Developer docs
API playgroundTry for free, no card

Search company profiles

PLACIMMO

Full company profile

uuid02ly23j

Namestring
PLACIMMO
Legal namestring
Placimmo
Websiteurl
placimmo-france.fr
Company typeenum
Private
Founded yearint
2004
Descriptiontext

PLACIMMO is a French real estate investment advisory firm based in La Roche-sur-Yon, Vendée, founded in 2004. The company designs and markets personalized property investment programs structured around French tax-advantaged dispositifs, including Pinel, Pinel+, Denormandie, Malraux, LMNP, Déficit Foncier, Monument Historique, Nue Propriété, SCPI de Rendement, Jeanbrun (Statut du Bailleur Privé), and LLI. It curates a portfolio of approximately two dozen active property listings across western France — spanning Vendée, Charente-Maritime, Normandie, and Bretagne — with individual property prices ranging from €89,900 to €850,650, including residential units, student residences, furnished studios, holiday residences, historic manor conversions, and a furnished office offering.

The firm operates a direct-to-consumer advisory model with no proprietary technology platform and no third-party distribution. Revenue is generated through commissions and fees on transactions it facilitates, with no publicly disclosed pricing beyond the fiscal-device economics (e.g., 9-21% income tax reductions for Pinel/Pinel+, 22-30% for Malraux, ~40% acquisition discount for Nue Propriété). Go-to-market is sales-led and inside-sales-driven: clients initiate contact via website forms, phone (06 27 00 07 05), or email ([email protected]), then proceed through a three-step advisory process — need identification, situation analysis, and property matching — with hand-holding through to purchase completion.

PLACIMMO is a private, founder-operated business with no disclosed external investment, no parent company, no subsidiaries, and no headcount figures publicly available. The company claims 20 years of experience in wealth management and real estate advisory, positions itself as 100% personalized, and is currently preparing product inventory for the 2026 regulatory transition that will replace Pinel with the new Jeanbrun (Statut du Bailleur Privé) device. Operating geographies are concentrated in single-country domestic France with no claims of international footprint.

Short descriptiontext

PLACIMMO is a French real estate investment advisory firm based in La Roche-sur-Yon that curates property programs eligible for French tax-advantaged dispositifs (Pinel, Malraux, LMNP, Monument Historique, Jeanbrun, etc.) for individual investors across western France.

Operating statusenum
Operating
Ownership categoryenum
akta.pro rankint
HeadquartersLa Roche-sur-Yon, France
HQ citystring
La Roche-sur-Yon
HQ countrystring
France
HQ regionstring
Europe
Markets served

Serves global market

Offices1 record

Each record includes

City, Country, Type, Description, Source

Keyword5 values
real estate investment advisory, tax reduction programs, French fiscal devices, property wealth management, defiscalization consulting
Industry3 codes
1Real Estate Tax, Incentives & Cost Segregation Advisory
CodeBPAJANAJPrimaryYes
2Real Estate Buyer Representation
CodeFSAEAJAGPrimaryNo
3Luxury & High-End Residential Brokerage
CodeBPAJAAACPrimaryNo
NAICS code2 codes
  • Offices of Real Estate Agents and Brokers531210
  • Portfolio Management and Investment Advice523940
SIC code2 codes
  • Real Estate Agents & Managers (For Others)6531
  • Investment Advice6282
Product category
Real Estate Investment Advisory
No data
GTM motion2 records

Each record includes

Type, Description, Source

Revenue model1 record
1Real Estate Investment Advisory Services
TypeTransaction Fee
Description

The company earns revenue through commissions and fees from facilitating real estate investments. They offer programs compatible with various French tax reduction schemes (Pinel, Malraux, Denormandie, LMNP, etc.) and guide clients through investment selection and completion.

placimmo-france.fr
Marketing channels5 records

Each record includes

Title, Type, Stage, Description, Source

Distribution channels3 records

Each record includes

Title, Type, Scope, Target buyer, Description, Source

Cost components3 values
Personnel, Operations, Marketing or Sales
Pricing details8 tiers
1Pinel - Tax reduction of 9-14% over 6-12 years for new rental properties
ModelTransaction based/ take rateBilling cadenceMulti-year contract
Notes

