assembled seasonal containers), recurring in-store workshops, a Blooming Minds children's educational program, and a customer rewards program that issues a $5 credit per $150 spent. The company does not currently offer online plant ordering, and the website functions primarily as an informational and content channel. Plant material sold in-store is labeled "grown by Greenscape," indicating in-house or locally controlled propagation/curation rather than pure resale.

The revenue model is consumer retail: in-store foot traffic and point-of-sale plant and garden-goods purchases, augmented by workshops, loyalty-program repeat visits, and adjacent installation services delivered through implementation partners (The Flora Foundry for landscape installs; The Home Grown Resource Group for customer acquisition). Community and conservation partnerships with the Missouri Prairie Foundation, YWCA Metro St. Louis, the Saint Louis Zoo, the Missouri Department of Conservation, and Gateway Gardener Magazine support content, education, and audience reach but are not direct revenue channels. The business is privately held with no disclosed funding rounds and no institutional investors.

Name

Greenscape Gardens, Inc.

Legal name

Greenscape Gardens, Inc.

Website

https://www.greenscapegardens.com

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

Family-owned retail garden center in Manchester, Missouri, serving St. Louis metro home gardeners with plants, garden goods, pottery, workshops, and seasonal programs through a single seasonal location.

Ownership category

akta.pro rank

Product category

Garden Center Retail

NAICS

Nursery, Garden Center, and Farm Supply Retailers (444240)

SIC

Retail-Building Materials, Hardware, Garden Supply (5200)

akta.pro primary industry

Plants, Seeds & Nursery Retail (Garden Centers) (CRAIAIAB)

Keywords

• Retail garden center
• Plant nursery
• Garden supplies
• Landscape plants
• Curbside plant delivery

Headquarters

HQ city

Manchester

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Supply Chain, Personnel, Operations, Marketing or Sales

Revenue model

1. Plant Sales: Retail sales of live plants including perennials, natives, trees & shrubs, edibles, annuals & tropicals, and houseplants. One-time purchase transactions at retail markup.
2. Garden Goods & Pottery: Sales of garden supplies including gloves, moisture meters, potting soils, fertilizers, pesticides, soil amendments, mulch, compost, and pottery in various sizes and materials.
3. Grab-n-Go Porch Pots: Pre-made seasonal container arrangements sold at retail. Small arrangements average $25, larger arrangements average $175.
4. Curbside Delivery: Professional curbside delivery service available on all purchases. Cost calculated via distance. Limited during busy season (April & May).

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels4 records

Core offering

Greenscape Gardens operates a single physical retail garden center in Manchester, Missouri, selling live plants organized across departments (Perennials, Natives, Trees & Shrubs, Edibles, Annuals & Tropicals, and House Plants), alongside garden goods, potting soils, fertilizers, and pottery. The company complements its plant sales with curbside delivery, pre-made seasonal Grab-n-Go Porch Pots, gift cards, and educational workshops. Plants are available in-store only with no online ordering.

Product overview

Greenscape Gardens, Inc. is a full-service garden center and nursery offering a diverse portfolio of plant products across multiple departments: Perennials, Natives, Trees & Shrubs, Edibles, Annuals & Tropicals, House Plants, and Garden Goods & Pottery. The company provides complementary services including curbside delivery, Grab-n-Go Porch Pots seasonal arrangements, educational workshops, and a customer rewards program. Additional offerings include the Planting Success resource program with planting guides and the Blooming Minds outdoor education program. The business operates seasonally (typically March through mid-December) from a single location in Manchester, Missouri.

Differentiator

Problem solved

Functional benefit

Products and services

• Perennials

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Seven partnerships are on record, tiered minor and core.

• Missouri Prairie FoundationminorStrategic or Co-development PartnerPartner organization focused on protecting native grasslands. Greenscape participates in community projects with this organization to raise environmental awareness.
• YWCA Metro St. LouisminorStrategic or Co-development PartnerCommunity partnership through sponsoring and participating in community projects.
• Saint Louis ZoominorStrategic or Co-development PartnerCommunity partnership through environmental and educational initiatives.
• The Flora FoundrycoreImplementation/ SI/ Consulting PartnerRecommended for consultations, design, install, custom seasonal arrangements, and tool maintenance by a Horticulturist. Email: [email protected]. Provides installation services that Greenscape does not offer.
• The Home Grown Resource GroupcoreImplementation/ SI/ Consulting PartnerRecommended for landscaping, design, and installation services. Website: HomeGrownStl.com. Provides installation services that Greenscape does not offer.
• Missouri Department of ConservationminorStrategic or Co-development PartnerPartner whose 'Trees Work' Trademark image is used in Greenscape's Tree Planting Guide educational resources.
• Gateway Gardener MagazineminorStrategic or Co-development PartnerGreenscape staff contribute as columnists to this regional gardening magazine. Articles available from Sept 2022, Oct 2022, April 2023, and Summer 2023 issues.

Scale indicators2 records

Recent moves7 records

Expansion highlights4 records

Direct peers

• Bowood Farms: Independent garden center and nursery operating in the St. Louis metro area, offering plants, garden goods, and design services. Closest geographic and product category competitor to Greenscape Gardens.
• Frisella Nursery: Family-owned garden center and nursery in the St. Louis region selling trees, shrubs, perennials, and landscape supplies. Comparable in scale, product mix, and customer base to Greenscape.
• Alsip Home & Nursery: Midwest independent garden center and home décor retailer with plants, garden goods, and landscaping services. Directly comparable full-service garden center model.

Emerging players

• Missouri Wildflowers Nursery: Specialty native plant nursery based in Missouri focused on native wildflowers, grasses, and pollinator plants. Overlaps with Greenscape's Natives department and serves a similar regional customer.
• Bloomscape: Direct-to-consumer online plant retailer shipping houseplants nationwide. Represents the digital, convenience-led alternative to Greenscape's in-store-only model.
• The Sill: Online houseplant retailer with a curated brand and educational content. Comparable to Greenscape's houseplant category but competes via digital channels.

Regional players

• Forrest Keeling Nursery: Missouri-based wholesale and retail nursery specializing in native trees, shrubs, and perennials. Comparable product category with some regional overlap in the St. Louis market.

Broad incumbents

• Home Depot Garden Center: National big-box retailer with an extensive garden center offering plants, lawn care, and garden supplies. Represents the pricing and assortment benchmark Greenscape must differentiate against.
• Lowe's Garden Center: National home improvement retailer with a broad lawn and garden assortment. Competes for the same homeowner segment with scale-based pricing advantages.

Others

• Proven Winners: Leading plant brand and grower network supplying branded annuals, perennials, and shrubs to retailers including independent garden centers. Functions as an upstream supplier/partner ecosystem participant rather than a direct competitor.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights5 records

Customer concentration

• Facebookfacebook.com/greenscapegardensSTL
• Instagraminstagram.com/greenscapegardens_stl

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Greenscape Gardens, Inc.