Founders Connect
Founders Connect is a media and events platform serving Black founders, tech professionals, investors, and creators across Africa and the diaspora through podcasts, an online community, in-person events, and a startup pitch competition program.
- Company typePrivate
- Founded2021
- Headquarters—
- Headcount—
- GTM typeB2C
- OfferingServices
What Founders Connect does
Founders Connect is a media and events platform serving Black founders, tech professionals, investors, and creators building for Africa and the diaspora. Founded in 2021 by Peace Itimi as a YouTube interview series, the company has expanded into a multi-format community platform spanning five interconnected product lines: a long-form founder interview podcast distributed via YouTube, Spotify, Apple Podcasts, and Google Podcasts; the Black Builders Network, an online members directory and AMA platform; in-person events including conferences and mixers held across Lagos, Nairobi, London, Toronto, and Bengaluru; the Launchpad pitch competition providing equity-free grants and investor introductions to early-stage African startups; and the Innovating Africa documentary film about Nigeria's tech pioneers, distributed on YouTube and Amazon Prime Video.
The company monetizes through four revenue streams: ticket sales for in-person events (via tix.africa and Selar.com), event and content sponsorships from brands targeting the Black builder community, curated growth programs delivered for partners, and partnership-funded pitch competitions. It maintains an asset-light operational model with no disclosed institutional funding and no disclosed headcount, relying instead on sponsorship revenue and partner contributions. Corporate partners including Paystack, AWS, Intercom, Notion, Google, Sterling Bank, CloudPlexo, African Impact Initiative, Ingressive Capital, and AppsFlyer contribute cash prizes, cloud credits, software perks, and promotional support to the Launchpad program.
The company is trademarked in Nigeria and the United Kingdom, operates without a disclosed parent company or subsidiaries, and is led by founder Peace Itimi as Chief Storyteller and Director & Executive Producer of the documentary. Distribution is primarily community-led, combining physical event attendance, on-demand audio/video content, newsletter communications via Substack, and application-based community enrollment through Airtable forms. Geographic reach spans West Africa (Nigeria), East Africa (Kenya), Europe (UK), and North America (Canada), with India (Bengaluru) announced as an expansion market for 2026 via the new Scaler sub-brand.
Founders Connect firmographics
Firmographics- Name
- Founders Connect
- Legal name
- Founder's Connect
- Website
- https://foundersconnect.xyz
- Company type
- Private
- Founded year
- 2021
- Operating status
- Operating
- Short description
- Founders Connect is a media and events platform serving Black founders, tech professionals, investors, and creators across Africa and the diaspora through podcasts, an online community, in-person events, and a startup pitch competition program.
- Ownership category
- akta.pro rank
Founders Connect industry classification
Industry- Product category
- Startup Media & Community Events
- NAICS
- Convention and Trade Show Organizers (561920), Professional Organizations (81392), Educational Support Services (61171)
- SIC
- Services-Membership Organizations (8600)
- akta.pro primary industry
- Product & Innovation Summits (Roadmap, Launch Readiness, Innovation Days) (THAHAMAG)
- akta.pro secondary industries
- Corporate Accelerators & Startup Programs (FSANAHAD), Entrepreneurship Foundations & Startup Basics (EDAMAHAA)
Keywords
Founders Connect business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D
Revenue model
- Event Ticketing: Revenue generated from selling tickets to in-person events including Founders Connect Live events in Lagos, Nairobi, London, and Toronto. Tickets sold through third-party platforms like tix.africa and Selar.com.
- Event Sponsorships: Monetary sponsorships from partners and companies looking to reach the black builder community at events. Organizations sponsor events in various cities or curate growth programs.
- Content Sponsorships: Brands sponsor episodes of the YouTube show and podcast featuring founder interviews and storytelling content.
- Launchpad Program: Pitch competition providing visibility and strategic introductions for early-stage startups, with grant funding from partners like African Impact Initiative and Ingressive Capital. Administered through partnership model.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Pay-as-you-go | Event attendance tickets |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels6 records
Founders Connect product offering
Product offeringCore offering
Founders Connect is a media and events platform that tells the stories of African founders and startup builders through a podcast/YouTube interview series, a documentary (Innovating Africa), and live summits and mixers hosted in cities such as New York, London, and Toronto. It also runs the Black Builders Network membership community and the Launchpad pitch competition/program for founders.