For 200,000 euros invested, clients save 2,667 euros annually in income tax for 9 years, then 1,333 euros for years 10-12.

placimmo-france.fr
2Pinel+ - Enhanced tax reduction up to 21% over 12 years with stricter energy requirements
ModelTransaction based/ take rateBilling cadenceMulti-year contract
Notes

For 250,000 euro T2 purchase, clients reduce tax by 5,000 euros for 9 years, then 2,500 euros for years 10-12.

placimmo-france.fr
3Denormandie - 21% tax reduction for renovated properties in qualifying cities
ModelTransaction based/ take rateBilling cadenceMulti-year contract
Notes

For 150,000 euro investment (land + works + notary fees), annual tax reduction of 3,000 euros for 9 years, then 1,500 euros.

placimmo-france.fr
4Nue Propriete - 40% discount on property purchase with 15-year usufruct cession
ModelTransaction based/ take rateBilling cadenceMulti-year contract
Notes

150,000 euros purchases full property worth 250,000 euros. Usufruct ceded to social landlord for 15 years.

placimmo-france.fr
5LMNP - Furnished rental with non-taxed income through accounting amortization
ModelTransaction based/ take rateBilling cadenceMulti-year contract
Notes

150,000 euro investment in vacation residence generates 4,500 euros net additional annual income without extra taxation.

placimmo-france.fr
6Malraux - 22-30% tax reduction on renovation works in historic protected sectors
ModelTransaction based/ take rateBilling cadenceMulti-year contract
Notes

250,000 euro apartment with 175,000 euro renovation works generates 52,000 euro tax reduction over work duration. Requires minimum 7,000 euros annual income tax.

placimmo-france.fr
7Deficit Foncier - Deduction of renovation costs from rental income up to 10 years
ModelTransaction based/ take rateBilling cadenceMulti-year contract
Notes

250,000 euro property with 160,000 euro works eliminates rental income for ~10 years, saving ~70,800 euros in taxes (at 30% TMI).

placimmo-france.fr
8Jeanbrun/Statut du Bailleur Prive - 3-5.5% annual depreciation on property value
ModelTransaction based/ take rateBilling cadenceMulti-year contract
Notes

200,000 euro new apartment with 160,000 euro depreciable base at 3.5%/year allows ~5,600 euro annual deduction. 9-year minimum rental commitment, no geographic zoning required.

placimmo-france.fr
GTM typeB2C
B2C
Offering typeServices
Services
Core offering1 text field

PLACIMMO designs and markets personalized real estate investment programs under French tax-advantaged fiscal devices (Pinel, Malraux, Denormandie, LMNP, Nue Propriété, Monument Historique, etc.). The firm curates qualifying property listings across western France and guides individual investors through a three-step advisory process — need identification, fiscal situation analysis, and program matching — to completion of the property purchase.

Differentiator
Functional benefit
Problem solved
Quantifiable outcome1 of 5 values shown
  • Up to 21% income tax reduction through Pinel+ over 12 years
+4 more records
Product overview1 text field

PLACIMMO is a personalized real estate investment platform offering access to various French tax reduction programs. The portfolio includes 11 distinct tax scheme products (Pinel, Pinel+, Denormandie, Nue Propriété, LMNP, Malraux, Déficit Foncier, Monument Historique, SCPI de Rendement, Jeanbrun/Statut du Bailleur Privé, and LLI) designed to help investors reduce taxes, build wealth, and prepare for wealth transfer. The company manages 23+ property investment listings across western France (Vendée, Charente-Maritime, Normandie, Bretagne) ranging from studios to manor conversions, with prices from €89,900 to €850,650. The service provides personalized investment advisory, program selection, and comprehensive support from initial need identification through purchase completion.

Product and service1 record
1Pinel Tax Reduction Program
Scale indicator2 records

Each record includes

Type, Value, Description, Source

Recent move6 records

Each record includes

Date, Type, Title, Description, Source

Expansion highlight6 records

Each record includes

Type, Description

Peers10 records
1IAD France
TypeDirect peer
Description

Digital-first French real estate network with thousands of independent agents operating nationwide. Competes with PLACIMMO on buyer representation, transaction intermediation, and increasingly on tax-advantaged investment advisory.

2Foncia
TypeBroad incumbent
Description

Major French real estate services group specializing in property management, transaction, and syndication. Offers investment advisory as part of a wider portfolio including administration and resale services.

3Cafpi
TypeOthers
Description

Leading French mortgage broker connecting borrowers with lenders. Adjacent to PLACIMMO's investment advisory since most tax-advantaged real estate purchases are credit-financed, and Cafpi increasingly offers investment property guidance.

4MegAgence
TypeDirect peer
Description

French real estate network of independent agents with a comparable intermediary model and nationwide coverage. Competes on the same buyer/seller representation activities as PLACIMMO, including HNW investment buyer segments.

5Orpi
TypeDirect peer
Description

One of France's largest traditional real estate networks with deep agency presence in secondary cities like those served by PLACIMMO. Comparable on local market intermediation and increasingly on investment advisory.

6Safti
TypeDirect peer
Description

French real estate network of independent agents providing buyer/seller representation with national reach. Comparable on intermediation model and targeting of HNW investment buyers across French regions.

7OptimHome
TypeDirect peer
Description

French real estate network operating through independent agents under a mandataire model. Directly comparable on residential and investment buyer representation across regional France, including second-home and tax-advantaged investment programs.

8Capifrance
TypeDirect peer
Description

Large French real estate brokerage network with a national footprint and digital platform. Competes on residential transaction intermediation and increasingly serves the investment buyer segment targeted by PLACIMMO.

9Nexity
TypeBroad incumbent
Description

France's largest integrated real estate developer and services group, offering property investment advisory including Pinel/Jeanbrun programs, property management, and development. Operates at vastly larger scale and across all major French cities.

10Laforêt
TypeDirect peer
Description

Established French real estate franchise network with strong regional presence. Comparable on buyer representation and investment property intermediation across western and central France.

Market position
Strengths5 records

Each record includes

Headline, Details, Source

Weaknesses5 records

Each record includes

Headline, Details, Source

Competitive moat3 records

Each record includes

Type, Details

Key risks5 records

Each record includes

Headline, Details, Source

Key highlights6 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Segment3 records

Each record includes

Title, Type, Primary, Description, Pain point addressed, Use case, Source

Ideal customer profile2 records

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
No
API detail
Has APIbool
No

Docs URL, Description

AI maturity
App detail

Has app

Core technology
Revenue estimate
Valuation estimate
Number of profiles
No data
No data
Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

PLACIMMO

Real Estate Investment Advisoryplacimmo-france.fr

PLACIMMO is a French real estate investment advisory firm based in La Roche-sur-Yon that curates property programs eligible for French tax-advantaged dispositifs (Pinel, Malraux, LMNP, Monument Historique, Jeanbrun, etc.) for individual investors across western France.

What PLACIMMO does

PLACIMMO is a French real estate investment advisory firm based in La Roche-sur-Yon, Vendée, founded in 2004. The company designs and markets personalized property investment programs structured around French tax-advantaged dispositifs, including Pinel, Pinel+, Denormandie, Malraux, LMNP, Déficit Foncier, Monument Historique, Nue Propriété, SCPI de Rendement, Jeanbrun (Statut du Bailleur Privé), and LLI. It curates a portfolio of approximately two dozen active property listings across western France — spanning Vendée, Charente-Maritime, Normandie, and Bretagne — with individual property prices ranging from €89,900 to €850,650, including residential units, student residences, furnished studios, holiday residences, historic manor conversions, and a furnished office offering.

The firm operates a direct-to-consumer advisory model with no proprietary technology platform and no third-party distribution. Revenue is generated through commissions and fees on transactions it facilitates, with no publicly disclosed pricing beyond the fiscal-device economics (e.g., 9-21% income tax reductions for Pinel/Pinel+, 22-30% for Malraux, ~40% acquisition discount for Nue Propriété). Go-to-market is sales-led and inside-sales-driven: clients initiate contact via website forms, phone (06 27 00 07 05), or email ([email protected]), then proceed through a three-step advisory process — need identification, situation analysis, and property matching — with hand-holding through to purchase completion.