Product overview
Founders Connect is a unified media and community platform for Black builders (founders, investors, tech professionals, and creators) across Africa and the diaspora. The platform operates as a content-first ecosystem consisting of five interconnected offerings: the Founders Connect Podcast (YouTube and podcast series featuring founder interviews), the Black Builders Network (online community with global directory and AMAs), Founders Connect Events (in-person conferences and mixers across major cities), Launchpad (startup pitch competition with grant funding and investor access), and the Innovating Africa Documentary (feature film about African tech pioneers). The offerings are unified by a mission to bridge the gap between the ecosystem and its people through storytelling, community building, and resource provision.
Differentiator
Problem solved
Functional benefit
Brands
- Black Builders Network: A vibrant community of black professionals and founders across the world learning and growing together. Black Builders are individuals of Black or African descent or allies dedicated to developing, investing in, and building brands that empower Africa and its diasporic communities.
- Launchpad by Founders Connect
- Innovating Africa Documentary
- FC Startup Innovation Challenge
Products and services
- Founders Connect Podcast / YouTube Series
Quantifiable outcome
- Over 1000+ founders and professionals engaged at single events
- +2 more outcomes
Companies that use Founders Connect
Customer profileSegments4 records
Ideal customer profiles1 record
Founders Connect technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration1 record
Feature2 records
Founders Connect partnerships and signals
Strategic signalPartnerships
13 partnerships are on record, tiered core and minor.
- African Impact InitiativecorePartnership for the Launchpad startup innovation challenge. African Impact Initiative provides investment opportunities (up to $7,000) to winning startups and co-develops the program with Founders Connect. They also partner on events including FC Nairobi.
- Tech SafariminorCollaboration on Afrotech Fest in London - a festival celebrating Africa's tech ecosystem for founders, operators, investors, and ecosystem players.
- AppsFlyerminorExclusive networking event partnership for African Tech Leaders executive meetup in London, bringing together industry professionals for networking.
- PaystackminorLaunchpad perk provider offering $25k in fee-free payment processing for winning startups.
- AWSminorLaunchpad perk provider offering up to $10,000 in AWS credits for winning startups.
- IntercomminorLaunchpad perk provider offering one year free Intercom Pro subscription and 50% discount in year 2.
- NotionminorLaunchpad perk provider offering 6 months free with unlimited AI, worth over $6,000 in savings.
- Reneé PRminorLaunchpad perk provider offering 6 months of free PR services for winning startups.
- CloudPlexominorCloud infrastructure partner and supporter of Launchpad program, with Spiff Moses serving as Kenya Country Lead.
- Sterling BankminorBanking partner supporting the Launchpad program as a perk provider for Nigerian startups.
- GoogleminorGoogle provides judges for Launchpad program (Oluwadunni Fanibe, Program Manager) and supports startup ecosystem initiatives.
- African Impact InitiativecoreStrategic partner for the Innovating Africa documentary project, supporting the production and mission to tell the story of Nigeria's tech pioneers.
- ScalercoreScaler (by Founders Connect) powered by Innovation Lab, hosting SAIS'26 Startup & Investors Summit on August 30, 2026 in Bengaluru, bringing together 150+ founders and 20+ investors.
Scale indicators6 records
Recent moves6 records
Expansion highlights5 records
Founders Connect competitors and assessment
Company assessmentMarket position
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Founders Connect social profiles
Digital presenceFounders Connect financial estimates
Financial estimateRevenue estimate
Valuation estimate
Founders Connect leadership team
Management profileNumber of profiles
Profiles1 record
Founders Connect funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Founders Connect M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Founders Connect
What does Founders Connect do?
Founders Connect is a media and events platform that tells the stories of African founders and startup builders through a podcast/YouTube interview series, a documentary (Innovating Africa), and live summits and mixers hosted in cities such as New York, London, and Toronto. It also runs the Black Builders Network membership community and the Launchpad pitch competition/program for founders.
Is Founders Connect a public or private company?
Founders Connect is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Founders Connect founded?
Founders Connect was founded in 2021.
How does Founders Connect make money?
Four revenue lines are on record. Event Ticketing is the primary driver. The others are event Sponsorships, content Sponsorships and launchpad Program.
Does Founders Connect have an API?
No public API is recorded for Founders Connect.
What industry is Founders Connect in?
Founders Connect's product category is Startup Media & Community Events. Its primary akta.pro industry code is THAHAMAG, Product & Innovation Summits (Roadmap, Launch Readiness, Innovation Days), with a secondary code of FSANAHAD, Corporate Accelerators & Startup Programs. Its NAICS code is 561920 and its SIC code is 8600.