PLACIMMO is a private, founder-operated business with no disclosed external investment, no parent company, no subsidiaries, and no headcount figures publicly available. The company claims 20 years of experience in wealth management and real estate advisory, positions itself as 100% personalized, and is currently preparing product inventory for the 2026 regulatory transition that will replace Pinel with the new Jeanbrun (Statut du Bailleur Privé) device. Operating geographies are concentrated in single-country domestic France with no claims of international footprint.

PLACIMMO firmographics

Firmographics
Name
PLACIMMO
Legal name
Placimmo
Website
https://placimmo-france.fr
Company type
Private
Founded year
2004
Operating status
Operating
Short description
PLACIMMO is a French real estate investment advisory firm based in La Roche-sur-Yon that curates property programs eligible for French tax-advantaged dispositifs (Pinel, Malraux, LMNP, Monument Historique, Jeanbrun, etc.) for individual investors across western France.
Ownership category
akta.pro rank

PLACIMMO industry classification

Industry
Product category
Real Estate Investment Advisory
NAICS
Offices of Real Estate Agents and Brokers (531210), Portfolio Management and Investment Advice (523940)
SIC
Real Estate Agents & Managers (For Others) (6531), Investment Advice (6282)
akta.pro primary industry
Real Estate Tax, Incentives & Cost Segregation Advisory (BPAJANAJ)
akta.pro secondary industries
Real Estate Buyer Representation (FSAEAJAG), Luxury & High-End Residential Brokerage (BPAJAAAC)

Keywords

  • Real estate investment advisory
  • Tax reduction programs
  • French fiscal devices
  • Property wealth management
  • Defiscalization consulting

Where PLACIMMO is headquartered

Location

Headquarters

HQ city
La Roche-sur-Yon
HQ country
France
HQ region
Europe

Offices1 record

Markets served

PLACIMMO business model

Business model
GTM type
B2C
Offering type
Services
Cost components
Personnel, Operations, Marketing or Sales

Revenue model

  1. Real Estate Investment Advisory Services: The company earns revenue through commissions and fees from facilitating real estate investments. They offer programs compatible with various French tax reduction schemes (Pinel, Malraux, Denormandie, LMNP, etc.) and guide clients through investment selection and completion.

Pricing tiers

ModelBillingPrice
Transaction based/ take rateMulti-year contractPinel - Tax reduction of 9-14% over 6-12 years for new rental properties
Transaction based/ take rateMulti-year contractPinel+ - Enhanced tax reduction up to 21% over 12 years with stricter energy requirements
Transaction based/ take rateMulti-year contractDenormandie - 21% tax reduction for renovated properties in qualifying cities
Transaction based/ take rateMulti-year contractNue Propriete - 40% discount on property purchase with 15-year usufruct cession
Transaction based/ take rateMulti-year contractLMNP - Furnished rental with non-taxed income through accounting amortization
Transaction based/ take rateMulti-year contractMalraux - 22-30% tax reduction on renovation works in historic protected sectors
Transaction based/ take rateMulti-year contractDeficit Foncier - Deduction of renovation costs from rental income up to 10 years
Transaction based/ take rateMulti-year contractJeanbrun/Statut du Bailleur Prive - 3-5.5% annual depreciation on property value

Go-to-market motion2 records

Distribution channels3 records

Marketing channels5 records

PLACIMMO product offering

Product offering

Core offering

PLACIMMO designs and markets personalized real estate investment programs under French tax-advantaged fiscal devices (Pinel, Malraux, Denormandie, LMNP, Nue Propriété, Monument Historique, etc.). The firm curates qualifying property listings across western France and guides individual investors through a three-step advisory process — need identification, fiscal situation analysis, and program matching — to completion of the property purchase.

Product overview

PLACIMMO is a personalized real estate investment platform offering access to various French tax reduction programs. The portfolio includes 11 distinct tax scheme products (Pinel, Pinel+, Denormandie, Nue Propriété, LMNP, Malraux, Déficit Foncier, Monument Historique, SCPI de Rendement, Jeanbrun/Statut du Bailleur Privé, and LLI) designed to help investors reduce taxes, build wealth, and prepare for wealth transfer. The company manages 23+ property investment listings across western France (Vendée, Charente-Maritime, Normandie, Bretagne) ranging from studios to manor conversions, with prices from €89,900 to €850,650. The service provides personalized investment advisory, program selection, and comprehensive support from initial need identification through purchase completion.

Differentiator

Problem solved

Functional benefit

Products and services

  • Pinel Tax Reduction Program

Quantifiable outcome

  • Up to 21% income tax reduction through Pinel+ over 12 years
  • +4 more outcomes

Companies that use PLACIMMO

Customer profile

Segments3 records

Ideal customer profiles2 records

PLACIMMO technology and API

Technology

Technology focussed No

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

PLACIMMO partnerships and signals

Strategic signal

Scale indicators2 records

Recent moves6 records

Expansion highlights6 records

PLACIMMO competitors and assessment

Company assessment

Direct peers

  • IAD France: Digital-first French real estate network with thousands of independent agents operating nationwide. Competes with PLACIMMO on buyer representation, transaction intermediation, and increasingly on tax-advantaged investment advisory.
  • MegAgence: French real estate network of independent agents with a comparable intermediary model and nationwide coverage. Competes on the same buyer/seller representation activities as PLACIMMO, including HNW investment buyer segments.
  • Orpi: One of France's largest traditional real estate networks with deep agency presence in secondary cities like those served by PLACIMMO. Comparable on local market intermediation and increasingly on investment advisory.
  • Safti: French real estate network of independent agents providing buyer/seller representation with national reach. Comparable on intermediation model and targeting of HNW investment buyers across French regions.
  • OptimHome: French real estate network operating through independent agents under a mandataire model. Directly comparable on residential and investment buyer representation across regional France, including second-home and tax-advantaged investment programs.
  • Capifrance: Large French real estate brokerage network with a national footprint and digital platform. Competes on residential transaction intermediation and increasingly serves the investment buyer segment targeted by PLACIMMO.
  • Laforêt: Established French real estate franchise network with strong regional presence. Comparable on buyer representation and investment property intermediation across western and central France.

Broad incumbents

  • Foncia: Major French real estate services group specializing in property management, transaction, and syndication. Offers investment advisory as part of a wider portfolio including administration and resale services.
  • Nexity: France's largest integrated real estate developer and services group, offering property investment advisory including Pinel/Jeanbrun programs, property management, and development. Operates at vastly larger scale and across all major French cities.

Others

  • Cafpi: Leading French mortgage broker connecting borrowers with lenders. Adjacent to PLACIMMO's investment advisory since most tax-advantaged real estate purchases are credit-financed, and Cafpi increasingly offers investment property guidance.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

PLACIMMO financial estimates

Financial estimate

Revenue estimate

Valuation estimate

PLACIMMO leadership team

Management profile

Number of profiles

PLACIMMO funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

PLACIMMO M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about PLACIMMO

What does PLACIMMO do?

PLACIMMO designs and markets personalized real estate investment programs under French tax-advantaged fiscal devices (Pinel, Malraux, Denormandie, LMNP, Nue Propriété, Monument Historique, etc.). The firm curates qualifying property listings across western France and guides individual investors through a three-step advisory process — need identification, fiscal situation analysis, and program matching — to completion of the property purchase.

Is PLACIMMO a public or private company?

PLACIMMO is a private company. It is classified as founder individual operated bootstrapped and is currently operating.

When was PLACIMMO founded?

PLACIMMO was founded in 2004.

Where is PLACIMMO based?

PLACIMMO is headquartered in La Roche-sur-Yon, France, in the Europe region.

How does PLACIMMO make money?

One revenue line is on record: real Estate Investment Advisory Services.

Who are PLACIMMO's main competitors?

Direct peers on record are IAD France, MegAgence, Orpi, Safti, OptimHome, Capifrance and Laforêt. Broad incumbents are Foncia and Nexity. Cafpi is listed as an others.

Does PLACIMMO have an API?

No public API is recorded for PLACIMMO.

What industry is PLACIMMO in?

PLACIMMO's product category is Real Estate Investment Advisory. Its primary akta.pro industry code is BPAJANAJ, Real Estate Tax, Incentives & Cost Segregation Advisory, with a secondary code of FSAEAJAG, Real Estate Buyer Representation. Its NAICS code is 531210 and its SIC code is 6531.

Unlock the full company data

50 free credits on sign-up, no credit card required.

Contact sales